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Managing, Marketing, and Maintaining Maritime and Coastal Tourism最新文献

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Human Resources Management for Sustainable Sea Tourism 可持续海洋旅游的人力资源管理
Managing, Marketing, and Maintaining Maritime and Coastal Tourism Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-1522-8.ch002
Isabel Duarte
{"title":"Human Resources Management for Sustainable Sea Tourism","authors":"Isabel Duarte","doi":"10.4018/978-1-7998-1522-8.ch002","DOIUrl":"https://doi.org/10.4018/978-1-7998-1522-8.ch002","url":null,"abstract":"This chapter proposes an analysis of the relationship between HRM and the sustainable development of organizations in the coastal and maritime tourism sector. Tourism has contributed to both GDP and employment increases, mainly in countries with coastal areas. Tourism growth in coastal and maritime areas negatively impacts the landscape and environment in the various coastal regions, raising pressures to go green. Two factors that have delayed the existence of comprehensive studies in this sector is the enormous diversity of activity areas covered and the pluridimensionality of this theme. The goal of green human resource management is to promote the performance of organizational environment through greater involvement and employee's commitment to the environment. This chapter develops and deepens the analysis of the relationship between green human resource management and the sustainable development of organizations in coastal and maritime tourism and environmental sustainability.","PeriodicalId":304237,"journal":{"name":"Managing, Marketing, and Maintaining Maritime and Coastal Tourism","volume":"122 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116608154","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Tourism Marketing 旅游市场营销
Managing, Marketing, and Maintaining Maritime and Coastal Tourism Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-1522-8.ch015
Nuno Almeida
{"title":"Tourism Marketing","authors":"Nuno Almeida","doi":"10.4018/978-1-7998-1522-8.ch015","DOIUrl":"https://doi.org/10.4018/978-1-7998-1522-8.ch015","url":null,"abstract":"Tourism is one of the most important economic activities in some countries. However, the coastal and maritime activities could be an interesting segment to explore in accordance with good promotion of the destination. Tourism marketing is a tool available for the managers that could establish a great connection between the visitors and the destinations, particularly if the promotions focus on the blue and the green economy. With some specific procedures, it is possible to take advantage in a competitive market that needs clear rules about the environment.","PeriodicalId":304237,"journal":{"name":"Managing, Marketing, and Maintaining Maritime and Coastal Tourism","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125234365","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Nautical Tourism 航海旅游
Managing, Marketing, and Maintaining Maritime and Coastal Tourism Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-1522-8.ch001
M. Patuleia, J. Estêvão, M. Brito
{"title":"Nautical Tourism","authors":"M. Patuleia, J. Estêvão, M. Brito","doi":"10.4018/978-1-7998-1522-8.ch001","DOIUrl":"https://doi.org/10.4018/978-1-7998-1522-8.ch001","url":null,"abstract":"This chapter provides an overview of the perspectives from previous research on nautical tourism and identifies relevant gaps that should be addressed in future studies. The chapter characterizes policies and practices related to nautical tourism in the European Union and Portugal, taking into account their framework in the context of maritime and coastal tourism, and also in the context of the Blue/Sea Economy. Such analysis seems particularly relevant given this sector's strong dynamism in job creation and wealth generation on any of these scales of analysis.","PeriodicalId":304237,"journal":{"name":"Managing, Marketing, and Maintaining Maritime and Coastal Tourism","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121216208","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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