Cuadernos de Turismo最新文献

{"title":"GESTIÓN SOSTENIBLE DE LOS HERITAGE SITES CULTURALES: PROPUESTA DE UN MODELO","authors":"Silvia Fresneda Fuentes, Pilar De Fuentes Ruíz, Antonio Lobo Gallardo","doi":"10.6018/TURISMO.451681","DOIUrl":"https://doi.org/10.6018/TURISMO.451681","url":null,"abstract":"The requirement of a sustainable management of the historical heritage sites demands the design of management control models that contemplate the particularities of those sites, beyond the architectural ones. The goal of this paper is the design of a holistic, contingent Fecha de recepción: 11 de marzo de 2019 Fecha de aceptación: 31 de octubre de 2020 * Departamento de Contabilidad y Economía Financiera. Facultad de Ciencias Económicas y Empresariales. Universidad de Sevilla. Avenida Ramón y Cajal, 1. 41018 SEVILLA. E-mail: fresneda@us.es, pfuentes@ us.es, alobo@us.es SILVIA FRESNEDA FUENTES, PILAR DE FUENTES RUÍZ Y ANTONIO LOBO GALLARDO 164 Cuadernos de Turismo, 46, (2020), 163-184 and integrator model to be used by the public and/or private managers for the sustainable management. To achieve this, a thorough bibliographic review of the specialized literature has been carried out. This model does not pretend to be universal but rather a point of reference for its adaptation to the particularities of each site.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47304587","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"INMIGRACIÓN INTERNACIONAL Y TURISMO EN ESPACIOS RURALES. EL CASO DE LOS “MICROPUEBLOS” DE CATALUÑA","authors":"F. Romagosa, Cristóbal Mendoza, Laia Mojica, Ricard Morén-Alegret","doi":"10.6018/TURISMO.451861","DOIUrl":"https://doi.org/10.6018/TURISMO.451861","url":null,"abstract":"El artículo relaciona la inmigración internacional con el turismo en municipios de menos de 500 habitantes de Cataluña, los denominados micropueblos. Primero, se analizan a nivel de Cataluña datos agregados sobre turismo e inmigración internacional en estos lugares. Posteriormente, se estudia a partir de entrevistas las relaciones entre tipos de turismo e inmigración en la comarca de L’Alt Empordà, focalizando en emprendedores turísticos de origen extranjero. Como conclusión, se destaca que en variadas ocasiones estos negocios responden más a estrategias vitales que a pautas de rendimiento económico.\u0000 This article relates international immigration and tourism in municipalities with fewer than 500 inhabitants in Catalonia, i.e. small villages. Firstly, aggregate data on tourism and international immigration in small villages are analyzed at Catalan level. Posteriorly, the relations between different types of tourism and immigration in L’Alt Empordà county are explored thanks to interview analysis, focusing on tourism entrepreneurs of foreign origin. The conclusions under line that these businesses respond more to lifestyle strategies of these immigrants rather than a strict economic rationale.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46784409","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"EVOLUCIÓN Y ANÁLISIS BIBLIOMÉTRICO DE LA REVISTA CUADERNOS DE TURISMO (1998-2019)","authors":"J. Corral-Marfil, Cayetano Espejo Marín","doi":"10.6018/TURISMO.451951","DOIUrl":"https://doi.org/10.6018/TURISMO.451951","url":null,"abstract":"Los objetivos son analizar los artículos publicados en Cuadernos de Turismo y valorar la evolución de la revista. Se estudian los hitos históricos, la distribución de frecuencias de los artículos y las autorías, el origen geográfico e institucional de las autorías, las temáticas y los territorios investigados, el impacto científico, el origen de las citas recibidas y el destino de las citas emitidas. A pesar de la concentración de autorías de España, la revista ha ganado influencia en Iberoamérica. Las temáticas están globalmente en sintonía con la investigación turística internacional. Entre las causas del creciente impacto de la revista, se encuentra la adaptación a los notables cambios que se han producido durante las dos últimas décadas en el entorno de las publicaciones académicas.\u0000 The objectives are to analyse the articles published in Cuadernos de Turismo and to assess the journal's evolution. The historical milestones, the frequency distribution of articles and authorships, the geographical and institutional origin of authorships, the subjects and territories researched, the scientific impact, and the main cited and citing publications are studied. Despite the concentration of authorships from Spain, the journal has progressively gained influence in Latin America. The subjects are globally consistent with the international tourism research. Among the causes of the journal’s growing impact, there is the adaption to the remarkable changes that have occurred in the environment of the academic publishing during the last two decades.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47793370","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ANÁLISIS DE CONTENIDO DE LAS WEBS DE LAS BODEGAS ARAGONESAS COMO HERRAMIENTA DE MARKETING","authors":"Mercedes Marzo-Navarro, Marta Pedraja-Iglesias","doi":"10.6018/TURISMO.451661","DOIUrl":"https://doi.org/10.6018/TURISMO.451661","url":null,"abstract":"Las webs constituyen una herramienta para que las bodegas puedan alcanzar más fácilmente sus objetivos de negocio. Se analiza si las bodegas utilizan esta herramienta y, en caso afirmativo, se investiga el papel que desempeña en su estrategia de marketing teniendo en cuenta las orientaciones establecidas en la literatura. Se observa una alta tasa de existencia de webs, pero el análisis de contenido muestra que la orientación más básica (proporcionar información) es la predominante; seguido de la comunicación interactiva, siendo la orientación transaccional la que muestra una escasa presencia.