{"title":"The predictors of sales performance: a study with wholesale sellers","authors":"Paulo Henrique Donassolo, C. Matos","doi":"10.7819/RBGN.V16I52.1686","DOIUrl":"https://doi.org/10.7819/RBGN.V16I52.1686","url":null,"abstract":"Understanding which factors influence sales performance and how these factors vary in different contexts is essential both for managers and for researchers in the field of sales and marketing. Several studies have sought to identify the factors that exert most influence over the performance of salespeople. The importance of these factors may vary according to product type and the context in which sales are made. This paper seeks to test a model that consolidates a number of factors that influence sales performance of salespeople. In order to achieve these objectives, this paper addresses various models validated in other sales contexts and selects one of these to later test it by means of a descriptive study based on a survey conducted with 301 outside salespeople linked to wholesale companies located in different states of Brazil. The results obtained from the survey supported the adequacy of the model, which presented good fit indexes. The relationship between Self-efficacy, Effort and Performance has been confirmed and proved to be the main way that influences the performance of the salespeople. Both the academic and the managerial implications of these tests are presented and discussed in this paper.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"448-465"},"PeriodicalIF":1.1,"publicationDate":"2014-12-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.7819/RBGN.V16I52.1686","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71250076","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Female Entrepreneurship as Subject of Research","authors":"Almiralva Ferraz Gomes, Weslei Gusmão Piau Santana, Uajará Pessoa Araújo, Caroline Miriâ Fontes Martins","doi":"10.7819/RBGN.V16I51.1508","DOIUrl":"https://doi.org/10.7819/RBGN.V16I51.1508","url":null,"abstract":"This paper’s main goal is to study the literature produced about “female entrepreneurship”, so as to scrutinize and deepen scientific reasoning referring to women entrepreneurs whilst investigating the degree of theoretical consolidation this field of knowledge has achieved. To this end, and from a critical perspective, we assessed research published in Brazilian and international journals from 1970 on, so as to offer a systematic review of the object in focus. Despite the contributions given by previous research – which does, after all, provide us with relevant information and data concerning women entrepreneurs –, most of it merely describes small segments of the female entrepreneur population, and does not advance in applying or developing theories. Moreover, in most cases, research was quantitative and empirical and attempted to draw a “profile” of women entrepreneurs. Few studies specifically carried out a theoretical analysis on the topic “gender”. Apparently, the main concern of many of these studies was to focus on the sexual structure of organizations and on its impact upon business activities. Thus, it seems appropriate to use new points-of-view to study the “female entrepreneurship” phenomenon – or, at least, to establish new ideas for investigation.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"319-342"},"PeriodicalIF":1.1,"publicationDate":"2014-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71249434","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
J. P. Cosenza, Carlos Antonio De Rocchi, Carlos Alberto Campello Ribeiro
{"title":"French Presence in Brazil in the Nineteenth Century: analysis of the accounting archives of Casa Boris’s in the period from 1872 to 1887","authors":"J. P. Cosenza, Carlos Antonio De Rocchi, Carlos Alberto Campello Ribeiro","doi":"10.7819/RBGN.V16I51.1651","DOIUrl":"https://doi.org/10.7819/RBGN.V16I51.1651","url":null,"abstract":"Founded in Brazilian imperial period, Casa Boris had an important commercial role in the Northeast region of Brazil. Using a competitive business structure, it linked the Ceara Province (branch) with France (headquarters), by importing manufactured goods and exporting raw materials. In this paper, we studied the Journal and Ledger of Casa Boris, particularly from 1872 to 1887. The study aimed to analyze the contents of the accounting records contained in these books so as to report facts and points of historical interest to the Brazilian Accounting. The main contribution of the research, in general, is associated with an attempt to understand the influence of political, economic, social and institutional settings on accounting practices and vice-versa. Our findings led to the conclusion that the bookkeeping of Casa Boris was transparent to reveal the quality of accounting control of commercial operations undertaken by the firm and also shows the coexistence of a incipient provincial market that concomitantly linked Brazil to Europe in the second period of Brazilian Monarchical Empire.