AARN: Visual Anthropology & Media Studies (Sub-Topic)最新文献

{"title":"Анализ моделей формирования социально-экономических структур посредством сетевых средств обмена информацией (Analysis of Models of the Formation of Socio-Economic Structures Through the Network of Information Exchange)","authors":"M. Levin","doi":"10.2139/ssrn.3400048","DOIUrl":"https://doi.org/10.2139/ssrn.3400048","url":null,"abstract":"<b>Russian Abstract:</b> С 2000-х гг. сетевые средства общения охватили огромную аудиторию, легко выигрывая конкуренцию у таких «традиционных» средств распространения информации как телевидение, радио и газеты. Сетевые средства общения становятся площадкой объединения людей: сначала вокруг пристрастий и хобби, а со временем – и других интересов, включая политические. «Арабская весна» показала, что возможность мгновенной передачи сообщений большой аудитории может стать серьезным политическим фактором, а группы в Facebook, созданные для тушения пожаров в России в 2010-х гг., стимулируют волонтерство. Многочисленные митинги весной 2017 года, стремительные процессы объединения людей в Москве с начала мая 2017го года, - все это признаки начала стихийного формирования социально-экономических структур в России. Объектом исследования является индивидуальное поведение агентов в рамках сетевой структуры.<br><br><b>English Abstract:</b> Since the 2000s network communication has reached a huge audience, easily winning competition from such “traditional” media as television, radio and newspapers. Network communication tools become a platform for uniting people: first around addictions and hobbies, and eventually other interests, including political ones. The Arab Spring showed that the possibility of instant messaging to a large audience could become a serious political factor, and Facebook groups created to extinguish fires in Russia in the 2010s stimulate volunteering. Numerous meetings in the spring of 2017, the rapid processes of uniting people in Moscow from the beginning of May 2017, all these are signs of the beginning of the spontaneous formation of socio-economic structures in Russia. The object of the study is the individual behavior of agents within the network structure.","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-06-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133133899","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Media Accountability: Critical Analysis Of Citizen Journalism","authors":"Eesha Bansal Kheny","doi":"10.2139/ssrn.3396570","DOIUrl":"https://doi.org/10.2139/ssrn.3396570","url":null,"abstract":"The media is considered to be the fourth pillar in a democratic country. It acts as an effective control mechanism to check the other branches of the government. But this is only consequential when the media functions in an independent and transparent fashion with trained and neutral professionals who are aware of the accountability and consequences of their work. All these factors together would further the country as a democratic institution. Traditionally, it was legacy media responsible for a one-to-many communication process. Their goal was to provide information to the citizens. But this changed with development in technology and the use of social media in daily life. The internet brought with it new media formats which are easily accessible but also unstructured. These lowered barriers of entry in the media enabled citizens to become active participants in the communication process. As a result, these citizens developed a different relationship with the already existing media wherein they were not only the receivers to information but also co-producers. Real-time information allows users to communicate with each other and in turn widely generate public opinion on internet platforms. A many-to-many communication style emerged. While on the one hand, this type of discourse could be an opportunity for citizens to exercise their fundamental freedom of speech and expression, it is on the other hand, proving to have a detrimental effect in two parts: Lack of neutrality, polarized views and pre-existing misconceptions on the part of citizens as well as algorithms and formation of echo-chambers on the part of technology. Some questions arise in this scenario about the capability of citizen journalists, the duties they should adhere to along with the enjoyment of their rights and freedoms, the risks involved in an unchecked method of communication and the effect of citizen journalism in the democratic process.","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129241777","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Celebrity Is not Always a Good Choice: Changing People Closer to Become a Powerful Marketing Person","authors":"Jarungjit Tiautrakul, Jomkwan Jindakul","doi":"10.2139/ssrn.3392420","DOIUrl":"https://doi.org/10.2139/ssrn.3392420","url":null,"abstract":"Celebrity is not always a good choice: changing people closer to become a powerful marketing person in this article were to study about the meaning and role of Celebrity in marketing, meaning and type of natural person who became an influential marketing person, market trends of natural persons who become market influencers, and marketing opportunities of brand products from the use of natural persons in marketing. They showed that nowadays, many industries use different influences in online media to tell stories about products or services to consumers. Because the influential person can be a thought leader, and is a great marketing tool that helps create increasing consumer awareness of products and services, however, choosing to use influential people who have direct