\u0000 Websites are a tool for wineries to achieve their business objectives more easily. It is analysed whether the wineries use this tool and, if so, the role it plays in their marketing strategy is investigated, taking into account the guidelines established in the literature. There is a high rate of websites, but content analysis shows that the most basic orientation (providing information) is predominant; followed by interactive communication, with transactional orientation showing little presence.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47904644","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PATRIMONIO CULTURAL INMATERIAL INDÍGENA: ANÁLISIS DE LAS POTENCIALIDADES TURÍSTICAS DE LOS SIMBOLISMOS DEL CACAODEL PUEBLO BRIBRI (TALAMANCA, COSTA RICA)","authors":"David Arias-Hidalgo, Maryland Morant González","doi":"10.6018/TURISMO.451941","DOIUrl":"https://doi.org/10.6018/TURISMO.451941","url":null,"abstract":"El artículo explora las potencialidades de los simbolismos del cacao (Theobroma cacao), como elemento diferenciador del patrimonio cultural inmaterial, de la oferta turística indígena del pueblo bribri de Talamanca (Costa Rica), cuya estructura social se caracteriza por ser matrilineal. Se constata en base al análisis de los productos turísticos existentes, que la puesta en marcha de una estrategia de aprovechamiento del cultivo del cacao articulado en torno a sus simbolismos, en la oferta local de turismo, podría representar una oportunidad para diversificar los ingresos de las familias indígenas. Al mismo tiempo, serviría para dar a conocer unas señas de identidad únicas, desde la recuperación y conservación de las tradiciones, sin dejar de lado los riesgos que implica la patrimonialización del acervo cultural indígena.\u0000 The article explores the potential of the symbolism of cocoa (Theobroma cacao) as a unique element of the intangible cultural heritage that forms part the tourist offer of the indigenous Bribri people of Talamanca (Costa Rica). An analysis of the existing tourism products of the Bribri people – whose social structure is matrilineal – reveals that a strategy for using cocoa cultivation (based around its symbolism) in their tourism offer could help diversify the income of indigenous families. At the same time, without neglecting the risks of patrimonialising the indigenous cultural heritage, it would make known unique signs of identity by recovering and conserving traditions.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48541068","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"TARJETA TURÍSTICA SAFETY AND SECURITY: EL PASAPORTE PARA TURISTAS Y DESTINOS SEGUROS","authors":"Danielle Pimentel de Oliveira","doi":"10.6018/turismo.451931","DOIUrl":"https://doi.org/10.6018/turismo.451931","url":null,"abstract":"La emergencia sanitaria por el COVID-19 ha paralizado el turismo, causando impactos nunca antes imaginados. Más de un tercio de la población global está en situación de confinamiento. \u0000La actividad turística, que supone más del 10% del PIB mundial, se encuentra en situación de letargo. Se prevén escenarios futuros que requieren de una acción inmediata. La formula Safety Security puede ser la clave de un nuevo orden turístico, que debe contar con mayor número de medidas de sostenibilidad y añadir la seguridad del destino y del turista. Se propone la creación de una tarjeta turística, con credenciales de turista Safety Security para destinos Safety Security.\u0000 The health emergency caused by COVID-19 paralyzed tourism, causing impacts never before imagined. More than a third of humanity is in a situation of confinement. \u0000The activity that accounts for more than 10% of the world's GDP is in a state of lethargy. Future scenarios requiring immediate action are predicted. The Safety Security formula can be the key to a new tourism order, which must include sustainability and add to the safety of the destination and the tourist. It is proposed to create a tourist card, with Safety Security tourist credentials for Safety Security destinations.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71336611","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"EMPLOYEE ENGAGEMENT IN TOURISM: A GENERATIONAL STUDY OF EUROPEAN COUNTRIES","authors":"Pedro Ferreira","doi":"10.6018/TURISMO.451871","DOIUrl":"https://doi.org/10.6018/TURISMO.451871","url":null,"abstract":"The goal of this paper is to examine employee engagement among different generations of tourism workers across European countries. The research takes a quantitative approach. Data from 2,393 employees from 35 European countries working in tourism were considered. Data analysis was based on cluster analysis to find patterns of engagement across countries and hierarchical multiple regression analysis and other statistical tools to confirm differences between generations. The results reveal three groups of countries with different patterns of engagement. The findings also show differences between generational groups.