Jurnal Informasi dan Teknologi最新文献

Social Media Analysis: Utilizing Information Technology for Market Intelligence and Branding of Toraja Coffe Products 社交媒体分析：利用信息技术获取市场情报，打造 Toraja 咖啡产品品牌

Jurnal Informasi dan Teknologi Pub Date : 2024-05-21 DOI: 10.60083/jidt.v6i2.536

Heri Aji Setiawan

{"title":"Social Media Analysis: Utilizing Information Technology for Market Intelligence and Branding of Toraja Coffe Products","authors":"Heri Aji Setiawan","doi":"10.60083/jidt.v6i2.536","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.536","url":null,"abstract":"This research discusses the utilization of social media analytics (AMS) to strengthen brand image and gather market information, specifically in the context of Toraja Coffee products. The aim is to understand consumer needs, improve brand image, and support coffee MSMEs in the Salubarani area, Tana Toraja, South Sulawesi. Through this AMS, it is expected that coffee MSMEs can improve their market knowledge, brand image, and contribution to the local economy. This research was conducted in Salubarani Village, located in Gandangbatu Sillanan District, Tana Toraja Regency, South Sulawesi. This research relies on two types of data, namely primary data and secondary data. The use of purposive sampling technique helped in the selection of informants who met the predetermined criteria. The data collection methods applied in this research include observation, interview, and documentation. The results confirmed that social media analysis is crucial in designing marketing strategies and improving the brand image of Toraja coffee. By understanding consumer preferences through social media platforms, companies can evaluate campaign effectiveness, identify market opportunities, and strengthen brand image. Findings also show that social media plays a crucial role in influencing purchasing decisions and strengthening customer loyalty. In the context of Toraja coffee, social media analytics is a critical success factor in marketing and brandingThe use of Social Media Analytics (AMS) provides great benefits for companies in gaining market intelligence and strengthening brand image. AMS enables customization of marketing strategies, competitor mapping, and identification of hidden opportunities. However, effective use requires a robust IT infrastructure and a well-trained team. Privacy and security challenges must also be addressed. In the context of Kopi Toraja, AMS can help MSMEs strengthen brand image","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141115140","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Managing Human Resource in the Digital Economy: Balancing Challenges and Opportunities 数字经济中的人力资源管理：平衡挑战与机遇

Jurnal Informasi dan Teknologi Pub Date : 2024-05-21 DOI: 10.60083/jidt.v6i2.535

Rifki Suwaji, Rina Indra Sabella, Rohmah Kurniawati, Sekolah Tinggi Management Study Program, Ilmu Ekonomi

{"title":"Managing Human Resource in the Digital Economy: Balancing Challenges and Opportunities","authors":"Rifki Suwaji, Rina Indra Sabella, Rohmah Kurniawati, Sekolah Tinggi Management Study Program, Ilmu Ekonomi","doi":"10.60083/jidt.v6i2.535","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.535","url":null,"abstract":"Digital technologies enable the adoption of more efficient working models, such as process automation, predictive analytics for better decision making, and the use of digital platforms for employee development and performance management. This study aims to investigate employee perceptions and experiences of digital transformation in the context of challenges and opportunities at the company PT Charoen Pokphand Indonesia (CP) Food. The research method used is descriptive qualitative with a data collection approach through questionnaires and observations. The questionnaire was designed to collect employee responses on various aspects of digital transformation in terms of opportunities and challenges. Using a purposive sampling approach, which is a sampling method in which the researcher deliberately selects certain participants or sample units based on certain characteristics or criteria that are considered relevant to the research objectives. The results showed that employees have a positive view of digital transformation at the company PT Charoen Pokphand Indonesia (CP) Food. Employees see it as an opportunity for career development and professional growth, and feel supported in developing their digital skills. A work culture that supports collaboration, innovation, and creativity is also considered important in creating a productive and dynamic work environment. The integration of digital technology is considered successful by employees, indicating that the company has successfully implemented technology in daily work processes well. This research provides valuable insights into how digital transformation affects employee perceptions and experiences in the work environment. The implications of these findings can be used by companies to design more effective human resource management strategies to face the challenges and opportunities in the evolving digital economy.","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141116579","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Consumer Preferences on Processed Herbs and Spices Products of SMEs in Sukoharjo 苏柯哈若中小型企业的消费者对草药和香料加工产品的偏好

Jurnal Informasi dan Teknologi Pub Date : 2024-05-21 DOI: 10.60083/jidt.v6i2.537

Dyah Ayu, . Suryaningrum1, Rizki Puspita Dewanti, Rysca Indreswari, Ina Marwantina

