Journal of Business & Industrial Marketing最新文献

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Information sharing format preferences under different supply chain power structures 不同供应链权力结构下的信息共享格式偏好
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-12-29 DOI: 10.1108/jbim-04-2023-0204
Haining Sun, Jianhu Cai
{"title":"Information sharing format preferences under different supply chain power structures","authors":"Haining Sun, Jianhu Cai","doi":"10.1108/jbim-04-2023-0204","DOIUrl":"https://doi.org/10.1108/jbim-04-2023-0204","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This paper aims to study the preferences of the supply chain (SC) members on various power structures under demand information asymmetry considering competing retailers.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>A two-level SC with one manufacturer and two retailers is designed. The retailers are in Bertrand competition. The manufacturer who holds the confidential demand information chooses the appropriate information sharing (IS) format. Three IS formats are provided, i.e. no IS (the manufacturer never shares with the retailers), partial IS (the manufacturer shares with one retailer), full IS (the manufacturer shares with all retailers). In addition, the authors model two power structures based on the decision sequences in the SC, i.e. retailers or manufacturer-dominant SC. The authors characterize the equilibrium solutions and payoffs and then investigate the members’ preferences for IS formats.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>It is shown that in retailers (manufacturer)-dominant SC, the retailers prefer full (no) IS, but the manufacturer prefers no (full) IS. Moreover, the authors analyze the members’ preferences on power structures under demand information asymmetry, which has a relationship with the degrees of demand uncertainty and competition intensity.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>The analysis regarding the preferences of the SC members on power structure under demand information asymmetry provides valuable managerial insights to enhance cooperation and achieve a win-win result.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-12-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139055577","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Culture uncovered: B2B salesforce job reviews as windows into corporate values 文化揭秘:B2B 销售人员的工作评论是了解企业价值观的窗口
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-12-26 DOI: 10.1108/jbim-03-2023-0145
Joey Lam, Michael S. Mulvey, Karen Robson, Leyland Pitt
{"title":"Culture uncovered: B2B salesforce job reviews as windows into corporate values","authors":"Joey Lam, Michael S. Mulvey, Karen Robson, Leyland Pitt","doi":"10.1108/jbim-03-2023-0145","DOIUrl":"https://doi.org/10.1108/jbim-03-2023-0145","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study aims to help uncover corporate culture and values to attract and retain talent by understanding job reviews written by business-to-business (B2B) salespeople.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Over 40,000 job reviews on Glassdoor.com are analyzed by a dictionary-based content analysis tool, Linguistic Inquiry and Word Count (LIWC2015), to explore the links between corporate culture and linguistics characteristics of reviews as articulated by B2B salespeople. This study adopted a multidimensional scaling approach based on the nine cultural value scores to create a map of corporate profiles. A projection of the LIWC2015 scores on this map uncovers differences in language patterns and emotions expressed across the profiles.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Findings reveal a map of corporate profiles with two dimensions, namely, product-centricity and customer-centricity, that divide salesforce subculture into a 2 × 2 matrix of four types: Empathic Innovators, Product Pioneers, Customer Champions and Commodity Traders.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study combined two data sets, scores on CultureX’s nine cultural values (agility, collaboration, customer orientation, diversity, execution, innovation, integrity, performance and respect) and job reviews on Glassdoor.com. This research seeks to develop profiles of the organizational culture and to use a blend of qualitative and quantitative methods. This study adds to the literature on salesforce subculture and showcases a solution to the methodological difficulty in categorizing and measuring culture.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-12-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139026794","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Prioritizing the antecedents of employer branding using fuzzy AHP: an extent analysis approach 利用模糊 AHP 对雇主品牌塑造的先决条件进行优先排序:一种程度分析方法
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-12-21 DOI: 10.1108/jbim-02-2023-0112
Avinash Chopra, Gokulananda Patel, Chandan Kumar Sahoo
{"title":"Prioritizing the antecedents of employer branding using fuzzy AHP: an extent analysis approach","authors":"Avinash Chopra, Gokulananda Patel, Chandan Kumar Sahoo","doi":"10.1108/jbim-02-2023-0112","DOIUrl":"https://doi.org/10.1108/jbim-02-2023-0112","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>One of the most decisive objectives of human resource management (HRM), essential for business performance, is to attract, maintain and engage a qualified workforce. This study aims to identify and prioritize the antecedents of employer branding, which are considered extremely important by potential applicants when they choose to join a particular employer.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The authors have adopted a popular multicriteria decision-making technique fuzzy analytical hierarchy process, to prioritize the identified antecedents. The modified Delphi techniques with the 22 experts have been conducted to validate the identified antecedents. Structured questionnaires were discussed, and their reliability was assessed using the expert’s opinion.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Results of this study indicate that potential applicants consider career advancement opportunities as the most important enabler that persuades them to join a particular employer. Future employees are also motivated to join if they are offered attractive compensation packages, which are distinct from competitors. Furthermore, corporate social responsibility is evolving as an antecedent of employer branding as potential candidates are attracted to employers who are socially responsible.