{"title":"Target Media (C)","authors":"Alexander Horniman","doi":"10.2139/ssrn.1282424","DOIUrl":"https://doi.org/10.2139/ssrn.1282424","url":null,"abstract":"The C case concerns the challenges of postmerger integration. The cultural differences of the two companies and the style differences of the two leaders become issues for the new company, which now has a monopoly in the in-building advertising market, and questions about cultural integration take center stage. See also the A (UVA-OB-0910) and B (UVA-OB-0911) cases.","PeriodicalId":174643,"journal":{"name":"Entrepreneurship Educator: Courses","volume":"35 9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125727652","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Entrepreneurship and Knowledge","authors":"C. Bălăceanu, D. Apostol, L. Dragne","doi":"10.4324/9780203966341-9","DOIUrl":"https://doi.org/10.4324/9780203966341-9","url":null,"abstract":"This paper wants to propose a practical tool of working- as reliance for the process of abilities and entrepreneurial skills development- defined by flexibility, adaptibility, ease of use and quick response to business requirements requested. So, the purpose of this paper is to propose the development of an educational informatics platform which will be designed to acquire, develop and deepen the entrepreneurial knowledge, forming personal skills and behaviors applicable in all economic fields, from basic functions to the leading functions of any enterprise.","PeriodicalId":174643,"journal":{"name":"Entrepreneurship Educator: Courses","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127629980","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}