Proceedings of the 2019 International Conference on E-business and Mobile Commerce最新文献

Clustering Internet Shoppers: An Empirical Finding from Indonesia 聚类网络购物者:来自印度尼西亚的实证发现

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332325

F. S. Minako, M. Ulkhaq, D. ‘. Nu, Angela R. A. Pratiwi, P. Y. Akshinta

{"title":"Clustering Internet Shoppers: An Empirical Finding from Indonesia","authors":"F. S. Minako, M. Ulkhaq, D. ‘. Nu, Angela R. A. Pratiwi, P. Y. Akshinta","doi":"10.1145/3332324.3332325","DOIUrl":"https://doi.org/10.1145/3332324.3332325","url":null,"abstract":"The objective of this research is to do market segmentation of internet shoppers based on internet psychographics. There are thirty-eight indicators from six criteria, i.e., \"internet shopping is easy and fun\", \"internet shopping is a hassle\", \"I don't know how\", \"fear of financial theft\", \"like the energy of brick-and-mortar stores\", and \"internet has good prices and quality\". To do clustering, k-means cluster analysis was employed. Result shows that there are eight segments of internet shoppers, namely, shopping lovers, adventuresome explorers, business users, coward shoppers, suspicious learners, fun seekers, technology muddlers, and shopping avoiders. The first five segments are considered to be more likely to purchase products online, i.e., the online shoppers; while the rest three are the non-online shoppers. The ANOVA test confirmed that the eight segments were appropriate since it created more differentiated and consistent clusters. This research is expected to give a contribution both to the theoretical and empirical literature on customer segmentation where different marketing strategies could be generated for each segment.","PeriodicalId":198918,"journal":{"name":"Proceedings of the 2019 International Conference on E-business and Mobile Commerce","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125223259","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Effect of E-WOM and Social Media Usage on Purchase Decision in Clothing Industry 网络口碑和社交媒体使用对服装行业购买决策的影响

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332333

V. U. Tjhin, Siti Nurul Aini

引用次数: 13

Does Repurchase Intention lead to successful Online Travel Agent?: An Analysis of Consistent Partial Least Squares 重复购买意向是否会导致在线旅行社的成功?一致性偏最小二乘的分析

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332336

Nurhanan Syafiah Abdul Razak, Junainah Mahdee, M. H. A. Ong

引用次数: 0

Transaction Utility Perspective of Customer Satisfaction towards M-Commerce in Taiwan 台湾移动商务顾客满意度的交易效用视角

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332335

K. Chung

{"title":"Transaction Utility Perspective of Customer Satisfaction towards M-Commerce in Taiwan","authors":"K. Chung","doi":"10.1145/3332324.3332335","DOIUrl":"https://doi.org/10.1145/3332324.3332335","url":null,"abstract":"This study explores the issues affecting customer satisfaction towards m-commerce in Taiwan. Given the rapid changes in the m-commerce industry in Taiwan, and that extant literature on customer satisfaction towards m-commerce is mostly based on data outside Taiwan, an information-rich and robust two-stage mixed method study was adopted. The first stage involves two nominal group technique sessions where resultant data became the basis of questionnaire survey in stage two. Results from 237 surveys indicate that Taiwan shoppers expect convenience, relevant information, and simplify taxes when performing cross-border shopping via m-commerce. Taiwanese customers expect expedient delivery of purchases make through m-commerce. Respondents are moderately satisfied and pleased with their m-commerce experience. Issues affecting customer satisfaction towards m-commerce in Taiwan include: complex websites, intrusive advertisements, poor consolidation of logistics where different vendors in same m-commerce platform charged logistic costs separately, and un-standardized pricing for same product/brand in same m-commerce platform. There is a demand for major online shopping platform like Amazon in Taiwan who currently did not shipped to Taiwan. The findings in this study would appeal to m-tailers in Taiwan.","PeriodicalId":198918,"journal":{"name":"Proceedings of the 2019 International Conference on E-business and Mobile Commerce","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128883248","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

Web and Mobile Ticketing and Service Tracking for Customer Engagement of a Small Accounting Firm 网络和移动票务和服务跟踪的客户参与的一个小会计师事务所

