Journal the Winners最新文献_第4页

The Increase of Rural Economy at Baraka Sub-District through Village Funds 利用村基金促进巴拉卡街道农村经济的发展

Journal the Winners Pub Date : 2021-03-30 DOI: 10.21512/TW.V22I1.7013

Abdul Karim, C. Musa, Romansyah Sahabuddin, M. Azis

引用次数: 18

The Acceptance Technology Model for Adoption of Social Media Marketing in Jabodetabek Jabodetabek公司采用社会化媒体营销的接受技术模型

Journal the Winners Pub Date : 2021-03-30 DOI: 10.21512/TW.V22I1.7073

Adeline Hope Pranoto, Paul Lumbantobing

{"title":"The Acceptance Technology Model for Adoption of Social Media Marketing in Jabodetabek","authors":"Adeline Hope Pranoto, Paul Lumbantobing","doi":"10.21512/TW.V22I1.7073","DOIUrl":"https://doi.org/10.21512/TW.V22I1.7073","url":null,"abstract":"The research aimed to provide information about the influence and impacts of social media marketing (SMM) in promoting micro, small, and medium enterprises (MSMEs) in Indonesia. The approach of the research was quantitative research with data collection method using the electronic questionnaires of Google forms obtaining 163 respondents who were owners of MSMEs in Jakarta and Tangerang. The measurement model of outer and inner model was analyzed by SmartPLS software. Structural Equation Model was being used to test the relations of each construct. The findings show that SMM positively mediates: 1) the relationship between perceived usefulness and impact on business, 2) the relationship between perceived ease of use and impact on business, 3) the relationship between compatibility and impact on business, and 4) the relationship between cost and impact on business, which conclude that SMM has positive impacts on business. On the other hand, SMM negatively mediates the relationship between facilitating conditions and impact on business. The research implies that the adoption of social media marketing by MSMEs is encouraged by such factors as usefulness, ease of use, compatibility, and cost. Hence it is advisable that MSMEs facilitate the employees with technical infrastructures and training to increase productivity and performance.","PeriodicalId":34364,"journal":{"name":"Journal the Winners","volume":"50 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-03-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80836624","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 6

The Effect of Need for Achievement, Locus of Control and Attitudes towards Student Entrepreneurial Intentions in SMKN 1 Batanghari 成就需要、控制源和态度对巴丹哈里中小学生创业意向的影响

Journal the Winners Pub Date : 2021-03-30 DOI: 10.21512/TW.V22I1.6987

Herry Sofyandy Pranata, Khairinal Khairinal, Denny Denmar

引用次数: 0

Transformative Tourism Breakthrough in Post Pandemic: An Enigma or Eclipse 大流行后旅游业的转型突破:谜还是日食

Journal the Winners Pub Date : 2021-03-30 DOI: 10.21512/TW.V22I1.7001

K. Oktriono

引用次数: 1

Leadership and Motivation to Performance through Job Satisfaction of Hotel Employees at D'Merlion Batam 巴淡岛鱼尾狮酒店员工工作满意度对绩效的领导和激励

Journal the Winners Pub Date : 2021-03-30 DOI: 10.21512/TW.V22I1.7039

Yandra Rivaldo

{"title":"Leadership and Motivation to Performance through Job Satisfaction of Hotel Employees at D'Merlion Batam","authors":"Yandra Rivaldo","doi":"10.21512/TW.V22I1.7039","DOIUrl":"https://doi.org/10.21512/TW.V22I1.7039","url":null,"abstract":"COVID-19 era demanded that we became productive in improving performance, involvement of leaders, high motivation and someone's satisfaction at work are measures for business continuity and able to contribute to national economic recovery. The research objective was to confirm the theory with empirical evidence that focuses on leadership, employee motivation, employee job satisfaction and employee performance. The research used a causal model survey method using path analysis techniques. The population were 45 employees of the D'Merlion Hotel Batam, the sample was taken using the census method. The significance value of leadership on job satisfaction is 0,082 > 0,05, it is concluded that direct leadership has no significant effect on job satisfaction. The significance value of motivation on job satisfaction is 0,000 < 0,05, which implies that motivation has a significant direct effect on job satisfaction. The significance value of leadership on performance is 0,000 < 0,05 which means that leadership has a significant direct effect on employee performance. The significance value of motivation on performance is 0,009 < 0,05 showing that motivation has a significant direct effect on employee performance. The significance value of job satisfaction on performance is 0,008 < 0,05, so job satisfaction directly has a significant effect on employee performance.","PeriodicalId":34364,"journal":{"name":"Journal the Winners","volume":"273 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-03-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77250139","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 12

Does Discount Matter in Indonesia e-Wallet Race? A Qualitative Study on Generation Z e-Wallet Preferences During Pandemics 折扣在印尼电子钱包竞争中重要吗?流行病期间Z世代电子钱包偏好的定性研究

