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International Journal of Leisure and Tourism Marketing最新文献

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EMOTIONAL LABOUR AND ITS PSYCHOMETRIC OUTCOMES ON THE SERVICE PROVIDERS OF HOTEL INDUSTRY 情绪劳动及其对酒店业服务提供者的心理测量结果
International Journal of Leisure and Tourism Marketing Pub Date : 2020-11-18 DOI: 10.1504/ijltm.2020.10032742
Dipneet Saini, Manjit Singh
{"title":"EMOTIONAL LABOUR AND ITS PSYCHOMETRIC OUTCOMES ON THE SERVICE PROVIDERS OF HOTEL INDUSTRY","authors":"Dipneet Saini, Manjit Singh","doi":"10.1504/ijltm.2020.10032742","DOIUrl":"https://doi.org/10.1504/ijltm.2020.10032742","url":null,"abstract":"The study intends to investigate the process of emotional labour and its impact on the mental health of workers of hotel industry. It was also proposed to study the relationship of emotional labour with job satisfaction in employees. Adhering to quantitative approach in data collection, the questionnaire package was provided to the employees of three, four and five-star hotels located in Northern India. For statistical measurements of the key variables, three standardised scales had been employed. The results indicated that surface acting has a significant positive association with the emotional exhaustion in employees. On further investigation, it was also found that job satisfaction has significant relation with deep acting. It was inferred that management's concern for employees would not only act as a catalyst for an improved job satisfaction but would also improve their wellbeing. Some stress handling strategies were posited like 'wellness' rooms, peer support programs, sessions of stress management, counselling, meditation and emotional release that can be inculcated into the system to improve the mental health of the employees.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-11-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133441133","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Stretching the performance quality-value-behavioural consequences chain: an empirical study of business and leisure segments in upscale hotels in Thailand 延伸绩效质量-价值-行为后果链:泰国高档酒店商务和休闲部分的实证研究
International Journal of Leisure and Tourism Marketing Pub Date : 2019-11-08 DOI: 10.1504/ijltm.2019.10025237
Rujirutana Mandhachitara, Nak Gulid
{"title":"Stretching the performance quality-value-behavioural consequences chain: an empirical study of business and leisure segments in upscale hotels in Thailand","authors":"Rujirutana Mandhachitara, Nak Gulid","doi":"10.1504/ijltm.2019.10025237","DOIUrl":"https://doi.org/10.1504/ijltm.2019.10025237","url":null,"abstract":"Hotel management often takes for granted the leisure and business classification of hotel guests when planning and implementing marketing tactics. Although research shows significant differences in hotel features between business and leisure travellers, the authors raise a question about the validity of the classification of hotel guests based on this purpose of travel. This paper challenges conventional wisdom regarding the purpose of travel segmentation and its suitability for the four-star hotel category. This paper studies the evaluative experience of leisure and business guests staying at four-star hotels in Bangkok, Thailand. The authors examine how they evaluate service quality and hotel brand image, which in turn enhances their level of trust and their perception of the value of the four-star hotel brand. Additionally, this study includes repeat business and referral, two important outcomes leading to the long-term financial success of hotel business.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132460648","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Gender difference and the consumption of luxury cars in the city of Douala-Cameroon 喀麦隆杜阿拉市的性别差异和豪华车消费
International Journal of Leisure and Tourism Marketing Pub Date : 2019-11-08 DOI: 10.1504/ijltm.2019.10025224
Nanche Billa Robert
{"title":"Gender difference and the consumption of luxury cars in the city of Douala-Cameroon","authors":"Nanche Billa Robert","doi":"10.1504/ijltm.2019.10025224","DOIUrl":"https://doi.org/10.1504/ijltm.2019.10025224","url":null,"abstract":"The purposive sampling method was used in collecting data in which we directly contacted the consumers of conspicuous cars and handed them the questionnaire. Results indicate that men dominate women in the possession of luxury cars. Although a significant number of female consumers possess more expensive and status revealing cars than men; and men possess more luxury cars than women, there is statistically no correlation between gender and the cost of cars, the number of them possessed and their brands. More women consider the purchase of a luxury car as a dream that has been realised. Dominance and defence as motives for buying a luxury car for men are totally rejected by women. Gender difference in term of income inequality does not significantly affect women's participation in the consumption of luxury cars.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129442857","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Sun and Beach Myth: The Impact of Pull-Based Factors and Things-To-Do on Tourists Motivations and Place Images 阳光和海滩神话:拉力因素和待办事项对游客动机和地方形象的影响
