Qualitative Research in financial Markets最新文献

{"title":"Exploring the potential impact of big data on the collection of sufficient, appropriate audit evidence: insights from auditors in the UAE","authors":"Yiting Huang, Esinath Ndiweni, Yasser Barghathi","doi":"10.1108/qrfm-10-2023-0240","DOIUrl":"https://doi.org/10.1108/qrfm-10-2023-0240","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This paper aims to understand the impact of big data on the UAE audit profession. Mainly exploring whether the emergence of big data threatens the reliability of audit standards and whether audit standards need to be improved. Also, exploring the impact of big data on the collection of audit evidence.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Semistructured interviews were used to collect data, mainly targeting the audit-related workers of the Big Four and Non-Big Four audit firms in the UAE. Thematic analysis is adopted to analyze the original data, and the main factors affecting the audit standard and audit evidence collection.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>This study found that the reliability of audit standards and the way audit evidence is collected can be affected by big data. It concludes that audit standards need to be improved and strengthened to include detailed essential elements associated with big data to ensure audit reliability, legitimacy and regularity. The results also identify the impact of big data on audit evidence in terms of adequacy, appropriateness, authenticity, consistency and reliability, as well as the impact on the validity and completeness of evidence collection. The research highlights the importance of big data skills and knowledge education, the contribution and challenges of big data to auditing, and the use of big data in future auditing.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This research provides specific empirical evidence from both Big Four and Non-Big Four audit firms in the UAE, which is lacking in the literature on the use of big data technology by auditors to assist audit works in UAE. It may serve as a reference for other researchers or those interested in relevant research.</p><!--/ Abstract__block -->","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-09-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142215514","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Determinants inhibiting digital payment system adoption: an Indian perspective","authors":"Shabir Hussain, Sameer Gupta, Sunil Bhardwaj","doi":"10.1108/qrfm-09-2023-0223","DOIUrl":"https://doi.org/10.1108/qrfm-09-2023-0223","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The main purpose of this study is to identify the determinants that inhibit the adoption or usage of digital payment systems (DPSs) in India.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study used a qualitative technique, including in-depth semi-structured interviews. Data analysis was conducted using thematic analysis, incorporating both deductive categorisation and inductive coding to identify factors responsible for the non-adoption or discontinuation of DPS use.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The findings are in the form of themes and sub-themes that were generated from the data analysis: digital divide (DD), which includes the digital access divide, digital capability divide and digital innovativeness divide; socio-demographic divide (SD), which includes education, geographical location, gender, age and income; psychological barriers, which include a lack of perceived ease of use, vulnerability to risks, technophobia and a lack of trust; and other barriers, which include a lack of awareness, a cash-dominated society and a lack of interoperability.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>The factors identified in this research can be further validated and tested in future studies using quantitative data. This will enable stakeholders to better comprehend the impacts of these factors on DPS adoption or usage.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>The study’s practical implications are specifically relevant to the Union Territory (UT) administration of Ladakh, as there is a DD and an SD among different sections of the population of the UT of Ladakh. UT administrations must prioritise efforts to eliminate these divides. The implications for banks and DPS providers are that they should conduct financial literacy training about DPSs in remote rural areas and invest in developing user-friendly and simplified DPS user interfaces to improve relationships with DPS users and their long-term retention.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>The findings of this study reveal the three levels of the DD that determine DPS adoption or usage, which have not been discussed together in the literature in the DPS context and that must be addressed to expand DPS adoption, thus providing a more holistic view of the DD in the context of DPS.</p><!