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>Employer branding can serve as a strategic HRM technique for any business seeking to attract, recruit, retain and involve outstanding employees, as the success of the organization is determined by how its image is built, communicated and promoted. This study provides insights for HR managers and practitioners who can think of developing an effective employer brand communication that offers a distinct and in-imitable image and reputation as an employer of choice.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study is unique, as it offers meaningful visions to HR practitioners and experts for designing employer branding strategies for attracting potential applicants to join their organizations.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-12-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138826035","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Towards a theoretical framework of co-development in supply chains: role of platform affordances and supply chain relationship capital 建立供应链共同发展的理论框架:平台承受能力和供应链关系资本的作用
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-12-12 DOI: 10.1108/jbim-08-2022-0380
Ying Chen, Hing Kai Chan, Zhao Cai
{"title":"Towards a theoretical framework of co-development in supply chains: role of platform affordances and supply chain relationship capital","authors":"Ying Chen, Hing Kai Chan, Zhao Cai","doi":"10.1108/jbim-08-2022-0380","DOIUrl":"https://doi.org/10.1108/jbim-08-2022-0380","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>Using perspectives from the technology affordance and social capital theories, this study aims to unpack the process through which platform-enabled co-development unfolds in supply chain contexts. Specifically, it explores how innovation outcomes can be fostered through platform affordances and supply chain relationship (SCR) capital.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The paper integrates literature on digital platforms, SCRs and co-development to produce an integrative framework, developing propositions on the relationships among digital platforms, SCR capital and innovation outcomes.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The authors identify affordances for distinctive strategic use of platforms: value co-creation, relationship building and strategic learning. The authors discuss ways in which each affordance contributes to the advances in SCR capital, thus altogether enabling focal firms to orchestrate and integrate internal and external resources to attain incremental and radical innovation.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>Based on the proposed research framework, further empirical studies can use quantitative data to measure the relationship between affordances and SCR capital and use longitudinal case studies to explore how affordances and SCR capital evolve to provide more fine-grained and contextualised information in different research settings.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This paper sheds light on how the relation between the adoption of digital platforms and SCR capital shapes digitally enabled service co-development. The authors provide an alternative explanation of resource integration in platform-mediated supply chain contexts and enrich the related literature on how digital platforms can maximise value from introducing ambidextrous innovation by leveraging internal and external resources.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138562691","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Inflection points during a disruptive event: planning within the sales force 破坏性事件中的拐点:销售团队内部的计划
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-11-27 DOI: 10.1108/jbim-12-2022-0575
Ryan L. Matthews, Brian N. Rutherford, Lucy M. Matthews, Diane R. Edmondson
{"title":"Inflection points during a disruptive event: planning within the sales force","authors":"Ryan L. Matthews, Brian N. Rutherford, Lucy M. Matthews, Diane R. Edmondson","doi":"10.1108/jbim-12-2022-0575","DOIUrl":"https://doi.org/10.1108/jbim-12-2022-0575","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This paper aims to investigate business-to-business sales executives’ navigation of challenges and changes in planning during two separate periods (prevaccine and postvaccine) of time, which were impacted by a disruptive event (the COVID-19 pandemic).</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study uses a two-phase qualitative data collection approach. Thirteen executives, primarily from the Business-to-Business (B2B) manufacturing industry, were interviewed in phase one (2–3 months before the first COVID-19 vaccine). The second period of data collection was collected 4–5 months after vaccines became available.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The prevaccine business environment focused on short-term challenges, while the vaccine created exponential changes to long-term sales practices, suggesting the need to focus on critical inflection points that occur after the initial disruptive event.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>This exploratory study is a step toward developing a deeper understanding of managing disruptive events within a business-to-business sales environment by stressing the importance of both the actual disruptive event and the inflection points that follow the event.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>New business models are constantly developing and evolving. However, this study suggests the biggest changes could occur after an inflection point from the disruption. Thus, firms need to consider different planning strategies before and after certain inflection points following a disruptive event. First, firms should adapt from their predisruption strategy to focus on short-term challenges during the initial phases of a disruption, likely halting most of the long-term planning. Second, inflection points create the need to move beyond short-term challenges and changes to focus on long-term changes. Third, long-term strategies and planning postinflection point will be different, and likely more complex, than long-term strategies and planning predisruption.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>Most studies look at a disruptive event through a single data collection period. This longitudinal study compares prevaccine and postvaccine thought processes to explore the impact of an inflection point.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-11-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138508782","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The interplay between sales and marketing expenditures: an econometric approach in the B2B market 销售和营销支出之间的相互作用:B2B市场中的计量经济学方法
