Marketing and Retail Pharmacy最新文献

筛选
英文 中文
So what is marketing? 那么什么是营销呢?
Marketing and Retail Pharmacy Pub Date : 2021-10-08 DOI: 10.4324/9781315384672-2
C. Gilligan, R. Lowe, Peter Cattee
{"title":"So what is marketing?","authors":"C. Gilligan, R. Lowe, Peter Cattee","doi":"10.4324/9781315384672-2","DOIUrl":"https://doi.org/10.4324/9781315384672-2","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116238402","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The challenges facing pharmacies 药店面临的挑战
Marketing and Retail Pharmacy Pub Date : 2021-10-08 DOI: 10.4324/9781315384672-1
C. Gilligan, R. Lowe, Peter Cattee
{"title":"The challenges facing pharmacies","authors":"C. Gilligan, R. Lowe, Peter Cattee","doi":"10.4324/9781315384672-1","DOIUrl":"https://doi.org/10.4324/9781315384672-1","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130946451","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Internal marketing, leadership and teamworking: fighting the Napoleonic complex 内部营销、领导和团队合作:对抗拿破仑情结
Marketing and Retail Pharmacy Pub Date : 2021-10-08 DOI: 10.4324/9781315384672-10
C. Gilligan, R. Lowe, Peter Cattee
{"title":"Internal marketing, leadership and teamworking: fighting the Napoleonic complex","authors":"C. Gilligan, R. Lowe, Peter Cattee","doi":"10.4324/9781315384672-10","DOIUrl":"https://doi.org/10.4324/9781315384672-10","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128033049","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Setting the standards of customer care: the Blackpool rock phenomenon 树立客户服务标准:黑潭摇滚现象
Marketing and Retail Pharmacy Pub Date : 2021-10-08 DOI: 10.4324/9781315384672-9
C. Gilligan, R. Lowe, Peter Cattee
{"title":"Setting the standards of customer care: the Blackpool rock phenomenon","authors":"C. Gilligan, R. Lowe, Peter Cattee","doi":"10.4324/9781315384672-9","DOIUrl":"https://doi.org/10.4324/9781315384672-9","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"44 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131499326","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Developing the pharmacy's marketing mix 发展药房的营销组合
Marketing and Retail Pharmacy Pub Date : 2021-10-08 DOI: 10.4324/9781315384672-8
C. Gilligan, R. Lowe, Peter Cattee
{"title":"Developing the pharmacy's marketing mix","authors":"C. Gilligan, R. Lowe, Peter Cattee","doi":"10.4324/9781315384672-8","DOIUrl":"https://doi.org/10.4324/9781315384672-8","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"99 3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114171762","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Developing the customer-centred pharmacy: the first few steps 发展以顾客为中心的药房:最初的几个步骤
Marketing and Retail Pharmacy Pub Date : 2021-10-08 DOI: 10.4324/9781315384672-3
C. Gilligan, R. Lowe, Peter Cattee
{"title":"Developing the customer-centred pharmacy: the first few steps","authors":"C. Gilligan, R. Lowe, Peter Cattee","doi":"10.4324/9781315384672-3","DOIUrl":"https://doi.org/10.4324/9781315384672-3","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"abs/1509.06041 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123646672","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Using the marketing audit and the marketing effectiveness review to assess the true level of the pharmacy's capability: revisiting your strengths and weaknesses 使用营销审核和营销有效性审查来评估药房能力的真实水平:重新审视你的优势和劣势
Marketing and Retail Pharmacy Pub Date : 2021-10-08 DOI: 10.4324/9781315384672-7
C. Gilligan, R. Lowe, Peter Cattee
{"title":"Using the marketing audit and the marketing effectiveness review to assess the true level of the pharmacy's capability: revisiting your strengths and weaknesses","authors":"C. Gilligan, R. Lowe, Peter Cattee","doi":"10.4324/9781315384672-7","DOIUrl":"https://doi.org/10.4324/9781315384672-7","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130247050","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Planning for success (part two): developing the marketing plan 成功计划(第二部分):制定营销计划
Marketing and Retail Pharmacy Pub Date : 2018-04-19 DOI: 10.1201/9781315377278-7
C. Gilligan, R. Lowe
{"title":"Planning for success (part two): developing the marketing plan","authors":"C. Gilligan, R. Lowe","doi":"10.1201/9781315377278-7","DOIUrl":"https://doi.org/10.1201/9781315377278-7","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128384601","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Environmental pressures and the parable of the boiled frog 环境压力和煮青蛙的寓言
Marketing and Retail Pharmacy Pub Date : 2018-04-19 DOI: 10.1201/9781315382593-5
C. Gilligan, R. Lowe
{"title":"Environmental pressures and the parable of the boiled frog","authors":"C. Gilligan, R. Lowe","doi":"10.1201/9781315382593-5","DOIUrl":"https://doi.org/10.1201/9781315382593-5","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"100 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131924860","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Planning for success (part one): assessing your planning skills 为成功做计划(第一部分):评估你的计划能力
Marketing and Retail Pharmacy Pub Date : 2018-04-19 DOI: 10.1201/9781315382593-6
C. Gilligan, R. Lowe
{"title":"Planning for success (part one): assessing your planning skills","authors":"C. Gilligan, R. Lowe","doi":"10.1201/9781315382593-6","DOIUrl":"https://doi.org/10.1201/9781315382593-6","url":null,"abstract":"","PeriodicalId":344514,"journal":{"name":"Marketing and Retail Pharmacy","volume":"61 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124703816","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信