{"title":"Designing Systems in a Fine-Grained and Inclusive Way, by Integrating Service Design within Futures Studies and Foresight","authors":"Andy Peruccon, Luca Simeone","doi":"10.1111/dmj.12084","DOIUrl":"10.1111/dmj.12084","url":null,"abstract":"<p>\u0000 <i>This paper evaluates the human-centric, systemic and near future-driven components of Service Design to understand how they can work within a Future Studies and Foresight (FSF) framework. Expanding on empirical evidence gathered from a case study with renters and shareowners in Danish cooperative housing associations (Andelsboligforeningen), the paper looks at how the application of Service Design – within Future Studies and Foresight (FSF, hereafter) – can facilitate a fine-grained and inclusive rebuilding of our socio-technical systems in a way that allows end-users to understand and engage with them more productively. The paper provides a theoretical reflection on the gestalt emerging from bridging Service Design and FSF and how this can inspire and establish strategic viewpoints on how to co-design complex systems embedded in different socio-technical dimensions.</i>\u0000 </p>","PeriodicalId":100367,"journal":{"name":"Design Management Journal","volume":"18 1","pages":"5-19"},"PeriodicalIF":0.0,"publicationDate":"2023-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136203933","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Design Thinking and AI: A New Frontier for Designing Human-Centered AI Solutions","authors":"Martin Böckle PhD, Iana Kouris PhD","doi":"10.1111/dmj.12085","DOIUrl":"10.1111/dmj.12085","url":null,"abstract":"<p>In recent years, design thinking (DT) has become a pervasive innovation approach in the managerial community as a structured way of solving challenging problems through a human-centered perspective. The approach fosters lateral thinking and has a huge impact on the organizational culture and the core elements of the innovation process. At the same time, the number of organizations trying to solve problems through the application of artificial intelligence (AI) is constantly growing, although more than 80% of AI projects never reach deployment due to the wrong strategic approach, poor data quality, or a lack of AI awareness among employees—and those that do remain below profitability expectations. The aim of this paper is therefore to connect the AI and DT communities by proposing a first framework supporting the development of AI solutions in a human-centered way. The contribution of this paper is thus twofold: First, we investigate ways in which design thinking adds real value along the design process of intelligent solutions, thereby enriching the present body of design management literature. Second, we propose a first framework by linking core elements of both worlds to support strategic designers and data engineers in designing such applications. Finally, we propose a research agenda that can serve as a basis for future research directions in order to advance contributions at the intersection of the two fields.</p>","PeriodicalId":100367,"journal":{"name":"Design Management Journal","volume":"18 1","pages":"20-31"},"PeriodicalIF":0.0,"publicationDate":"2023-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136203931","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Hadas Zohar, Luca Simeone, Nicola Morelli, Laura Martelloni, Dario Marmo
{"title":"Using Theory of Change to Support Participatory Visual Mapping in Urban Transformation Projects","authors":"Hadas Zohar, Luca Simeone, Nicola Morelli, Laura Martelloni, Dario Marmo","doi":"10.1111/dmj.12086","DOIUrl":"10.1111/dmj.12086","url":null,"abstract":"<p>Theory of Change was created as a logic planning model to explore and represent a potential change in a way that reflects a complex and systemic understanding of development. Even though it is a familiar tool in the context of community initiatives and philanthropic projects, Theory of Change is under-applied in design as a problem-solving practice and underexplored within design research. Design projects that are looking for more comprehensive ways of negotiating change can greatly benefit from it to inform a deep understanding of the dynamics of change. This paper focuses on how a designerly approach to Theory of Change can support participatory visual mapping, thus creating some enabling conditions towards transformation in cities, namely: facilitating more granular communication, suggesting a multifaceted and systemic perspective, helping to navigate complexity by creating shared mental models among stakeholders, fostering thinking through different temporalities, and boosting creativity. The paper will examine a case of an urban transformation project that involves six European cities under regeneration.