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-11-27 DOI: 10.1108/jbim-01-2023-0047
Mehir Baidya, Bipasha Maity
{"title":"The interplay between sales and marketing expenditures: an econometric approach in the B2B market","authors":"Mehir Baidya, Bipasha Maity","doi":"10.1108/jbim-01-2023-0047","DOIUrl":"https://doi.org/10.1108/jbim-01-2023-0047","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>Managers engage in marketing efforts to boost sales and in setting marketing budgets based on current or historical sales. Past studies have overlooked the reciprocal relationship between marketing spending and sales. This study aims to examine the nature of the relationship between sales and marketing expenses in the B2B market.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Five hypotheses on the relationship between sales and marketing expenditures were framed. A total of 30 of India’s dyeing firms provided data on revenues, sales (in units) and marketing expenditures over time. The structural vector auto-regressive model and the vector error correction model were fitted to the data.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The results show that marketing expenses and sales are related bidirectionally in a sequential way. Furthermore, sales drive the long-term equilibrium relationship to a greater extent than marketing expenditures.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>The findings of this study should assist managers in predicting sales and marketing budgets simultaneously and devising precise marketing strategies and tactics.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>Using econometric models in data-driven research is not a frequent practice in marketing. This study adds value to the body of marketing literature by advancing the theory of the relationship between sales and marketing spending using real-world data and econometric models in the B2B sector.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-11-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138508764","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The role of ICTs for knowledge sharing in franchising networks 信息通信技术在特许经营网络知识共享中的作用
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-11-20 DOI: 10.1108/jbim-01-2023-0010
Elenise Martins Rocha, Diego Augusto de Jesus Pacheco, Natália Silvério, Cinthya Mônica da Silva Zanuzzi, Paulo Maurício Selig
{"title":"The role of ICTs for knowledge sharing in franchising networks","authors":"Elenise Martins Rocha, Diego Augusto de Jesus Pacheco, Natália Silvério, Cinthya Mônica da Silva Zanuzzi, Paulo Maurício Selig","doi":"10.1108/jbim-01-2023-0010","DOIUrl":"https://doi.org/10.1108/jbim-01-2023-0010","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>Despite the significance of knowledge sharing for competitive advantage in networked businesses like franchising systems, there is a lack of comprehensive understanding regarding the strategic value of knowledge sharing in the context of franchising. In particular, the specific contribution of information and communication technologies (ICTs) in facilitating interorganizational knowledge exchange among franchising members remains inadequately understood, particularly in emerging economies. Therefore, this study aims to explore the mechanisms involved in the knowledge-sharing process facilitated by a virtual learning environment (VLE) within franchising networks and examine the role of VLEs in facilitating knowledge.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study uses a multiple-case study approach involving 24 franchisees and the franchisor within a Brazilian franchising network operating in the furniture market to examine the role played by a VLE.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The results of the study reveal that the introduction of a VLE has played a significant role in fostering enhancements in the knowledge-sharing process among the franchisor and franchisees in the network. Moreover, the results indicate that VLEs play a significant role in overcoming geographical obstacles, thereby enabling efficient knowledge sharing between franchisees and franchisors operating in extensive territorial contexts. Finally, findings indicate that intracommercial competition acts as a prominent barrier, leading to low levels of cooperation and knowledge-sharing intent among franchisees within the network.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study contributes to the existing knowledge by enhancing the understanding of how ICTs can facilitate knowledge sharing in organizations operating within franchising systems. Furthermore, this paper advances the comprehension of the role of networking franchising configuration and governance in supporting organizational improvements. Additional actionable insights are provided.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138508773","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
On the starting situation for business relationship initiation in turbulent business networks 论动荡商业网络中业务关系启动的启动情况
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-11-17 DOI: 10.1108/jbim-06-2022-0251
Olof Wadell, Anna Bengtson
