Target : Jurnal Manajemen Bisnis最新文献

Pengaruh Struktur Aset dan Profitabilitas terhadap Struktur Modal pada Perusahaan Perbankan yang terdaftar di Bursa Efek Indonesia Tahun 2014-2020 资产结构和资本盈利能力对印尼证券交易所上市银行的影响

Target : Jurnal Manajemen Bisnis Pub Date : 2022-08-02 DOI: 10.30812/target.v4i1.2045

Sri Taufil Laily, L. H. Husnan, S. Hidayati

引用次数: 0

Analisis Strategi Pedagang Kaki Lima dalam Mempertahankan Usaha pada Masa Pandemi Covid-19 di Kecamatan Sekarbela

Target : Jurnal Manajemen Bisnis Pub Date : 2022-08-02 DOI: 10.30812/target.v4i1.1992

Jakranah Jakranah, Titi Yuniarti, I. A. Arini

{"title":"Analisis Strategi Pedagang Kaki Lima dalam Mempertahankan Usaha pada Masa Pandemi Covid-19 di Kecamatan Sekarbela","authors":"Jakranah Jakranah, Titi Yuniarti, I. A. Arini","doi":"10.30812/target.v4i1.1992","DOIUrl":"https://doi.org/10.30812/target.v4i1.1992","url":null,"abstract":"This study aims to determine and analyze the strategy of street vendors in maintaining business during the covid-19 pandemic in Sekarbela district. The research method used is a qualitative research method with data collection techniques of observation, interviews and documentation. The results of this study indicate that during the Covid-19 pandemic, street vendors felt the impact of a decrease in sales turnover compared to the period before the pandemic, it is known that the implementation of health protocols, one of which is wearing a mask, is applied by several street vendors when serving consumers in addition to personal hygiene and hygiene. place of business is maintained. Street Vendors do not have a specific strategy, but several ways are used to survive against the turmoil of the Covid-19 pandemic, namely by promoting through social media accounts such as WhatsApp, Instagram, and Facebook. In addition, they implement sales through E-Commerce such as Go-Food and Grab-Food. Street vendors who do not understand the use of social media choose to continue selling with the traditional system. Street vendors provide a variety or variety of flavors in their sales to attract consumers. In terms of manpower, street vendors do not require a lot of manpower because street vendors are small businesses. The technology used by street vendors, they only use simple technology that is directly related to business production processes, such as milling tools for sugar cane, juicers for oranges, glass cup presses and gas stoves.","PeriodicalId":299398,"journal":{"name":"Target : Jurnal Manajemen Bisnis","volume":"47 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-08-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132738528","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analisis Brand Image Universitas Muhammadiyah Mataram sebagai Perguruan Tinggi Swasta (PTS) di Nusa Tenggara Barat

Target : Jurnal Manajemen Bisnis Pub Date : 2022-07-09 DOI: 10.30812/target.v4i1.2052

M. R. Burhan, Isra Dewi Kuntary Ibrahim

{"title":"Analisis Brand Image Universitas Muhammadiyah Mataram sebagai Perguruan Tinggi Swasta (PTS) di Nusa Tenggara Barat","authors":"M. R. Burhan, Isra Dewi Kuntary Ibrahim","doi":"10.30812/target.v4i1.2052","DOIUrl":"https://doi.org/10.30812/target.v4i1.2052","url":null,"abstract":"The history of the University of Muhammadiyah Mataram (UMMAT) does not match the UMMAT brand image in the eyes of the public. The purpose of this study was to determine the brand image of UMMAT and its advantages and disadvantages as private universities in NTB. This research is qualitative and uses coding for data analysis techniques. The main data were obtained from purposively selected informants and snowball sampling to assess ten elements of brand image. The analyzed data has gone through the triangulation stage. In this study, it was found that the students' assessment of UMMAT was divided into two groups of students. First, students who take part in the Student Activity Unit (UKM). Second, students who do not participate in campus UKM. Brand awareness and brand association still need to be improved to achieve brand familiarity in the eyes of the wider community. However, the positive thing is that brand trust and brand loyalty from the community are already attached. UMMAT needs to increase the intensity of advertising activities with effective communication. Then UMMAT should encourage all groups of students to contribute in disseminating information from campus in any form to the public. Because it has limitations, it is hoped that future researchers can develop this research with different methods and techniques so as to enrich references in science.","PeriodicalId":299398,"journal":{"name":"Target : Jurnal Manajemen Bisnis","volume":" 28","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"113950372","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Faktor-Faktor yang Mempengaruhi Kinerja Pegawai Pelayanan Hewan dan Peternakan Kabupaten Pesisir Selatan 影响南部沿海地区动物服务人员和畜牧业表现的因素

