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The future of the hospital--your predictions, please! 医院的未来,请预测一下!
HealthMarketing Pub Date : 1987-11-01
P Mages
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引用次数: 0
The patient representative as change master--an important marketing idea. 患者代表是变革的主宰者——一个重要的营销理念。
HealthMarketing Pub Date : 1987-11-01
P McClain
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引用次数: 0
Northwest flight 255--the crash and the media. Interview by Kenneth G. Trester. 西北航空255航班,坠机和媒体。Kenneth G. Trester采访。
HealthMarketing Pub Date : 1987-11-01
C Cureton
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引用次数: 0
Understanding the physician customer--seven important characteristics. 了解医生客户——七个重要特征。
HealthMarketing Pub Date : 1987-03-01
L Riggs
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引用次数: 0
When customer relations programs fail. 当客户关系项目失败时。
HealthMarketing Pub Date : 1987-03-01
P Mages
{"title":"When customer relations programs fail.","authors":"P Mages","doi":"","DOIUrl":"","url":null,"abstract":"","PeriodicalId":79955,"journal":{"name":"HealthMarketing","volume":"7 2","pages":"4-7"},"PeriodicalIF":0.0,"publicationDate":"1987-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"21153412","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Selecting an advertising agency--a nail-biting crapshoot. 选择一家广告公司——一件让人紧张的冒险。
HealthMarketing Pub Date : 1987-03-01
K G Trester
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引用次数: 0
The real meaning of marketing--a reprise of principle. 营销的真正意义——原则的重复。
HealthMarketing Pub Date : 1987-03-01
P Mages
{"title":"The real meaning of marketing--a reprise of principle.","authors":"P Mages","doi":"","DOIUrl":"","url":null,"abstract":"","PeriodicalId":79955,"journal":{"name":"HealthMarketing","volume":"7 2","pages":"10-2"},"PeriodicalIF":0.0,"publicationDate":"1987-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"21153407","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Health service marketing--war with the competition. 健康服务营销——与竞争的战争。
HealthMarketing Pub Date : 1987-01-01
K G Trester
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引用次数: 0
Searching for the marketing leader--straight talk from the headhunters. Interview by Lew Riggs. 寻找市场负责人——来自猎头的直言不讳。卢·里格斯采访。
HealthMarketing Pub Date : 1987-01-01
M C Kieffer, S Williams
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引用次数: 0
The role of the hospital trustee in healthcare marketing. 医院受托人在医疗保健营销中的作用。
HealthMarketing Pub Date : 1987-01-01
P Mages
{"title":"The role of the hospital trustee in healthcare marketing.","authors":"P Mages","doi":"","DOIUrl":"","url":null,"abstract":"","PeriodicalId":79955,"journal":{"name":"HealthMarketing","volume":"6 1","pages":"9-11"},"PeriodicalIF":0.0,"publicationDate":"1987-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"21153406","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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