South Asian Journal of Marketing and Management Research最新文献

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Human resource analytics 人力资源分析
South Asian Journal of Marketing and Management Research Pub Date : 2017-11-03 DOI: 10.5958/2249-877X.2017.00031.5
Vineeta, Akanksha Bharti
{"title":"Human resource analytics","authors":"Vineeta, Akanksha Bharti","doi":"10.5958/2249-877X.2017.00031.5","DOIUrl":"https://doi.org/10.5958/2249-877X.2017.00031.5","url":null,"abstract":"Understanding HR's contributions in driving organizational performance is nowadays essential. HR professionals have to face the new realities and accept an integrated management model in order to provide the best actions regarding the management of human capital. An organization needs and can quantify the HR's overall strategic impact by finding the proper ways for measuring its impact on the success drivers. Today, the business environment is more dynamic than ever. In this often volatile environment, Human capital is arguably the most sustainable source of completive differentiation and value creation. This paper is focused toward understanding the concept of HR analytics and its benefit and challenges.","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"56 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-11-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128465351","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Micro financing management and its prospects: A case study analysis on Bangladesh perspective 小额融资管理及其前景:以孟加拉国为例分析
South Asian Journal of Marketing and Management Research Pub Date : 2017-05-01 DOI: 10.5958/2249-877X.2018.00008.5
A. Ullah, N. Haq
{"title":"Micro financing management and its prospects: A case study analysis on Bangladesh perspective","authors":"A. Ullah, N. Haq","doi":"10.5958/2249-877X.2018.00008.5","DOIUrl":"https://doi.org/10.5958/2249-877X.2018.00008.5","url":null,"abstract":"Microfinance's worldwide recognition has been credited to Prof. Dr. Muhammad Yunus who is the founder of the Grameen Bank in Bangladesh and recipient of the 2006 Nobel Peace Prize. Most microfinance studies in Bangladesh are limited to either one or two major MFIs or to the overall impact on clients’ poverty reduction, improvement in health and social status, enhancement of women entrepreneurship and empowerment, etc. This study aims at understanding the management part of micro finance and its prospect of application in Bangladesh. The article also looks into the contribution of micro finance in Bangladesh economy together with sources of fund for such micro finance institutes. Different types are: savings and credit cooperatives, NGOs, programs established by international organizations, legally-recognized micro-finance institutions, and micro-finance banks, and their sizes greatly vary, from 100 clients to over 6 million clients for the largest. MFIs offer not only basic financial services but also savings accounts, loan products and insurance.","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122651860","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Role of personality type and leadership style in the choice of the conflict handling style of the college principals and directors of the colleges in the state of Punjab 人格类型和领导风格在旁遮普邦高校校长和校长冲突处理方式选择中的作用
South Asian Journal of Marketing and Management Research Pub Date : 1900-01-01 DOI: 10.5958/2249-877X.2017.00044.3
S. Mehta, Rajan Sidhar
{"title":"Role of personality type and leadership style in the choice of the conflict handling style of the college principals and directors of the colleges in the state of Punjab","authors":"S. Mehta, Rajan Sidhar","doi":"10.5958/2249-877X.2017.00044.3","DOIUrl":"https://doi.org/10.5958/2249-877X.2017.00044.3","url":null,"abstract":"Two hundred and forty three college principals and Directors were surveyed in the state of Punjab in India. The most common conflict handling style among the college Principals and Directors were Compromising and Accommodating. Collaborating and Avoiding were almost at par with each other. Least common style of conflict handling was Competing. Compromising and Accommodating style of conflict handling were most common among the leading personalities ESTJ and ESFJ and with the most common Transformational and Transactional leadership styles. All these factors made the job of college principals in the government as well as in the private sector, very tough and challenging. College Principals and Directors were having their own set of personality type, conflict handling style and a distinct leadership style. In their investigation on the relationship between Big Five personality traits and conflict and facilitation between work and family roles it was found that extraversion was related to greater facilitation between roles but was negatively related to conflict, whereas neuroticism was related to greater conflict but only weakly related to facilitation.","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115399732","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Models for predicting gross agricultural output 预测农业总产出的模型
South Asian Journal of Marketing and Management Research Pub Date : 1900-01-01 DOI: 10.5958/2249-877x.2020.00050.8
Topildiev Sohibjon Rakhimjonovich
{"title":"Models for predicting gross agricultural output","authors":"Topildiev Sohibjon Rakhimjonovich","doi":"10.5958/2249-877x.2020.00050.8","DOIUrl":"https://doi.org/10.5958/2249-877x.2020.00050.8","url":null,"abstract":"","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"228 2","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120976459","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
A study on attitude of consumers towards eco-friendly products 消费者对环保产品的态度研究
South Asian Journal of Marketing and Management Research Pub Date : 1900-01-01 DOI: 10.5958/2249-877X.2017.00074.1
N. Kumar
{"title":"A study on attitude of consumers towards eco-friendly products","authors":"N. Kumar","doi":"10.5958/2249-877X.2017.00074.1","DOIUrl":"https://doi.org/10.5958/2249-877X.2017.00074.1","url":null,"abstract":"The present environmental awful conditions are ever more threatening consumer health and wellbeing at both globally and nationally. Therefore, consumers are becoming more sensitive in their environmental attitudes, perceptions, preferences and purchases. The attitude of consumers is a mixture of her or his beliefs, feelings and buying plans towards eco-friendly products within the setting of marketing. The results reveal that 56.40 per cent of consumers viewed that the level of attitude towards ecofriendly products at moderate level followed by high level (26.68 per cent) and low level (17.02 per cent). There is significant difference between socio-economic profile of consumers and their attitude towards eco-friendly products except gender of consumers and attitude towards eco-friendly products. The producers should improve the design of eco-friendly products in order to attract consumers effectively. The marketers or retailers must place eco-friendly products in their shops in such a way, consumers are able to locate easily while buying.","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"27 3","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120997391","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Effective factors on green brand equity from a resource-based view 资源基础视角下绿色品牌资产的影响因素
