{"title":"Basic Principles and Modularity of College English Teaching","authors":"Lichang Xiao","doi":"10.61206/hass2023080003","DOIUrl":"https://doi.org/10.61206/hass2023080003","url":null,"abstract":"The “University English Curriculum Teaching Requirements” promulgated by the Ministryof Education in January 2004 is a win-win document that has been democratically discussed manytimes. This article aims to clarify that the new “Teaching Requirements” embodies contemporaryadvanced concepts from philosophy, linguistics, literary criticism, psychology, pedagogy andother disciplines, such as individualization, collaboration, modularization and hypertextualization. It will have a profound impact on my country's college English teaching, English major teachingand English teaching in primary and middle schools, and promote the reform of foreign languageteaching in our country.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136242362","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Characteristics of Donna Elvira in Mozart's Opera \"DonGiovanni \"","authors":"MING ZENG","doi":"10.61206/hass2023080004","DOIUrl":"https://doi.org/10.61206/hass2023080004","url":null,"abstract":"Don Giovanni is an opera adapted by Wolfgang Amadeus Mozart in 1787. In the play, perhaps one of the strongest voices conveying the minds of modern women is Elvira. This articlestarts from the female character Elvira (Elvira), analyzes her role in the opera, and concludes thatElvira is a truth-bearer with a strong desire for revenge. Through her transformation andsublimation from abandonment to revenge, she discusses the interpretation of the characters, andfurther conveys the understanding of the performance of opera characters. Finally, this paper alsosummarizes the views on Elvira's role interpretation.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136242361","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Application Research of Balanced Scorecard in Corporate Performance Management: A Case Study of Boshen Corporation Limited","authors":"QI SUN","doi":"10.61206/hass2023080002","DOIUrl":"https://doi.org/10.61206/hass2023080002","url":null,"abstract":"With the continuous integration of management accounting practices within enterprises, there has been ongoing innovation in performance assessment methodologies. The balanced scorecard, a pivotal tool within management accounting, assumes a significant role in evaluating an organization's strategic performance. It facilitates the harmonious amalgamation of financial management and business development, offering a comprehensive depiction of the company's operational landscape. By means of feedback mechanisms and effective problem-solving, the balanced scorecard contributes to the company's sustained evolution. This study centers on the case of Boshen Co., Ltd., delving into the current application landscape and identified challenges in corporate performance assessment. It subsequently presents precise recommendations, aiming to furnish guidance and insights towards the establishment of an impeccable strategic performance evaluation framework for the company.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136242363","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Marketing Strategy Research for Liuzhou River Snail Noodles on European and American Cross-Border E-Commerce Platforms","authors":"QI SUN, YUTING HUANG","doi":"10.61206/hass2023050006","DOIUrl":"https://doi.org/10.61206/hass2023050006","url":null,"abstract":"With the continuous development of globalization and digitalization, cross-border e-commerce platforms have become an effective means of promoting and selling distinctive products in European and American countries. This study focuses on the marketing strategy of Liuzhou River Snail Noodles, a traditional Chinese delicacy, on cross-border e-commerce platforms in Europe and America. Through in-depth market research, consumer behavior analysis, and the collection of online sales data, we explore the market potential and challenges of Liuzhou River Snail Noodles on cross-border e-commerce platforms in European and American countries. The research reveals that Liuzhou River Snail Noodles possess a unique taste and cultural appeal, attracting the interest of a portion of European and American consumers. However, successfully marketing Liuzhou River Snail Noodles on cross-border e-commerce platforms requires overcoming multiple obstacles, including language and cultural differences, food safety standards, and logistics. Therefore, the development of practical market promotion strategies and brand building is crucial. Finally, this study offers several recommendations, including customized product packaging, active engagement on social media, and the establishment of partnerships, to assist Liuzhou River Snail Noodles in achieving success on cross-border e-commerce platforms in European and American countries. This research provides valuable insights and guidance for the promotion of Chinese specialty cuisine in international markets.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135692032","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Narrative of Marginalized Communities in Yiyun Li’s “Extra”: A New Historicist Approach to the Deconstruction of Undoing Language","authors":"Zihang Wei","doi":"10.61206/hass2023050001","DOIUrl":"https://doi.org/10.61206/hass2023050001","url":null,"abstract":"This paper employs a new historicist approach to analyze Yiyun Li's short story “Extra” from her collection A Thousand Years of Good Prayers, examining the impact of Chinese Reform and Opening-up on marginalized communities. Through the technique of undoing language, Li deconstructs historical events and narratives, thereby delaying the attainment of ultimate truth. By recounting the story of Granny Lin, a factory worker who was laid off, Li sheds light on the challenges faced by marginalized communities during China's Reform and Opening-up period.Ultimately,“Extra” is a poignant and thought-provoking work that illuminates the inherent complexities in both history and human experience.