eBusiness & eCommerce eJournal最新文献

Advertising as Information for Ranking E-Commerce Search Listings 广告作为电子商务搜索列表排名的信息

eBusiness & eCommerce eJournal Pub Date : 2021-08-17 DOI: 10.2139/ssrn.3895782

Joonhyuk Yang, Navdeep S. Sahni, Harikesh S. Nair, Xi Xiong

引用次数: 1

Adaptive Price Mechanism and a Sequential Reverse Auction Model in Social Commerce 社会商务中的自适应价格机制与顺序逆向拍卖模型

eBusiness & eCommerce eJournal Pub Date : 2021-07-29 DOI: 10.2139/ssrn.3896318

Dipankar Das

{"title":"Adaptive Price Mechanism and a Sequential Reverse Auction Model in Social Commerce","authors":"Dipankar Das","doi":"10.2139/ssrn.3896318","DOIUrl":"https://doi.org/10.2139/ssrn.3896318","url":null,"abstract":"This paper analyzes a two-stage auction inspired by price negotiations in Facebook Group Marketplace. In the proposed auctions, the buyer collects the first-round offers of the sellers, and confronts the set of sellers who asked for the second lowest,third lowest,fourth lowest amount etc... with the lowest price offer received. The buyer decides the set of sellers based on the quality of the product that can be seen using the distribution function of the common value and try to minimize the delivery cost and comparing with the lowest bid price in the first round as well.This is because the true valuation is not know to the buyer and the seller. These negotiating tactics is proposed to be optimal in some sense. The sellers respond to this negotiating tactic by inferring the buyer's valuation and somehow revise the offer less than the first round.In the end the buyer decide the best sellers comparing the first best bid and the set f revised bids.The paper derives a theoretical model, along with a piece of empirical evidence, of the determination of prices at which a seller sells objects in the \"Facebook Group Marketplace\" using an adaptive price mechanism and a sequential reverse auction model. This is an informal marketplace and has been developed by Facebook users. The paper considers the single object demand case. In the end, the paper explains the model empirically. The interesting part of this auction process is that both the buyer and the seller have the private information to exploit each other. Hence, no one is in an advantageous position. The paper gives a mechanism to sell the indivisible object in an asymmetry auction. Especially, tries to answer the question of the fact that, if buyers in an auction are uncertain about the value of the item being sold, how will the seller set a bid in the reverse auction mechanism?Buyers do not always know exactly how much they value a good. An adoptive price mechanism has been proposed here so that different bids can be set to heterogeneous buyers.","PeriodicalId":370988,"journal":{"name":"eBusiness & eCommerce eJournal","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127631496","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Asymmetric Network Effects in the Integration of Digital Platforms 数字平台集成中的非对称网络效应

eBusiness & eCommerce eJournal Pub Date : 2021-06-21 DOI: 10.2139/ssrn.3871279

Zhijun Yan, Hangzhou Yang, Lin Jia, Yong Tan

{"title":"Asymmetric Network Effects in the Integration of Digital Platforms","authors":"Zhijun Yan, Hangzhou Yang, Lin Jia, Yong Tan","doi":"10.2139/ssrn.3871279","DOIUrl":"https://doi.org/10.2139/ssrn.3871279","url":null,"abstract":"We have witnessed an increasing number of mergers and acquisitions (M&A) between two-sided digital platforms, generally involving a unidirectional resource transfer policy from the acquired to the acquiring platform. This scenario may incur an asymmetric network effect that has not been explored in the extant literature. Using a unique dataset from Dianping and Meituan, two digital platforms similar to Yelp, we explore whether and how the unidirectional data integration policy causes a positive network effect, as reflected by the increments of user engagement on each side of the M&A. We measure user engagement in two dimensions, namely, quantity measures (e.g., number of total reviews) and quality measures (e.g., number of reviews with pictures and length of review). The results show that the policy enhances both measures of user engagement for the acquired and acquiring platforms but that its effects on user engagement on the acquiring platform are larger than those on the acquired platform. We propose three mechanisms: the network size effect, self-image management effect, and social learning effect to explain the possible impacts of platform integration on user engagement, and we conduct single-group interrupted time-series analyses to test the effects. We further conduct three sets of supplementary analyses. We find that, first, the policy not only expands its user base but also boosts the contribution enthusiasm of current users. Second, we clarify how the benefits of platform integration are shaped by merchant features such as per capita consumption and whether a merchant has chain stores. Third, we focus on the multi-homing phenomenon of merchants and find that multi-homing merchants benefit more from platform integration. The findings of this study deepen our understanding of the connections between unidirectional resource transfer and the asymmetric network effect in the context of the integration of two digital platforms.","PeriodicalId":370988,"journal":{"name":"eBusiness & eCommerce eJournal","volume":"47 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-06-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115114794","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Is COVID-19 Reshaping Consumer Buying Behavior? Understanding the Problems and Issues of Online Purchase in Nepal COVID-19正在重塑消费者的购买行为?了解尼泊尔网上购物的问题和问题

