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Pengaruh Nama Toko terhadap Minat Beli Konsumen 商店名称对消费者兴趣的影响
Shakai keizai shigaku Pub Date : 2022-10-01 DOI: 10.56589/keizai.v3i1.289
Abdul Holif
{"title":"Pengaruh Nama Toko terhadap Minat Beli Konsumen","authors":"Abdul Holif","doi":"10.56589/keizai.v3i1.289","DOIUrl":"https://doi.org/10.56589/keizai.v3i1.289","url":null,"abstract":"The purpose of this study was to determine whether the name of the store had an influence on the variable of buying interest in SHMG fashion and 35,000 Sampit fashion. This study uses quantitative methods, and the population presented is all customers who have come and bought at SHMG and all 35,000 Sampit, and the sample taken in this study was obtained from 100 respondents. Sampling using accidental sampling with purposive sampling method and data analysis of this study using multiple linear regression analysis. And this research instrument uses a questionnaire containing questions that will be given to respondents using Likert scale measurements to collect data about store name variables and buying interest. And the results of the study indicate that the store name variable does not have a significant effect on the buying interest variable. This means that even though the shop name is made to show that the shop name is cheap, this will not affect buying interest or will reduce buying interest.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"14 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"91082003","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Apakah Penilaian Kinerja berdasarkan Sistem Badan Keuangan dan Asset Daerah Tepat dalam Mengukur Kinerja Pegawai? 根据财务体系和区域资产对员工绩效的正确评估是什么?
Shakai keizai shigaku Pub Date : 2022-09-12 DOI: 10.56589/keizai.v3i2.294
Danista Aristiyani
{"title":"Apakah Penilaian Kinerja berdasarkan Sistem Badan Keuangan dan Asset Daerah Tepat dalam Mengukur Kinerja Pegawai?","authors":"Danista Aristiyani","doi":"10.56589/keizai.v3i2.294","DOIUrl":"https://doi.org/10.56589/keizai.v3i2.294","url":null,"abstract":"This study aims to determine whether there is a difference between the performance appraisal based on the Regional Financial and Assets Agency system and the actual performance appraisal. This study uses paired sample t-test in its measurement method. The population in this study were all employees of the Regional Finance and Assets Agency (BKAD) of East Kotawaringin Regency with 83 people. In this study, the sample used was 60 people, this is because there are some people who do not meet the criteria as a reference for performance appraisal. Sampling using a purposive sampling technique. The results showed a significant difference between the performance appraisal based on the Regional Financial Agency and Assets system and the actual performance appraisal. Where the assessment based on the system is higher than the actual performance appraisal with a difference of -8.75000.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-09-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76562677","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Pengaruh Lingkungan Kerja dan Stres Kerja terhadap Loyalitas Karyawan dengan Kepuasan Kerja Karyawan sebagai Variabel Intervening 工作环境和工作压力对员工的忠诚和作为可变干预变量的员工工作满意度的影响
Shakai keizai shigaku Pub Date : 2022-08-31 DOI: 10.56589/keizai.v3i1.275
Salwa Urmila, Rayuwanto Rayuwanto
{"title":"Pengaruh Lingkungan Kerja dan Stres Kerja terhadap Loyalitas Karyawan dengan Kepuasan Kerja Karyawan sebagai Variabel Intervening","authors":"Salwa Urmila, Rayuwanto Rayuwanto","doi":"10.56589/keizai.v3i1.275","DOIUrl":"https://doi.org/10.56589/keizai.v3i1.275","url":null,"abstract":"This study aims to find out the impact of work environment and work stress on employee loyalty with employee job satisfaction as an intervening variable. The population is all employees who work at UD.Tiga Sewarga totaling 37 people. The sampling method used is a saturated sample with the research instrument in the form of a Likert scale questionnaire. The data analysis method used is multiple linear regression and path analysis. The results showed that the work environment did not have a significant impact on employee job satisfaction with the coefficient value. 0.069, job stress has a significant impact on employee job satisfaction with a coefficient value. 0.483, the work environment does not have a significant impact on employee loyalty with a coefficient value. 0.328, work stress has no significant impact on employee loyalty with a coefficient value. -0.020, employee job satisfaction has a significant impact on employee loyalty with a coefficient value of 0.638.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"7 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74637698","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
SAK-EMKM pada Penyusunan Laporan Keuangan bagi Kios Dewi 提前准备好为女神的摊位准备一份财务报告
Shakai keizai shigaku Pub Date : 2022-08-31 DOI: 10.56589/keizai.v3i1.343
Sari Hayati
