Naukovij vìsnik Polìssâ最新文献

{"title":"SCIENTIFIC AND THEORETICAL ASPECTS OF CYCLICITY OF ECONOMIC DEVELOPMENT","authors":"Mykhailo Gazuda, Lesya Gazuda, Yanina Almashiy","doi":"10.25140/2410-9576-2023-1(26)-7-18","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-7-18","url":null,"abstract":"The article is devoted to the study of scientific approaches to understanding the essential features of the cyclical development of the economic system. During the research, it was found that a characteristic feature of economic development is its cyclicality, which is accompanied by separate periods of depression, imbalance and instability of development in the conditions of economic crises, unevenness of economic growth, or downward trends (recession). Sepa-rate approaches to the scientific interpretation of the cyclicality of economic development, the peculiarities of the manifestation of economic cycles and crisis phenomena within economic systems at different levels, in particular the micro-, meso-, and macro-levels, are considered. The scientific aspects of the essential understanding of economic cycles, cyclical fluctuations in their interdependence between phenomena and events of an economic nature, cyclical and non-cyclical factors influencing the formation of market conditions are justified. Attention is focused on the actualization of the consideration of theoretical provisions regarding the sub-stantiation of K-cycles in the process of forecasting the modern development of economic sys-tems, as a dynamic factor influence on the permanence of social changes, which are charac-terized by irreversible phenomena and laws of the development of society, while remaining the dominant form of socio-economic cycles forming modern trends geoeconomic and geopolitical development. The use of these provisions outline the possibility of forming probabilistic, poten-tially confirmed forecasts of the socio-economic development of the country and its regions for the future. The role of scientific and technical progress and innovative implementations, which form a synergistic effect of ensuring economic development, is noted. At the same time, the men-tioned implementations are a transition to a new, innovative cycle, strengthening the men-tioned effect both at the initial stage of development and in the process itself. It is noted that the wave-like nature of the formation of innovative economic cycles is determined by certain prerequisites, which relate to the presence of scientific discoveries and technical inventions, as well as the possibilities of their application in the field of management. It is outlined that the innovative factor is the basis of the balanced development of large cycles. In the process of scientific research, certain laws of an evolutionary nature were revealed, which manifest them-selves in the interval periods of economic cycles and are accompanied by both the develop-ment and prosperity of the country's economy, as well as downward and crisis tendencies.","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135701178","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"MONETARY POLICY OF THE NATIONAL BANK OF UKRAINE IN THE CONDITIONS OF FULL-SCALE WAR","authors":"Mykhailo Dzhus","doi":"10.25140/2410-9576-2023-1(26)-165-182","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-165-182","url":null,"abstract":"The large-scale war of the Russian Federation against Ukraine, causing co-lossal damage to Ukrainian society and economy, led to a significant increase in state spending, primarily on defense, which required the maximum mobilization of external and internal sources of financing the budget deficit. The national currency was subjected to strong inflationary and devaluation pressure, which required an immediate response from the National Bank of Ukraine (hereinafter referred to as the NBU). The general background for the above-mentioned dramatic events was the «post-Covid» acceleration of inflation rates in the world and the resulting increase in interest rates by the leading central banks.The article analyzes the key decisions of the NBU in the field of monetary policy during the war from the point of view of their compliance with the challenges of wartime and in the context of the main trends of monetary regulation in the world. It was concluded that the NBU managed to ensure macro-financial stability, but its monetary policy did not fully take into ac-count the needs of the state in financing military expenditures.","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135800589","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"THE ROLE OF AUTOMATED INFORMATION SYSTEMS IN ENSURING THE EFFICIENCY OF FINANCIAL CONTROL OF ENTERPRISES","authors":"Olha Kalchenko, Iryna Sadchykova, Yaroslav Fediai","doi":"10.25140/2410-9576-2023-1(26)-154-164","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-154-164","url":null,"abstract":"In the current activities of domestic enterprises, financial controlling is increasingly be-coming a key management tool that allows predicting probable adverse economic circum-stances and ensuring the efficiency, stability and sustainability of business operations in the conditions of martial law and economic instability.Financial controlling significantly simplifies and automates financial processes, which en-ables the release of resources, optimization of managerial financial decisions and stable de-velopment of the enterprise. In order to achieve the strategic and operational goals of business development and to effectively solve the main tasks that rely on the financial controlling sys-tem, the implementation of automated information systems that allow improving the quality of financial management and the effectiveness of control functions of the company's manage-ment is currently becoming relevant.The purpose of the article is to study the features of information support of the financial controlling system and the role of automated information systems in financial control and en-ter prise management.The article proves that increasing the efficiency of the enterprise management system consists not only in the development and improvement of the methodological and theoretical foundations of financial controlling, but also in the active use of information systems and tech-nologies capable of simplifying procedures for working with information and helping financial management to quickly make managerial financial decisions. The properties of the BSC sys-tem, which is a management concept built on a