ГУМАНИТАРНЫЕ НАУКИ最新文献

Gender topics in self-presentation of the right Populist italian and German Political Parties 意大利和德国右翼民粹主义政党自我呈现中的性别话题

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-100-105

N. M. Velikaya, E. Yu. Berezkina

引用次数: 0

Place and role of all-Ukrainian round tables of National Unity in the settlement of the Conflict in the donbass 乌克兰民族团结圆桌会议在解决顿巴斯冲突中的地位和作用

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-85-90

D. O. Denisov

{"title":"Place and role of all-Ukrainian round tables of National Unity in the settlement of the Conflict in the donbass","authors":"D. O. Denisov","doi":"10.26794/2226-7867-2023-13-4-85-90","DOIUrl":"https://doi.org/10.26794/2226-7867-2023-13-4-85-90","url":null,"abstract":"Since the outbreak of the conflict in Ukraine, various methods and methods of its settlement have been applied. One of such mechanisms was to be an inclusive dialogue within Ukrainian society. This format was supported by all parties involved in the conflict in the spring of 2014. In May 2014, after the start of the so-called anti-terrorist operation in the East of the country, the Kiev authorities, with the assistance of the OSCE, organized a series of All-Ukrainian round tables of national unity. In the public sphere, the organizers of the events pursued the main goal of finding a compromise between the parties to the conflict. In the course of the study, an attempt was made to identify the impact of the All- Ukrainian Round tables of National Unity on the conflict settlement process in the Donbass. The object of the study were three Round tables held in May 2014 in Kiev, Kharkiv and Nikolaev (Mykolaiv). The relevance of the research is due to the problem of insufficient elaboration and development of the topic related to dialogue platforms in Ukraine in the period from 2014 to 2022 and their impact on the course of the conflict in the Donbass. The novelty of the work lies in the fact that the topic of the All-Ukrainian round tables of National Unity has not been covered in the scientific literature.","PeriodicalId":309364,"journal":{"name":"ГУМАНИТАРНЫЕ НАУКИ","volume":"65 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135198019","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

A Myth as a Political tool for influencing Public Consciousness 神话作为影响公众意识的政治工具

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-53-57

N. P. Volkova, A. A. Volkova

引用次数: 0

Evaluation of Prospects for Creating data storage and Processing Centers in the russian arctic 在俄罗斯北极地区建立数据存储和处理中心的前景评价

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-134-139

Z. I. Volkhonskaya

引用次数: 0

Development of Marketing in the ecosystem of the University: economic and socio-Psychological aspects 市场营销在大学生态系统中的发展:经济和社会心理方面

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-120-127

M. А. Kirpicheva, Yu. D. Konycheva

{"title":"Development of Marketing in the ecosystem of the University: economic and socio-Psychological aspects","authors":"M. А. Kirpicheva, Yu. D. Konycheva","doi":"10.26794/2226-7867-2023-13-4-120-127","DOIUrl":"https://doi.org/10.26794/2226-7867-2023-13-4-120-127","url":null,"abstract":"The relevance of the chosen research topic is due to the fact that the market economy, increased competition and increased requirements for efficiency have made universities need to improve all aspects of their activities, ensuring competitiveness in order to develop and obtain additional resources. A well-built marketing strategy plays a key role in this process, which should be based on the most modern promotion tools and must take account of the characteristics of the target audience, for the university — these are the applicants, students and their parents. The article deals with the study of the role of marketing in the development of the university ecosystem. The definition of marketing in the field of higher education is given, the main subjects of marketing in educational activities, the tasks of marketing in the development of the university ecosystem, the principles of marketing educational services are considered, and effective tools for promoting the university are identified. A sociocultural and psychological portrait of a modern applicant and student is also presented, the main aspects of the motivation of the younger generation are identified, recommendations are given for building marketing communications, taking special account the characteristics of modern youth. On the basis of the study, the authors identify effective tools for promoting the university, describe the stages of developing a strategy, and present key aspects of building marketing for an educational organization.","PeriodicalId":309364,"journal":{"name":"ГУМАНИТАРНЫЕ НАУКИ","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135198024","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Image of the Soviet Union in the Context of the Contemporary Confrontation between the United states and China. the view of raNd Corporation 2022 (Political-Military aspect) 当代中美对抗背景下的苏联形象。兰德公司2022年的观点(政治-军事方面)