--/ Abstract__block -->","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-09-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142215515","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Debt advice in Europe: a search of the good practices to fight over-indebtedness","authors":"Alessandra Tanda, Daniela Vandone","doi":"10.1108/qrfm-12-2023-0301","DOIUrl":"https://doi.org/10.1108/qrfm-12-2023-0301","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This paper aims to provide an overview of the current state of debt advisory services and good practices in Europe.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The authors examine how debt advisory services are organised in different European countries and how they can be used to address the phenomenon of over-indebtedness.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>Debt advisory services seem to be varied and fragmented. There are few good practices that stand out, whereas in some countries there are no services available at all.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study provides an updated and comprehensive review of good practices and suggests some measures for evaluating the effectiveness of debt advisory services.</p><!--/ Abstract__block -->","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142215516","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"A qualitative investigation into financial well-being and social capital of retired government school teachers","authors":"Hardeep Singh Mundi, Shailja Vashisht, Manish Rao","doi":"10.1108/qrfm-10-2023-0250","DOIUrl":"https://doi.org/10.1108/qrfm-10-2023-0250","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this study is to investigate the financial well-being and social capital of Indian retirees. The paper investigates the extent of subjective financial well-being, the dependence on debts and the extent of bridging and bonding social capital of retirees with similar retirement pensions to understand the main issues they face.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Semi-structured interviews were conducted with 32 retired government schoolteachers. Two individuals transcribed the interviews after a pilot study, which helped remove repetitive responses. After ensuring the authenticity of the transcripts, the data was analyzed using interpretive phenomenological analysis.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The study's key findings reveal that retirees, armed with a clear understanding of their retirement income, exhibit a sense of financial control. At the same time, the presence of debt and the potential for high healthcare expenses adversely impact their subjective financial well-being. In terms of social capital, retirees predominantly rely on support from close-knit communities of friends and neighbors, as against their children. Additionally, retirees who migrate from their native places encounter challenges in establishing bridging social capital.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study contributes to the ongoing discourse on financial well-being, specifically within the context of vulnerable groups such as retirees in India, where the absence of a state-supported retirement system adds a distinctive dimension. Against the backdrop of India's traditional societal framework, the research extends the existing literature by delving into the nuanced effects of evolving social dynamics on the social capital of retirees.</p><!--/ Abstract__block -->","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141944306","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The implications of Maqasid al-Shari’ah for integrated sustainability practices among businesses: a qualitative inquiry","authors":"H. Jaiyeoba, Mohammad Aizat Jamaludin, Saheed Abdullahi Busari, Y. J. Amuda","doi":"10.1108/qrfm-09-2023-0222","DOIUrl":"https://doi.org/10.1108/qrfm-09-2023-0222","url":null,"abstract":"Purpose\u0000This study aims to qualitatively examine the implications of Maqasid al-Shari’ah (objectives of Islamic law) for sustainability practices among businesses. While there is a growing recognition of the importance of adopting an integrated approach to sustainability, several businesses remain focused on profit maximisation at the expense of environmental and social sustainability. As such, there is a need for more studies that emphasise sustainability practices, essentially to expose businesses to the best ways to meet the needs of today without negatively impacting future generations.\u0000\u0000Design/methodology/approach\u0000This research used a qualitative research design, and data were collected from Shari’ah scholars. To facilitate data collection, semi-structured interview questions were developed and used to conduct interviews with ten Shari’ah scholars in Malaysia. Thematic analysis was used to analyse the interview data collected for this study.\u0000\u0000Findings\u0000The results demonstrate that there are ample justifications from a Shari’ah perspective for integrated sustainability practices. Additionally, the study reveals a need for increased awareness regarding the importance of businesses adopting a holistic approach to sustainability through the formulation and implementation of suitable sustainability strategies and ensuring compliance with social and environmental standards.