Global International Journal of Innovative Research最新文献

Innovative Strategies in Digital Marketing: Enhancing Consumer Engagement and Brand Loyalty 数字营销的创新战略：提高消费者参与度和品牌忠诚度

Global International Journal of Innovative Research Pub Date : 2024-07-24 DOI: 10.59613/global.v2i7.236

Hari Muharam, Son Wandrial, Patricia Rani Rumondang, Maidiana Astuti Handayani, Masruchan Masruchan

{"title":"Innovative Strategies in Digital Marketing: Enhancing Consumer Engagement and Brand Loyalty","authors":"Hari Muharam, Son Wandrial, Patricia Rani Rumondang, Maidiana Astuti Handayani, Masruchan Masruchan","doi":"10.59613/global.v2i7.236","DOIUrl":"https://doi.org/10.59613/global.v2i7.236","url":null,"abstract":"This study examines innovative strategies in digital marketing aimed at enhancing consumer engagement and brand loyalty. Utilizing a qualitative literature review method, the research synthesizes data from diverse sources, including academic journals, industry reports, and case studies, to provide a comprehensive understanding of current trends and practices in digital marketing. Key strategies identified include personalized content marketing, the use of social media platforms for interactive engagement, and the integration of artificial intelligence (AI) and big data analytics to understand consumer behavior and preferences. The findings reveal that personalized content significantly boosts consumer engagement by tailoring messages to individual preferences and needs, thus fostering a deeper connection with the brand. Social media platforms serve as powerful tools for creating a dialogue between brands and consumers, leading to increased brand awareness and loyalty. The use of AI and big data allows for more precise targeting and predictive analytics, enhancing the effectiveness of marketing campaigns. Challenges such as data privacy concerns and the rapid pace of technological change are also discussed, highlighting the need for adaptive strategies and ethical considerations in digital marketing. The study concludes that while challenges exist, the strategic implementation of innovative digital marketing techniques can substantially increase consumer engagement and brand loyalty. This research offers valuable insights for marketers and business leaders looking to leverage digital technologies to enhance their brand’s relationship with consumers.","PeriodicalId":511586,"journal":{"name":"Global International Journal of Innovative Research","volume":"64 48","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141806690","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Student Synergy in Community Stage Field Practice and Cadre Collaboration Against Tuberculosis: Puskesmas Karyawangi Village-West Bandung 学生在社区阶段实地实践中的协同作用与干部合作防治结核病：万隆西部的 Puskesmas Karyawangi 村

Global International Journal of Innovative Research Pub Date : 2024-07-17 DOI: 10.59613/global.v2i8.257

L. Hutapea

{"title":"Student Synergy in Community Stage Field Practice and Cadre Collaboration Against Tuberculosis: Puskesmas Karyawangi Village-West Bandung","authors":"L. Hutapea","doi":"10.59613/global.v2i8.257","DOIUrl":"https://doi.org/10.59613/global.v2i8.257","url":null,"abstract":"Tuberculosis is an aerosol infectious disease caused by Mycobacterium tuberculosis. WHO estimated that there are 10.6 million individuals in the world suffering from TB disease in 2021; reversing the downward trend that had occurred slowly over the previous years. The global TB mortality rate in 2021, with an estimate of 1.6 million people, has also increased compared to 1.4 and 1.5 million deaths in 2019 and 2020. Therefore, the problem of TB disease needs to be of concern to all parties, including nurses. One of the things community nurses can do is provide health education to the community to prevent the increasing number of TB sufferers. The aim of this final scientific work is to examine the factors that increase the risk of TB in the people of Karyawangi Village, Parongpong District, West Bandung Regency and to provide community nursing interventions according to the problems found. Based on the results of interviews and observations conducted on 40 families from RW 7, 9, 12 and 14; it was found that 92.5% of families lacked knowledge about TB, 87.5% of families had at least 1 member who smoked cigarettes at home, 62.5% of families did not regularly open the windows of the house, and 55% of families did not regularly consume vegetables and fruit. Based on these findings, health education was carried out with the aim of inviting residents to know about TB and practice healthy & clean living which can help prevent TB disease.","PeriodicalId":511586,"journal":{"name":"Global International Journal of Innovative Research","volume":" 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141830942","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