Target : Jurnal Manajemen Bisnis Pub Date : 2022-07-09 DOI: 10.30812/target.v4i1.2065

Yulina Eliza, Yass Andria

{"title":"Faktor-Faktor yang Mempengaruhi Kinerja Pegawai Pelayanan Hewan dan Peternakan Kabupaten Pesisir Selatan","authors":"Yulina Eliza, Yass Andria","doi":"10.30812/target.v4i1.2065","DOIUrl":"https://doi.org/10.30812/target.v4i1.2065","url":null,"abstract":"This study aims to see the influence of (1) Organizational culture on Employee Performance (2) Job satisfaction on Employee Performance (3) OCB on Employee performance (4) Organizational culture, job satisfaction and OCB together affect the performance of Employees of the Livestock and Animal Health Service of South Coast District. The population in this study across all employees was 65 people. Data processing uses Multiple Linear Regression. The results of this study show that (1) Organizational culture has a significant positive influence on Employee performance (2) Job satisfaction has a positive and significant influence on employee performance (3) OCB has a positive and significant influence on Employee performance (4) Organizational Culture, Job Satisfaction and OCB together have a positive and significant effect on employee performance in DPKH Pantai Selatan Regency. It is expected that agency management must pay attention to organizational culture, employee job satisfaction, and create good job satisfaction in the agency, because job satisfaction is a big influence in improving performance. Because to achieve better productivity and achievement of agency goals, good job satisfaction, organizational culture and good OCB are needed.","PeriodicalId":299398,"journal":{"name":"Target : Jurnal Manajemen Bisnis","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125804888","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Efektivitas Restrukturisasi Pembiayaan akibat peningkatan Non Performing Finance (NPF) terdampak Covid-19 pada PT. Bank NTB Syariah 非金融行为增加(NPF)对NTB银行(PT. NTB)的影响下，融资重组的有效性受到了影响

Target : Jurnal Manajemen Bisnis Pub Date : 2022-07-09 DOI: 10.30812/target.v4i1.2043

Hidayat Hidayat, M. Muslim, Pongky Arie Wijaya

{"title":"Efektivitas Restrukturisasi Pembiayaan akibat peningkatan Non Performing Finance (NPF) terdampak Covid-19 pada PT. Bank NTB Syariah","authors":"Hidayat Hidayat, M. Muslim, Pongky Arie Wijaya","doi":"10.30812/target.v4i1.2043","DOIUrl":"https://doi.org/10.30812/target.v4i1.2043","url":null,"abstract":"The Covid-19 pandemic has had many negative impacts on the economic situation of the community. This study aims to explain the implementation of the restructuring of non-performing financing affected by Covid-19 at PT Bank NTB Syariah, explain the strategy undertaken by PT Bank NTB Syariah in the implementation of restructuring of non-performing financing affected by Covid-19, and to explain the obstacles faced and their solutions in implementing the restructuring problem financing. This type of research is a qualitative research, the research data obtained through in-depth interviews with several customers and employees of PT Bank NTB Syariah. The results of this study indicate that the restructuring by PT Bank NTB Syariah was given to customers who experienced problematic financing due to the impact of Covid-19. The strategy for implementing the restructuring carried out by PT Bank NTB Syariah is to provide two types of restructuring, namely rescheduling and reconditioning. Obstacles in the implementation of restructuring by PT Bank NTB Syariah during the Covid-19 pandemic, namely the bank's difficulty in conducting surveys to customers due to government policies in prohibiting outdoor activities and social interaction and the presence of customers who do not have the skills to make financial reports required by the bank as material for consideration before providing a restructuring policy.","PeriodicalId":299398,"journal":{"name":"Target : Jurnal Manajemen Bisnis","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125903089","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Pengaruh Motivasi Hedonik terhadap Impulsive Buying dan Compulsive Buying