\u0000\u0000Research limitations/implications\u0000While this study has primarily adopted a qualitative method to address the implications of Maqasid al-Shari’ah for integrated sustainability practices among businesses, the authors acknowledge that this approach may not capture the full spectrum of quantitative data that could provide a broader statistical perspective on the issue. Hence, future research could incorporate quantitative methods to complement the findings of this study.\u0000\u0000Originality/value\u0000This research constitutes an innovative addition to the field of corporate sustainability practices. To the best of the authors’ knowledge, no prior studies have extensively explored the intricate intersection of Maqasid al-Shari’ah and integrated corporate sustainability practices as this study has done.\u0000","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141919557","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"How the COVID-19 pandemic changed Italians’ financial risk tolerance","authors":"Francesca Battaglia, Enrico Maria Cervellati, Dario Salerno, Gian Paolo Stella, Valeria Vannoni","doi":"10.1108/qrfm-01-2024-0019","DOIUrl":"https://doi.org/10.1108/qrfm-01-2024-0019","url":null,"abstract":"Purpose\u0000This research aims to investigate the impact of exogenous shocks on individuals' risk tolerance, particularly when originating outside the economic or financial sphere. Focusing on Italy as the first Western country affected by COVID-19, this paper explores whether the pandemic led to a decrease in Italians' financial risk tolerance (FRT).\u0000\u0000Design/methodology/approach\u0000This study used a two-stage approach for data analysis. Initial examination of key variables used linear regression (ordinary least square [OLS]) with robust errors. Subsequently, a system of structural equations (structural equation model [SEM]) was used for a more nuanced exploration of hypothetical relationships between constructs and their observed indicators. SEM addressed reliability issues inherent in OLS, offering a robust analysis of structural models based on specified hypotheses. To assess the impact of COVID-19 on Italians' FRT, the Grable and Lytton Risk Tolerance Scale was used, measuring changes through a scored questionnaire with values ranging from 1 (greater risk aversion) to 4 (greater risk propensity).\u0000\u0000Findings\u0000This study used three distinct OLS regression models to analyze the impact of COVID-19 on Italians' FRT, considering mortality, infection and stringency rates. Findings revealed that older individuals exhibited lower risk tolerance across FRT dimensions, consistent with previous research. Men were more risk-prone, aligning with gender-related financial literacy disparities. Married respondents tended to be less risk-tolerant, supporting the idea that marital status influences risk attitude. Education level showed a slightly negative impact on investment risk. Professional instability, lower income and stock market inexperience were associated with lower risk tolerance. Notably, the COVID-19 pandemic had a significant positive effect, making respondents more risk-averse. SEM methodology was used to examine the moderating effects of COVID-19 proxies on FRT changes.\u0000\u0000Originality/value\u0000This research brings a novel perspective to the ongoing debate on exogenous shocks' impact on individuals' risk tolerance, particularly when originating outside the economic or financial domain. Focusing on Italy, the first Western country hit by COVID-19, this study uniquely investigates the pandemic's effect on Italians' FRT. With a large and representative sample, the findings contribute significantly to the literature on risk attitude, shedding light on the pandemic's impact. This study's originality lies in providing reliable evidence with policy implications, emphasizing the imperative for government intervention in addressing both health and economic issues in the wake of such external shocks.\u0000","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141919629","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"How the COVID-19 pandemic changed Italians’ financial risk tolerance","authors":"Francesca Battaglia, Enrico Maria Cervellati, Dario Salerno, Gian Paolo Stella, Valeria Vannoni","doi":"10.1108/qrfm-01-2024-0019","DOIUrl":"https://doi.org/10.1108/qrfm-01-2024-0019","url":null,"abstract":"Purpose\u0000This research aims to investigate the impact of exogenous shocks on individuals' risk tolerance, particularly when originating outside the economic or financial sphere. Focusing on Italy as the first Western country affected by COVID-19, this paper explores whether the pandemic led to a decrease in Italians' financial risk tolerance (FRT).\u0000\u0000Design/methodology/approach\u0000This study used a two-stage approach for data analysis. Initial examination of key variables used linear regression (ordinary least square [OLS]) with robust errors. Subsequently, a system of structural equations (structural equation model [SEM]) was used for a more nuanced exploration of hypothetical relationships between constructs and their observed indicators. SEM addressed reliability issues inherent in OLS, offering a robust analysis of structural models based on specified hypotheses. To assess the impact of COVID-19 on Italians' FRT, the Grable and Lytton Risk Tolerance Scale was used, measuring changes through a scored questionnaire with values ranging from 1 (greater risk aversion) to 4 (greater risk propensity).