International Journal of Economic Behavior最新文献

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Service Differentiation Strategy and Organizational Performance of Nigerian Small and Medium Enterprises in Lagos State 尼日利亚拉各斯州中小企业服务差异化战略与组织绩效
International Journal of Economic Behavior Pub Date : 2020-05-27 DOI: 10.14276/2285-0430.2297
Waidi Adeniyi Akingbade
{"title":"Service Differentiation Strategy and Organizational Performance of Nigerian Small and Medium Enterprises in Lagos State","authors":"Waidi Adeniyi Akingbade","doi":"10.14276/2285-0430.2297","DOIUrl":"https://doi.org/10.14276/2285-0430.2297","url":null,"abstract":"Organization differentiate is service to achieve competitive advantage by providing a service that consumers perceived to be useful, unique and generally superior. Many organizations use service differentiation strategy to be profitable, competitive and to survive but many others neglect this strategy hence their low performance. This study empirically explored the relationship between service differentiation strategy (SDS) and organizational performance of Nigerian small and medium enterprises (SMEs) in Lagos State. A survey of 249 registered SMEs with Lagos State ministry of commerce and industry across the six small scale industrial zones of the state were undertaken, while both Yamani (1967) sample size scientific formula and Sekaran (2003) population to sample size table was used to determined sample size of 152. Meanwhile, questionnaires were distributed to two executives that is owner and manager from each of the selected 152 SMEs which makes the numbers of distributed questionnaire equal to 304. Three hypotheses were tested to determine whether: channel of distribution improve customer satisfaction; a superior and more reliable aftersales service increase market share & a quality service increase organizational profitability. Questions were formulated based on the hypotheses and 304 questionnaires were distributed to two executives from each of the selected SMEs, out of which 280 of the respondents which is 92% returned duly completed and properly filled questionnaires. The research findings show that SMEs that used SDS recorded substantial progress, while those that did not had low performance and market share. The implication of the study is the need for SMEs to adapt SDS for superior results. The study recommends that SDS should be used by SMEs for improved performance, customer’s satisfaction, loyalty and retention. Further, SMEs managers, owners and executives should engage in SDS to enable their enterprises have an edge over their competitors in dynamic, turbulent and highly competitive Nigeria business environment. Key words: Service Differentiation Strategy; Organizational Performance; Nigerian Small and Medium Enterprises; Lagos State, Nigeria.","PeriodicalId":30526,"journal":{"name":"International Journal of Economic Behavior","volume":"10 1","pages":"15-35"},"PeriodicalIF":0.0,"publicationDate":"2020-05-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48001304","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Determinants of Foreign Direct Investment in Asian Countries: An Empirical Analysis 亚洲国家对外直接投资影响因素的实证分析
International Journal of Economic Behavior Pub Date : 2020-05-20 DOI: 10.14276/2285-0430.2296
G. Rod Erfani, J. Berger
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引用次数: 0
The Attitudes Importance for the Students Education 态度对学生教育的重要性
International Journal of Economic Behavior Pub Date : 2011-06-28 DOI: 10.14276/2285-0430.1938
M. Popescu
{"title":"The Attitudes Importance for the Students Education","authors":"M. Popescu","doi":"10.14276/2285-0430.1938","DOIUrl":"https://doi.org/10.14276/2285-0430.1938","url":null,"abstract":"In this moment, the higher education entities, same as the other companies which are in market, carry on the activity in an extremely dynamic environment. Consequence of dimensions and rapidity of environment changes, the higher education institutions can not make abstraction by the reality which is present and they can not see each change as a distinct event, which can be studied individual for maximize the advantages and minimize the negatives effects which product him. Jim Knight said that: „the change is a present reality in the framework of this the educational institutions must to learn to operate or must to assume the failure risk”. These evolutions impose changes in the way in which the managers understand the institution relation with the market whose they address. Similarly, the requests of higher education reform imposed by the transition at Bologna process impose of universities and in the same times of faculties the remarkable adapt efforts. Therefore, the institutions which supply services must to concentrate by quality, equality between sexes and by the instruction improvement, the development and the valorisation of opportunities for women’s, the basis education to be free and obligatory by childhood. The early education by childhood provides the crucial base for their all education. The study it is based by primary quantitative research method by conclusive-descriptive nature based by the divided plans or transversal research how this is know in specialty literature. The dates collect method has been “face to face” investigation and the research instrument the questionnaire. The quantitative dates processed using SPSS.  Keywords: education, student, attitudes, consumer behaviour, marketing research","PeriodicalId":30526,"journal":{"name":"International Journal of Economic Behavior","volume":"60 1","pages":"53-62"},"PeriodicalIF":0.0,"publicationDate":"2011-06-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"66864172","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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