SAHID BUSINESS JOURNAL最新文献

{"title":"ANALISIS NILAI-NILAI MANAJEMEN BISNIS SYARIAH MENGENAI PENGARUH JASA ENDORSER SEBAGAI MEDIA PROMOSI ONLINE DALAM MENINGKATKAN OMZET PERUSAHAAN","authors":"Fitriah, T. R. Thantawi, Hasbi Ash Shiddieqy","doi":"10.56406/sahidbusinessjournal.v1i01.8","DOIUrl":"https://doi.org/10.56406/sahidbusinessjournal.v1i01.8","url":null,"abstract":"Penelitian ini dilatar belakangi oleh perkembangan bisnis yang begitu cepat membuat persaingan didunia bisnis begitu pesat. Sehingga mendorong pelaku bisnis untuk berupaya menarik konsumen dalam meningkatkan penjualan. Salah satu cara yang dilakukan adalah menerapkan jasa endorser sebagai media promosi online melalui media sosial Whatsapp, Instagram, Facebook, Twitter dan Instagram sebagai dalam meningkatkan omzet perusahaan. Jenis penelitian ini yaitu dengan menggunakan penelitian kuantitatfif yang menggunakan skala likert, dengan jumlah sampel 50 responden. Teknik pengambilan sampel menggunakan teknik Random Sampling dengan metode Tabachic & Fidell. Metode analisis yang digunakan dalam penelitian ini yaitu dengan analisis regresi linear berganda (multi linear regression) dengan menggunakan Software IBM Statistical Package for Social Sciences (SPSS) Versi 16. Hasil penelitian ini menunjukan pengaruh omzet perusahaan yang terdiri atas whatsapp, instagram, facebook, twitter dan youtube secara bersama-sama memiliki pengaruh nyata dan positif. Namun lebih dominan instagram dan facebook yang berpengaruh nyata dan positif terhadap kenaikan omzet perusahaan, dengan nilai koefisien regresi variabel sebesar 0.564 yang artinya jika Instagram mengalami kenaikan satu satuan, maka nilai omzet perusahaan akan naik sebesar 0,564. Peningkatan nilai-nilai Instagram mendorong peningkatan dalam omzet perusahaan .nilai koefisien regresi variabel sebesar 1.007 yang artinya jika Facebook mengalami kenaikan satu satuan, maka nilai omzet perusahaan akan naik sebesar 1.007. Peningkatan nilai-nilai Facebook mendorong peningkatan dalam omzet perusahaan.","PeriodicalId":135829,"journal":{"name":"SAHID BUSINESS JOURNAL","volume":"107 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124125249","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"STRATEGI PENANGANAN PEMBIAYAAN BERMASALAH PADA PRODUK PEMBIAYAAN MURABAHAH DI KOPERASI SIMPAN PINJAM KARYA USAHA MANDIRI BOGOR (KSPPS KUMS BOGOR) CABANG JONGGOL","authors":"Nanda Suganda, Rully Trihantana, Hasbi Ash Shiddieqy","doi":"10.56406/sahidbusinessjournal.v1i01.34","DOIUrl":"https://doi.org/10.56406/sahidbusinessjournal.v1i01.34","url":null,"abstract":"ABSTRACT \u0000  \u0000Non-performing financing is financing where there are irregularities in returns that result in delays in payments so that judicial action is needed in return, there is even a possibility that the cooperative will be harmed. The data for NonPerforming Financing KSPPS KUM Bogor Jonggol Branch where in 2018 it was 4% and in 2019 it was 5%. This percentage cannot be said to be good because the NPF ratio is still at 5% in 2019. For that, a strategy is needed that can be used to reduce or even prevent the non-performing financing. So the author took the title \"Strategies for Handling Problematic Financing in Murabahah Financing Products in the Sharia Financing Savings and Loans Cooperative Mandiri Mandiri Bogor Branch Jonggol\". The formulation of the problem in this study: What are the causes of the occurrence of non-performing financing and what are the strategies used to deal with non-performing financing. The purpose of this research is to analyze the causes of the occurrence of non-performing financing and how the strategies used in dealing with non-performing financing are. The nature of this research is explanatory (explanatory research) with a qualitative approach. The data analysis technique used in this study is descriptive qualitative analysis using a SWOT analysis approach. The result of this study is that there are factors that cause problematic financing where these factors are internal and external factors. The way the cooperative is doing to solve problem financing is by using two ways of stay strategy and phase out strategy. Stay strategy is a strategy where cooperatives still want to maintain business relationships with customers in the long term context, while phase out strategy is a strategy that is carried out when in principle cooperatives do not want to continue business relationships with customers in the context of a long time. \u0000  \u0000Keywords: Problem Financing, SWOT Analysis, Troubled Financing Handling Strategy","PeriodicalId":135829,"journal":{"name":"SAHID BUSINESS