\u0000\u0000Findings\u0000This study used three distinct OLS regression models to analyze the impact of COVID-19 on Italians' FRT, considering mortality, infection and stringency rates. Findings revealed that older individuals exhibited lower risk tolerance across FRT dimensions, consistent with previous research. Men were more risk-prone, aligning with gender-related financial literacy disparities. Married respondents tended to be less risk-tolerant, supporting the idea that marital status influences risk attitude. Education level showed a slightly negative impact on investment risk. Professional instability, lower income and stock market inexperience were associated with lower risk tolerance. Notably, the COVID-19 pandemic had a significant positive effect, making respondents more risk-averse. SEM methodology was used to examine the moderating effects of COVID-19 proxies on FRT changes.\u0000\u0000Originality/value\u0000This research brings a novel perspective to the ongoing debate on exogenous shocks' impact on individuals' risk tolerance, particularly when originating outside the economic or financial domain. Focusing on Italy, the first Western country hit by COVID-19, this study uniquely investigates the pandemic's effect on Italians' FRT. With a large and representative sample, the findings contribute significantly to the literature on risk attitude, shedding light on the pandemic's impact. This study's originality lies in providing reliable evidence with policy implications, emphasizing the imperative for government intervention in addressing both health and economic issues in the wake of such external shocks.\u0000","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141919143","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The implications of Maqasid al-Shari’ah for integrated sustainability practices among businesses: a qualitative inquiry","authors":"H. Jaiyeoba, Mohammad Aizat Jamaludin, Saheed Abdullahi Busari, Y. J. Amuda","doi":"10.1108/qrfm-09-2023-0222","DOIUrl":"https://doi.org/10.1108/qrfm-09-2023-0222","url":null,"abstract":"Purpose\u0000This study aims to qualitatively examine the implications of Maqasid al-Shari’ah (objectives of Islamic law) for sustainability practices among businesses. While there is a growing recognition of the importance of adopting an integrated approach to sustainability, several businesses remain focused on profit maximisation at the expense of environmental and social sustainability. As such, there is a need for more studies that emphasise sustainability practices, essentially to expose businesses to the best ways to meet the needs of today without negatively impacting future generations.\u0000\u0000Design/methodology/approach\u0000This research used a qualitative research design, and data were collected from Shari’ah scholars. To facilitate data collection, semi-structured interview questions were developed and used to conduct interviews with ten Shari’ah scholars in Malaysia. Thematic analysis was used to analyse the interview data collected for this study.\u0000\u0000Findings\u0000The results demonstrate that there are ample justifications from a Shari’ah perspective for integrated sustainability practices. Additionally, the study reveals a need for increased awareness regarding the importance of businesses adopting a holistic approach to sustainability through the formulation and implementation of suitable sustainability strategies and ensuring compliance with social and environmental standards.\u0000\u0000Research limitations/implications\u0000While this study has primarily adopted a qualitative method to address the implications of Maqasid al-Shari’ah for integrated sustainability practices among businesses, the authors acknowledge that this approach may not capture the full spectrum of quantitative data that could provide a broader statistical perspective on the issue. Hence, future research could incorporate quantitative methods to complement the findings of this study.\u0000\u0000Originality/value\u0000This research constitutes an innovative addition to the field of corporate sustainability practices. To the best of the authors’ knowledge, no prior studies have extensively explored the intricate intersection of Maqasid al-Shari’ah and integrated corporate sustainability practices as this study has done.\u0000","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141919096","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Anatomy of herd behavior in Ponzi schemes within the scope of marketing mix","authors":"Alişan Baltacı, Aslı Vural","doi":"10.1108/qrfm-09-2023-0218","DOIUrl":"https://doi.org/10.1108/qrfm-09-2023-0218","url":null,"abstract":"\u0000Purpose\u0000This study aims to empirically reveal how marketing mix elements are used in Ponzi schemes to trigger herd behavior. Thus, it was aimed to determine how Ponzi schemes use marketing tools to approach and persuade victims. Clarifying this issue is vital in identifying critical points in diagnosing and detecting Ponzi schemes and in de-marketing practices to be used against them.