{"title":"Consumer Preferences on Processed Herbs and Spices Products of SMEs in Sukoharjo","authors":"Dyah Ayu, . Suryaningrum1, Rizki Puspita Dewanti, Rysca Indreswari, Ina Marwantina","doi":"10.60083/jidt.v6i2.537","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.537","url":null,"abstract":"The demand for herbs and spices products in Indonesia has been steadily increasing each year, especially since the pandemic of COVID-19 pandemic. Information from various media about the benefits of herbs and spices for maintaining health and body stamina has encouraged people to consume the products and their derivations forms. The emergence of various processed herbs and spices products requires producers to better understand consumer behavior. This research aims to understand the decision-making process of purchasing and consumer preferences for processed spice and herbal products produced by SMEs (Micro, Small, and Medium Enterprises) in Sukoharjo Regency. The research involved 103 respondents from Sukoharjo Regency who have consumed herbs and spices products made by SMEs during the last three months. Descriptive methods were conducted through direct interviews with consumers using questionnaires, while conjoint analysis was used to determine the attributes most considered by consumers when making a purchase. The research findings show that the characteristics of consumers of processed herbs and spices products in Sukoharjo Regency are generally dominated by females, aged 17 to 25 years, mainly students, with a monthly income of around IDR 2,000,000. There are three main attributes considered when selecting products, namely taste (23,2%), sugar content (19,1%), and serving forms (12,4%), while the brand attribute has the lowest importance value at 9.4%.","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141116420","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Disabled Community Empowerment Model with Social Entrepreneurship Approach to Tenoon Business 残疾人社区赋权模式与 Tenoon 业务的社会创业方法

Jurnal Informasi dan Teknologi Pub Date : 2024-05-16 DOI: 10.60083/jidt.v6i2.534

R. Jasiyah, Suriadi

引用次数: 0

Analysis of The Role of Affective Commitment As an Intervening Variable in The Relationship Between Effective Reward and Organizational Learning in Advertising Industry 情感承诺作为干预变量在广告业有效奖励与组织学习关系中的作用分析

Jurnal Informasi dan Teknologi Pub Date : 2024-05-09 DOI: 10.60083/jidt.v6i2.532

Umi Zunaidah, Sitti Usmia, Dedik Wiryawan, Politeknik Negeri Samarinda, Institut Bakti Nusantara, Sekolah Tinggi, Ilmu ekonomi Mujahidin, Akbid Tahirah, Al Baeti Bulukumba

{"title":"Analysis of The Role of Affective Commitment As an Intervening Variable in The Relationship Between Effective Reward and Organizational Learning in Advertising Industry","authors":"Umi Zunaidah, Sitti Usmia, Dedik Wiryawan, Politeknik Negeri Samarinda, Institut Bakti Nusantara, Sekolah Tinggi, Ilmu ekonomi Mujahidin, Akbid Tahirah, Al Baeti Bulukumba","doi":"10.60083/jidt.v6i2.532","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.532","url":null,"abstract":"This research aims to analyze the influence of extrinsic reward and intrinsic reward on affective commitment. Primary data, collected through surveys of respondents from the target population, served as the data source. Data collection methods include in-depth interviews, observations, and surveys using questionnaires. The respondents targeted for the survey are employees who have permanent employee status and have worked for at least one year are targeted for the survey. This study employs descriptive research methods. Sampling employed non-probability techniques, such as convenience sampling. The research results revealed a positive and significant impact of both extrinsic and intrinsic rewards on affective commitment. This shows that giving rewards, both in extrinsic and intrinsic form, can increase employee emotional commitment to the company. Apart from that, the results of the analysis also show that affective commitment has a positive and significant effect on knowledge transfer. This emphasizes the importance of having employees with high emotional commitment, because this can increase their ability to share knowledge and information with colleagues. To develop these findings, companies can consider improving reward programs that can increase employee affective commitment, both through extrinsic and intrinsic rewards. Apart from that, companies can also pay attention to other factors that can increase affective commitment, such as a supportive work culture, opportunities for development, and recognition of employee contributions. In this way, companies can create a work environment that supports knowledge transfer and improves overall performance.","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-05-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141129037","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analysis of The Influence of Technology, Latest Working Equipment Usage, and Industrial Relations Strategies Towards Business Sustainability 技术、最新工作设备的使用和劳资关系战略对企业可持续性的影响分析

Jurnal Informasi dan Teknologi Pub Date : 2024-04-13 DOI: 10.60083/jidt.v6i2.527

Muhammad Ade Kurnia Harahap, Saeful Rohman, Syeh Assery, Agung Widarman, Afdhal Chatra