A Systematic Review of The Use of Inter-Country Input-Output (ICIO) Table in Agri-Food Global Value Chain Analysis 国家间投入产出表在农业食品全球价值链分析中的应用系统回顾

Global International Journal of Innovative Research Pub Date : 2024-07-16 DOI: 10.59613/global.v2i8.251

Herry Nugraha, Rita Nurmalina, N. Achsani, A. Suroso, Suprehatin Suprehatin

{"title":"A Systematic Review of The Use of Inter-Country Input-Output (ICIO) Table in Agri-Food Global Value Chain Analysis","authors":"Herry Nugraha, Rita Nurmalina, N. Achsani, A. Suroso, Suprehatin Suprehatin","doi":"10.59613/global.v2i8.251","DOIUrl":"https://doi.org/10.59613/global.v2i8.251","url":null,"abstract":"The Inter-Country Input-Output (ICIO) table serves as the primary tool and database for Global Value Chain (GVC) analysis. It enables the description and analysis of the connection between production and consumption activities in international trade, while also providing comprehensive information for economic and environmental analysis. A more in-depth systematic literature review examining the use of ICIO tables in GVC analysis on agriculture and foods sector has never been conducted. Hence, the objective of this study is to do a comprehensive examination of existing literature to get insights into the progress of research on GVC analysis utilizing the Input-Output (ICIO) table throughout the past decade. We performed a comprehensive examination of existing literature to consolidate the research themes related to the utilization of ICIO tables in GVC analysis and to comprehend how they are applied to satisfy the research goals. The research findings indicate that the ICIO table is extensively employed in GVC analysis for cross-border international commerce, sector and industry analysis, as well as GVC impact and modelling. WIOD is the most-used database in GVC analysis as it has the most industries, followed by EROA as database that covers the most countries.","PeriodicalId":511586,"journal":{"name":"Global International Journal of Innovative Research","volume":" 12","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141831551","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

MULTICULTURALISM ARGUMENTS IN STATE ISLAMIC UNIVERSITY (STUDY ON ACCESSIBILITY OF DIFFABLE, FOREIGN STUDENTS AND NON-MUSLIM STUDENTS) 国立伊斯兰大学中的多元文化论点（关于可分性、外国学生和非穆斯林学生可及性的研究）

Global International Journal of Innovative Research Pub Date : 2024-07-13 DOI: 10.59613/global.v2i7.241

Nunu Burhanuddin, Novi Hendri

{"title":"MULTICULTURALISM ARGUMENTS IN STATE ISLAMIC UNIVERSITY (STUDY ON ACCESSIBILITY OF DIFFABLE, FOREIGN STUDENTS AND NON-MUSLIM STUDENTS)","authors":"Nunu Burhanuddin, Novi Hendri","doi":"10.59613/global.v2i7.241","DOIUrl":"https://doi.org/10.59613/global.v2i7.241","url":null,"abstract":"Implementation multiculturalism at the State Islamic University in Indonesia requires understanding and practice empirical about equality and spirit for life side by side in difference culture, ethnicity, language and religion. Equality and spirit life side by side is argument important about implementation multiculturalism on State Islamic Higher Education (PTKIN) in Indonesia. Article this aim elaborate arguments about application multiculturalism at PTKIN based on experience at State Islamic University Sjech M. Djamil Djambek Bukittinggi, State Islamic University Syarif Hidayatullah Jakarta, State Islamic University Malik Ibrahim Malang, State Islamic University Sunan Kalijaga Yogyakarta, and State Islamic University Sayyid Ali Rahmatullah Tulungagung about accessibility student diffable, availability student foreign and affirmation non-Muslim students. Study this use method qualitative with type study field; primary data in the form of observation, interview deep, and studies documentation. The finding explain that accessibility student disabled, availability student foreign and affirmation to non-Muslim students as argument important for implementation of multiculturalism on each campus have difference on level understanding and practice empirical. This thing caused limitations of the programs offered and limitations facility support owned campus. Article this give contribution for PTKIN in confirm existence campus as multicultural campus.","PeriodicalId":511586,"journal":{"name":"Global International Journal of Innovative Research","volume":"27 21","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141650887","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Climate-Induced Migration: Conflict Resolution and Legal Efforts in Pacific, Africa, and South Asia 气候引起的移民：太平洋、非洲和南亚的冲突解决与法律努力

Global International Journal of Innovative Research Pub Date : 2024-07-12 DOI: 10.59613/global.v2i7.246

