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Punctum International Journal of Semiotics最新文献

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Book reviews: (Mis)reading Augustus 书评:(错误地)读奥古斯都
Punctum International Journal of Semiotics Pub Date : 2018-12-01 DOI: 10.18680/hss.2018.0022
Karin Boklund-Lagopoulou
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引用次数: 0
Their Faces. Building the Semiotic Case of Animal Selfies 他们的脸。构建动物自拍的符号学案例
Punctum International Journal of Semiotics Pub Date : 2018-12-01 DOI: 10.18680/hss.2018.0017
Paulius Jevsejevas
{"title":"Their Faces. Building the Semiotic Case of Animal Selfies","authors":"Paulius Jevsejevas","doi":"10.18680/hss.2018.0017","DOIUrl":"https://doi.org/10.18680/hss.2018.0017","url":null,"abstract":"In this paper, I attempt to provide a tentative semiotic description of animal selfies. I treat animal selfies as part of the broader selfie phenomenon and interpret them with regard to some general considerations of how selfies might be seen as texts of a particular enunciative practice that is intertwined with social media. I argue that selfies are related to the mirror and depend on constructing the face-object; that they are a way of sharing enunciative positions; that they can be conceptualized as personal deixes that intimate the person sharing her experiences. All of these features feed into the peculiar morphologic invention of the animal face in animal selfies, which I take as a reference point for a description of a larger variety of anmal selfies. Through the animal face, animals take part in the enunciative practice of selfies and in the interfacial sphere of sharing personal experiences. To put animal face selfies in a broader context of animal selfies, I make use of the sociosemiotic framework of modes of meaning and interaction developed by Eric Landowski. I take animal face selfies to be representative of one mode, Manipulation, and then discuss animal selfies as dependent upon other modes, Programming, Adjustment and Accident.","PeriodicalId":36248,"journal":{"name":"Punctum International Journal of Semiotics","volume":"11 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76620498","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Introduction - Design as semiosis 引言-作为符号的设计
Punctum International Journal of Semiotics Pub Date : 2018-06-01 DOI: 10.18680/hss.2018.0002
Miltos Frangopoulos, Evripides Zantides
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引用次数: 0
In search of the myth in multicultural website design: the case of English university website versions in the British, the American and the Greek locale 探寻多元文化网站设计中的神话:以英国、美国和希腊地区的英国大学网站为例
Punctum International Journal of Semiotics Pub Date : 2018-06-01 DOI: 10.18680/hss.2018.0005
Parthena Charalambidou
{"title":"In search of the myth in multicultural website design: the case of English university website versions in the British, the American and the Greek locale","authors":"Parthena Charalambidou","doi":"10.18680/hss.2018.0005","DOIUrl":"https://doi.org/10.18680/hss.2018.0005","url":null,"abstract":"Barthes (1957) has argued that the two orders of signification, namely denotation and connotation, combine to produce a myth which usually remains unobserved as it is very often taken for granted. Myths traverse various aspects of life in western societies and become evident in different forms of communication. In the present article we will attempt to investigate the ideology behind university website design through the comparative study of British and American website macrostructure with Greek websites translated into English. The present research is expected to shed some light on the unexplored area of university website design as semiosis and highlight possible points of convergence or divergence regarding education ideology in original English and translated (into English) Greek university websites.","PeriodicalId":36248,"journal":{"name":"Punctum International Journal of Semiotics","volume":"57 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81912070","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Some graphical paradoxes in the design of subway maps: The case of the Madrid Metro 2007–2018 地铁地图设计中的一些图形悖论:以2007-2018年马德里地铁为例
Punctum International Journal of Semiotics Pub Date : 2018-06-01 DOI: 10.18680/hss.2018.0007
Bianca Hotlschke
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引用次数: 0
Design incorporated: IKEA as personal experience 设计融入:宜家作为个人体验
Punctum International Journal of Semiotics Pub Date : 2018-06-01 DOI: 10.18680/HSS.2018.0010
D. Trendafilov