Target : Jurnal Manajemen Bisnis Pub Date : 2022-07-09 DOI: 10.30812/target.v4i1.2087

Rini Anggriani, L. J. Jati, Raden Bagus Faizal Irany Sidharta, Baiq Dinna Widyasti

引用次数: 0

Pengaruh Sistem Pengendalian Internal dan Kompetensi Sumber Daya Manusia terhadap Kualitas Laporan Keuangan UMKM di Kabupaten Lombok Barat 龙目岛西龙目区UMKM财务报表质量的内部控制和能力的影响

Target : Jurnal Manajemen Bisnis Pub Date : 2022-07-08 DOI: 10.30812/target.v4i1.1980

Agus Hermanto, Amiruddin Kalbuadi, Farha Farha, Isra Dewi Kuntary Ibrahim

{"title":"Pengaruh Sistem Pengendalian Internal dan Kompetensi Sumber Daya Manusia terhadap Kualitas Laporan Keuangan UMKM di Kabupaten Lombok Barat","authors":"Agus Hermanto, Amiruddin Kalbuadi, Farha Farha, Isra Dewi Kuntary Ibrahim","doi":"10.30812/target.v4i1.1980","DOIUrl":"https://doi.org/10.30812/target.v4i1.1980","url":null,"abstract":"This study aims to examine the effect of internal control systems and human resource competencies on the quality of financial reports for micro, small and medium enterprises (UMKM) in West Lombok Regency. The type of research used is associative because it examines the causal variables of independent and related variables. The research variables consist of the internal control system and the competence of human resources as independent variables and the quality of financial reports as the dependent variable. The research was conducted in West Lombok Regency using a survey sample method with a total of 135 respondents of micro, small and medium enterprises (UMKM) with a purposive sampling approach. Analysis of the research using test instruments in the form of validity testing with the Pearson product moment method and reliability testing with Croncbach's alpha. The feasibility test of the model uses classical assumption tests such as normality test, heteroscedasticity test and multicollinearity test. The analysis tool uses multiple linear regression analysis and hypothesis testing using t test for partial test and F test for simultaneous test. The results of the partial hypothesis test show that the internal control system and human resource competence on the quality of financial reports. In the simultaneous hypothesis test, the two independent variables affect the quality of financial statements. The limitation of this research is that the understanding of micro, small and medium enterprises (UMKM) related to the internal control system and competence of human resources in preparing financial reports is still low because most of the micro, small and medium enterprises (UMKM), both non-formal and formal, still associate the operational activities of micro, small and medium enterprises with owner's personal activities.","PeriodicalId":299398,"journal":{"name":"Target : Jurnal Manajemen Bisnis","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131312537","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Pengaruh Fitur Shopee Paylater terhadap Perilaku Konsumtif Mahasiswa Universitas Mataram Shopee Paylater功能对马塔拉姆大学学生消费行为的影响

Target : Jurnal Manajemen Bisnis Pub Date : 2022-07-08 DOI: 10.30812/target.v4i1.2016