Grace Natalia Bornok Siahaan

{"title":"Climate-Induced Migration: Conflict Resolution and Legal Efforts in Pacific, Africa, and South Asia","authors":"Grace Natalia Bornok Siahaan","doi":"10.59613/global.v2i7.246","DOIUrl":"https://doi.org/10.59613/global.v2i7.246","url":null,"abstract":"Climate-induced migration involves people relocating caused by detrimental climate changes affecting their living environment. Pacific, Africa, and South Asia have experienced climate-induced migration resulting from extreme weather events, sea level rise, drought and desertification, and temperature extremes. The purpose of this research is to find out in terms of conflict resolution, what legal efforts have been made by the government of the affected regions to address climate-induced migration. This study uses descriptive qualitative method and case studies. Based on the results obtained from the data, it was found that the affected governments are pursuing various legal efforts to be able to tackle climate-induced migration. Several efforts made, namely “Migration with Dignity” policy, the Pacific Adaptation to Climate Change (PACC) Project, Great Green Wall initiative, the African Union’s Regional Economic Communities (RECs), Bangladesh’s Climate Change Strategy and Action Plan (BCCSAP), the South Asian Association for Regional Cooperation (SAARC) Disaster Management Centre, and India’s National Action Plan on Climate Change (NAPCC). The regional initiatives mentioned earlier play pivotal roles in implementing these frameworks and fostering collaborative endeavors, whilst the innovative legal frameworks, guided by SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) indicators, ensure that climate-induced migration is addressed effectively. To sum up, dealing with climate-induced migration requires a holistic approach involving regional collaboration and innovative legal frameworks.","PeriodicalId":511586,"journal":{"name":"Global International Journal of Innovative Research","volume":"44 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141652897","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Strategic Human Resource Management Practices for Enhancing Employee Engagement and Organizational Performance 提高员工参与度和组织绩效的战略性人力资源管理实践

Global International Journal of Innovative Research Pub Date : 2024-07-02 DOI: 10.59613/global.v2i7.229

Nikotiyanto Dwi Cahyono

{"title":"Strategic Human Resource Management Practices for Enhancing Employee Engagement and Organizational Performance","authors":"Nikotiyanto Dwi Cahyono","doi":"10.59613/global.v2i7.229","DOIUrl":"https://doi.org/10.59613/global.v2i7.229","url":null,"abstract":"This research investigates the role of strategic human resource management (SHRM) practices in enhancing employee engagement and organizational performance. The primary objective is to qualitatively explore how SHRM practices contribute to fostering a highly engaged workforce and driving superior organizational outcomes. The study employs a qualitative methodology, incorporating case studies, in-depth interviews with HR professionals, and thematic analysis to understand the impact of SHRM on employee engagement and organizational performance. \u0000The research involves detailed case studies of organizations recognized for their exemplary HR practices, along with interviews with HR managers, executives, and employees. These qualitative data collection methods provide insights into the specific SHRM practices implemented, such as talent management, performance appraisal systems, employee development programs, and inclusive workplace policies. The thematic analysis identifies key themes and patterns in how these practices influence employee motivation, job satisfaction, and overall performance. \u0000The findings reveal that organizations that integrate SHRM practices, such as continuous learning opportunities, clear performance feedback mechanisms, and a supportive work environment, significantly enhance employee engagement. The qualitative data suggest that engaged employees are more likely to exhibit higher levels of productivity, creativity, and loyalty, which in turn contributes to improved organizational performance. Case studies highlight that companies with a strategic focus on HR management are better positioned to adapt to changing market conditions and achieve sustained competitive advantage.","PeriodicalId":511586,"journal":{"name":"Global International Journal of Innovative Research","volume":"26 35","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141685432","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Sustainable Investment Practices: Assessing the Influence of ESG Factors on Financial Performance 可持续投资实践：评估环境、社会和公司治理因素对财务业绩的影响

Global International Journal of Innovative Research Pub Date : 2024-07-02 DOI: 10.59613/global.v2i7.228