{"title":"SAK-EMKM pada Penyusunan Laporan Keuangan bagi Kios Dewi","authors":"Sari Hayati","doi":"10.56589/keizai.v3i1.343","DOIUrl":"https://doi.org/10.56589/keizai.v3i1.343","url":null,"abstract":"Today's entrepreneurship can be said to be a struggle for prospective workers to overcome the increasing number of unemployed. One of them is by opening a food stall business and so on or trading. This UMKM is a business that is widely developed because basic necessities are a definite food needed in society, no wonder there is a lot of market demand for basic necessities. However, what is still a weakness in this business is that there is no recording of financial statements that have been made since this business started. Therefore, this study aims to help MSMEs at Dewi's kiosk record and prepare finances in accordance with SAK-EMKM. This research uses a descriptive research method that is done by interviews and documentation of transaction evidence. And the results of the study show that the statement of financial position in the form of income is accepted","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"62 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79143923","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Efektifitas Promosi melalui Instagram dan Facebook terhadap Volume Penjualan Instagram和Facebook对销售额的推广有效性
Shakai keizai shigaku Pub Date : 2022-08-30 DOI: 10.56589/keizai.v3i1.296
Muhammad Jagfar Shoddiq
{"title":"Efektifitas Promosi melalui Instagram dan Facebook terhadap Volume Penjualan","authors":"Muhammad Jagfar Shoddiq","doi":"10.56589/keizai.v3i1.296","DOIUrl":"https://doi.org/10.56589/keizai.v3i1.296","url":null,"abstract":"To find out the development of a business can be seen from the volume of sales, the profit obtained will be even greater by looking at sales. Sales volume can be increased by conducting conventional or online promotions, to save costs incurred in conducting promotions, it can be done through online media, namely Instagram and Facebook applications. The research method used is descriptive quantitative, promotion through Instagram and Facebook has a positive and significant influence on the sales volume of the Summer Spring perfume business, from Chi-Square it can be seen that promotions through the two media have different sales results. Using the ROAS formula, it is known that promoting on Facebook is more effective than promoting on Instagram.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"47 3-4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-08-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72470409","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Kualitas Pelayanan dan Harga terhadap Kepuasan Pelanggan Car Wash WS Sampit 服务质量和价格对客户满意度较低
Shakai keizai shigaku Pub Date : 2022-08-30 DOI: 10.56589/keizai.v3i1.284
Ihza Arbiansyah
{"title":"Kualitas Pelayanan dan Harga terhadap Kepuasan Pelanggan Car Wash WS Sampit","authors":"Ihza Arbiansyah","doi":"10.56589/keizai.v3i1.284","DOIUrl":"https://doi.org/10.56589/keizai.v3i1.284","url":null,"abstract":"The purpose of this research is to find out how the quality of service provided by the company and the price set can affect the satisfaction of customers who visit the Car Wash WS Sampit car wash. This sample was made using the Incidental Sampling method which to find these respondents is to ask by chance respondents who are at the place of the object of research, the total number of respondents is 100 people with each criterion including gender, age, and type of work. The instrument of this research is a questionnaire that uses a Likert scale to obtain information about customer satisfaction. Respondents were asked to answer each question with an assessment of strongly disagree, disagree, agree, and strongly agree. Multiple regression analysis is a technique used for data analysis. The results of the tests that have been carried out show a significant value of 0.000 <0.05, the service quality variable has a positive and significant impact on customer satisfaction. Thus H1 is approved but Ho is not approved. With a significant value of 0.001 <0.05, the price variable has a positive and significant impact on consumer satisfaction. Thus Ha is approved while Ho is not approved.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"13 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-08-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88262741","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Implementasi Rating ESG dan Kebijakan Dividen terhadap Return Saham ESG评级执行和股息政策与股票回报率
Shakai keizai shigaku Pub Date : 2022-08-30 DOI: 10.56589/keizai.v3i1.273
M. Aditya
{"title":"Implementasi Rating ESG dan Kebijakan Dividen terhadap Return Saham","authors":"M. Aditya","doi":"10.56589/keizai.v3i1.273","DOIUrl":"https://doi.org/10.56589/keizai.v3i1.273","url":null,"abstract":"The purpose of this study is to examine the effect of ESG rating and dividend policy, while PER, and market capitalization as control variables on stock returns in the period 15 September 2021 to 15 March 2022. The sample of this study is all companies listed in the ESGLeaders30 index30. This study uses multiple regression analysis using Eviews 9. The results of this study indicate that the ESG rating and dividend policy do not have a significant effect on stock returns, this is because there are other factors that affect stock returns such as company fundamentals, microeconomics, macroeconomics, and conditions. Covid-19. Meanwhile, dividend policy has a significant positive effect on stock returns.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"26 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-08-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85127646","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Keputusan Konsumen Menggunakan Ojek Sampit: Harga, Produk, Orang, dan Bukti Fisik 消费者的决定使用sajek、产品、个人和物证
Shakai keizai shigaku Pub Date : 2022-05-30 DOI: 10.56589/keizai.v3i1.262
Lina Restiyani, Nurfitri Desliniati
