21st Century Media and Communications最新文献_第4页

13 Current Media Business Models in the Digital Age – the Takeaways for Bulgaria 数字时代的当前媒体商业模式——保加利亚的启示

21st Century Media and Communications Pub Date : 2020-12-25 DOI: 10.54664/upvp8877

Ivo Indjov

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引用次数: 0

Experience Economy: Sports Brand and Television 体验经济:体育品牌与电视

21st Century Media and Communications Pub Date : 2020-12-25 DOI: 10.54664/audb6168

M. Marinova

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Varia: Another Kind of Cross-Border Journalism – Making Sense of the Journalistic Experience of the Blog „The Bridge of Friendship“ 瓦里亚:另一种跨界新闻——解读博客“友谊之桥”的新闻体验

21st Century Media and Communications Pub Date : 2019-12-25 DOI: 10.54664/htbm3336

V. Mitev

引用次数: 0

PR, Journalism and Competition for Media Content Creation 媒体内容创作的公关、新闻和竞争

21st Century Media and Communications Pub Date : 2019-12-25 DOI: 10.54664/bobl7354

Alexander Hristov

引用次数: 0

Relationships PR – Journalism: between the PR’s Hemony and the Mutual Colonization 关系公关-新闻:公关的和谐与相互殖民化

21st Century Media and Communications Pub Date : 2019-12-25 DOI: 10.54664/mfkg8840

Ivo Indjov

引用次数: 0

Varia: When Trying to Resolve Aggressive Conflicts Online, is it more Effective to Employ Counter-Speech, or is it more Effective to Remove the Aggressive Content? 瓦里亚:当试图解决网络上的攻击性冲突时，使用反言论更有效，还是删除攻击性内容更有效?

21st Century Media and Communications Pub Date : 2019-12-25 DOI: 10.54664/qmjt6672

Bogomil Kalinov

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Varia: Clusters as social capital. Romania and Bulgaria – leading the creation of media clusters in the Balkans Varia:集群是社会资本。罗马尼亚和保加利亚——引领巴尔干地区媒体集群的创建

21st Century Media and Communications Pub Date : 2019-12-25 DOI: 10.54664/tidl6530

A. Nowosad

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Functions of Copywriting and Brand Journalism in Integrated Marketing Communications 文案与品牌新闻在整合营销传播中的作用

21st Century Media and Communications Pub Date : 2019-12-25 DOI: 10.54664/yhad1932

Yordan Karapenchev

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Contemporary PR: Communication Perspectives and Challenges in the Context of IMC, Branding and New Consumers 当代公关:整合营销、品牌与新消费者语境下的传播视角与挑战

21st Century Media and Communications Pub Date : 2019-12-25 DOI: 10.54664/zfhq3359

Stefan Serezliev

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Varia: Programming and distribution of content of public broadcaster in Poland. Case study of TVP SA from 1992 to 2015 瓦里亚:波兰公共广播公司的节目和内容分发。TVP SA 1992 - 2015年的案例研究

21st Century Media and Communications Pub Date : 2019-12-25 DOI: 10.54664/ltvv2353

Weronika Świerczyńska-Głownia

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