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332327

Ellenita R. Red, Joanna A. Velasquez, John Martin C. Cruz, Jon Erickson G. Figueroa

{"title":"Web and Mobile Ticketing and Service Tracking for Customer Engagement of a Small Accounting Firm","authors":"Ellenita R. Red, Joanna A. Velasquez, John Martin C. Cruz, Jon Erickson G. Figueroa","doi":"10.1145/3332324.3332327","DOIUrl":"https://doi.org/10.1145/3332324.3332327","url":null,"abstract":"The abundance of free technology tools that can be used to communicate of today's businesses are in way creating more confusion and redundant tasks which is not good for a striving small business. The study aims to serve as a single platform of communication tool for a small accounting firm, a website and mobile application were developed which are the capable of providing an online ticketing which can respond to customer concerns, a service tracking, and a tool that can aggregate reports of the firm's performance in providing services in the form of charts. Web Development Life Cycle (WDLC) was used as the process model in the development of the website and mobile application. Interview validated the business processes and supported the design of web and mobile applications. Development tools used for website and mobile application are Cascading Style Sheets (CSS), Hypertext Preprocessor (PHP), Android and MySQL for database. In order to evaluate the performance of the developed system, a usability evaluation was conducted with the customers and employees of the accounting firm using the criteria: communication, transaction, aesthetics, ease of use, information and maintainability. Evaluation result shows that majority of customers strongly agree on the efficiency of communication and transaction functionalities of the developed system with the need in the improvement of image and text. Meanwhile, the evaluation of website's back-end shows promising result as well with mostly strongly agreement except for the transaction criterion wherein the employees who used the developed system had difficulty in using the system. Overall, the visual components, management of tickets, management of service tracking and viewing of the aggregate reports in the form of charts are all beneficial to a small business so that they could focus on their core business and use the developed website and application in customer engagement.","PeriodicalId":198918,"journal":{"name":"Proceedings of the 2019 International Conference on E-business and Mobile Commerce","volume":"482 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121943889","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Decision Analysis of Organizational Development Strategy: A Study of Machine Manufacturing Industry in Taiwan 组织发展战略决策分析:以台湾机械制造业为例

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332330

Weng-Kun Liu

{"title":"Decision Analysis of Organizational Development Strategy: A Study of Machine Manufacturing Industry in Taiwan","authors":"Weng-Kun Liu","doi":"10.1145/3332324.3332330","DOIUrl":"https://doi.org/10.1145/3332324.3332330","url":null,"abstract":"Organizational development (OD) is the study of organizational change and performance which involves an ongoing, systematic process of implementing effective organizational change. New emerging of OD has made organizations to implement in the fields of systems thinking, organizational learning, and decision-making. The machine manufacturing development is a leading developing industry in Taiwan. With the advent of machine manufacturing evolution, traditional machine manufacturing companies would face the challenges of great organizational transformation. This study tried to provide a decision analysis for organizations to enact organizational development strategy by analyzing the influence of macro and micro environmental factors for machine manufacturing industry in Taiwan. This research applied the following four research methods to find the influential factors of organizational development. First, literature and expert questionnaire (Delphi method) are employed to construct three dimensions and twelve criteria. Second, the DEMATEL method for building a network relationship is then introduced. Third, the influential weights are calculated by using DANP (DEMATEL-based ANP) method. Finally, based on VIKOR, organizational development strategies are evaluated and implemented via a case study for improving organizational development of machine manufacturing industry in Taiwan. The research results will be found to improve the impact of organizational development strategies in Taiwan.","PeriodicalId":198918,"journal":{"name":"Proceedings of the 2019 International Conference on E-business and Mobile Commerce","volume":"58 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117236620","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Smart Ecotourism Planning in Chiang Mai using Traveling Salesman Problem 基于旅行商问题的清迈智慧生态旅游规划

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332334

W. Manopiniwes, S. Chernbumroong, O. Thinnukool

引用次数: 0

Analysis of Key Success Factors for Industry 4.0 Development 工业4.0发展的关键成功因素分析

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332329

W. Hung, Tzu-Hao Wang, Mei-Fang Wu, Yiye Tong, Shi Su

引用次数: 4

GM(1,N) Analysis of Effect of Consumer Confidence and Transaction Security on Vietnamese Online Shopping Intention 消费者信心与交易安全对越南网络购物意愿的影响分析