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-91-99

A. I. Sperkach

{"title":"Image of the Soviet Union in the Context of the Contemporary Confrontation between the United states and China. the view of raNd Corporation 2022 (Political-Military aspect)","authors":"A. I. Sperkach","doi":"10.26794/2226-7867-2023-13-4-91-99","DOIUrl":"https://doi.org/10.26794/2226-7867-2023-13-4-91-99","url":null,"abstract":"The primary source for this article is the report on “The Return of Great Power War: Scenarios of Systemic Conflict Between the United States and China”. Santa Monica, CA: RAND Corporation; 2022 (hereinafter referred to as the Report). When considering the current confrontation between the United States and China and trying to outline its future boundaries and plots, American analysts refer to the Soviet experience more than 70 times and give various assessments of the Soviet Union, including in the context of the former global rivalry with it. This retrospective view from across the ocean is of considerable interest in itself. However, this article is not so much about reproducing the perceptions of RAND Corporation analysts as it is about explaining why these perceptions are wrong in certain cases, which, in turn, makes it necessary to outline an alternative, more relevant picture of the USSR’s capabilities and realities. And since they are considered in comparison with the capabilities of other global leaders, the article incorporates consideration of a fairly wide range of topics. Given that the Report compares four global leaders of the last centuries (starting from the mid-18th century), the article includes subjects related to the British Empire and contemporary China. They make it possible to more fully reveal both the specificity of the Soviet experience and to demonstrate the reasons for some aberrations, which, in the opinion of the author of the article, are present in the Report.","PeriodicalId":309364,"journal":{"name":"ГУМАНИТАРНЫЕ НАУКИ","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135198190","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Concept of the Nation — between the Community of Memory and the imagined Community: Philosophical observations on Conceptual ethnogenesis 民族的概念——在记忆共同体与想象共同体之间:概念民族发生的哲学观察

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-64-67

Ch. D. Koprivica

引用次数: 0

Features of Modernization Processes in the West and China 西方和中国现代化进程的特点

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-68-76

S. А. Prosekov

引用次数: 0

Advertising opportunities in the Metaverse Metaverse中的广告机会

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-128-133

A. S. Lukyanchikova

引用次数: 0

State support for small and Medium-sized businesses as the Most important factor in Political stability 国家对中小企业的支持是政治稳定的最重要因素

ГУМАНИТАРНЫЕ НАУКИ Pub Date : 2023-10-08 DOI: 10.26794/2226-7867-2023-13-4-106-114

M. V. Shatokhin, S. O. Novoselsky

{"title":"State support for small and Medium-sized businesses as the Most important factor in Political stability","authors":"M. V. Shatokhin, S. O. Novoselsky","doi":"10.26794/2226-7867-2023-13-4-106-114","DOIUrl":"https://doi.org/10.26794/2226-7867-2023-13-4-106-114","url":null,"abstract":"the purpose of the article is to study the mechanisms and instruments of state support for small and medium enterprises (SMEs) as a factor of political stability. To do this, it is necessary to substantiate the relevance of state support for SMEs in Russia; consider strategic priorities and directions for expanding its capacity; highlight the urgent problems of the systemic strategic development of SMEs in the current market macroeconomic conditions; outline the prospects for the development of SMEs based on the construction of a matrix of predictable risks. Materials and research methods. In the course of the work, a wide range of research methods was used. The use of the legal and regulatory method makes it possible to characterize the key elements of the domestic legal field related to state regulation of SMEs. Within the framework of the statistical method, the formation of the information base necessary for the study of the current state and development trends of SMEs is carried out. On the basis of the logical method, causal relationships are built between the patterns of development of SMEs and market factors that influence it. The analytical method creates conditions for the use of verified diagnostic tools for key performance indicators of SMEs. When using the monographic method, the most important regularities and features of the development of SMEs are focused in the current macroeconomic environment.","PeriodicalId":309364,"journal":{"name":"ГУМАНИТАРНЫЕ НАУКИ","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135198025","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0