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"223-256"},"PeriodicalIF":1.1,"publicationDate":"2014-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71249529","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Entrepreneurial Leaders and the Dissemination of Entrepreneurial Orientation","authors":"João Carlos Barreto, V. Nassif","doi":"10.7819/RBGN.V16I51.1422","DOIUrl":"https://doi.org/10.7819/RBGN.V16I51.1422","url":null,"abstract":"The objective of this research is to analyze whether entrepreneurs’ leadership behaviors in small and micro enterprises that provide services contribute to the dissemination of the many dimensions of entrepreneurial orientation. This is basic qualitative research of an exploratory and interpretative nature, carried out by means of interviews – with a semi-structured script – applied to five entrepreneurs who are MSE leaders. Research data was analyzed through content analysis proposed by Bardin (2008), and narratives, according to Gibbs (2009). The results reveal that entrepreneurs use the dimensions of entrepreneurial orientation with varying intensity and in an informal way, because they are not familiar with the practices of these dimensions.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"180-198"},"PeriodicalIF":1.1,"publicationDate":"2014-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71249299","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Renato Ferreira Pimenta, E. Lopes, D. Silva, F. A. Serralvo
{"title":"Brand Extension Evaluation: an experimental research study in the service sector","authors":"Renato Ferreira Pimenta, E. Lopes, D. Silva, F. A. Serralvo","doi":"10.7819/RBGN.V16I51.1527","DOIUrl":"https://doi.org/10.7819/RBGN.V16I51.1527","url":null,"abstract":"This study analyzed the effects, in consumers’ evaluations, of different brand names (arbitrary, descriptive, and suggestive), of perceived similarities (high vs. low) and of perceived quality regarding brand extension in services. We implemented two experiments involving 1,338 respondents. In Experiment 1, by means of MANOVA, we managed to detect significant effects of brand names and of similarities in Attitude and Intention to Use of consumers. In Experiment 2, we added manipulation of perceived quality to the sample. We identified transfer of perceived quality to extended service, and that perceived quality overweighed effects of similarity and brand names in extensions, which indicates that perceived quality is more relevant in evaluation of brand extension in service when brand names are not recognized by consumers.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"277-298"},"PeriodicalIF":1.1,"publicationDate":"2014-09-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71249456","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Multivariate Models to Forecast Portfolio Value at Risk: from the Dot-Com crisis to the global financial crisis","authors":"V. Gabriel","doi":"10.7819/RBGN.V16I51.1802","DOIUrl":"https://doi.org/10.7819/RBGN.V16I51.1802","url":null,"abstract":"This study analyzed market risk of an international investment portfolio by means of a new methodological proposal based on Value-at- Risk, using the covariance matrix of multivariate GARCH-type models and the extreme value theory to realize if an international diversification strategy minimizes market risk, and to determine if the VaR methodology adequately captures market risk, by applying Backtesting tests. To this end, we considered twelve international stock indexes, accounting for about 62% of the world stock market capitalization, and chose the period from the Dot-Com crisis to the current global financial crisis. Results show that the proposed methodology is a good alternative to accommodate the high market turbulence and can be considered as an adequate portfolio risk management instrument.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"299-318"},"PeriodicalIF":1.1,"publicationDate":"2014-09-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71249545","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
J. A. García, M. C. D. R. Rama, Mercedes Vila Alonso
{"title":"Los efectos de las prácticas de gestión de la calidad en los resultados clave: muestra de cuestionarios para el sector del alojamiento turístico en España","authors":"J. A. García, M. C. D. R. Rama, Mercedes Vila Alonso","doi":"10.7819/RBGN.V16I52.1614","DOIUrl":"https://doi.org/10.7819/RBGN.V16I52.1614","url":null,"abstract":"In this research work, we examine the direct and indirect effects of quality management practices on key results and we identify the relationship between quality practices. To achieve the proposed objective, a structural model was used, taking into account the previous review of the literature, in order to identify the quality practices and causal relationships with the key results. The theoretical model and hypotheses are tested using data collected from a sample of 186 tourist accommodation companies certified with the “Q for Tourist Quality” standard in Spain, from a questionnaire based on quality practices identified in the literature and on the EFQM Model, taking some of the most relevant scales as a reference. The methodology used consists of the application of an Exploratory and Confirmatory Factorial Analysis to validate the scales (reliability, one-dimensionality and validity) and define the number of items of each of the measuring instruments of the constructs proposed, to then estimate the causal model proposed, proceeding to test the hypotheses formulated by using the Structural Equation Model (SEM) technique. The results achieved support the relationship between quality practices and the direct and positive impact of two of the practices, processes management and quality policy/planning, on the key results. It was also observed that the quality practices that most","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"351-373"},"PeriodicalIF":1.1,"publicationDate":"2014-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71249474","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"La caracterización de los procesos y desafíos de