Phyta Rahima, Irwan Cahyadi

{"title":"Pengaruh Fitur Shopee Paylater terhadap Perilaku Konsumtif Mahasiswa Universitas Mataram","authors":"Phyta Rahima, Irwan Cahyadi","doi":"10.30812/target.v4i1.2016","DOIUrl":"https://doi.org/10.30812/target.v4i1.2016","url":null,"abstract":"This study entitled The Effect of the Shopee Paylater Feature on the Consumptive Behavior of Students in Mataram University. The aim is to find out the pattern of using the Shopee Paylater feature, to find out the consumption level of students, both full-time students and those who have side jobs, as well as to determine the effect of using the Shopee Paylater feature on the consumptive behavior of students in the city of Mataram. The theoretical foundations that are considered relevant to this research include; e-commerce, marketplace consumer to consumer (C2C), fintech (financial technology), ShopeePayLater, consumer behavior, and consumptive behavior. This research is a quantitative research using correlational research methods. The population in this study are young mothers who live in the city of Mataram with random sampling where the limitations are those aged 18 to 23 years and are accustomed to using the Shopee application, using the Taro Yamane formula with a precision of 10% and a confidence level of 90 % then obtained a sample of 90 respondents. The sampling technique in this study is a quota sampling technique, while the data collection technique is carried out using questionnaires and literature study. The data analysis technique used single table analysis, cross table analysis, and correlation test using the Spearman Rho formula through the SPSS 26 application. The results of the hypothesis test showed Ha was rejected and H0 was accepted, meaning that there was no relationship between the effect of using the ShopeePayLater feature on student consumptive behavior and the level of influence. by 2.3%. Based on research data, the majority of respondents have recently used the ShopeePayLater feature and have low usage intensity. In addition, the monthly money owned by the majority of respondents is in the range of 1000000-1500.000. Then the majority of income generated by parents < 5,000,000 and 3,000,000-6,000,000. After all, the majority of respondents in this study used the ShopeePayLater feature to get shipping discounts and special promos","PeriodicalId":299398,"journal":{"name":"Target : Jurnal Manajemen Bisnis","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132455626","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 5

The Influence of Attractiveness, Credibility and Brand Attitudes towards Consumer Buying Intentions on Skincare Products 吸引力、可信度和品牌态度对消费者购买护肤品意愿的影响

Target : Jurnal Manajemen Bisnis Pub Date : 2022-07-08 DOI: 10.30812/target.v4i1.1903

Regina Regina, R. Anindita

引用次数: 0

Peran Mediasi Kepuasan Kerja pada Pengaruh Work From Home terhadap Kinerja di Masa Pandemi Covid-19 pada Karyawan Swasta di Kota Mataram 就业满意度的作用是家庭工作对Covid-19大流行对马塔兰私营企业表现的影响

Target : Jurnal Manajemen Bisnis Pub Date : 2022-07-08 DOI: 10.30812/target.v4i1.1883

A. Adi, Siti Nurmayanti, H. Hermanto

{"title":"Peran Mediasi Kepuasan Kerja pada Pengaruh Work From Home terhadap Kinerja di Masa Pandemi Covid-19 pada Karyawan Swasta di Kota Mataram","authors":"A. Adi, Siti Nurmayanti, H. Hermanto","doi":"10.30812/target.v4i1.1883","DOIUrl":"https://doi.org/10.30812/target.v4i1.1883","url":null,"abstract":"This study aims to determine the mediating role of job satisfaction on the effect of work from home on performance during the COVID-19 pandemic for private employees in Mataram City. The research approach used in this research is to use quantitative research methods. This study intends to explain the position of the variables studied and the influence between one variable and another so that the direct and indirect relationship between the variables of WFH, job satisfaction and performance is known. The population in this study is an unknown number of private employees in Mataram City who have done WFH during the covid-19 pandemic. The data collection method used is the survey method. The questionnaire consists of 39 statements distributed to 78 samples, namely private employees who meet predetermined criteria, namely private employees in the city of Mataram, employees who have done WFH during the Covid-19 pandemic and are 19-60 years old. The data analysis technique used path analysis. The results showed that: 1). The WFH variable has a positive and significant effect on performance. 2). The WFH variable has a positive and significant effect on job satisfaction. 3). Job satisfaction variable has a positive and significant effect on performance, and 4). Job satisfaction variable does not mediate the effect of WFH on.","PeriodicalId":299398,"journal":{"name":"Target : Jurnal Manajemen Bisnis","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122370841","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0