{"title":"Consumer-Based Research: Walter Landor and the Value of Packaging Design in Marketing","authors":"B. Gallagher","doi":"10.1007/978-3-030-14564-4_6","DOIUrl":"https://doi.org/10.1007/978-3-030-14564-4_6","url":null,"abstract":"","PeriodicalId":193548,"journal":{"name":"Consumer Engineering, 1920s–1970s","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129020252","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Shopping Malls and Social Democracy: Victor Gruen’s Postwar Campaign for Conscientious Consumption in American Suburbia","authors":"Joseph Malherek","doi":"10.1007/978-3-030-14564-4_5","DOIUrl":"https://doi.org/10.1007/978-3-030-14564-4_5","url":null,"abstract":"","PeriodicalId":193548,"journal":{"name":"Consumer Engineering, 1920s–1970s","volume":"64 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132930131","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}