{"title":"THE SOCIAL MEDIA SHAPING BRAND CONSCIOUSNESS AND THE PURCHASE INTENTION OF FASHION CONSUMERS","authors":"Zainab Shafaat, Farzana Kishwa, Abdul Khaliq Alvi","doi":"10.53664/jsrd/01-01-2020-03-30-45","DOIUrl":"https://doi.org/10.53664/jsrd/01-01-2020-03-30-45","url":null,"abstract":"This study was designed to explore the role of the social media in brand consciousness and purchase intention of young and old fashion consumers. Social media has significant impact on the consumers as individual. The major purpose of this research was to gain in the depth information of social media. Phenomenological research design was used to explore the view point of the young and old fashion consumers regarding the impact of the social media towards brand consciousness and purchase intention. Data for this research was collected from hundred participants between the range of 18 to 30 and 31 to 50 years. The researcher gathered information from the students of a private university, school teachers and business men. We found out that on average most of the users spend 1 to 6 hours on the social media each day. Fashion consumers of young age group are more brand conscious because they are more motivated to purchase the clothes that have branded names or logos.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122329466","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"AN EXPLORATORY STUDY ON THE DYNAMICS OF RELIGIOUS EXTREMISM IN PAKISTAN","authors":"A. Khan, Z. Malik, Hani Fatima","doi":"10.53664/jsrd/01-01-2020-08-85-92","DOIUrl":"https://doi.org/10.53664/jsrd/01-01-2020-08-85-92","url":null,"abstract":"Although domestic terrorism has long been a global threat, many countries have only just started developing systemic policies to tackle the root causes of religious extremism. Studying front-line countries like Pakistan is critical to understanding how to tackle the challenge effectively. Despite Pakistan's war with anti-government rebels like Pakistani Taliban, Pakistan has struggling for more than decade to resolve theoretical aspects of those problems. Since the key majority of nefarious activities in Pakistan are carried out by entities that promote religion and justify Islam. It is vital that extremist drivers should be eliminated from Pakistan and other countries. We understand theological element. Ethnic minorities have targeted and harassed often by the religious fundamentalist groups for years. Unless the state avoids this trend, state will soon base itself on the prevailing narrative of extremism; it will only provide Sunni living space while restricting the limits of religious beliefs of minorities and living as free citizens. Most sensitive issue of Pakistan national security is extremism.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133531312","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE FAMILY AS A SOCIAL INSTITUTION AND ITS ROLE IN THE PROMOTION OF SPORTS","authors":"Faheem Khan, Z. Islam, Afshan Jabeen","doi":"10.53664/jsrd/01-01-2020-04-46-59","DOIUrl":"https://doi.org/10.53664/jsrd/01-01-2020-04-46-59","url":null,"abstract":"Family is first social institutions where an individual opens his eyes observe and learn. That is why family is considered most influential factor in shaping a child’s future. The study in hand was carried out in the vicinity of district Dera Ismail khan, KP, Pakistan. It was tried to probe the role of family in sense of social institutions and its role in promotion of sports. As it is a vivid fact that family has a key role in shaping future of child. The prime objective of study was to investigate the role of family (guardians) in the promotion and development of sports. 600 families (guardian) participated in this study and contacted by researcher for purpose of data collection. A valid and reliable questionnaire was used for data collection. Data was organized in Microsoft excel. Percentage formula was applied to measure perception of respondent regarding different questions. Furthermore, one sample analysis was used to check the hypothesis. Majority of the people agreed with that issue. After the analysis of data, it was concluded that family has a key role in the promotion of sports.