balanced system of indicators and provides the enterprise with a comprehensive picture of the efficiency of functioning, were studied. The peculiarities of the use of ERP systems for the automation of procedures for financial control-ling and complex management of the enterprise have been analyzed","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135801067","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PRINCIPLES AND GOALS OF THE SUSTAINABLE DEVELOPMENT CONCEPT: PROGRESS OF UKRAINE IN IMPLEMENTING GOAL 4 \"QUALITY EDUCATION\"","authors":"Oleksandr Popelo, Ivan Olyfirenko","doi":"10.25140/2410-9576-2023-1(26)-99-109","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-99-109","url":null,"abstract":"The article analyzes the essence, principles and goals of the concept of sustainable development. The progress of Ukraine in the processes of achieving the Sustainable Development Goals was studied, with emphasis on Goal 4 \"Quality education\". The progress of Ukraine in the process of implementing Goal 4 \"Quality education\" is outlined, which is explained by the positive dynamics of a number of indicators, in particular \"the percentage of the population that used Internet services during the year\", \"the percentage of general secondary education institutions in rural areas that have access to the Internet and such , which use computer equipment in the educational process\", \"percentage of secondary education institutions with inclusive education\", etc., however, there is a decrease in the percentage of men who are employed in the educational field, coverage of children under 5 years of age in preschool education institutions. The tasks and measures implemented during the war period are presented, and the priority plans for reforming the higher education system are outlined.It is noted that before the beginning of the full-scale Russian invasion of Ukraine, positive dynamics were noted in the processes of modernization of the higher education system, namely, the improvement of teaching methods, the development of modern online platforms, the expansion of cooperation with stakeholders, and the activation of professional training. This contributes to the adaptive management and reform of the higher education system in accordance with modern challenges and educational trends.It has been investigated that domestic institutions of higher education are actively involved in the processes of implementing the Sustainable Development Goals and integrating the principles of sustainability into their activities. However, the extremely difficult conditions of the war significantly slowed down the pace and intensity of the influence of universities on ensuring the sustainable development of the country and its regions. Due to the destruction or significant damage to the premises of educational institutions and their infrastructure (including research), universities are forced to shift the focus of attention from sustainable development to the restoration of buildings, classrooms and laboratories, support for students of higher education and scientific and pedagogical workers, volunteering and the search for new organizational tools educational and scientific processe","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135701436","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ORGANIZATIONAL-ECONOMIC MECHANISM OF THE DEVELOPMENT OF HEALTHCARE SECTORS: ESSENCE, MORPHOLOGY AND SPECIFIC FEATURES OF FUNCTIONING","authors":"Maksym Dubyna, Denys Serdiuk","doi":"10.25140/2410-9576-2023-1(26)-238-254","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-238-254","url":null,"abstract":"he organizational-economic mechanism plays a key role in the functioning and development of all economic spheres without exception, which today are an integral part of the national economy system of the country. Harmonization of the interaction between organizational-economic mechanisms creates an appropriate effective mechanism that contributes to the development of the economy and its subjects.The healthcare sector is one of the key areas of the social system development of any country and an integral part of the society functioning. It is the objectivity of the need to develop this area to improve the living standards that requires the search for new methods and tools to improve its functioning. In other words, there is a need to apply separate components of the organizational-economic mechanism of this sector.Within the article, theoretical provisions of the functioning of the organizational-economic mechanism for the development of the healthcare sector are deepened. This is carried out based on the substantiation of the essence of the “economic mechanism”, justifying the specifics of these mechanisms functioning in this sector. Also, taking into consideration the scientific concepts of considering the essence of the organizational-economic mechanism, in the article, the content of this mechanism in the healthcare sector is specified, and the specific features of its functioning are highlighted. In particular, it is proposed to consider the outlined mechanism as a complex, open, structured system of the methods, tools, means, levers used by state authorities, local self-government and medical institutions by managing the activities to ensure the achievement of goals, implementation of the main functions of this sector to meet the demand of citizens for medical services.Based on the specification of this mechanism content, the specific features of its functioning are identified. This also made it possible to build a structural model of this mechanism, identify its subjects, an object and other individual elements, and establish their relationship.","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135838909","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"INNOVATIVE ASPECTS OF THE TRANSFORMATION OF THE SYSTEM OF PROVIDING SERVICES TO THE POPULATION UNDER MARTIAL LAW","authors":"Kristina Koval, Tetiana Denysenko","doi":"10.25140/2410-9576-2023-1(26)-36-47","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-36-47","url":null,"abstract":"Attention is focused on overcoming the humanitarian crisis that arose in Ukraine as a result of the full-scale armed aggression of the Russian Federation.The main challenges faced by internally displaced persons and the communities that re-ceive them are analyzed. Among the priority directions of providing services to a certain cate-gory of the population, the following are highlighted: housing, medical