or similar qualities to products or services, and has the power to convince the consumer. Marketers should consider the number of people who come in there. Participating with the influential person, the number of members following the influential person does not confirm the effectiveness of the influential person. If those members do not express any opinions, then the marketer must focus on expanding the opinion of the influential person presenting and how often the influential person presents information and interacts with other people. Moreover The influential person in the online media should have expertise in any area that influences the decisions of consumers and can represent the product. And should have enough information to explain information to consumers to know the brand The influential person should create the story for the consumer to conform to and trust. And most importantly Should be a reliable and competent person to convince consumers. According to attitudes and behaviors, however, celebrity does not always have to be an influencer. If Celebrity does not create an experience to use the product first. Which in turn, ordinary people can be an influencer because he had previous experience in using the product and creating confidence for consumers.","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121496508","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Crucial Role of Public Interest Journalism in Australia and the Economic Forces Affecting It","authors":"H. Ergas, J. Pincus, Sabine F. Schnittger","doi":"10.2139/ssrn.3433489","DOIUrl":"https://doi.org/10.2139/ssrn.3433489","url":null,"abstract":"Public interest journalism plays a crucial role in promoting the quality of public life, protecting individuals from misconduct on the part of government and the private sector, and giving real content to the public’s ‘right to know’.<br><br>Its vitality and sustainability into the future are therefore matters of legitimate concern, all the more so as the media experiences an often difficult, but ultimately immensely rewarding, transition to a digital age. While tomorrow’s media will no doubt be profoundly different from yesterday’s and today’s, there are, in our view, good reasons to believe that public interest journalism will continue to be produced and perform the important role it has played in the past.<br><br>We do not offer a firm prediction about the media landscape of the future. Rather, our objective has been to clarify some of the economic forces that will affect it and which will determine the prospects for public interest journalism. Even with a better understanding of these forces, many uncertainties remain. Policy makers should be cognisant of those uncertainties, and of the harm that ill-conceived interventions could cause in so dynamic an environment. Public policy should further intervene only if there is clear and unequivocal evidence that public interest journalism is not viable under the available array of potential business models. The poor track record overseas of government interventions aimed at protecting the traditional media underscore the dangers of a precipitate response. Whatever the risks, it would be a great shame if the attempt to fix a problem which may well not exist, or at least not exist to the extent currently suggested, were to undermine the gains ‘digital disruption’ has already brought to Australians and will, we believe, bring for many years to come.","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122240816","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Media Landscape: From Showtime to Screen Time","authors":"Josep Valor Sabatier","doi":"10.2139/ssrn.3302030","DOIUrl":"https://doi.org/10.2139/ssrn.3302030","url":null,"abstract":"The media landscape is changing quite rapidly. Many users spend most of their waking hours online and consume more content than ever, which they can reach through a great variety of devices — often using more than one simultaneously. They can be entertained and informed in multiple ways. Media companies struggle to define their strategies; some integrate forward, trying to reach customers directly, while others focus on content and attempt to widen their audience by using as many distribution channels as possible.<br><br>We have tried to understand the situation of the industry through the eyes of the executives who manage the companies in the ecosystem. We interviewed 26 top executives from media companies, those people that “make it happen” in the industry. Some agreed to be cited by name, and we did so when authorized, while others preferred to remain anonymous, in which case we respected their wishes. When we cannot cite by name in this text, their quotes reference their role and the type of company they work for, such as “executive from a leading digital news portal.” In any case, the understanding of the industry reported in this paper stems directly from the ideas conveyed by these executives, explicitly cited or not, who volunteered their time for the interviews. <br><br>We have complemented the executives’ views with data available from published sources and our own understanding, developed from working with media executives in the Media AMP program, the Digital Mindset focused program and a number of custom programs for media companies we run at IESE Business School in our Barcelona and New York campuses.","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120885510","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Тизерная реклама медикаментозных средств и пробуждение интереса у потенциальных потребителей (Teaser Advertising of Drugs and the