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332331

Kuei-Chien Chiu, Chih-Sung Lai, Thanh-Binh Nguyen Thi

{"title":"GM(1,N) Analysis of Effect of Consumer Confidence and Transaction Security on Vietnamese Online Shopping Intention","authors":"Kuei-Chien Chiu, Chih-Sung Lai, Thanh-Binh Nguyen Thi","doi":"10.1145/3332324.3332331","DOIUrl":"https://doi.org/10.1145/3332324.3332331","url":null,"abstract":"The purpose of this research is to investigate the effect of consumer confidence and transaction security on online shopping intention in Vietnam. Consumer confidence, transaction security, and online shopping intention, with questions of four, four and one respectively, were employed to design a questionnaire. All the questions were measured with five-point Likert scale with 1 denoting strongly disagreement, 2 for disagreement, 3 for neutral 4 for agreement and 5 for strongly agreement. An online survey by convenience sampling was employed. As a result, 206 of 220 respondents were obtained. The respondent data were analyzed by GM(1,N) model to explore the weight of each factor of consumer confidence and transaction security on online shopping intention. As the results of GM(1, N) analysis suggested, trust of the quality of goods rank, online prestige, and quality of service as the first to third most significant factors in terms of their highly-flavored weighting towards online shopping intention while trust of the security system, the transact system, the payment system and the information as fifth to eighth place. That means consumers would like to believe online commodities even they do not see the actual goods. However, on the contrary, no matter how many efforts have been made to improve the policy and function of security system, transact system, payment system and the information consumers' trust on these function still remain in the low confidence, especially for information correctness. It is suggested that online shopping should pay more attention to the promotion of information provided to increase customers' confidence.","PeriodicalId":198918,"journal":{"name":"Proceedings of the 2019 International Conference on E-business and Mobile Commerce","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114941103","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

An Online Workflow Management System for Streamlining the Processing of Business Permits in A Local Government Unit 一种简化地方机关业务许可办理的网上工作流程管理系统

Proceedings of the 2019 International Conference on E-business and Mobile Commerce Pub Date : 2019-05-22 DOI: 10.1145/3332324.3332332

Rhea N. Tortor, Renjo E. Dolosa, Billy James S. Labay, J. T. Hernandez

{"title":"An Online Workflow Management System for Streamlining the Processing of Business Permits in A Local Government Unit","authors":"Rhea N. Tortor, Renjo E. Dolosa, Billy James S. Labay, J. T. Hernandez","doi":"10.1145/3332324.3332332","DOIUrl":"https://doi.org/10.1145/3332324.3332332","url":null,"abstract":"Throughout the years, information systems are being used to organize and utilize information to support an organization and its management. It also creates a development of policy and decision making to improve the effectiveness and productivity of an organization. The study aimed to develop a workflow management system which was entitled Business Permit Online System (BPOSys), that will streamline the processing of business permits in a local government unit in the Philippines. Specifically, the study aimed to incorporate a tracking module for both the applicants and employees, to develop a web portal that will enable business permit applicants to submit their application online using an electronic form and to develop a module that will produce reports for the local government unit employees based on demographic profiles and automated computation of penalties. Agile methodology was used for this study since it provides opportunities to assess the direction of a project throughout the development lifecycle. Usability testing was incorporated as part of the agile methodology in order to determine the usability of the prototype of the system. After completing the sprints of the usability testing, a user acceptance test was conducted in order to determine if the system has met the specifications. A time and motion study was conducted in order to determine if the streamlining of the processing of business permit application was successful. Based on the results of the Usability and User Acceptance Testing, the system met the criteria which were based on ISO 9126 software quality model. The results of the Time and Motion Study showed that through the use of BPOSys, the duration of processing business permit application was shortened from 5 hours down to up as fast as 2 hours.","PeriodicalId":198918,"journal":{"name":"Proceedings of the 2019 International Conference on E-business and Mobile Commerce","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117333351","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1