assistance, education, employment and entrepreneurship development.Given that the problems currently facing society are complex and interconnected, there is a need to find innovative solutions for integration and further development of the country.Involvement of entrepreneurship in solving urgent problems will contribute to the develop-ment of the impact economy - that is, the market economy, which allows you to implement your own ideas to meet your needs, while having a positive impact on society.As a practical application, a model of impact entrepreneurship is proposed, which is fo-cused on the production of products or services that benefit the entire community.The proposed model contains such components as consumer segments, a problem, a unique value proposition, and a solution. An integral component of the described model is the measurement and description of the effectiveness of the impact during the implementation of entrepreneurial activity according to five dimensions, which include the following: \"who\", \"what\", \"how much\", \"contribution\" and \"risk\".The model of impact entrepreneurship involves considering three levels of impact - activ-ities to avoid harm; activity to bring benefit; problem solving activities.The application of the impact entrepreneurship model with a unique value proposition will provide the subject of entrepreneurial activity with a high and stable income, and the impact, which is an integral component of the specified business model, will contribute to the achieve-ment of the goals of sustainable development.","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135701430","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"STRATEGIZING FOREIGN ECONOMIC ACTIVITY IN THE CONTEXT OF ENTERING FOREIGN MARKETS","authors":"Damir KULISH","doi":"10.25140/2410-9576-2023-1(26)-211-222","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-211-222","url":null,"abstract":"The article substantiates the features of strategic planning of foreign economic activity of enterprises for various fields of activity.As a result, it was found out that foreign economic activity is a complex phenomenon that involves the sale of goods and services and concerns all areas of activity of the enterprise. It is determined that the advantages of foreign economic activity include: expanded market opportunities; diversification of risks; access to new resources; savings in scale and volume; impr ovement of the brand image. The problems of foreign economic activity are: different lan-guages and cultures; regulatory and legal difficulties; logistical and operational problems; fi-nancial risks; competition and barriers to entry to the market.The key factors in implementing the foreign economic activity strategy are: a global ap-proach and thinking of the entire enterprise; clear motivation and commitment to foreign eco-nomic activity; appropriate adaptation to market characteristics; proactive search for growth opportunities in foreign markets.It is clarified that the foreign economic activity of enterprises is a dynamic process, which is explained by the use of theoretical models with different approaches, which, in general, are usually combined into two large trends: those that adhere to the traditional approach to the internationalization process (sequential or step —by-step) and those that offer alternative models. It should be understood that the foreign economic activity strategy is part of the com-pany's corporate strategy, and that the organization should promote international culture through and through, starting with management. However, companies need to be motivated when starting the foreign economic activity process. In order to guarantee successful work abroad, a minimum of key factors is necessary.Empirical results show that strategic planning of foreign economic activity is a special type of strategy, and it can be described as a complex and multidimensional decision-making process. In this process, it is not enough to develop and plan a corporate global strategy, because its successful implementation includes some other and relevant challenges and fea-tures for different areas of activity.","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"61 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135838908","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Assessment of corporate management in the context of implementing the strategy of sustainable development","authors":"Nataliia Ivanova, Olha Popelo","doi":"10.25140/2410-9576-2023-1(26)-183-201","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-183-201","url":null,"abstract":"The article discusses the relevance of the issue of implementing a sustainable development strategy, which is becoming a key task for modern society and business, and there is a general awareness of the importance of sustainable development for ensuring the well-being of society and preserving natural resources for future generations. In this context, corporations play an important role, as their activities have a significant impact on the social and environ-mental environment. In order to achieve this goal, it is important to build an effective corporate governance system that would help achieve a balance between economic, social and environ-mental interests. The authors substantiate that corporate governance assessment is a key tool in implementing a sustainable development strategy. The authors propose a process for analyzing and evaluating the effectiveness of a corporation's management mechanism in order to ensure the achievement of strategic goals, including those related to sustainable development. In order to measure the compliance of corporate governance with the principles of sustainable development, the author develops directions and criteria for such an assessment. These may include economic, social and environmental indicators that reflect the corporation's balanced approach to its activities. The study emphasizes that the implementation of sustainable management allows corporations to achieve positive results in the economic, social and environmental spheres. This provides them with a competitive advantage, increases the trust of con-sumers and other stakeholders, and promotes sustainable growth. The corporate governance outline was developed in terms of ensuring the goals and principles of sustainable development.Assessing corporate governance in the context of implementing a sustainable develop-ment strategy is an important tool for achieving a balance between economic, social