International Journal of Leisure and Tourism Marketing Pub Date : 2019-11-08 DOI: 10.1504/ijltm.2019.10024459
Rosane K. Gertner, João R Freire
{"title":"The Sun and Beach Myth: The Impact of Pull-Based Factors and Things-To-Do on Tourists Motivations and Place Images","authors":"Rosane K. Gertner, João R Freire","doi":"10.1504/ijltm.2019.10024459","DOIUrl":"https://doi.org/10.1504/ijltm.2019.10024459","url":null,"abstract":"The leisure and tourism literature has suggested that seeking new experiences and/or escaping the routine are among the top motivations for vacations. Hence, 'activities' or 'things-to-do' becomes a relevant attribute to position and differentiate destination brands. Using non-structured in-depth interviews and elicitation techniques, this investigation examines the relevance of the attribute 'activities' or 'things-to-do' in developing place branding strategies, particularly for destinations marketed based on a one-dimensional attribute also adopted by numerous competitive offerings, such as 'sun and beaches'. The results suggest that to enhance the equity of destination brands and entice and please a larger group of potential visitors, tourist authorities must: 1) identify the segments to whom the brand appeals; 2) understand the 'activities' and 'things-to-do' that they value; 3) stress this attribute when building the brand.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132591318","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Positive and negative emotional spirals in e-WOM of new recreational sports: a case study on Nordic walking 新型休闲运动电子口碑中的积极与消极情绪螺旋:以北欧步行为例
International Journal of Leisure and Tourism Marketing Pub Date : 2019-11-08 DOI: 10.1504/ijltm.2019.10025235
M. Zurawik, Ulla Hakala, Birgitta Sandberg
{"title":"Positive and negative emotional spirals in e-WOM of new recreational sports: a case study on Nordic walking","authors":"M. Zurawik, Ulla Hakala, Birgitta Sandberg","doi":"10.1504/ijltm.2019.10025235","DOIUrl":"https://doi.org/10.1504/ijltm.2019.10025235","url":null,"abstract":"Practising physical activities in public spaces may evoke a variety of emotional expressions, particularly when an activity is considered novel and embarrassing. To date, there is limited knowledge on emotional sharing concerning novel recreational activities in online context via electronic word-of-mouth (e-WOM). We approach this knowledge gap by exploring online discussions on Nordic walking, the purpose being to investigate emotional sharing in online discussions concerning the activity. In our netnographic study, we analyse what kinds of discrete emotions related to Nordic walking are shared online in different countries, what are the triggers of online emotional sharing and what are the outcomes expressed online by Nordic walking practitioners. We collected data from countries with various levels of Nordic walking popularity and discovered four types of dynamics - negative spiral, positive spiral, positive change and negative change - that add to the research concerning emotional sharing.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"25 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116524112","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Tourists' satisfaction and destination loyalty: a case study on Cox's Bazar beach of Bangladesh 游客满意度与目的地忠诚度:以孟加拉国考克斯巴扎尔海滩为例
International Journal of Leisure and Tourism Marketing Pub Date : 2019-11-08 DOI: 10.1504/ijltm.2019.10025208
M. K. Hasan, Shamsul Kamariah Abdullah, T. Lew, Md. Faridul Islam
{"title":"Tourists' satisfaction and destination loyalty: a case study on Cox's Bazar beach of Bangladesh","authors":"M. K. Hasan, Shamsul Kamariah Abdullah, T. Lew, Md. Faridul Islam","doi":"10.1504/ijltm.2019.10025208","DOIUrl":"https://doi.org/10.1504/ijltm.2019.10025208","url":null,"abstract":"An understanding of tourists' overall satisfaction and loyalty intentions is, nowadays, the central focus of successful destination marketing that reduces destination's marketing costs, increases income, and boosts up the profitability. This study assesses the empirical evidence on the relationships among tourists' expectations and experiences, overall satisfaction, and loyalty to Cox's Bazar beach, using a conceptual model that combines the concept of expectancy-disconfirmation theory and the service quality framework. Data were collected conveniently through a personal administered survey of 207 tourists with a structured questionnaire. The empirical results reveal that there are three factors namely attractions, amenities, and activities that significantly affect tourists' overall satisfaction, and then, the overall satisfaction positively influences tourists' loyalty. The key findings suggest that the authority concerned should formulate marketing strategies proactively to handle tourists' expectations and satisfactions with the destination offers to make a long run relationship with tourists that would in turn boost up their business and profitability.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-11-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131850607","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 6
Platform strategies, ground transportation and tourism: towards perfect mobility? 平台战略、地面交通与旅游:走向完美出行?