</p>","PeriodicalId":100367,"journal":{"name":"Design Management Journal","volume":"18 1","pages":"32-47"},"PeriodicalIF":0.0,"publicationDate":"2023-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/dmj.12086","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136206482","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Managing Design for Environmental Sustainability throughout the Design Process","authors":"Emelia Delaney, Wei Liu","doi":"10.1111/dmj.12087","DOIUrl":"10.1111/dmj.12087","url":null,"abstract":"<p>\u0000 <i>Sustainability is recognised as a complex issue with it comprising of three themes, namely social, environmental, and economic impact. The role of professional designers is becoming trans-disciplinary, with employers expecting designers to be equipped with the necessary skills to implement sustainability within their design process. Environmental sustainability has been and has continued to be an important theme within design and design management literature, with a focus on how to effectively implement this throughout the design industry. It is currently unclear how designers are managing environmental sustainability throughout their design process. To investigate this gap further a detailed methodology was employed, including a review of previous academic literature, an investigation into the design processes of sustainability-design specialists, and a holistic review of the current status of environmental sustainability within the design industry. The study has enabled an evaluation of the current status of environmental sustainability implementation as well as the management methods used by those in industry to aid designers and their process. From data analysis, a framework has been developed to aid designers in the implementation of environmental sustainability during their design process. Future suggestions for research will also be outlined.</i>\u0000 </p>","PeriodicalId":100367,"journal":{"name":"Design Management Journal","volume":"18 1","pages":"48-62"},"PeriodicalIF":0.0,"publicationDate":"2023-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/dmj.12087","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136246615","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Implementing Evidence-Based Design to Improve Adherence in Self-Administered Treatment Technology","authors":"Rafiq Elmansy, Stuart English","doi":"10.1111/dmj.12088","DOIUrl":"10.1111/dmj.12088","url":null,"abstract":"<p>A low level of treatment adherence is one of the challenges facing the UK's healthcare system. An estimated 30% to 50% of patients with chronic diseases fail to adhere to prescribed medical interventions. While medical technology provides an opportunity to overcome existing challenges, poor adherence blurs this opportunity by reducing the intervention's positive impact. The spread of the Covid pandemic dramatically increased the pressure on healthcare systems and highlighted the urgency to address the low adherence problem. Various studies have investigated the underlying factors behind low adherence. However, two main gaps were identified: 1) lack of adherence frameworks that consider self-administered treatment technology, and 2) lack of a practical mechanism to help companies consider adherence factors during the design and development of the technology.</p><p>This paper introduces the development of an Adherence Framework for self-administered treatment technology and a design-focused adherence canvas used as a practical resource for companies to consider during the design process. Adherence factor data from literature and case studies were triangulated to an eDelphi study used to develop the adherence framework. The presented adherence canvas and Adherence Framework allow companies to consider adherence during the design of self-administered treatment technology.</p>","PeriodicalId":100367,"journal":{"name":"Design Management Journal","volume":"18 1","pages":"63-86"},"PeriodicalIF":0.0,"publicationDate":"2023-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/dmj.12088","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136206483","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"<scp>AI</scp> Enabled Airline Cabin Services: <scp>AI</scp> Augmented Services for Emotional Values. Service Design for <scp>High‐Touch</scp> Solutions and Service Quality","authors":"Vássil Rjsé, Titta Jylkäs, Satu Miettinen","doi":"10.1111/dmj.12090","DOIUrl":"https://doi.org/10.1111/dmj.12090","url":null,"abstract":"Abstract This paper highlights the significance of emotional values within digital services during the airline cabin experience. Currently, emotional engagement with front‐line AI interactions, such as AI assistants, lacks trust. Thus, the role of AI must be reimagined to better integrate the human factor into the service experience through things like high‐touch in order to create trust and improve the perception of cabin service quality. Service design is a human‐centric approach to service creation in which the user is typically made the main subject of the service research; the service process (service interaction) then co‐creates values alongside the service provider. The major concept discussed here is AI Augmented Services (AIAS), which turn high‐tech capabilities into high‐touch “human centric” services that can offer access, control, and well‐being to the user, all of which are key components in the establishment of trust. Airline future services can then implement this study for the purpose of detecting human emotions, co‐creating emotional values, and promoting emotional intelligence through the AIAS interactive communication channels, thereby transforming high‐tech capabilities into high‐touch opportunities. The methodological approach began by determining a benchmark for the state‐of‐the‐art AI technology in transport and conducting a set of expert interviews. Notably, the possible materialisation and challenges of AIAS high‐touch cabin services are also discussed here. This article can be considered to be a first step toward a service design in which opportunities are discussed with the goal of “discovering” possible AI solutions. Consecutive stages will be presented in future articles in which the concepts introduced here will be further defined and developed.","PeriodicalId":100367,"journal":{"name":"Design Management Journal","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136206480","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Start‐up Accelerators as Service Design and Business Model","authors":"Jørn Kjølseth Møller","doi":"10.1111/dmj.12089","DOIUrl":"https://doi.org/10.1111/dmj.12089","url":null,"abstract":"Abstract Startup accelerators offer a range of services to entrepreneurs that enable them to accelerate growth and development in just a few months. Typically, small‐, and medium‐sized, growth‐oriented companies are supported early in their development through offers of education and training, mentoring, consulting, and venture capital. The startup accelerator “Growth Train” of Business Lolland‐Falster – a regional development organization in Denmark, has been the subject of a closer investigation as a service journey and business model. Four distinct factors make accelerators unique: time‐limited, cohort‐based (a standard course for a selected group), mentor‐driven, and typically ends with a ‘demo day’. The analysis of Growth Train is based on Service Design Thinking and theories on Business Models. It contributes to the theoretical understanding of startup accelerators as a service journey for the participating startups where Service‐Design Thinking plays a crucial role in the design of the accelerator. It also explains how the accelerators create value for the selected group of startups. Startup accelerators also represent a Business Model (value proposition) for the managers of the accelerators and the stakeholders in the local business ecosystem. It also offers economic growth and employment for outlying areas like Lolland‐Falster in Denmark.","PeriodicalId":100367,"journal":{"name":"Design Management Journal","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136206481","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"People-centred business continuity: a case for inclusive design","authors":"Ninela Ivanova","doi":"10.1111/dmj.12076","DOIUrl":"10.1111/dmj.12076","url":null,"abstract":"<p>This conceptual paper draws together the seemingly disparate concepts of business continuity and inclusive design with a two-fold overarching aim. Firstly, the paper aims to make a case for people-centred approaches to business continuity planning, particularly in areas of real-time assessment, building agile and resilient organisations, and new value creation. This is fulfilled by tracing recent developments in business continuity thinking and business continuity management practice, that highlight a shift from a purely functional approach, to a more holistic, embedded, dynamic, people-centred and strategic stance. Secondly, the paper aims to propose new applications of inclusive design for business impact in general, and business continuity in particular, thereby extending the business case for inclusive design as outlined in British Standards (BS 7000–6:2005). This is fulfilled by highlighting the rationale, value and emergent opportunities in this area. In bringing the two concepts and their respective theory and practice together, the paper also presents recent discussions on the intersection of design thinking and business continuity, which demonstrate the potential value that a design-led approach can bring to enable people-centredness and inclusion in the domain of business continuity. Additionally, the paper proposes a first-level definition of ‘people-centred business continuity’ which is considered a steppingstone in the research process for further investigation in both theory and application.</p>","PeriodicalId":100367,"journal":{"name":"Design Management Journal","volume":"17 1","pages":"30-48"},"PeriodicalIF":0.0,"publicationDate":"2022-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/dmj.12076","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80220708","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}