eBusiness & eCommerce eJournal Pub Date : 2021-06-01 DOI: 10.2139/ssrn.3857578

Jyoti Koirala, Suman Acharya, Nimananda Rijal

引用次数: 1

The Pricing Strategies of Online Grocery Retailers 网上杂货零售商的定价策略

eBusiness & eCommerce eJournal Pub Date : 2021-04-05 DOI: 10.2139/ssrn.3825579

Diego Aparicio, Zachary Metzman, R. Rigobón

引用次数: 15

Effect of Management Change and Development on Qlapa 管理变革与发展对Qlapa的影响

eBusiness & eCommerce eJournal Pub Date : 2021-03-28 DOI: 10.2139/ssrn.3814117

Astri Marliyana

引用次数: 0

The Impact of Privacy Measures on Online Advertising Markets 隐私措施对网络广告市场的影响

eBusiness & eCommerce eJournal Pub Date : 2021-02-10 DOI: 10.2139/ssrn.3782889

Miguel Alcobendas, Shunto Kobayashi, M. Shum

引用次数: 0

Impacts of Health and Safety Concerns on E-Commerce and Service Reconfiguration during COVID-19 Pandemic: Insights from an Emerging Economy COVID-19大流行期间健康和安全问题对电子商务和服务重构的影响:来自新兴经济体的见解

eBusiness & eCommerce eJournal Pub Date : 2020-11-24 DOI: 10.2139/ssrn.3735848

Jason Nguyen, Q. Le, J. Ha

{"title":"Impacts of Health and Safety Concerns on E-Commerce and Service Reconfiguration during COVID-19 Pandemic: Insights from an Emerging Economy","authors":"Jason Nguyen, Q. Le, J. Ha","doi":"10.2139/ssrn.3735848","DOIUrl":"https://doi.org/10.2139/ssrn.3735848","url":null,"abstract":"During the COVID-19 pandemic, there has been a surge in online shopping and e-commerce activities as governments imposed social isolation orders and consumers were advised to avoid large crowds and limit physical interactions. Building upon the notion of trust and digital safety in online activities, we develop a new construct to measure consumers’ health and safety concerns and examine its impact on online shopping and e-commerce activities. We collected primary data from a self-administered survey examining whether and how e-commerce and online shopping activities changed during the COVID-19 pandemic outbreak in Vietnam. We identify factors that are associated with increases in online shopping and e-commerce activities during the period and study firms’ reconfiguration of businesses and services to cope with consumers’ behavioral changes. We show that online “connectedness” and Technology Readiness are important factors that drive the increases in online shopping during the pandemic. More importantly, after controlling for these factors, health and safety concerns also have a positive influence, and the impact is stronger for elder consumers compared to the younger ones. Our empirical findings are validated by companies’ practices, showing that businesses and services could survive and even benefit from this difficult pandemic period by quickly reinventing themselves to better address customers’ health and safety concerns. Our results also suggest promising signs for the post-pandemic recovery and even expansion as firms should leverage the increasing trend of elder consumers, who are more vulnerable and concerned about health and safety but traditionally less “connected” and technology savvy.","PeriodicalId":370988,"journal":{"name":"eBusiness & eCommerce eJournal","volume":"140 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-11-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123295297","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Agency or Wholesale? The Role of Retail Pass-Through 代理还是批发?零售传递的作用