JOURNAL","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130973186","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Pengaruh Kesadaran Halal Usaha Mikro, Kecil dan Menengah (UMKM) di Pamijahan dan Cibungbulang Kabupaten Bogor Terhadap Motivasi Sertifikasi Halal","authors":"Santi Nopita Sari, Rully Trihantana, Bayu Purnama","doi":"10.56406/sahidbusinessjournal.v1i01.31","DOIUrl":"https://doi.org/10.56406/sahidbusinessjournal.v1i01.31","url":null,"abstract":"ABSTRACT \u0000This research is motivated by the existence of the JPH Law that is currently in effect, so that MSMEs must also have Halal certification in which the benefit of halal certification is to facilitate a marketing of MSMEs. MSMEs that have Halal Certification have a guarantee from the competent authority to test whether or not halal is a food product, beverage and related products. Not only halal, but halal Toyyiban. Halal and Good is the concept. The concept of halal held by the government, namely the guarantee of halal products, should not only benefit Muslims, but also for all, especially in West Java, precisely in Bogor Regency, which includes 15 Districts, which are Pamijahan and Cibungbulang. In this is Pamijahan and Cibungbulang Subdistricts which have a variety of businesses ranging from textiles to culinary. The purposes of this studies was to analyzing the influence of halal awareness of micro, small and medium businesses on halal certification motivation. This type of research use quantitative research that uses a likert scale, with a sample of 80 respondents. The sampling technique uses Purposive Sampling technique with the Hair et al method. The analytical method used in this research is simple linear regression analysis using the IBM Statistical Package for Social Sciences (SPSS) Version 16.0. The results of this study indicate that from the calculation above, it can be concluded that there is an influence of variable X (Halal Awareness) on the Y variable (Halal Certification Motivation) by 57% and the rest 43% is influenced by other factors not examined by researchers namely the environment, demands, encouragement, level of education and experience. The influence of halal awareness on the motivation of halal certification on SMEs in the Districts of Pamijahan and Cibungbulang. With the high level of halal awareness, it can provide a great motivation for halal certification for SMEs in the Districts of Pamijahan and Cibungbulang. \u0000Key Word : Halal Awareness, Halal Certification, motivation","PeriodicalId":135829,"journal":{"name":"SAHID BUSINESS JOURNAL","volume":"246 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123282453","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PENGARUH GAYA KEPEMIMPINAN, MOTIVASI, PROMOSI DAN MUTASI TERHADAP KINERJA KARYAWAN (Studi Kasus di Koperasi Karya Usaha Madiri Syariah Cabang Sagaranten Sukabumi)","authors":"Agung Mubarok, T. R. Thantawi, Hasbi Ash Shiddieqy","doi":"10.56406/sahidbusinessjournal.v1i01.33","DOIUrl":"https://doi.org/10.56406/sahidbusinessjournal.v1i01.33","url":null,"abstract":"ABSTRACT \u0000Performance is the result of work and work behavior that has been achieved in completing the tasks and responsibilities given within a certain period. (Kasmir, 2016: 182). Increased individual performance (individual performance) is likely to increase the company's performance (corporate performance) because the two have a close relationship. This study aims to determine the effect of leadership style, motivation, promotion and transfer on the performance of employees of KKUMS Sagaranten Sukabumi Branch. The type of research used is quantitative with a survey approach and uses multiple linear analysis because the independent variable consists of more than one. This study is directed to analyze and describe in-depth data about the influence of leadership style, motivation, promotion and transfer on employee performance. The results of this study conclude that: First, based on the results of the tests carried out, the influence of leadership style variable (X1) partially shows that there is a significant effect on employee performance variables because 0.858> 0.05 and tcount 0.186 < ttable 2.44691; Second, based on the results of the tests carried out, the motivation variable (X2) partially shows that there is a significant influence on the employee performance variable because 0.197>0.05 and the tcount -1.449<ttable 2.44691; Third, Based on the test results, the promotion variable (X3) partially shows that there is a significant effect on the employee performance variable because it is 0.693>0.05 and the tcount value is -4.14 <ttable 2.44691; Fourth, based on the results