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"80 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132386337","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE GENDER BASED COMPARATIVE STUDY ON PERCEPTION OF PHYSICAL EDUCATION INSTRUCTORS ABOUT JOB PERFORMANCE","authors":"Safdar Luqman, Z. Islam, Afshan Jabeen","doi":"10.53664/jsrd/01-01-2020-07-78-84","DOIUrl":"https://doi.org/10.53664/jsrd/01-01-2020-07-78-84","url":null,"abstract":"The present comparative study was conducted to observe the difference in stance of male and female Instructors’ Physical Educations (IPEs) regarding their Job Performance. A sample of 79 IPEs was selected over proportionate random sampling techniques to confirm the equal representation. For this drive, the self-made job performance scale was used for the data collection which was analyzed through independent sample t-test were used to find out the mean difference in perception of IPEs. The result of study showed that the difference in the stance of IPEs regarding their job performance is significant. Female IPEs performed better as compared to the male IPEs. The results are significant and expected to provide suitable guidelines to policy-makers of the concerned context regarding the physical education instructors about their job performance.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124173521","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE EFFECTIVENESS OF EXISTING PHYSICAL EDUCATION CURRICULUM AT THE DEGREE LEVEL","authors":"Sohail Roman, Wasim Khan, Mehreen Saba","doi":"10.53664/jsrd/01-01-2020-02-18-29","DOIUrl":"https://doi.org/10.53664/jsrd/01-01-2020-02-18-29","url":null,"abstract":"Study was conducted to assess effectiveness of physical education curriculum at college level in Khyber Pakhtunkhwa. The population consisted twenty-seven physical education teachers and five hundred and thirteen physical education students who selected from nine randomly selected districts. Survey technique was used for collection of required information. Appropriate questionnaire on Likert scale “ranged from very much to Not at all, was developed” and used after pilot testing over sampled respondents from colleges adopting Cronbach Alpha reliability method. The respondents’ responses were analyzed through SPSS. Statistical techniques were used for data analyses. Data have revealed that almost all respondents had agreed upon significance and effectiveness of existing health and physical education curriculum in growth and improvement of personality, good personal habits, and maintenance of physical fitness. But unfortunately, change of social learning skills among students was rejected by concerned population. Study offered significant results in reaching conclusion and extracted suitable recommendations.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"140 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133138629","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"AN INVESTIGATION ON THE POLITICAL RHETORIC AS A FACTOR OF VOTERS’ PERSUASION","authors":"S. Ullah, A. Khan, Muhammad Imran Khan","doi":"10.53664/jsrd/01-01-2020-05-60-70","DOIUrl":"https://doi.org/10.53664/jsrd/01-01-2020-05-60-70","url":null,"abstract":"This research study explores the relationship between political agenda of the political leaders and parties in Pakistan and public agenda of the residents of Dera Ismail Khan District during election 2018. This study is important and helpful in understanding political landscape in Pakistan and role of political rhetoric in shaping that landscape. This study helped in understanding how voters decided to participate in elections and what are vital for audience during elections campaign. Researcher has drawn 400 samples from target population while using convenient sampling techniques for data collections. The study adopted cross sectional survey research design with closed-ended questionnaire for measuring public agenda and perception while coding sheet was used for measuring political rhetoric of leaders of diverse political parties. Study findings indicate that there is significant difference between political parties about different hot issues in Pakistan. The study results show that there was no significantly influence of the party affiliation on audiences’ political behavior.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"125 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127409287","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"01 (JUNE)","authors":"","doi":"10.53664/jsrd/02","DOIUrl":"https://doi.org/10.53664/jsrd/02","url":null,"abstract":"in lieu, paid quarterly. Ref; JDC 3-55 01 June 1801 Salary of Resident Commissioner rose to £1000; but he lost his allowances for rent, coal, and candles. Ref; JDC 2-19. 01 June 1832 Navy Board abolished; responsibility for dockyards passed to Board of Admiralty. Chatham to be administered by a Captain Superintendent, with same powers as a Commissioner. Ref; JDC 23-10. 01 June 1859 CHARYBDIS, corvette, launched 01 June 1866 MONARCH, turret ship, keel laid in No3 Dock, cofferdam used to extend the dock to take the 330 feet ship. Ref; JDC 1-114. 