{"title":"On the starting situation for business relationship initiation in turbulent business networks","authors":"Olof Wadell, Anna Bengtson","doi":"10.1108/jbim-06-2022-0251","DOIUrl":"https://doi.org/10.1108/jbim-06-2022-0251","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this study is to develop a model of a starting situation for relationship initiation in turbulent business networks.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The study is designed as an extreme single case study that takes its point of departure in a company’s bankruptcy in the Swedish automotive industry.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>This study illustrates how a new business relationship can start from a resource combination previously controlled by one actor (i.e. a single company) in a turbulent business network, thereby bringing nuances to the common understanding that new relationships start in stable business networks where resource combinations are developed between actors in established business relationships.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>Previous studies have stated that the development of a mutual orientation between actors leads to the formation of a business relationship. The business relationship then leads to resource adaptations between the two companies. The developed model, however, illustrates that this pattern can be reversed in situations of turbulence. Hence, previously adapted resources might lead to the formations of a business relationship. Based on this observation, the authors argue that there are reasons to question if previous models of business relationship initiation and development in business networks are adequately equipped for analysis in turbulent business networks.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138508797","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Supplier-customer relationships for sustainability-led innovation in the textile industry 以可持续发展为导向的纺织行业创新的供应商-客户关系
IF 3.1 4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-11-17 DOI: 10.1108/jbim-01-2023-0060
Matteo Dominidiato, Simone Guercini, Matilde Milanesi, Annalisa Tunisini
{"title":"Supplier-customer relationships for sustainability-led innovation in the textile industry","authors":"Matteo Dominidiato, Simone Guercini, Matilde Milanesi, Annalisa Tunisini","doi":"10.1108/jbim-01-2023-0060","DOIUrl":"https://doi.org/10.1108/jbim-01-2023-0060","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This paper aims to investigate sustainability-led innovation, focusing on the interplay between product and process innovation for sustainability goals and the underlying supplier–customer relationships. Thus, the paper delves into sustainability-led innovation and how it affects supplier–customer relationships, and vice versa, thus providing a twofold perspective.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The textile industry is the empirical context of this study, which is exploratory research based on in-depth, semi-structured interviews with entrepreneurs, managers and experts in the textile industry.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>In the textile industry, sustainability-led product innovation concerns mainly product durability and performance, product recyclability and the use of waste for new product development. Process innovation deals with circular economy, traceability and water and chemical use minimization. The paper also shows how sustainability-led innovation is implemented in more technical terms and regarding supplier–customer relationships.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>The paper adopts an original perspective on how processes take place in the relationships between suppliers and customers, where there is no dominance of one actor, but innovation emerges from interdependence and interaction. Such perspective allows to provide an in-depth analysis of the supplier–customer relationships and underlying dynamics that affect sustainability-led innovation; moreover, the authors study how such innovation impacts supplier–customer relationships and the underlying relational dynamics. The value of the paper also stands in delivering a real representation of the innovation processes grounded in the textile industry.</p><!--/ Abstract__block -->","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":3.1,"publicationDate":"2023-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138508765","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Exploring new product development team problem-solving creativity in the base of the pyramid B2B firms 探索金字塔型B2B企业新产品开发团队解决问题的创造力
4区 管理学
Journal of Business & Industrial Marketing Pub Date : 2023-11-09 DOI: 10.1108/jbim-08-2022-0365
Hailu Getnet, Aron O’Cass, Vida Siahtiri, Hormoz Ahmadi
{"title":"Exploring new product development team problem-solving creativity in the base of the pyramid B2B firms","authors":"Hailu Getnet, Aron O’Cass, Vida Siahtiri, Hormoz Ahmadi","doi":"10.1108/jbim-08-2022-0365","DOIUrl":"https://doi.org/10.1108/jbim-08-2022-0365","url":null,"abstract":"Purpose This study aims to investigate the role of team problem-solving creativity in new product development (NPD) in the bottom-of-the-pyramid (BoP) in business-to-business firms. This study synthesizes perspectives from NPD, creativity and leadership to examine how work-related factors such as NPD managers’ role ambiguity and individual-related factors such as CEO’s ambidextrous leadership style interact to determine team problem-solving creativity and its effect on new product performance (NPP). Design/methodology/approach The hypotheses are tested using data from a multi-informant survey of 274 middle-level managers within 137 local BoP manufacturing firms in a sub-Saharan African country. Findings The results show that an NPD team’s ability to solve problems creatively determines NPP in BoP markets. The findings also show that NPD managers’ role ambiguity has a negative effect on team problem-solving creativity. However, a CEO’s ambidextrous leadership neutralizes the negative impact of role ambiguity on problem-solving creativity. Originality/value This study combines three distinct streams of literature, including NPD, creativity and leadership, to explore the antecedents and outcomes of problem-solving creativity. Drawing on creativity and leadership theories, this study reports that the success of creative idea exchanges depends heavily on a supportive environment for NPD team members and minimizing the NPD manager’s role ambiguity.","PeriodicalId":48181,"journal":{"name":"Journal of Business & Industrial Marketing","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135192696","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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