Global Economics and Management Review最新文献

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Note from the Editors 编者注
Global Economics and Management Review Pub Date : 2013-01-01 DOI: 10.1016/S2340-1540(13)70001-X
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引用次数: 0
The Empowered Customer: User-Generated Content and the Future of Marketing 授权客户:用户生成内容和营销的未来
Global Economics and Management Review Pub Date : 2013-01-01 DOI: 10.1016/S2340-1540(13)70004-5
Matthew S. O’Hern , Lynn R. Kahle
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引用次数: 43
Bricks or Clicks? Consumer Attitudes toward Traditional Stores and Online Stores 砖块还是点击?消费者对传统商店和网上商店的态度
Global Economics and Management Review Pub Date : 2013-01-01 DOI: 10.1016/S2340-1540(13)70003-3
Jacqueline J. Kacen , James D. Hess , Wei-Yu Kevin Chiang
{"title":"Bricks or Clicks? Consumer Attitudes toward Traditional Stores and Online Stores","authors":"Jacqueline J. Kacen ,&nbsp;James D. Hess ,&nbsp;Wei-Yu Kevin Chiang","doi":"10.1016/S2340-1540(13)70003-3","DOIUrl":"10.1016/S2340-1540(13)70003-3","url":null,"abstract":"<div><p>Determining what consumers value, and how online stores compare to traditional stores on valued attributes is a necessary first step in understanding the relative benefits of e-commerce. In this paper, we measure consumers’ valuation of online stores compared to traditional stores by measuring the consumers’ perceptions of the performance of online stores on 18 attributes, as well as the importance of each of those attributes. These individual perceptions and preferences from a web-based and paper-based survey of 224 shoppers are combined in a self-explicated multi-attribute attitude model. The findings show that, overall, all product categories in our survey of online stores are less acceptable than traditional stores. Online stores are perceived as having competitive disadvantages with respect to shipping and handling charges, exchange/refund policy for returns, providing an interesting social or family experience, helpfulness of salespeople, post-purchase service, and uncertainty about getting the right item. The advantages that online stores have in areas such as brand-selection/variety and ease of browsing do not entirely overcome the disadvantages listed above.</p></div>","PeriodicalId":100585,"journal":{"name":"Global Economics and Management Review","volume":"18 1","pages":"Pages 12-21"},"PeriodicalIF":0.0,"publicationDate":"2013-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/S2340-1540(13)70003-3","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86024910","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 213
Modeling the Forming of Public Opinion: An approach from Sociophysics 舆论形成的建模:一种来自社会物理学的方法
Global Economics and Management Review Pub Date : 2013-01-01 DOI: 10.1016/S2340-1540(13)70002-1
Serge Galam
{"title":"Modeling the Forming of Public Opinion: An approach from Sociophysics","authors":"Serge Galam","doi":"10.1016/S2340-1540(13)70002-1","DOIUrl":"10.1016/S2340-1540(13)70002-1","url":null,"abstract":"<div><p>This paper reviews a sociophysics two-state model for opinion forming that has proven heuristic power. The dynamics are driven by repeated small-group discussions; within each group, a local majority rule is applied to update the opinions of agents. Iterating the dynamics leads towards one of two opposite attractors at which every agent shares the same opinion. The successful attractor is a function of the initial support with respect to a certain threshold, the value of which depends on the size distribution of the local update groups. While odd-sized groups yield a threshold at fifty percent, even-sized groups, which allow the inclusion of doubt in the case of an opinion tie, produce a threshold shift toward either one of the two attractors, giving rise to minority opinion spreading. In addition, agents can be heterogeneous in their cognitive nature, obeying different rules to update their opinion. While floater agents are open to changing their mind, contrarians chose to oppose whatever opinion was held by the majority of agents in their vicinity, and inflexibles never change their mind. Contrarians and inflexibles have drastic and counter-intuitive effects on the opinion dynamics. Beyond certain critical proportions, contrarians trigger an upside change of the dynamics, making it threshold-less with only one attractor at precisely 50/50 regardless of the initial conditions. Inflexibles produce the same threshold-less dynamics, except with an asymmetric single attractor that favors a specific opinion, even when they start with very low support. The results are used to shed new and unexpected light on controversial issues such as global warming.</p></div>","PeriodicalId":100585,"journal":{"name":"Global Economics and Management Review","volume":"18 1","pages":"Pages 2-11"},"PeriodicalIF":0.0,"publicationDate":"2013-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/S2340-1540(13)70002-1","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81581972","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 31
Can interaction be the primary focus of in-group biases? 互动是群体内偏见的主要焦点吗?
Global Economics and Management Review Pub Date : 1900-01-01 DOI: 10.1016/J.GEMREV.2015.02.001
David Johnson, Robert J. Oxoby
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引用次数: 2
The impact of performance measures, leverage and efficiency on market value added: Evidence from Iran 绩效指标、杠杆和效率对市场增加值的影响:来自伊朗的证据
Global Economics and Management Review Pub Date : 1900-01-01 DOI: 10.1016/J.GEMREV.2015.04.001
M. Alipour, Mohammad Ebrahim Pejman
{"title":"The impact of performance measures, leverage and efficiency on market value added: Evidence from Iran","authors":"M. Alipour, Mohammad Ebrahim Pejman","doi":"10.1016/J.GEMREV.2015.04.001","DOIUrl":"https://doi.org/10.1016/J.GEMREV.2015.04.001","url":null,"abstract":"","PeriodicalId":100585,"journal":{"name":"Global Economics and Management Review","volume":"122 1","pages":"6-14"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72731290","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 28
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