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ICT as Innovator Between Tourism and Culture最新文献

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The Use of ICT in Tourist and Educational Literary Routes 信息通信技术在旅游和教育文学路线中的应用
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch002
Jordi Chumillas, Mia Güell, Pere Quer
{"title":"The Use of ICT in Tourist and Educational Literary Routes","authors":"Jordi Chumillas, Mia Güell, Pere Quer","doi":"10.4018/978-1-7998-8165-0.ch002","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch002","url":null,"abstract":"This chapter focuses on the use of ICT in literary routes and explores how technologies can influence the tour guides. It begins with a reflection on the key concept of literary routes (from both an educational and tourist perspective) and then considers the antecedents and components that define the guide. Finally, a survey of professionals and teachers with experience in the design and execution of literary routes is carried out in order to explore aspects such as (1) the actual use of ICT on the routes, (2) the synergies between the guide's skills and the use of ICT, and (3) to what extent the use of ICT leads to a change in the role of the guide.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"43 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116101404","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Importance of ICT Advancement and Culture of Adaptation in the Tourism and Hospitality Industry for Developing Countries 发展中国家旅游业和酒店业的信息通信技术进步和适应文化的重要性
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch003
T. Abir, Md Yusuf Hossein Khan
{"title":"Importance of ICT Advancement and Culture of Adaptation in the Tourism and Hospitality Industry for Developing Countries","authors":"T. Abir, Md Yusuf Hossein Khan","doi":"10.4018/978-1-7998-8165-0.ch003","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch003","url":null,"abstract":"The influence of ICT on tourism and hospitality is related to the facilitation of contact with stakeholders, acting as an effective distribution channel, and providing an effective forum for marketing, among other things. Tourism and hospitality are heavily reliant on information and communication technology in developing countries as well as in the developed nations. ICT has had a major effect on this market. The primary goal of this research is to identify the difference in ICT advancement and adaptation between developed and developing countries, as well as to determine how developing countries can benefit from it and make recommendations. This research was conducted using a qualitative approach. Using various types of literature such as research papers, articles, and books, this study highlights and scrutinizes the significance of ICT and how these actions contribute to the tourism and hospitality sector to raise awareness among academicians, researchers, tourism businesses, and government officials about the effectiveness of ICT applications in tourism and hospitality.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133365017","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
ICT and PB Learning Combined for the Advancement of Intercultural Education ICT与PB学习相结合，促进跨文化教育
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch006
Sara Pascoal, Laura Tallone, Marco Furtado
{"title":"ICT and PB Learning Combined for the Advancement of Intercultural Education","authors":"Sara Pascoal, Laura Tallone, Marco Furtado","doi":"10.4018/978-1-7998-8165-0.ch006","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch006","url":null,"abstract":"This chapter intends to describe the case of the MIEC virtual exhibition as well as reflect upon the relevance of ICT, namely Google Arts and Culture, for the promotion of cultural heritage tourism. In this vein, the authors will first approach the issues of cultural tourism and ICT, exploring how virtual exhibitions and digitization have become an important tool to empower institutions and audiences. Secondly, the authors will present, discuss, and assess the project-based learning (PBL) activities, starting with the presentation of the platform, its advantages and disadvantages for learning and teaching. Then, the authors will analyze some of the results obtained from a pedagogical perspective by scrutinizing students' surveys and opinions. These results will also report on the research outcomes of the project, and an accountability of its marketing purposes will be proposed. The chapter will finally put forward the limitations of this ongoing project and intended future research, suggesting how similar projects can be implemented, managed, and assessed.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130058348","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Tourist Social Media Engagement 游客社交媒体参与
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch012
Rayane Ruas, Belém Barbosa
{"title":"Tourist Social Media Engagement","authors":"Rayane Ruas, Belém Barbosa","doi":"10.4018/978-1-7998-8165-0.ch012","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch012","url":null,"abstract":"Social media are transforming relationships with customers for all sectors, including tourism. Since the search for information is a critical aspect of tourist purchase decision process, the importance of social media for tourism is evident. However, the presence of tourism brands in social media is not enough to have an impact on tourist purchase decisions: it is necessary to generate engagement. This chapter aims to conceptualize tourist engagement on social media and identify tourist engagement indicators. Tourist engagement was conceptualized through a literature review that identified four dimensions of engagement: popularity, commitment, virality, and post engagement. A set of indicators is proposed to measure tourist engagement in each of these dimensions. The proposed TSM engagement framework was validated through a mixed-method approach, using secondary data and interviews carried out with Brazilian tourist destinations.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130124135","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Virtual Tourism and Challenges in a Post-Pandemic Context 大流行后背景下的虚拟旅游和挑战
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch008
Carla Sousa Martins, Ana Carvalho Ferreira, Catarina Silva Pereira, B. Sousa
{"title":"Virtual Tourism and Challenges in a Post-Pandemic Context","authors":"Carla Sousa Martins, Ana Carvalho Ferreira, Catarina Silva Pereira, B. Sousa","doi":"10.4018/978-1-7998-8165-0.ch008","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch008","url":null,"abstract":"The role played by technologies of information and communication, ICT, has become increasingly important in the way of life of societies. As well as technologies to revolutionize or everyone's way of life, it also brings a sense of alertness to match. This chapter aims to present a reflection on the importance of virtual tourism in the pandemic scenario (new coronavirus) and the main challenges in the post-pandemic period. The tourist sector must continue to communicate with clients in order to retain them. In this way, several companies choose to enter into a partnership with digital influencers, seeing that they are presented as a link between the company and the customers. From an interdisciplinary perspective, the chapter presents contributions to marketing, (virtual) tourism, and pandemic management.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"41 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114955098","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Role of Social Media Marketing in the Tourism and Hospitality Industry 社会媒体营销在旅游和酒店业中的作用