of the tests carried out, the mutation variable (X4) partially shows that there is no effect on the employee performance variable because it is 0.048 <0.05 and the value of tcount is 2.470>ttable 2.44691; and fifth, the independent variables together (simultaneously) have no effect on the dependent variable because 7.956>4.12 with a significance level of 0.14 because the significance level is> than 0.05, then this regression model cannot be used for employee performance variables. . \u0000Keywords: Leadership Style, Motivation, Promotion, Transfer, Performance \u0000 ","PeriodicalId":135829,"journal":{"name":"SAHID BUSINESS JOURNAL","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122060737","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"STRATEGI PENGEMBANGAN WIRAUSAHA SYARIAH DI KALANGAN MAHASISWA INSTITUT AGAMA ISLAM SAHID BOGOR","authors":"Saepul Ambri, T. R. Thantawi, Mohamad Kharis Mubarok","doi":"10.56406/sahidbusinessjournal.v1i01.11","DOIUrl":"https://doi.org/10.56406/sahidbusinessjournal.v1i01.11","url":null,"abstract":"Penelitian dilatarbelakangi karena angka pengangguran pada negara Indonesia semakin meningkat, cara memperkecil jumlah pengangguran yaitu dengan berwirausaha, dalam Al-qur’an Allah SWT memerintahkan berwirausaha secara syariah seperti yang dicontohkan rasulullah. Institut Agama Islam Sahid Bogor merupakan salah perguruan Tinggi yang mengharuskan mahasiswanya untuk berwirausaha syariah, namun jumlah mahasiswa berwirausaha masih sedikit karena sebagian mahasiswa tidak begitu tertarik untuk berwirausaha, dari itu dibutuhkalah strategi dalam pengembangan wirausaha syariah pada mahasiswa. Jenis penelitian bersifat deskriptif kualitatif, informan penelitian mahasiswa Kampus Institut Agama Islam Sahid Bogor dengan metode pengumpulan data observasi, wawancara dan dokumentasi adapun analisis data penelitian yaitu analisis SWOT pada kekuatan, kelemahan, peluang dan ancaman lingkungan internal dan eksternal. Berdasarkan hasil penelitian strategi yang dapat diterapkan dalam pengembangan wirausaha syariah adalah lebih meningkatkan sumber daya manusia dalam pemberian ilmu wirausaha syariah, menyediakan fasilitas penunjang dalam kegiatan berwirausaha seperti usaha yang dapat dikelola mahasiswa, serta memberikan dukungan dengan mendirikan koperasi yang dapat membantu permodalan kegiatan mahasiswa berwirausaha. \u0000 ","PeriodicalId":135829,"journal":{"name":"SAHID BUSINESS JOURNAL","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126436051","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ANALISIS MANAJEMEN BISNIS SYARIAH TERHADAP PROGRAM PEMERINTAH KABUPATEN BOGOR DALAM MELINDUNGI UMKM AKIBAT MASA PANDEMI COVID-19","authors":"Vivih Sofianti, T. R. Thantawi, Mohammad Kharis Mubarok","doi":"10.56406/sahidbusinessjournal.v1i01.32","DOIUrl":"https://doi.org/10.56406/sahidbusinessjournal.v1i01.32","url":null,"abstract":"Abstract \u0000  \u0000          This research is in the background due to the Covid-19 pandemic which has spread throughout the world, including Indonesia. As a result of the Covid-19 outbreak, the Indonesian Government issued a policy of Locdown (area quarantine) and PSBB (Large-Scale Social Restrictions) Bogor Regency, one of the regions that followed the policies of the Government. Because of that the community should remain silent at home. The result is a decrease in the income of MSMEs. Data on SMEs affected by Covid-19 were 1,120 SMEs in Bogor Regency. Therefore, the Bogor Regency Government through the Bogor Regency Trade and Industry Service and the Bogor Regency Small and Medium Business Cooperative Office need to issue a program to protect MSMEs during the Covid-19 pandemic. Data collection was carried out through interviews, observation and documentation with the Bogor Regency Trade and Industry Office and the Bogor Regency Small and Medium Enterprises Cooperative Office. The efforts of DISPERDAGIN and the Office of Cooperatives and Small and Medium Enterprises (UKM) by way of direct surveys, and data on MSMEs affected by Covid-19. From this data, the Agency makes a program in accordance with the complaints of MSMEs. The program plan will be implemented in 2021 because the Bogor Regency Government program has been ratified before the pandemic begins, therefore technically the program will be implemented starting in 2021. \u0000  \u0000Keywords: Bogor Regency Government Programs, MSMEs, Covid-19, Islamic Business Management Analysis","PeriodicalId":135829,"journal":{"name":"SAHID BUSINESS JOURNAL","volume":"41 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134147217","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}