South Asian Journal of Marketing and Management Research Pub Date : 1900-01-01 DOI: 10.5958/2249-877X.2020.00086.7
Jaleh Farzaneh Hassanzadeh
{"title":"Effective factors on green brand equity from a resource-based view","authors":"Jaleh Farzaneh Hassanzadeh","doi":"10.5958/2249-877X.2020.00086.7","DOIUrl":"https://doi.org/10.5958/2249-877X.2020.00086.7","url":null,"abstract":"","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122507637","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The effect of coronavirus pandemic to Uzbekistan tourism 冠状病毒大流行对乌兹别克斯坦旅游业的影响
South Asian Journal of Marketing and Management Research Pub Date : 1900-01-01 DOI: 10.5958/2249-877X.2020.00079.X
K. Muminov, H. Abdullaeva
{"title":"The effect of coronavirus pandemic to Uzbekistan tourism","authors":"K. Muminov, H. Abdullaeva","doi":"10.5958/2249-877X.2020.00079.X","DOIUrl":"https://doi.org/10.5958/2249-877X.2020.00079.X","url":null,"abstract":"","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128307142","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Clinch the deal (online auction) of present online furniture sales & marketing-a study 当前网上家具销售与营销的成交(网上拍卖)研究
South Asian Journal of Marketing and Management Research Pub Date : 1900-01-01 DOI: 10.5958/2249-877X.2016.00029.1
A. Radhika, Sheena Gandhi, Apurvbaid
{"title":"Clinch the deal (online auction) of present online furniture sales & marketing-a study","authors":"A. Radhika, Sheena Gandhi, Apurvbaid","doi":"10.5958/2249-877X.2016.00029.1","DOIUrl":"https://doi.org/10.5958/2249-877X.2016.00029.1","url":null,"abstract":"Online shopping has become increasingly popular, due to convenience and often lower prices. (Law Dictionary 2 ND edition) Buying online furniture is a trend. Online stores and sellers are selling furniture and other stuffs including home decor and handmade gift items. People who are looking to buy furniture online can now enjoy shopping for furniture by sitting at home and without wasting time in search of perfect furniture for their home or dining space. Sometimes when they visit a local store, they get only few items of their choice and a limited option for variety in E-commerce plays an important role, using M-commerce apps, alsothis digital marketing got succeed taken concern of, this article includes research methodology, importance of furniture's, top online furniture selling companies, onlineauction, comparison of online furnituresales, along with the conclusion. Future this article is useful for the interior designs and ambience fixers. Nowadays online furniture shopping has become a trend as it gives the customers an opportunity to do a proper search of what they are looking for.","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"65 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128753162","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Business model of amazon India-A case study 亚马逊印度商业模式的案例研究
South Asian Journal of Marketing and Management Research Pub Date : 1900-01-01 DOI: 10.5958/2249-877x.2020.00004.1
Bharti Wadhwa, A. Vashisht, Nidhi Phutela
{"title":"Business model of amazon India-A case study","authors":"Bharti Wadhwa, A. Vashisht, Nidhi Phutela","doi":"10.5958/2249-877x.2020.00004.1","DOIUrl":"https://doi.org/10.5958/2249-877x.2020.00004.1","url":null,"abstract":"Amazon is an American international e-commerce company. It was started by Jeffrey P. Bezos in the year 1994. And it was launched in India in June 2013. Three years back, Amazon had no infrastructure in India, and now it dominates the Indian markets. At the very start it was perception of investors that in India It will not go long like China as in the year 2004 when Amazon entered in China it hasn't seen much success there with Alibaba, its Chinese competitor, dominating the e-commerce market. After its bad run in China, Bezos is going all in for India. Fact behind formation of Amazon in India was its huge number of headcounts i.e. 1.25 billion four times as big as the U.S.’s and more than doubles Europe's. Of these, 500 million, around 35 percent, are internet users. As per researches the yearly growth rate of internet users is highest in India around six million users join every month. Researchers expect the online shopping market in India to reach $15 billion by 2016 up from only $35 million in 2014. For example small business seller or dresses in Rajasthan, currently their reach is very constrained and growth is much limited. But by participating in these market places, this small business can now reach all over India. All the marketplaces have specific services for sellers that define on boarding, verification, tools to provide insights and fulfillment services. For attracting the customer Amazon India is doing a lot for this it has enlisted mom-and-pop store owners as partners in its delivery platform. In small villages and remote areas where few people have internet access, residents can go to their local store and use the owner's internet connection to browse and select goods from online Store.","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123667669","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Food security in Uzbekistan: Problems and solutions 乌兹别克斯坦的粮食安全:问题和解决办法
South Asian Journal of Marketing and Management Research Pub Date : 1900-01-01 DOI: 10.5958/2249-877X.2020.00080.6
K. Karimkulov, I. E. Uzohkov, Madraim Khasanovich Sarikulov
{"title":"Food security in Uzbekistan: Problems and solutions","authors":"K. Karimkulov, I. E. Uzohkov, Madraim Khasanovich Sarikulov","doi":"10.5958/2249-877X.2020.00080.6","DOIUrl":"https://doi.org/10.5958/2249-877X.2020.00080.6","url":null,"abstract":"","PeriodicalId":121367,"journal":{"name":"South Asian Journal of Marketing and Management Research","volume":"245 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116183446","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
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