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch013
Md Yusuf Hossein Khan, T. Abir
{"title":"The Role of Social Media Marketing in the Tourism and Hospitality Industry","authors":"Md Yusuf Hossein Khan, T. Abir","doi":"10.4018/978-1-7998-8165-0.ch013","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch013","url":null,"abstract":"Social networking is a series of Web 2.0-based applications that connect, communicate, and exchange ideas, views, perspectives, knowledge, and relationships among internet users worldwide. In the age of social media, businesses' marketing tactics have shifted from bringing products out to encouraging customers to buy things into their stores to foster a more engaging and mutually beneficial relationship. It is a significant player in the online tourism sector since it is a common and influential information source for tourists looking for destination-specific information. This study was conducted qualitatively, and this illustrates and discusses the role of social media marketing and how it works in the tourism and hospitality industries, with an emphasis on Bangladesh in particular, using a range of literature, including academic articles, journals, and books. This study would educate academics, researchers, politicians in tourism industries, and government officials about the importance of social media marketing.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130010231","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Innovation Dynamics Through the Encouragement of Knowledge Spin-Off From Touristic Destinations 鼓励旅游目的地知识衍生的创新动力
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch011
Sofia Vairinho
{"title":"Innovation Dynamics Through the Encouragement of Knowledge Spin-Off From Touristic Destinations","authors":"Sofia Vairinho","doi":"10.4018/978-1-7998-8165-0.ch011","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch011","url":null,"abstract":"The present approach aims to explore the innovation dynamic that may lead to knowledge opportunities in a specific regional cluster characterized by a strong touristic positioning. The new technology-based companies, namely the spin-out created from university research, represent a possible and reliable approach to the economy stimulation. This said, it is mandatory to explore the topics that will allow a reflection on the networks associated with innovation processes, developed from the relations between the public universe (including universities and research centers), and the new technology or humanistic based companies. This chapter intends to be a contribution to the discussion of innovation clusters and sets the preliminary issues to discuss and implement an innovation ecosystem. This chapter explores and reflects the importance of regional innovation clusters dynamics, setting and describing the steps and specific strategical procedures in order to implement an innovation ecosystem, using as example a specific touristic territory.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129784508","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Technology Use and Innovation Strategies in Event Tourism 事件旅游中的技术运用与创新策略
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch007
Tuba Türkmendağ, Zafer Türkmendağ
{"title":"Technology Use and Innovation Strategies in Event Tourism","authors":"Tuba Türkmendağ, Zafer Türkmendağ","doi":"10.4018/978-1-7998-8165-0.ch007","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch007","url":null,"abstract":"Event tourism has undergone a serious change in the world with developing technology and innovations. In this respect, this chapter examines the direct, marketing, and management effects of technology on event tourism with a literature review. Studies in this field in the literature show that technologies such as artificial intelligence, big data, robots, decision support systems, internet of things, 5G cause behavioral changes in tourists; thus, event organizers use these technologies effectively to keep up with this change. In this context, academic studies in the field, new technologies, and methods used, innovation strategies are explained in detail in the book section, and a framework has been developed and presented to examine smart event tourism in detail. The results of the research are thought to contribute to the literature and offer managerial solutions.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"65 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131689303","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Determination of Guest Satisfaction by Text Mining 基于文本挖掘的顾客满意度测定
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch015
Ozan Çatir
{"title":"Determination of Guest Satisfaction by Text Mining","authors":"Ozan Çatir","doi":"10.4018/978-1-7998-8165-0.ch015","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch015","url":null,"abstract":"The satisfaction of guests is of paramount importance to ensure the continuity and profitability of hotels. This study aims to determine guests' satisfaction with hotels by analyzing the online comments of guests. The text mining method has been utilized in this study. 58,193 Turkish comments about 5-star hotels in Turkey have been examined. These comments have been subjected to frequency and association analysis by models with Rapid Miner program. It may be stated that the guests are satisfied with 5-star hotel management in Turkey, and they are also satisfied with hotels in general and the services provided by hotels.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"77 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116843463","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Contribution of Spatial Augmented Reality to the Synergy of Special and Alternative Forms of Tourism in Greece 空间增强现实对希腊特殊和替代旅游形式协同作用的贡献
ICT as Innovator Between Tourism and Culture Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-8165-0.ch001
Stylianos Bouzis, P. Poulaki
{"title":"The Contribution of Spatial Augmented Reality to the Synergy of Special and Alternative Forms of Tourism in Greece","authors":"Stylianos Bouzis, P. Poulaki","doi":"10.4018/978-1-7998-8165-0.ch001","DOIUrl":"https://doi.org/10.4018/978-1-7998-8165-0.ch001","url":null,"abstract":"This research investigates whether the evolution of augmented reality contributes to the combination of specific and alternative forms of tourism in Greece. More specifically, in the first stage, information and communication technologies and the new emerging perspectives that appear over time are described. Then, talking about special and alternative forms of tourism, the authors talk about cultural, gastronomic, and educational tourism, elements of which intersect in the light of spatial augmented reality (SAR). The main purpose of the chapter is to prove that SAR excels in the synergy of the three forms of tourism mentioned. Also, a successful example of the development of SAR in the Greek tourist area is given, with the presentation of a case study of a museum in Greece. Finally, the benefits provided by the combination of special forms of tourism with SAR are presented, and it is concluded that all ages have the opportunity to actively participate in such projects using SAR, without the informal exclusion of older people.","PeriodicalId":110357,"journal":{"name":"ICT as Innovator Between Tourism and Culture","volume":"644 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133137234","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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