{"title":"Keputusan Konsumen Menggunakan Ojek Sampit: Harga, Produk, Orang, dan Bukti Fisik","authors":"Lina Restiyani, Nurfitri Desliniati","doi":"10.56589/keizai.v3i1.262","DOIUrl":"https://doi.org/10.56589/keizai.v3i1.262","url":null,"abstract":"The study was conducted to analyze the effect of price, promotion, people, and physical evidence on PitJek's purchasing decisions. There are five independent variables in the study, namely price, promotion, people, and physical evidence, and the dependent variable is purchasing decisions. Data were obtained by distributing questionnaires to 100 samples who had used the services of PitJek (Sampit Ojek). Samples were taken using the accidental sampling technique. The research analysis method is quantitative with validity and reliability tests, the analysis technique is the outer and inner models. The results of the analysis show that each statement is declared valid and reliable. In the results of hypothesis testing, it is found that price has a positive effect on purchasing decisions for PitJek services, while the results of promotions, people, physical evidence, and income (control variables) do not affect the purchasing decisions of PitJek services.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"115 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79349602","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Establishment of Consumer Satisfaction by Aspects of Serviceability and Mix of Marketing at One Chicken Outlet Kasongan 从服务性和营销组合的角度建立kassongan一家鸡肉店的消费者满意度
Shakai keizai shigaku Pub Date : 2022-03-08 DOI: 10.56589/keizai.v2i2.258
Manti Apriyani, B. Sutejo
{"title":"Establishment of Consumer Satisfaction by Aspects of Serviceability and Mix of Marketing at One Chicken Outlet Kasongan","authors":"Manti Apriyani, B. Sutejo","doi":"10.56589/keizai.v2i2.258","DOIUrl":"https://doi.org/10.56589/keizai.v2i2.258","url":null,"abstract":"- The survey I conducted was basically mean to determine the consumer satisfaction formation by serviceability and mix of marketing aspects at One Chicken Outlet Kasongan. The samples used in this study were 75 respondents and the instrument in this study was a questionnaire using a Likert Scale. The d ata processing method uses multiple linear regressions. The results of research on serviceability show 0.691 a significance value with 0.05 significant level, so which means that Ho is passed. Ha is declared not accepted, meaning that the serviceability variable contribute in the same direction and insignificant impact on consumer satisfaction. The survey results on the place variable showed a significant value of 0.026 with 0.05 significant level so that Ho was declared not accepted, Ha was passed. This means that the place variable has a significant positive impact on consumer satisfaction. The results of the study on the price variable showed 0.000 significant value with 0.05 significant level. So Ho is declared not accepted and Ha is passed. This means that the price variable has a significant positive impact on consumer satisfaction. The results showed 0.170 significant value with 0.05 significant level so that Ho was passed and Ha was declared not accepted. This means that the promotion variable has no significant positive impact on the consumer satisfaction variable.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"107 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-03-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72896990","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Potensi Pohon Nipah dan Pemanfaatan terhadap Peningkatan Ekonomi Masyarakat Lokal Nipah树和利用当地社区对经济增长潜力
Shakai keizai shigaku Pub Date : 2022-02-13 DOI: 10.56589/keizai.v2i2.230
Hasaruddin Hasaruddin
{"title":"Potensi Pohon Nipah dan Pemanfaatan terhadap Peningkatan Ekonomi Masyarakat Lokal","authors":"Hasaruddin Hasaruddin","doi":"10.56589/keizai.v2i2.230","DOIUrl":"https://doi.org/10.56589/keizai.v2i2.230","url":null,"abstract":"Researchers conducted a study on Nipah Tree Potential and Utilization of Management to Improve the Economy of Local Communities. This study uses a qualitative approach, data analysis techniques that researchers use are in-depth interviews, observation, and documentation. The location of the research was carried out in the Tanjung Putri village community, South Arut sub-district, West Kotawaringin Regency. The research subjects were determined purposively, namely: (1) village heads and community groups who were business actors in the management of nipa palm trees; (2) community members. The following is a description of the research data, namely; Utilization that uses materials for building cottages for relaxing, as much as 58%. with direct sales, handicrafts in the form of baskets (Bakul), mats and hats as head protection, which utilizes Nipah shoots by 15%, then the community of stick broom craftsmen, which is as much as 35%. Meanwhile, for those who use as much as 40% of palm sugar, fruit that is made of fruit, and fro for additional iced cendol drinks, 45% of the Mayang Nipah portion is used as 5% consumption, development in terms of rejuvenation of nipa palm trees has not been maximized, also product development is very minimal due to lack of knowledge about the production of processed nipa palm fruit, this must then be a correction for policymakers to consider appropriate policy steps to improve economic conditions.","PeriodicalId":82694,"journal":{"name":"Shakai keizai shigaku","volume":"9 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-02-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79222294","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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