{"title":"Analysis of The Influence of Technology, Latest Working Equipment Usage, and Industrial Relations Strategies Towards Business Sustainability","authors":"Muhammad Ade Kurnia Harahap, Saeful Rohman, Syeh Assery, Agung Widarman, Afdhal Chatra","doi":"10.60083/jidt.v6i2.527","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.527","url":null,"abstract":"This research aims to contribute to modern business, new work systems, and industrial relations. This research is a longitudinal study involving manufacturing companies. Researchers collected data at two different periods. Researchers surveyed by sending a questionnaire to the company's human resources managers. Research findings show a reasonably strong relationship between implementing new work practices and better company results. However, according to the dominant theory, this result does not always occur in every case. These results indicate a greater focus on small businesses, which play a significant role in the fabric industry. The third result shows the durability or sustainability of individual practices. These new practices have proven effective in improving company performance, which may be why groups are more confident implementing them. Discriminant analysis reveals that firms' structural and market characteristics account for most of the variability in their orientation toward organizational innovation. The intensity of relationships with other companies positively correlates with using new work practices, mainly if the company operates internationally. The competition level in the company's market is also related to the use of new work practices and intense, innovative activities, especially those related to technology and the coordination of activities within the organization, such as information technology.","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-04-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140707829","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Application of Dynamic Structural Model to Identify Factors That Influence Capital Adjustments in The National Manufacturing Industry 应用动态结构模型识别国家制造业资本调整的影响因素

Jurnal Informasi dan Teknologi Pub Date : 2024-04-13 DOI: 10.60083/jidt.v6i2.526

Iwan Harsono, Jusatria, Rachmadi Indrapraja, Iwan Henri Kusnadi, Saeful Rohman

{"title":"Application of Dynamic Structural Model to Identify Factors That Influence Capital Adjustments in The National Manufacturing Industry","authors":"Iwan Harsono, Jusatria, Rachmadi Indrapraja, Iwan Henri Kusnadi, Saeful Rohman","doi":"10.60083/jidt.v6i2.526","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.526","url":null,"abstract":"This research aims to determine the costs of capital adjustments and company dynamics. Company panels comprise the database. The main advantage of analyzing the nature of adjustment costs at the plant level is that the data contain information for purchases and sales of capital goods. Panel data, including information from many plants and long periods, allows for a more comprehensive analysis of firms' investment behavior in the face of capital adjustment costs. The estimation results allow for the recovery of companies' frictions in adjusting their capital stock. The estimation results for capital adjustment costs are consistent with other studies using similar methodologies. Estimates show that there are significant, unchangeable fixed costs, as well as moderate quadratic costs. Researchers then use the estimated parameters in a counterfactual simulation to analyze the impact of a decline in average firm profitability on the labor market. The results show a significant labor market response to the shock, with the transition to the new stable state being slow and taking several years to complete the adjustment. The simulations highlight the importance of not only modeling capital mobility but also considering and estimating its frictions to evaluate the impact of policies or shocks on the economy. The mobility and capital adjustment costs influence the speed of the economy's adjustment to shocks and their effects on factor allocation and remuneration in the short and long term.","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-04-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140707492","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analysis of The Influence of Communication and Promotion in Digital Social Media on Citizens' Participation in The Election 数字社交媒体的传播与推广对公民参与选举的影响分析

Jurnal Informasi dan Teknologi Pub Date : 2024-04-13 DOI: 10.60083/jidt.v6i2.528

F. Dharta, Megawati Beddu, Chynika Salsabillah Putri, Mozart Malik Ibrahim, Kumala Hayati

{"title":"Analysis of The Influence of Communication and Promotion in Digital Social Media on Citizens' Participation in The Election","authors":"F. Dharta, Megawati Beddu, Chynika Salsabillah Putri, Mozart Malik Ibrahim, Kumala Hayati","doi":"10.60083/jidt.v6i2.528","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.528","url":null,"abstract":"This research aims to provide conclusive results regarding interaction and discussion, use, and exploitation of social media in the context of general elections in the digital public space. This research involves analyzing all messages published by presidential candidates via social media during the general election campaign. Every day during the campaign, a presidential candidate published a tweet, thereby collecting data. The research results revealed that the general public's ability to participate in substantive political conversations related to the presidential election remains incomplete. The achievement of equality among participants in digital public spaces remains incomplete. Candidates focus more on their political messages and interactions with the media and their own political platforms rather than interacting equally with other users. The role of participants in digital public spaces is very relevant. Although the Internet provides a wealth of information, users tend to be disseminators rather than conducting in-depth analysis. This can hinder the formation of independent opinions and meaningful participation in political discussions. In this context, commercialization and excessive information on the internet can be detrimental to the process of creating a healthy public space. However, in reality, the internet has not been able to effectively overcome complex political challenges. In this context, it is important to develop a more critical understanding of the role of the internet in shaping the digital public sphere. This requires awareness of the challenges and complexities involved, as well as efforts to promote more active and educated participation in the digital public sphere.","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-04-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140707899","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Application of Neural Network Models to Explain the Relationship Between Stock Value, Returns Value, and Information on Prices 应用神经网络模型解释股票价值、回报价值和价格信息之间的关系

