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International Journal of Research in Management最新文献

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Decoding online advertising: Uncovering the marketing impact on consumer behavior through psychology and emotions 解码网络广告：通过心理学和情感揭示营销对消费者行为的影响
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1a.119
Sherif Nayef Taha, Hossein Rahimi Kolour
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引用次数: 0
Total quality management and its impact on achieving competitive advantage in light of the prevailing organizational culture in Iraqi commercial banks 全面质量管理及其对根据伊拉克商业银行普遍的组织文化实现竞争优势的影响
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1a.124
Farouk Jassim Mohammed, Dr. Karim Kammoun
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引用次数: 0
Contribution of tourism in reassuring economic growth in Tamil Nadu 旅游业对泰米尔纳德邦经济增长的贡献
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1a.121
Dr. S Sundararajan, Dr. B Vimala
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引用次数: 0
Investigating the factors affecting sensory marketing based on consumer’s perceptions 根据消费者的看法调查影响感官营销的因素
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1a.128
Priyanka Saluja
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引用次数: 0
The work-life balance of Teachers: A review 教师工作与生活的平衡：综述
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1a.125
Anna Gigi Eloor, Dr. Sreekumar D Menon
{"title":"The work-life balance of Teachers: A review","authors":"Anna Gigi Eloor, Dr. Sreekumar D Menon","doi":"10.33545/26648792.2024.v6.i1a.125","DOIUrl":"https://doi.org/10.33545/26648792.2024.v6.i1a.125","url":null,"abstract":"","PeriodicalId":516687,"journal":{"name":"International Journal of Research in Management","volume":"18 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140516112","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Evaluating the impact of employee engagement activities on employees of steel and heavy metal industries in West Bengal 评估员工参与活动对西孟加拉邦钢铁和重金属行业员工的影响
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1b.134
Arghya Saha, Dr. Kallal Banerjee
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引用次数: 0
Data visualization approach for business strategy recommendation using power BI dashboard 使用 Power BI 仪表板为业务战略建议提供数据可视化方法
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1b.138
Dr. Kallal Banerjee, Siddharta Das, Soumen Nath
{"title":"Data visualization approach for business strategy recommendation using power BI dashboard","authors":"Dr. Kallal Banerjee, Siddharta Das, Soumen Nath","doi":"10.33545/26648792.2024.v6.i1b.138","DOIUrl":"https://doi.org/10.33545/26648792.2024.v6.i1b.138","url":null,"abstract":"This research delivers an integrated Power BI dashboard to give projections, and future forecasting on sales, finance, marketing, and supply chain. The dashboard enables organizations to make data-driven choices and optimize resource allocation, and future growth opportunities by leveraging the power of data analytics and visualization. The dashboard's sales forecasting function forecast future sales performance using historical sales data, market trends, and customer behavior patterns using real-time visibility into revenue estimates, conversion rates, and sales. Moreover, the dashboard delivers precise revenue, expense, and profitability estimates by utilizing different cutting-edge algorithms. By leveraging advanced algorithms, the dashboard provides accurate forecasts for revenue, expenses, and profitability. Data from a variety of marketing channels, such as social media, online campaigns, and customer interaction metrics are gathered by the marketing forecasting module for campaigns on customer acquisition, brand awareness, and lead generation by examining previous campaign performance and market trends. The supply chain forecasting section combines demand forecasting, inventory control, and production scheduling to forecast optimize inventory levels, streamline procurement, and boost overall supply chain efficiency by analyzing historical demand trends, supply chain interruptions, and market dynamics. Users can explore data from various perspectives and dimensions using the intuitive visualizations, interactive charts, and drill-down features provided by the Power BI dashboard. It can also link with many data sources, including CRM systems, financial databases, marketing analytics platforms, and supply chain management systems, and it allows real-time data updates. Overall, this initiative offers organizations a strong and centralized way to forecast sales, financial results, marketing impact, and supply chain requirements.","PeriodicalId":516687,"journal":{"name":"International Journal of Research in Management","volume":"28 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140517628","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
An analysis on health service trade among Bimstec region 对 Bimstec 地区医疗服务贸易的分析
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1b.135
Abanti Aich, Dr. Kallal Banerjee
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引用次数: 0
Process reengineering role in achieving competitive primacy a case study in Al-Kufa ancient cement plant 流程再造在实现竞争优势中的作用--库法古水泥厂案例研究
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1a.122
Maqdes Abdul Kadhim Abbas Al-Janaby, Muna Habeeb Ahmed AL-Obaidi
{"title":"Process reengineering role in achieving competitive primacy a case study in Al-Kufa ancient cement plant","authors":"Maqdes Abdul Kadhim Abbas Al-Janaby, Muna Habeeb Ahmed AL-Obaidi","doi":"10.33545/26648792.2024.v6.i1a.122","DOIUrl":"https://doi.org/10.33545/26648792.2024.v6.i1a.122","url":null,"abstract":"","PeriodicalId":516687,"journal":{"name":"International Journal of Research in Management","volume":"90 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140515685","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Building a roadmap for content validation: 6C model and validity index 构建内容验证路线图：6C 模型和有效性指数
International Journal of Research in Management Pub Date : 2024-01-01 DOI: 10.33545/26648792.2024.v6.i1b.130
Prokash Roy, Dr. Krishna Kant Sahu
{"title":"Building a roadmap for content validation: 6C model and validity index","authors":"Prokash Roy, Dr. Krishna Kant Sahu","doi":"10.33545/26648792.2024.v6.i1b.130","DOIUrl":"https://doi.org/10.33545/26648792.2024.v6.i1b.130","url":null,"abstract":"","PeriodicalId":516687,"journal":{"name":"International Journal of Research in Management","volume":"189 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140521354","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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