Eliza Eliza

{"title":"Sustainable Investment Practices: Assessing the Influence of ESG Factors on Financial Performance","authors":"Eliza Eliza","doi":"10.59613/global.v2i7.228","DOIUrl":"https://doi.org/10.59613/global.v2i7.228","url":null,"abstract":"This study examines the influence of Environmental, Social, and Governance (ESG) factors on financial performance, focusing on sustainable investment practices. The primary objective is to qualitatively assess how integrating ESG criteria into investment decisions impacts financial returns and risk profiles of companies and investment portfolios. The research employs a qualitative methodology, utilizing case studies, in-depth interviews with investment professionals, and thematic analysis of investment strategies to gain a comprehensive understanding of the relationship between ESG factors and financial performance. \u0000The methodology involves analyzing case studies of firms that have adopted ESG principles, conducting interviews with portfolio managers, analysts, and sustainability experts, and reviewing investment performance data over the past decade. The study explores how these firms implement ESG practices and the perceived benefits and challenges of integrating these factors into investment decision-making processes. The thematic analysis identifies recurring patterns and themes related to the impact of ESG integration on financial outcomes. \u0000The findings reveal that companies and investment portfolios that prioritize ESG factors tend to experience more stable and sustainable financial performance. The qualitative data suggest that ESG integration can lead to enhanced risk management, improved long-term returns, and increased investor confidence. Case studies demonstrate that firms with robust ESG practices are better equipped to navigate market volatility and capitalize on emerging opportunities, contributing to financial resilience and sustainability.","PeriodicalId":511586,"journal":{"name":"Global International Journal of Innovative Research","volume":"8 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141685962","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Cupping Therapy Modern Medicine Solutions In Islam 拔罐疗法伊斯兰教的现代医学解决方案

Global International Journal of Innovative Research Pub Date : 2024-06-13 DOI: 10.59613/global.v2i6.214

Hasanudin Arafah

引用次数: 0

THE INFLUENCE OF PRODUCTS, PRICES AND PROMOTIONS ON CONSUMER SATISFACTION DARUNNAJAH FRIED CHICKEN AT DARUNNAJAH ISLAMIC BOARDING SCHOOL JAKARTA 产品、价格和促销对消费者满意度的影响达伦纳贾伊斯兰寄宿学校（雅加达）的达伦纳贾炸鸡

Global International Journal of Innovative Research Pub Date : 2024-06-01 DOI: 10.59613/global.v2i6.187

Suwaryo Suwaryo, Harries Madiistriyatno, S. Suhardi

{"title":"THE INFLUENCE OF PRODUCTS, PRICES AND PROMOTIONS ON CONSUMER SATISFACTION DARUNNAJAH FRIED CHICKEN AT DARUNNAJAH ISLAMIC BOARDING SCHOOL JAKARTA","authors":"Suwaryo Suwaryo, Harries Madiistriyatno, S. Suhardi","doi":"10.59613/global.v2i6.187","DOIUrl":"https://doi.org/10.59613/global.v2i6.187","url":null,"abstract":"The purpose of this research is to: Determine and analyze the influence of Product on Consumer Satisfaction of Darunnajah Fried Chicken at Darunnajah Islamic Boarding School, Jakarta. Determine and analyze the influence of Price on Consumer Satisfaction of Darunnajah Fried Chicken at Darunnajah Islamic Boarding School, Jakarta. Determine and analyze the influence of Promotion on Consumer Satisfaction of Darunnajah Fried Chicken at Darunnajah Islamic Boarding School, Jakarta. Determine and analyze the influence of Product, Price, and Promotion on Consumer Satisfaction of Darunnajah Fried Chicken at Darunnajah Islamic Boarding School, Jakarta. This research is of a quantitative descriptive type. The research concludes that: There is an influence of product on consumer satisfaction of Darunnajah Fried Chicken at Darunnajah Islamic Boarding School, Jakarta. There is an influence of price on consumer satisfaction of Darunnajah Fried Chicken at Darunnajah Islamic Boarding School, Jakarta. There is an influence of promotion on consumer satisfaction of Darunnajah Fried Chicken at Darunnajah Islamic Boarding School, Jakarta.","PeriodicalId":511586,"journal":{"name":"Global International Journal of Innovative Research","volume":"65 27","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141276888","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Failure of Candidate Legislative Members in the 2024 General Election of Maros District 2024 年马洛斯区大选立法会议员候选人落选情况

Global International Journal of Innovative Research Pub Date : 2024-06-01 DOI: 10.59613/global.v2i6.172

Dideng Kadir, Djohar Djohar, Haniah Haniah

引用次数: 0