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45151497","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"INICIATIVAS PARA DAR VALOR A LA HUERTA DEL BAJO SEGURA. ANÁLISIS DEL PROYECTO “LA VEGA BAJA INTERIOR DE LA COSTA BLANCA” (ALICANTE)","authors":"Gregorio Canales Martínez, Gregorio Castejón Porcel","doi":"10.6018/TURISMO.451891","DOIUrl":"https://doi.org/10.6018/TURISMO.451891","url":null,"abstract":"Las zonas regadas del Bajo Segura, y más concretamente el espacio emblemático de Huerta, fue objeto de una promoción urbanístico-inmobiliaria hasta la irrupción de la crisis económica de inicios del siglo XX. Un territorio con una marcada dualidad turística, por cuanto presenta un espacio litoral y prelitoral muy consolidado y dinámico, frente a un interior en el que la agricultura tiene un peso destacado y donde sus municipios, desde hace años, intentan acceder a este mercado. Objetivo perseguido mediante el desarrollo de políticas contrapuestas, ya que, por un lado, fomentan los enclaves turístico-residenciales y, por otro, apuestan por la promoción cultural de su paisaje de regadío más característico. El estudio aborda este último planteamiento y analiza el intento fallido de creación de un producto con incidencia directa en las áreas agrícolas de la comarca, basado, fundamentalmente, en el conocimiento y la experiencia.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45875820","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"BACK-HOME TOURISM IN EXTREMADURA, SPAIN: SPENDING PATTERNS AND MOTIVATION","authors":"Marcelo Sánchez-Oro Sánchez","doi":"10.6018/TURISMO.451501","DOIUrl":"https://doi.org/10.6018/TURISMO.451501","url":null,"abstract":"“Back-home tourism”, “Tourism of return” or also typified as “Countryman tourism” is a category little considered by experts, academics and legislators in rural development, however in the last decades it is gaining prominence and special benefits are attributed to the unpopulated rural areas of the south of Europe. This tourism returns to their roots, in many cases where they have a second home or where they can share the home of relatives or friends. This tourism seeks an imagined habitat based on personal experience where family life is essential to repeat the visit and it is characterized by a consumption practice with nuances different from generic rural tourism. In this paper we try to identify the consumption patterns and motivations of this segment of the tourism market.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45789919","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The relationship between service quality, client satisfaction, perceived value and client loyalty: a case study of Fly Emirates","authors":"A. Jahmani, I. Bourini, O. Jawabreh","doi":"10.6018/turismo.426101","DOIUrl":"https://doi.org/10.6018/turismo.426101","url":null,"abstract":"espanolLa lealtad del cliente es uno de los mayores desafios para la industria de las aerolineas. Por eso, los profesionales de marketing estan buscando informacion sobre como desarrollar la lealtad del cliente. Este estudio explorara la relacion entre la calidad del servicio, la satisfaccion del cliente, el valor percibido y la lealtad del cliente en la industria aerea. El proposito de este estudio es desarrollar e implementar un metodo para que la aerolinea identifique atributos que aumentaran la lealtad del cliente. Unos 384 encuestados participan en este estudio y los cuestionarios se distribuyeron al azar entre los pasajeros que viajaban en Fly Emirates. En particular, un enfoque deductivo adaptado para recopilar informacion cuantitativa especifica para aceptar o rechazar la hipotesis. El estudio actual aplica el modelo de ecuacion estructural SEM-PLS para investigar la relacion entre los constructos en el modelo propuesto. Este estudio encontro que la calidad del servicio tiene una relacion positiva en la satisfaccion de los pasajeros y la lealtad del cliente. Por otro lado tiene una relacion negativa en el valor percibido y la lealtad del cliente. Los resultados de este estudio indicaron que la calidad del servicio y la satisfaccion del pasajero son factores importantes que afectan a la lealtad del cliente. En conclusion, Fly Emirates debe ser capaz de comprender la importancia de la calidad del servicio y la satisfaccion del pasajero para cumplir con la lealtad del cliente y mejorar la calidad del servicio que es mas importante en la industria de las aerolineas. EnglishClient loyalty is one of the biggest challenges for the airline industry and marketers are seeking information on how to build client loyalty. This study will explore the relationship between service quality, client satisfaction, perceived value and client loyalty in the airline industry. The purpose of this study is to develop and implement a method for airline to identify attributes that will increase client loyalty. 384 respondents participate in this study and questionnaires were distributed randomly to passengers traveling by Emirates. In particularly a deductive approach adapted to collect specific quantitative information to accept or reject the hypothesis. Current study applies Structural Equation Modeling SEM-PLS to investigate the relationship among the constructs in proposed model. This study found that service quality has appositive relationship on passengers’ satisfaction and client loyalty and negative relationship on perceived value and client loyalty. The results of this study indicated that service quality and passenger's satisfaction are important factors effect of client loyalty. In conclusion Emirates must be able to understand the importance of service quality and passenger's satisfaction to fulfill the client loyalty and improve the service quality that make most significant in airline industry.","PeriodicalId":51868,"journal":{"name":"Cuadernos de Turismo","volume":null,"pages":null},"PeriodicalIF":0.8,"publicationDate":"2020-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.6018/turismo.426101","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45517200","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}