International Journal of Leisure and Tourism Marketing Pub Date : 2019-01-08 DOI: 10.1504/IJLTM.2018.10018259
C. Longhi, Sylvie Rochhia
{"title":"Platform strategies, ground transportation and tourism: towards perfect mobility?","authors":"C. Longhi, Sylvie Rochhia","doi":"10.1504/IJLTM.2018.10018259","DOIUrl":"https://doi.org/10.1504/IJLTM.2018.10018259","url":null,"abstract":"This paper analyses the implications of the platform economy on the tourism industry, focusing on the ground transportation sector. The shifts from ownership to access and from products to services...","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-01-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114882023","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Explaining visit intention involving eWOM, perceived risk motivations and destination image 解释旅游意向包括eWOM、感知风险动机和目的地形象
International Journal of Leisure and Tourism Marketing Pub Date : 2018-01-11 DOI: 10.1504/IJLTM.2018.10009971
Manel Hamouda, I. Yacoub
{"title":"Explaining visit intention involving eWOM, perceived risk motivations and destination image","authors":"Manel Hamouda, I. Yacoub","doi":"10.1504/IJLTM.2018.10009971","DOIUrl":"https://doi.org/10.1504/IJLTM.2018.10009971","url":null,"abstract":"This research aims to understand the effects of electronic word–of–mouth (eWOM), the perceived risks related to a foreign country, and the main motivations for the cognitive image, affective image and intention to visit a potential destination. 368 completed questionnaires were obtained through convenience sampling and completed by travellers or potential travellers looking for trip destinations information on some Tunisian Facebook groups related to travel and tourism. Findings indicate that the cognitive destination image is only influenced by perceived risk whereas the affective image of a destination is influenced by eWOM, knowledge motivations, relaxation motivations and entertainment motivations. Moreover, the affective image is the component of destination image that has a significant and positive impact on the intention to visit. The outcomes of the study help to better develop a more effective and successful tourism marketing strategy.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"103 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-01-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124621725","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 10
Impact of place brand names on destination image 地方品牌名称对目的地形象的影响
International Journal of Leisure and Tourism Marketing Pub Date : 2018-01-11 DOI: 10.1504/IJLTM.2018.089223
Rosane K. Gertner, João R Freire
{"title":"Impact of place brand names on destination image","authors":"Rosane K. Gertner, João R Freire","doi":"10.1504/IJLTM.2018.089223","DOIUrl":"https://doi.org/10.1504/IJLTM.2018.089223","url":null,"abstract":"The theory and practice of place branding has been drawn on to build strong destination images and position them in the minds of consumers. The naming of a product or service is integral to the development and implementation of branding strategies; place marketers, however, seldom have the opportunity to rename locations and thereby build brands from scratch. The present study is unique since it investigates the evaluation of two different place brand names for the same geographic area among two different groups of foreign visitors. Specifically, it examines similarities and differences in tourists' images of a destination branded as either (1) 'Lisbon' or (2) 'Lisbon Coast. This investigation confirms the need to highlight different attributes to appeal to different target markets and also demonstrates that the 'Lisbon' and 'Lisbon Coast' brands are evaluated differently with regard to almost all of the attributes investigated.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"74 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-01-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128379805","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Mouth advertising, an effective tool for loyalty of sport customers, case study: women's health clubs in Mashhad 口口相传的广告——提高体育顾客忠诚度的有效工具——案例研究:马什哈德妇女健身俱乐部
International Journal of Leisure and Tourism Marketing Pub Date : 2018-01-11 DOI: 10.1504/IJLTM.2018.10009969
B. Gholizadeh, M. Talebpour, M. Kashtidar, H. Abdolmaleki
{"title":"Mouth advertising, an effective tool for loyalty of sport customers, case study: women's health clubs in Mashhad","authors":"B. Gholizadeh, M. Talebpour, M. Kashtidar, H. Abdolmaleki","doi":"10.1504/IJLTM.2018.10009969","DOIUrl":"https://doi.org/10.1504/IJLTM.2018.10009969","url":null,"abstract":"The aim of this study was to investigate the role of mouth advertising on loyalty with mediating variable of consumer purchasing behaviour of women's health clubs in Mashhad. The study was a descriptive-correlation research. The research population included all customers of 91 female health clubs in Mashhad, obtained through random sampling with appropriate allocation. To analysis of data, structural equation modelling was used in inferential statistics. The results showed that mouth advertising (β = 0.48, p < 0.05), the alternative choices (β = 0.14, p < 0.05), and commercial purchase (β = 0.13, p < 0.05) had a significant effect on loyalty, while the re-presence (β = 0.03, p < 0.67) had no significant effect on loyalty. According to the results of the research, managers and owners of clubs can be recommend to provide services to clients showing their best performance so that existing customers attract new clients by mouth advertising in the city.","PeriodicalId":162328,"journal":{"name":"International Journal of Leisure and Tourism Marketing","volume":"23 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-01-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131002086","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
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