eBusiness & eCommerce eJournal Pub Date : 2020-11-04 DOI: 10.2139/ssrn.3724934

Honggang Hu, Quan Zheng, X. Pan

{"title":"Agency or Wholesale? The Role of Retail Pass-Through","authors":"Honggang Hu, Quan Zheng, X. Pan","doi":"10.2139/ssrn.3724934","DOIUrl":"https://doi.org/10.2139/ssrn.3724934","url":null,"abstract":"With the rapid growth of e-commerce, agency selling is currently gaining popularity among online retailers (e-tailers). Prior research implicitly abstracts away cross-brand pass-through under traditional wholesale selling (i.e., how the retail price of another brand adjusts to changes in a given brand’s wholesale price) and suggests that a shift to agency selling benefits e-tailers but harms suppliers. As an important counterweight to this result, we discover that an e-tailer’s choice regarding selling format is critically moderated by retail pass-through behavior. On the one hand, agency selling can improve channel efficiency compared with wholesale selling. On the other hand, the relative intensity of supplier competition between these two selling formats is ambiguous. We show that the existing result applies only for a nonnegative cross-brand pass-through rate (e.g., under linear demands); otherwise (e.g., under multiplicative or exponential demands), the opposite may hold. Interestingly, we find that the conflict over the preference of selling format may not arise, and that all channel members could be better off with wholesale selling. Compared with the case of Bertrand competition, the e-tailer is even more likely to adopt wholesale selling under Cournot competition. Finally, under agency selling with an endogenous commission fee, we advise caution regarding the seemingly innocuous normalization of suppliers’ marginal costs. Surprisingly, suppliers may benefit from higher marginal costs. Overall, our findings not only shed light on the theory of agency selling but also provide a plausible explanation for the observation that wholesale selling continues to prevail in online markets. This paper was accepted by Eric Anderson, marketing.","PeriodicalId":370988,"journal":{"name":"eBusiness & eCommerce eJournal","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-11-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126337874","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 16

Drivers of E-Business Value Creation in Banking Sector in Jordan: A Structural Equation Modeling Application 约旦银行业电子商务价值创造的驱动因素:结构方程模型的应用

eBusiness & eCommerce eJournal Pub Date : 2020-10-23 DOI: 10.2139/ssrn.3717367

A. Alawneh

{"title":"Drivers of E-Business Value Creation in Banking Sector in Jordan: A Structural Equation Modeling Application","authors":"A. Alawneh","doi":"10.2139/ssrn.3717367","DOIUrl":"https://doi.org/10.2139/ssrn.3717367","url":null,"abstract":"With the development and growth of internet, its applications of e-banking, e-commerce, and e-business became irreplaceable channels regarding its fast access, rich content, and smooth interactivity. High investments are paid toward improving the quality of service offered by the banks. This paper is dedicated to empirically investigating the drivers of e-Business value creation in the Jordanian banking sector. This work summarizes the main differences among employees of Jordanian and foreign bank regarding their perspectives. Many of the competing foreign banks to the Jordanian banks are enforced with huge financial capital, having long periods of banking practices and are employing cutting-edge technologies and tools. To minimize the technological gap, Jordanian banks are working hard to develop their e-Business services. This in one hand has to enhance their trust, satisfaction, and commitment toward existing customers and entice new comers on other hand. Based on business model of Amit and Zott, i.e. the four constructs of eValue framework (efficiency, complementarities, lock-in, and novelty), four hypotheses have been formulated to test the differences in the drivers of e-Business value creation between Jordanian and foreign banks. A survey questionnaire in a form of paper-and-pencil was delivered personally to 200 employees from four main Jordanian banks and 200 employees from four foreign banks working in Jordan. The questionnaire was formed and constructed to test the proposed hypotheses. the findings in this study based on the SEM and T-test analyses, revealed important implications that will help banks’ managers to make well-informed decisions and policies regarding investments and resources allocation for implementing eBusiness strategies and ventures. The paper concludes with discussing the importance of these findings for practitioners and for future research on value accrued from e-Business services.","PeriodicalId":370988,"journal":{"name":"eBusiness & eCommerce eJournal","volume":"38 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-10-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128585996","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0