01 June 1908 C19 and C20, submarines, laid down on No7 Slip. Ref; RDL. 01 June 1921 Admiralty Order introduced standardisation of Ship’s Badges; they are all to be cast, painted and despatched at HM Dockyard, Chatham. Ref; RDL. 01 June 1931 CHALLENGER, survey ship, launched from No2 Dock, being named by Miss Addison, daughter of Vice Admiral Albert Addison CB CMG. Director of Dockyards. Ref; RDL. 01 June 1940 KEITH (1930), destroyer, sunk by German aircraft off Dunkirk beaches. Chatham manned and recorded in St Georges. Ref; RDL. 01 June 1940 SKIPJACK (1934), minesweeper, sunk by German aircraft off Dunkirk beaches. Chatham manned and recorded in St Georges. Ref; RDL. 01 June 1941 CALCUTTA (1918), cruiser, sunk by enemy aircraft, north of Alexandria. Chatham manned and recorded in St Georges. Ref; RDL. 01 June 1942 Admiralty Floating Dock, AFD XIX, launched from No8 Slip. Designed for emergency repairs to escort vessels and destined for Oban, Western Scotland. Ref; RDL. 01 June 1977 Chatham Glory Exhibition in the Dockyard Church; to celebrate Queen’s Silver Jubilee. RDL. 01 June 1977 Opening ceremony for Nuclear Power Building; by Vice Admiral J.Eberle, Chief of Fleet Support. Ref; Peri June 77. 02 June 1733 TILBURY, 4 rate, launched 02 June 1810 Greenwich Naval Pensioners returned by longboat to Greenwich; as incapable of performing their duties. Ref; JDC 9-16.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126138950","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ASSESSMENT OF INDIVIDUAL AND INSTITUTIONAL INVESTOR’S INVESTMENT BEHAVIOR DURING COVID-19: A CASE OF EMERGING ECONOMY","authors":"A. Sohail, A. Hussain, F. Hussain","doi":"10.53664/jsrd/01-01-2020-09-93-104","DOIUrl":"https://doi.org/10.53664/jsrd/01-01-2020-09-93-104","url":null,"abstract":"In study of stock investment in the capital market by investors in Pandemic Covid-19, it is always carried out rationally. Decisions on stock investments are not always rational. main purpose of research is to analyze behavioral factors that affect preferences of individual’s investors and fund managers in emerging stock market, Pakistan Stock Exchange. The data of this research were “collected through semi-structured interviews with five fund managers and five individual investors” from Pakistan Stock Exchange. The researchers used thematic analysis for data interpretation. The major findings stress that retail investors are more effected by behavioral biases in comparison with fund managers. The results shows that there are some major biases which are affecting both type of investors like overconfidence-gambling, herding, market, prospect, errors and anchoring-ability bias. Data for this study was collected for one time only, for better understanding data may be collected for more than one time in future. Triangulation method may be directed in future for further clarification in existing study.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"82 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133141245","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"IMPACT OF WORK FAMILY CONFLICT AND JOB STRESS ON UNIVERSITY TEACHERS’ JOB SATISFACTION AND TURNOVER INTENTIONS: MEDIATING ROLE OF JOB BURNOUT","authors":"H. Mahesar, N. Chaudhry, Zainub Rasool","doi":"10.53664/jsrd/01-01-2020-01-1-17","DOIUrl":"https://doi.org/10.53664/jsrd/01-01-2020-01-1-17","url":null,"abstract":"The idea behind this research is to empirically examine relationship between causes (Work-Family Conflict & Job Stress) and consequences (Job Satisfaction & Turnover Intention) of Job Burnout along with its mediating effects in higher educational context of Punjab, Pakistan. The professors, associate professors, assistant professors and lecturers that belongs to different universities in province Punjab of Pakistan were targeted population. Structured and self-administered questionnaire was used to collect the data from six hundred and ten teachers. SEM (Structural Equation Modeling) was used to analyze data. The current study concludes significant relationships between all the aforesaid causes and consequences of Job Burnout except relationship between Job Satisfaction and Job Stress. Furthermore, Job Burnout portrayed its mediating effects between them. This study imparts the management and administration of the higher education institutions in uncovering and eliminating the harms of Job Burnout.","PeriodicalId":339793,"journal":{"name":"Journal of Social Research Development","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127962402","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}