\u0000\u0000\u0000Design/methodology/approach\u0000In this study, content analysis was used to analyze in-text expressions most practically. The population of this study is the Ponzi scheme cases that took place in Turkey between January 1, 2016, and May 31, 2023, which appeared in the press. The study sample consists of 44 cases accessible in terms of parameters, including the research subject in the research population.\u0000\u0000\u0000Findings\u0000In order to reach the widest audiences, Ponzi schemes have generally emerged in metropolitan cities that produce a significant portion of the country's gross national product. The minimum fee to enter these systems is usually between 40 and 50 USD. Although Ponzi Schemes appear to be a financial product, the product they claim to make money is usually intangible and complex. Furthermore, the system's return rate is always higher than the market rate. It is seen that other people influence people in their social and professional environments. Promotion in Ponzi schemes is carried out by word of mouth, social media, direct persuasion, introductory meetings and individual communication. When the herd behavior patterns in Ponzi are examined, it is seen that most of them are “Heuristic Simplification” and “Social Interaction.” As a result, it has been understood that marketing mix elements are used consciously and actively to trigger herd behavior in Ponzi schemes.\u0000\u0000\u0000Research limitations/implications\u0000The most important limitation of the study is that the data compiled about the cases are not standardized, and the newspaper reports did not provide some details at a sufficient level.\u0000\u0000\u0000Originality/value\u0000Using a qualitative method and an evidence-based interdisciplinary approach, this study reveals how marketing mix elements are used in Ponzi schemes, a type of financial fraud. In addition, the research is original in that no other study with similar content and scope was found in the literature.\u0000","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141919932","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Anatomy of herd behavior in Ponzi schemes within the scope of marketing mix","authors":"Alişan Baltacı, Aslı Vural","doi":"10.1108/qrfm-09-2023-0218","DOIUrl":"https://doi.org/10.1108/qrfm-09-2023-0218","url":null,"abstract":"\u0000Purpose\u0000This study aims to empirically reveal how marketing mix elements are used in Ponzi schemes to trigger herd behavior. Thus, it was aimed to determine how Ponzi schemes use marketing tools to approach and persuade victims. Clarifying this issue is vital in identifying critical points in diagnosing and detecting Ponzi schemes and in de-marketing practices to be used against them.\u0000\u0000\u0000Design/methodology/approach\u0000In this study, content analysis was used to analyze in-text expressions most practically. The population of this study is the Ponzi scheme cases that took place in Turkey between January 1, 2016, and May 31, 2023, which appeared in the press. The study sample consists of 44 cases accessible in terms of parameters, including the research subject in the research population.\u0000\u0000\u0000Findings\u0000In order to reach the widest audiences, Ponzi schemes have generally emerged in metropolitan cities that produce a significant portion of the country's gross national product. The minimum fee to enter these systems is usually between 40 and 50 USD. Although Ponzi Schemes appear to be a financial product, the product they claim to make money is usually intangible and complex. Furthermore, the system's return rate is always higher than the market rate. It is seen that other people influence people in their social and professional environments. Promotion in Ponzi schemes is carried out by word of mouth, social media, direct persuasion, introductory meetings and individual communication. When the herd behavior patterns in Ponzi are examined, it is seen that most of them are “Heuristic Simplification” and “Social Interaction.” As a result, it has been understood that marketing mix elements are used consciously and actively to trigger herd behavior in Ponzi schemes.\u0000\u0000\u0000Research limitations/implications\u0000The most important limitation of the study is that the data compiled about the cases are not standardized, and the newspaper reports did not provide some details at a sufficient level.\u0000\u0000\u0000Originality/value\u0000Using a qualitative method and an evidence-based interdisciplinary approach, this study reveals how marketing mix elements are used in Ponzi schemes, a type of financial fraud. In addition, the research is original in that no other study with similar content and scope was found in the literature.\u0000","PeriodicalId":45060,"journal":{"name":"Qualitative Research in financial Markets","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2024-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141919166","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}