ZTE Communications最新文献_第2页

Cost-Effective Task Scheduling for Collaborative Cross-Edge Analytics 用于协作跨边缘分析的经济高效的任务调度

ZTE Communications Pub Date : 2021-07-27 DOI: 10.12142/ZTECOM.202102003

Zhao Kongyang, Gao Bin, Zhou Zhi

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引用次数: 0

Analysis of Industrial Internet of Things and Digital Twins 工业物联网与数字孪生分析

ZTE Communications Pub Date : 2021-07-27 DOI: 10.12142/ZTECOM.202102007

Tan Jie, Sha Xiubin, Dai Bo, Lu Ting

引用次数: 4

Maximum-Profit Advertising Strategy Using Crowdsensing Trajectory Data 基于众感轨迹数据的最大化利润广告策略

ZTE Communications Pub Date : 2021-07-27 DOI: 10.12142/ZTECOM.202102005

Lou Kaihao, Y. Yongjian, Yang Funing, Z. Xingliang

{"title":"Maximum-Profit Advertising Strategy Using Crowdsensing Trajectory Data","authors":"Lou Kaihao, Y. Yongjian, Yang Funing, Z. Xingliang","doi":"10.12142/ZTECOM.202102005","DOIUrl":"https://doi.org/10.12142/ZTECOM.202102005","url":null,"abstract":"Out-door billboard advertising plays an important role in attracting potential cus⁃ tomers. However, whether a customer can be attracted is influenced by many factors, such as the probability that he/she sees the billboard, the degree of his/her interest, and the detour dis⁃ tance for buying the product. Taking the above factors into account, we propose advertising strategies for selecting an effective set of billboards under the advertising budget to maximize commercial profit. By using the data collected by Mobile Crowdsensing (MCS), we extract po⁃ tential customers’implicit information, such as their trajectories and preferences. We then study the billboard selection problem under two situations, where the advertiser may have only one or multiple products. When only one kind of product needs advertising, the billboard se⁃ lection problem is formulated as the probabilistic set coverage problem. We propose two heu⁃ ristic advertising strategies to greedily select advertising billboards, which achieves the expect⁃ ed maximum commercial profit with the lowest cost. When the advertiser has multiple prod⁃ ucts, we formulate the problem as searching for an optimal solution and adopt the simulated annealing algorithm to search for global optimum instead of local optimum. Extensive experi⁃ ments based on three real-world data sets verify that our proposed advertising strategies can achieve the superior commercial profit compared with the state-of-the-art strategies.","PeriodicalId":61991,"journal":{"name":"ZTE Communications","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48690649","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Cluster Head Selection Algorithm for UAV Assisted Clustered IoT Network Utilizing Blockchain 基于区块链的无人机集群物联网簇头选择算法

ZTE Communications Pub Date : 2021-04-09 DOI: 10.12142/ZTECOM.202101005

Lin Xinhua, Zhang Jing, Li Qiang

引用次数: 1

Adaptability Analysis of IP Routing Protocol in Broadband LEO Constellation Systems 宽带LEO星座系统中IP路由协议的适应性分析

ZTE Communications Pub Date : 2021-01-13 DOI: 10.12142/ZTECOM.202004006

Sun Chenhua, Y. Bo, Liang Xudong, Tianzhang Xing, Pang Ce

引用次数: 0

Advanced Space Laser Communication Technology on CubeSats 基于立方体卫星的先进空间激光通信技术

ZTE Communications Pub Date : 2021-01-13 DOI: 10.12142/ZTECOM.202004007

Li Li, Zhang Xuejiao, Z. Jianhua, Xu Changzhi, Jin Yi