las empresas industriales brasileñas en la gestión de la innovación","authors":"Marcelo Seido Nagano, Juliano Pavanelli Stefanovitz, Thais Elaine Vick","doi":"10.7819/RBGN.V16I51.1426","DOIUrl":"https://doi.org/10.7819/RBGN.V16I51.1426","url":null,"abstract":"The goal of this study is to investigate the use of product innovation management practices and the challenges faced by organizations when increasing their innovative performance. To this end, we analyzed the relationships between internal organizational elements, as well as the influence of contextual factors (size, field and source of capital) in the characterization of innovation management systems and of barriers to innovation faced by each company. We chose this topic due to the fact that management processes that leverage innovative performance are not yet fully understood, and because of the lack of empirical studies that analyze the reality of the practices proposed in the organizational world, especially in Brazil. As a conceptual basis, we presented modern approaches to innovation, which recognize that this should not be seen as an isolated event but as a process. Exploratory qualitative research was carried out by means of a multiple case study. In it, we studied the innovation management systems of four companies which present relevant product development activities in Brazil. As well as a detailed study of the elements of innovation management, this article includes contributions referring to the characterization of organizational challenges faced by organizations when managing their innovation process.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"163-179"},"PeriodicalIF":1.1,"publicationDate":"2014-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71249371","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Fatores Determinantes da Implementação do Balanced Scorecard em Portugal: evidência empírica em organizações públicas e privadas","authors":"P. R. Quesado, Beatriz Aibar Guzmán, L. Rodrigues","doi":"10.7819/RBGN.V16I51.1335","DOIUrl":"https://doi.org/10.7819/RBGN.V16I51.1335","url":null,"abstract":"In this article we aim to identify and analyze a set of variables that can potentially influence the adoption of the Balanced Scorecard (BSC) in Portugal. Hypotheses were tested using data obtained from a questionnaire sent to 591 publicly-owned organizations (local governments, municipal corporations and hospitals) and 549 privately-owned organizations (large companies and small and medium enterprises) in Portugal, with an overall response rate of 31.3%. The results allow us to conclude that although the majority of respondents claimed to know the BSC, its use in Portugal is still limited and very recent, particularly in the public sector organizations. However, it should be noted that its use has increased in Portugal in recent years. Using as theoretical framework the contingency and institutional theories, we found that decentralization, vertical differentiation and the degree of higher education are associated with the implementation of the BSC.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"199-222"},"PeriodicalIF":1.1,"publicationDate":"2014-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.7819/RBGN.V16I51.1335","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71249248","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Alexandre Corrêa dos Santos, C. Lavarda, Idair Edson Marcello
{"title":"The relationship between cost management knowledge and budgetary participation with managers’ performance","authors":"Alexandre Corrêa dos Santos, C. Lavarda, Idair Edson Marcello","doi":"10.7819/RBGN.V16I50.1236","DOIUrl":"https://doi.org/10.7819/RBGN.V16I50.1236","url":null,"abstract":"Management control systems are applied tools that may be useful to align managers’ personal interests concerning organizational goals. In this context, corporate budgets are used as an organizational control tool and, historically, research reveals that their use, associated with other tools such as those referring to management and budgeting, may contribute to managers’ individual performance and, globally, to organizational performance itself. However, subjective and behavioral phenomena may also affect the organizational environment; thus, it is appropriate to investigate the effect of control tools on the behavior of individuals. This paper is based on the work of Agbejule and Saarikoski (2006), and it aims to investigate the relationship between cost management knowledge and budgetary participation with the performance of managers. The survey is descriptive as to its goal and to procedures such as surveys, and quantitative as to the approach taken to approaching the problem. The sample consists of hierarchical middle-level managers working in organizations located in Southern Brazil. Survey data was analyzed with Regression and Factor Analysis statistical methods, using 18.0 version SPSS software. Results indicate that there is an influence of cost management knowledge and budgetary participation on managers’ performance, but only for factors considered collective managerial performance. Keywords: Cost management knowledge. Managerial performance. Budgetary participation.","PeriodicalId":45001,"journal":{"name":"Rbgn-Revista Brasileira De Gestao De Negocios","volume":"16 1","pages":"124-142"},"PeriodicalIF":1.1,"publicationDate":"2014-05-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.7819/RBGN.V16I50.1236","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71248773","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}