{"title":"Design incorporated: IKEA as personal experience","authors":"D. Trendafilov","doi":"10.18680/HSS.2018.0010","DOIUrl":"https://doi.org/10.18680/HSS.2018.0010","url":null,"abstract":"Providing deep and memorable experience to the consumers—in various manners and \u0000through all channels possible—is undoubtedly amongst the key factors for success in contemporary \u0000markets. Moreover, companies need to consider the trends of gamification, personalization, \u0000eco-living as well as the extremely short life-cycle of their products. In this context, \u0000design is getting more and more important in branding and consumer’ perceptions about \u0000the quality and benefits of the product available. It serves as a tool of communication not \u0000only for what the product is, but how it works and how exactly it will become part of the \u0000everyday life of the consumers as well. As such, design, in branding perspectives, has an active \u0000role and engages consumers in new kind of relationships that go beyond pure aesthetics. This \u0000article is an effort for a socio-semiotic analysis of the set of practices that IKEA implements \u0000regarding the use of design as a main basis on which it tries to create, deliver and maintain \u0000value of its huge global audience. What makes the company unique is its multimodal approach \u0000in terms of design-based brand management, point-of-sale design, furniture design, \u0000entire home interior solutions, catalogue design, and last but not least, lifestyle design. We \u0000can easily point out that it has built its own brand meaning by forming a recognizable and \u0000self-centered semiosphere, that highly influences the whole category it operates in, and sets \u0000the rules in people’s self-expression, on the one hand, and their attitude towards the notion \u0000of ‘home’, on the other-home as constantly moving ‘immobility’ similar to fashion trends and \u0000practices. IKEA is a very good example of design semiotics, applied in marketing activities \u0000and real life as successfully mixing its own production with customers’ desire for designing \u0000their own unique world of objects.","PeriodicalId":36248,"journal":{"name":"Punctum International Journal of Semiotics","volume":"18 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88073561","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Book review - On a Peircean semiotic turn of semiotranslation 书评-论翻译的符号学转向
Punctum International Journal of Semiotics Pub Date : 2018-06-01 DOI: 10.18680/hss.2018.0014
João Queiroz, Pedro Atã
{"title":"Book review - On a Peircean semiotic turn of semiotranslation","authors":"João Queiroz, Pedro Atã","doi":"10.18680/hss.2018.0014","DOIUrl":"https://doi.org/10.18680/hss.2018.0014","url":null,"abstract":"","PeriodicalId":36248,"journal":{"name":"Punctum International Journal of Semiotics","volume":"52 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81114144","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Study of visual semantic attributes responsible for effective communication in Bollywood movie titles 宝莱坞电影片名中有效沟通的视觉语义属性研究
Punctum International Journal of Semiotics Pub Date : 2018-06-01 DOI: 10.18680/hss.2018.0009
M. Shahid, D. Udaya Kumar
{"title":"Study of visual semantic attributes responsible for effective communication in Bollywood movie titles","authors":"M. Shahid, D. Udaya Kumar","doi":"10.18680/hss.2018.0009","DOIUrl":"https://doi.org/10.18680/hss.2018.0009","url":null,"abstract":"","PeriodicalId":36248,"journal":{"name":"Punctum International Journal of Semiotics","volume":"6 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77764077","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Book review - Bondability in Twitter discourse 书评——推特话语中的亲和力
Punctum International Journal of Semiotics Pub Date : 2018-06-01 DOI: 10.18680/hss.2018.0013
Mariza Georgalou
{"title":"Book review - Bondability in Twitter discourse","authors":"Mariza Georgalou","doi":"10.18680/hss.2018.0013","DOIUrl":"https://doi.org/10.18680/hss.2018.0013","url":null,"abstract":"","PeriodicalId":36248,"journal":{"name":"Punctum International Journal of Semiotics","volume":"114 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79336389","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Postage stamp design in the Republic of Cyprus through the eyes of citizens: a contemporary take on traditional culture 塞浦路斯共和国公民眼中的邮票设计:传统文化的当代体现
Punctum International Journal of Semiotics Pub Date : 2018-06-01 DOI: 10.18680/hss.2018.0003
Sonia Andreou
{"title":"Postage stamp design in the Republic of Cyprus through the eyes of citizens: a contemporary take on traditional culture","authors":"Sonia Andreou","doi":"10.18680/hss.2018.0003","DOIUrl":"https://doi.org/10.18680/hss.2018.0003","url":null,"abstract":"","PeriodicalId":36248,"journal":{"name":"Punctum International Journal of Semiotics","volume":"138 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89251462","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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