Awakening of Interest Among Potential Users)","authors":"E. Kozlov, Irina Smirnova","doi":"10.2139/ssrn.3214431","DOIUrl":"https://doi.org/10.2139/ssrn.3214431","url":null,"abstract":"<b>Russian Abstract:</b> Рассматриваются культурологические основания, семиотическая структура и коммуникативные функции тизерного рекламного сообщения. <br> <b>English Abstract:</b> Cultural grounds, semiotic structure and communicative functions of a teaser-advertising message are considered. <br>","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-07-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117175250","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Visualizing Attractive Spots for Visitors and the Making of the Tourist Places at the Black Sea Coast of Russia (The End of the 19th and the Beginning of the 20th Centuries)","authors":"Aleksandra Babikova, Alexandra Bekasova","doi":"10.2139/ssrn.3124161","DOIUrl":"https://doi.org/10.2139/ssrn.3124161","url":null,"abstract":"The article deals with the process of emergence of tourism in Russia and focused on a visual pattern in the making of tourist places. Being an essential part of mass printed culture, travel guidebooks, along with travel literature and postcards, were in demand during the late imperial period. They were produced and replicated intensively and circulated widely. At the turn of the 19 – 20th centuries the Black Sea coast of Russia was evolving into a popular place for travel and a recreational destination. A set of images of attractive spots of this region, which were reproduced in Nikolai Lender’s guidebooks, as well as on postcards in 1880s - 1910s formed the empirical basis of this research","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-02-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115509295","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Video Games As Cultural Participation: Understanding Games Playing in England Using the Taking Part Survey","authors":"K. Borowiecki, H. Bakhshi","doi":"10.2139/ssrn.2941995","DOIUrl":"https://doi.org/10.2139/ssrn.2941995","url":null,"abstract":"This study addresses the important and recurring question of whether playing video games is detrimental to the socio-economic development of a person. It does this by using novel data from the Taking Part Survey in England to establish whether games playing is associated with particular socio-economic characteristics and/or other forms of cultural participation. The results do not indicate any obviously negative effects of video games playing: those who play are typically better educated and wealthier, and games players are also more likely than non-games players to participate in other forms of culture, especially through active participation. These findings are reinforced when comparing the characteristics of individuals who did and did not play video games when younger.","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2017-03-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130118572","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Soviet Cinema in Cinema Art Journal (1967)","authors":"A. Fedorov","doi":"10.13187/ijmil.2017.2.79","DOIUrl":"https://doi.org/10.13187/ijmil.2017.2.79","url":null,"abstract":"The analysis of the articles of magazine Cinema Art – 1967 identified the following key film criticism trends: - Despite the folding thaw effects, the magazine tried to keep the ideological position of the late 1950s - early 1960s; - The authors of the magazine tried to analyze the most notable works of the Soviet cinema, even criticized certain shortcomings in the films of famous and influential at that time masters of the screen; - Paying tribute to the inevitable Soviet propaganda rhetoric, the magazine could afford to publish informative theoretical and sociological discussion, and the texts of outstanding script; - However, in some cases, the magazine could (perhaps by order \"from above\") cause painful a critical blow to the talented work screen. In general, the Cinema Art (1967) was a kind of typical model of the Soviet humanities journals (with the entire obligatory bow to censorship) that try to stay in the position of \"socialism with a human face.\"","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2017-02-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122951558","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Diversified Programming in Broadcasting Markets: News vs. Entertainment","authors":"Saori Ihara, Yukihiro Yazaki","doi":"10.2139/ssrn.2851710","DOIUrl":"https://doi.org/10.2139/ssrn.2851710","url":null,"abstract":"This paper examines how increases in broadcast channels affect equilibrium in broadcasting markets and social surplus. In our model, viewers have preferences for many potential varieties of news and entertainment programs. Our model explains different market phenomena: the previous limited market primarily provided news programs, whereas in today’s highly competitive market, there are an increasing number of entertainment programs. We also identify two types of market failure. The first arises from broadcasters’ strategy to provide programs that target the general public, rather than dedicated viewers. The second arises from a news-viewing externality that encourages political accountability. We provide the optimal public intervention that corrects these market failures.","PeriodicalId":386303,"journal":{"name":"AARN: Visual Anthropology & Media Studies (Sub-Topic)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2016-07-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128476150","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}