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"25 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135692024","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"National Identity and the Choice of Official Languages: A Case Study of Bilingual Education in Singapore","authors":"Tianlan Liu, Yu Liu","doi":"10.61206/hass2023050002","DOIUrl":"https://doi.org/10.61206/hass2023050002","url":null,"abstract":"Official languages reflect a country's people and cultures, and the process by which they are formulated provides insight into the country's historical development. In multi-ethnic countries, the diversity of languages represents rich cultural deposits, and each language has become a symbol of its people. However, such diversity can make the formulation of official languages challenging. Singapore serves as a compelling example of this challenge. In this research, I will examine the advantages and disadvantages of adopting English and Mandarin as official languages in Singapore, a multi-ethnic country with a complex linguistic landscape. I will also explore the negative outcomes that can arise from overemphasizing Mandarin in bilingual education. This research will demonstrate that mandatory implementation of a language cannot necessarily improve citizens' national identity, and may even exacerbate centrifugal forces.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"156 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135691804","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Swiss Literature and its Links to the European Literary Tradition","authors":"Yuqi Cai","doi":"10.61206/hass2023050003","DOIUrl":"https://doi.org/10.61206/hass2023050003","url":null,"abstract":"This paper provides an in-depth exploration of the interconnectedness of Swiss literature within the larger framework of European literary tradition. Through a comprehensive analysis of Swiss authors such as Herman Hesse, Blaise Cendrars, Jeremias Gotthelf, Peter Stamm, Max Frisch, Charles-Ferdinand Ramuz, and Fleur Jaeggy, it sheds light on the significant influence of European literary movements on Swiss literature. These movements encompass romanticism, modernism, postmodernism, and avant-garde, which have been reflected and reframed through a uniquely Swiss lens. Furthermore, the paper presents a detailed examination of specific Swiss literary works to illustrate shared thematic concerns and stylistic nuances that transcend national and linguistic boundaries. The study underscores the importance of cultural exchange in enriching literary traditions and promotes a deeper understanding of the universal human experiences portrayed within Swiss and European literature.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"316 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135691806","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"An Overview of the Impact of Interdisciplinary Research Methods on the Development of Marketing","authors":"YIWEI ZHANG, SIYU PAN, QI SUN","doi":"10.61206/hass2023050007","DOIUrl":"https://doi.org/10.61206/hass2023050007","url":null,"abstract":"Based on the interdisciplinary research approach, this paper discusses the impact of the interdisciplinary research approach on the development of marketing. In addition, because marketing can be regarded as a \"complex system\", the interdisciplinary approach has broad applicability in marketing. Therefore, this paper classifies various disciplines into five categories based on existing disciplinary classifications: formal sciences, natural sciences, social sciences, humanities and arts, and applied sciences. Then, marketing development under the influence of interdisciplinary research methods is summarized as \"formal and natural sciences\" and \"social sciences, humanities and applied sciences\". The interdisciplinary research of marketing through other disciplines enriches its theoretical foundation and provides practical guidance for real-life marketing activities.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135693357","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Chinese-English Political Materials Research from the Perspective of Cognitive Construal theory-- Taking the 2023 Report on the Work of the Government As an Example","authors":"Wendong He","doi":"10.61206/hass2023050005","DOIUrl":"https://doi.org/10.61206/hass2023050005","url":null,"abstract":"The English translation of political materials is of great significance for foreign readers to understand Chinese policies, spread Chinese political culture, and establish a positive image of China. Different Chinese political texts also have certain differences in their expression forms and expressive effects under different language scenarios. This paper bases on cognitive construal theory from the perspective of choice of scope, the change of focus, perspective and specificity to analyze the 2023 Report on the Work of the Government, aiming to make the translator through cognitive construal theory to explore different cultural background of cognitive differences, thus through the interpretation of the way to meet the target of reader understanding mode of understanding way, to better realize the pubulicity function and political purpose.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135691807","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Knowledge Graph Analysis of Smart Justice Research in China: AVisualization Method Based on CiteSpace","authors":"LIN LOU, PENG QUAN","doi":"10.61206/hass2023080001","DOIUrl":"https://doi.org/10.61206/hass2023080001","url":null,"abstract":"In the digital age, emerging technologies such as big data, cloud computing, the Internet, blockchain, and artificial intelligence are reshaping human social productivity. As an important path to realizing the rule of law, the judicial system should adjust to changes in production methods. Judicial reform, as a major national task, has basically completed the informatization of the judiciary, and the results are remarkable.[1] With the rapid iteration of artificial intelligence technology and the accumulation of data generated by informatization, judicial reform has entered a new era of development of intelligent justice.","PeriodicalId":470297,"journal":{"name":"Humanistic and Social Seekers","volume":"105 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135692025","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}