Journal the Winners Pub Date : 2021-03-10 DOI: 10.21512/TW.V22I1.7019

Arum Prasasti, Fatwah Inna Aulisaina, Muhamad Arif Rahman Hakim

{"title":"Does Discount Matter in Indonesia e-Wallet Race? A Qualitative Study on Generation Z e-Wallet Preferences During Pandemics","authors":"Arum Prasasti, Fatwah Inna Aulisaina, Muhamad Arif Rahman Hakim","doi":"10.21512/TW.V22I1.7019","DOIUrl":"https://doi.org/10.21512/TW.V22I1.7019","url":null,"abstract":"The research aimed to examine the intention of Generation Z when using e-wallet for payments and the influence of discounts towards using e-wallet in the time of pandemics. The research used the qualitative method with total data of 22 students, collected using in-depth interviews through WhatsApp free call. The result shows that discount gives an impact on Generation Z in choosing the e-wallet, but a long-term loyalty is not guaranteed. The finding demonstrates that there are other influential factors for Generation Z to choose e-Wallet, namely ease of use, interrelated apps with the e-wallet, the security system, and cashless society. The limitations of the research lie in the relatively small numbers of respondents. Due to pandemics with physical distancing requirements, the research only carries out on data collected from 22 students from Economics Faculty in the State University of Malang, Indonesia. However, the research provides an insightful analysis for digital payments industry as a reference. It is expected that fellow researchers and academicians use the research as a fundamental to further investigate digital payments, especially amongst Generation Z in Indonesia or other parts of the world.","PeriodicalId":34364,"journal":{"name":"Journal the Winners","volume":"151 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82117750","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 5

Customer Engagement in Higher Education: How Important the Role of Social Media Marketing, E-Service Quality and E-Satisfaction for Generation Z Students? 高等教育中的客户参与:社交媒体营销、电子服务质量和电子满意度对Z世代学生有多重要?

Journal the Winners Pub Date : 2021-02-26 DOI: 10.21512/TW.V22I1.6970

Freddy Pandapotan Simbolon, Lena Yanti

引用次数: 2

Investigating Factors Affecting Consumers’ Intentions to Use Online Food Delivery Services During Coronavirus (COVID-19) Outbreak in Jabodetabek Area 调查在Jabodetabek地区冠状病毒(COVID-19)爆发期间影响消费者使用在线外卖服务意愿的因素

Journal the Winners Pub Date : 2021-02-26 DOI: 10.21512/TW.V22I1.6822

R. Kartono, J. Tjahjadi

{"title":"Investigating Factors Affecting Consumers’ Intentions to Use Online Food Delivery Services During Coronavirus (COVID-19) Outbreak in Jabodetabek Area","authors":"R. Kartono, J. Tjahjadi","doi":"10.21512/TW.V22I1.6822","DOIUrl":"https://doi.org/10.21512/TW.V22I1.6822","url":null,"abstract":"Currently, mobile applications are rapidly developing. One of the most frequently used services by society is online food delivery services. The research intended to scrutinize aspects affecting intentions to use online food delivery services during extraordinary event, like Coronavirus (COVID-19) outbreak in Jabodetabek (Jakarta metropolitan) area. The research adopted TRA (Theory of Reasoned Action) that integrated perceived trustworthiness, perceived relative advantage, perceived risk and attitude toward using to give insights on factors affecting consumers’ intention when using online food delivery services. The data collection was conducted through quantitative, non-probability, purposive sampling method using online questionnaires, that were spread out to all people who have experienced in using online food delivery services at least once, during COVID-19 outbreak (Feb-May 2020). In total, there were valid 127 questionnaires used to analyze the data variables using PLS-SEM method through SMART-PLS 2.0 M3 software. The results find that perceived trustworthiness, perceived relative advantage and perceived risk positively affect consumers’ attitudes toward using. Perceived trustworthiness and attitude toward using positively affects intention to use online food delivery services during Coronavirus outbreak in Jabodetabek area. However, perceived risk negatively affects intention to use online food delivery services during Coronavirus (COVID-19) outbreak in Jabodetabek area.","PeriodicalId":34364,"journal":{"name":"Journal the Winners","volume":"114 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-02-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80268107","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 6

The Effect of Work Autonomy and Workload on Job Satisfaction of Female Workers in the Banking Sector: Mediating the Role of Work Life Balance 工作自主性和工作量对银行业女性员工工作满意度的影响:工作与生活平衡的中介作用

Journal the Winners Pub Date : 2021-01-05 DOI: 10.21512/TW.V21I2.6908

Iqbal ramadhani Fuadiputra, K. Novianti

引用次数: 10

The Determinant Factors of KAI Access Awareness in PT. Kereta Api Indonesia from Millennial Generation Perspective 千禧年视角下印尼PT. Kereta Api KAI获取意识的决定因素

Journal the Winners Pub Date : 2020-12-18 DOI: 10.21512/TW.V21I2.6781

R. Kartono, Afif Wildan Tamami

引用次数: 2