Modern Economy and Management最新文献

{"title":"Liquidity Risk Management Practices and Profitability of Banking Firms in Nigeria","authors":"Wofuru-Nyenke Oroma King, Marshal Iwedi","doi":"10.53964/mem.2023010","DOIUrl":"https://doi.org/10.53964/mem.2023010","url":null,"abstract":"Objective: The objective of this research is to examine how liquidity risk management practices impact the profitability of Nigerian banking institutions. The study utilizes panel data from 1960 to 2021 for analysis. Methods: The study employed financial time series methodology and based on the results of the descriptive analysis and augmented Dickey-Fuller unit root tests for stationarity, the authors employ the Johansen co-integration test to establish the long-run effect of liquidity risk management practices alongside other control factors on profitability of banking firms in Nigeria. The study also examines the short-run relationship between liquidity risk management practices and profitability by estimating the ordinary least square. Results: Based on the result of the descriptive statistics, it is evident that there is a positive relationship between the variations in the mean of the net profit for each of the banks. This result indicates that most of the banks recorded a profit for the year under review. The econometric results show that the current ratio of the banks was within the range of 1.74 to 2.49 indicating that most of the banks under study are well within the desired range and not overstretched as they may not meet the demand of their depositors for withdrawals in the near future. The coefficient of cash ratio in the random effect model is statistically insignificant which indicate that its impact is negligible on the profit margin of the commercial banks. With an R-square value of 0.66, it can be concluded that 66% of the variation in the dependent variable is explained by the independent variables used in the model. The coefficients of the current ratio and cash ratio were statistically insignificant and negatively related to net profits of the banks, this result implies that current and cash ratios have a limited impact on net profits. Conclusion: In conclusion, most Nigerian commercial banks have adequate financial resources to meet their current liabilities this is because they are well capitalized.","PeriodicalId":499848,"journal":{"name":"Modern Economy and Management","volume":"14 9","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-11-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135875303","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Sports Brands and Tourism: Unexpected Perspectives of Mutual Development","authors":"Tianxiao Cao","doi":"10.53964/mem.2023009","DOIUrl":"https://doi.org/10.53964/mem.2023009","url":null,"abstract":"Objective: This paper takes the World Cup in Qatar as a case study to study how sports brands and sports tourism development are mutually beneficial, focusing on the development of sports tourism, the marketing strategy of sports brands, and the mutual influence and complementary relationship between the two. Investigate the development of the global sports tourism market in recent years, analyze the characteristics of sports tourism products and services, and discuss the attractiveness and value-added effects of sports events as tourism destinations. Methods: This study uesd the event analysis method for research. Choose the Qatar World Cup as the research object, regard it as an important sports tourism event and sports brand marketing event. Citations from related articles provided the basis for this study. This approach can provide insight into the performance and impact of the combination of sports tourism and sports branding at the World Cup in Qatar, making a meaningful contribution to the research field. Results: The research results showed that there are some problems in sports tourism at present, but the future development potential is huge, especially after the epidemic is over. Sports tourism will usher in rapid development. The combination of tourism and sports can not only enhance the popularity of tourist destinations but also bring huge economic benefits. To sum up, the conclusion of this paper is that the combination of sports brands and tourism has broad market prospects. Conclusion: The combination of sports tourism and sports brands played an important role in the World Cup in Qatar and had a profound impact on the promotion of sports tourism destinations and the dissemination of sports brands. Through the research, the following conclusions can be drawn sports tourism is an important platform for sports brand promotion, and the global communication of sports brands has helped sports tourism to enhance its popularity. However, in the combination of sports tourism and sports brands, Qatar also faces some challenges, such as seasonal factors and cultural differences, which require the entire sports tourism industry to continuously explore solutions.","PeriodicalId":499848,"journal":{"name":"Modern Economy and Management","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135618280","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}