Jurnal Informasi dan Teknologi Pub Date : 2024-04-06 DOI: 10.60083/jidt.v6i2.525

Ni Kadek, Dessy Hariyanti, I. Kusnadi, Rezky Nurbakti, E. Astuti, Rahmat Taufik, R. Bau, Politeknik Negeri Bali

{"title":"The Application of Neural Network Models to Explain the Relationship Between Stock Value, Returns Value, and Information on Prices","authors":"Ni Kadek, Dessy Hariyanti, I. Kusnadi, Rezky Nurbakti, E. Astuti, Rahmat Taufik, R. Bau, Politeknik Negeri Bali","doi":"10.60083/jidt.v6i2.525","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.525","url":null,"abstract":"This study aims to identify features for stock market value predictions based on time series grouping. This research uses various data sets for different activities. We have the balance sheet data set, which includes a series of quarterly balance sheets. Next, there is the ratio data set. The clustering data set consists of a series of daily prices. There are two data sets for testing activities: pilot forecasts and investments with daily data, projections, and investments. To speed up the development and exploration of different methods, testing begins with a subset of the data, with additional shares of witnesses. This research uses ARIMA and artificial neural networks to predict stock prices. Predicted results provide an investment strategy that compares the results obtained with what happens, resulting in generally positive profits. The capacity of artificial neural networks to manage non-linearities in financial data explains this. Second, many experiments demonstrate that not all data can be utilized using predicting techniques. These results indicate that improved estimations do not always result from more significant data. Forecast accuracy and performance on the test set will likely be negatively impacted by noise and competing signals introduced by data from unrelated stocks. Put another way, by including unrelated data, the information about the action supplied by the group of which it is a member is obscured. As such, the forecasts more closely align with the market's average behavior than with the performance of a specific stock. ","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-04-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140734958","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Influence of Digital and Technology Equipment in Learning Activities on Students' Written Skills 学习活动中的数字和技术设备对学生写作能力的影响

Jurnal Informasi dan Teknologi Pub Date : 2024-04-06 DOI: 10.60083/jidt.v6i2.524

Jurnal Informasi, dan Teknologi, Mas'ud Muhammadiah, Marlen Wariunsora, Muhammad Ridhwan, Sjeny Liza Souisa, Denissa Alfiany Luhulima, Universitas Bosowa, Institut Agama, Kristen Negeri Ambon

{"title":"The Influence of Digital and Technology Equipment in Learning Activities on Students' Written Skills","authors":"Jurnal Informasi, dan Teknologi, Mas'ud Muhammadiah, Marlen Wariunsora, Muhammad Ridhwan, Sjeny Liza Souisa, Denissa Alfiany Luhulima, Universitas Bosowa, Institut Agama, Kristen Negeri Ambon","doi":"10.60083/jidt.v6i2.524","DOIUrl":"https://doi.org/10.60083/jidt.v6i2.524","url":null,"abstract":"This research aims to observe how students develop their written narrative skills. This research uses survey instruments and questionnaires as data collection methods. Statistical methods are used in data analysis. One hundred students were involved in this research, except those who only wrote less than seven texts from the research sample. The study results show that students experience significant development in their linguistic expression in written communication situations. Their ability to produce texts becomes richer at the linguistic level, with increased lexical diversity in nominal and verbal areas. They also showed a better ability to use sentence-connecting devices. However, there are differences between students who use their mother tongue and those who use their second language in terms of lexis and syntax. Students who use their mother tongue tend to use less and less varied lexis than their second language. In addition, students also showed higher linguistic uncertainty, especially in terms of case inflection and syntax. Nevertheless, there are no significant differences between the two language groups regarding the global structure of the texts. The results of this study provide important insights for language education at the primary school level, showing that students who use their mother tongue have sufficient ability to carry out narrative tasks in a manner comparable to students who use a second language of the same age. However, it should be noted that the development of language skills in students who use their mother tongue may take longer and require special attention in language learning.","PeriodicalId":507682,"journal":{"name":"Jurnal Informasi dan Teknologi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-04-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140734934","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0