and environmental goals. Implementation of sustainable management helps corporations to become more responsible players in the market, ensuring a positive impact on society and the environment.Therefore, the relevance of corporate assessment in the context of compliance with the goals and principles of sustainable development is an integral part of a strategic approach to business that takes into account the interests and needs of current and future generations, as well as the global challenges facing the modern world. Further research is needed on the issues related to the development of assessment indicators that would be universal and at the same time could be adapted to the conditions of a particular assessment object.","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"38 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135800585","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"REGULATION OF THE UKRAINE’S FOREIGN EXCHANGE MARKET IN WARTIME’S FINANCIAL INSTABILITY","authors":"Yanina Belinska, Yuliia Kovalenko","doi":"10.25140/2410-9576-2023-1(26)-121-140","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-121-140","url":null,"abstract":"The article examines the peculiarities of the functioning of the currency market of Ukraine since the beginning of the full-scale invasion. The exchange rate dynamics in the pre-war period are shown and the factors of its formation in 2022-2023 are determined. It is noted that a significant inflow of capital into the country in the form of foreign aid from allied countries makes it possible to compensate for the foreign currency deficit. The NBU's measures to maintain exchange rate stability and their consequences for the monetary sphere in general and the foreign exchange market, in particular, are analyzed. Based on the study of risks and threats to the stability of the foreign exchange market, appropriate measures of the NBU to neutralize them in the conditions of martial law have been determined. The expediency of fixing the exchange rate at the current stage and the conditions for restoring the regime of flexible exchange rate formation are substantiated. It is established that during the period of martial law, financial markets remained stable due to the significant inflow of non-market capital into the country, the application of a fixed exchange rate and currency restrictions. Such positive consequences of maintaining a fixed exchange rate of the hryvnia as curbing the volatility of the foreign exchange market, reducing the cost of risk insurance, reducing the vulnerability of the economy to changes in capital flows, and stabilizing Ukraine's debt position have been identified.The directions for improving the regulation of the foreign exchange market in the short and long term are outlined. The NBU's strategic direction regarding the regulation of the foreign exchange sphere is the movement towards the gradual weakening of currency control and the removal of currency restrictions introduced at the beginning of the war, the transition to flexible exchange rate formation and the return to the monetary policy of inflation targeting. The restoration of production and the adjustment of transport logistics (opening of ports and/or setting up of alternative transportation routes), the revival of exports and the growth of foreign exchange earnings from other sources will ensure an increase in the supply of foreign currency on the market. After the cessation of hostilities, the NBU should conduct an exchange rate policy taking into account the tasks of post-war reconstruction, balancing between the stimulation of imports and the attraction of foreign investments","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135800838","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"THE INFLUENCE OF MASS MEDIA ON THE FORMATION OF ENVIRONMENTAL AWARENESS IN THE CONTEXT OF WATER","authors":"Iryna Kichko","doi":"10.25140/2410-9576-2023-1(26)-19-35","DOIUrl":"https://doi.org/10.25140/2410-9576-2023-1(26)-19-35","url":null,"abstract":"The article is devoted to the study of theoretical, methodological, organizational, economic and applied problems of the influence of mass media, advertising and the Internet on the ecological awareness and environmental needs. Formation of the ecological awareness in the greening training is stated. It is substantiated that the rational water use requires the development and implementation of a set of measures, that would ensure the formation of the environmental needs, ecological awareness through education, and media activities.In order to assess the impact of mass media on the formation of the environmental needs in terms of water use, an expert study was conducted, during which it was established that (most experts say) the influence of mass media on the formation of the ecological awareness in terms of water use is insignificant at an average and below average level.It is argued that there are numerous problems and contradictions that slow down the formation of the ecological awareness, implementation of the environmental needs, and the influence of mass media on them, namely: between the need to maintain the competitiveness of the national business, taking into account the openness of the markets, free trade zones, increasing competitive influence in the context of the globalization changes and the possibility and prospects of increasing the costs of the water treatment facilities; distrust of the media due to the oversaturation of the information field with unreliable information.It is noted that in order to strengthen the influence of mass media on the environmental awareness, it is necessary to develop a concept of the water use safety, promote the introduction of the greening awareness, transition to waste-free technologies, economic stimulation of the environmentally friendly technologies, and increase the environmental orientation of media activities. It is necessary to systematically study public opinion on the environmental issues, create mechanisms for attracting the population to environmental funds.To improve the regulatory and technological regulation of mass media activities, develop methodological recommendations on the structure of the departments of mass media relations, create a coordination centre in the structure of state authorities of Ukraine.","PeriodicalId":482188,"journal":{"name":"Naukovij vìsnik Polìssâ","volume":"106 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135701187","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}