The International Journal on Media Management最新文献

{"title":"Invisible on the Frontlines of the Media Revolution","authors":"C. Hollifield","doi":"10.1080/14241270802426741","DOIUrl":"https://doi.org/10.1080/14241270802426741","url":null,"abstract":"What if you took up arms and joined a revolution, but none of your fellow revolutionaries even noticed you were there? As a member of the international community of media management scholars, I have had that sense with increasing frequency in the past couple of years. I am sure I am not alone. At the close of our 3 years of shared work on The International Journal on Media Management (JMM), Dr. Alan Albarran, my long-time friend, colleague, and JMM editor, invited the members of the editorial team to share our thoughts on the current state of international media management research. Given the turmoil affecting the industries that are the focus of this journal, this is probably a good time for all of us to reflect on our role as scholars in shaping the media’s uncertain future. Therefore, let me begin my reflections by sharing a recent experience. Last year, 2007, I attended one of the American Press Institute’s (API) Newspaper Next workshops. The Newspaper Next program is an effort by API to identify and test new business models for the U.S. newspaper industry. In developing Newspaper Next, API hired a consulting firm founded by a Harvard Business School professor and convened a national task force of leading media executives. A series of workshops and a training DVD came out of the project. The materials are designed to help newspaper publishers, editors, and other executives understand what is happening to their industry. It also teaches techniques for strategizing and testing new product ideas and markets. API has since issued a second version of the program called Newspaper Next 2.0, and I should note that I have not yet participated in the newer version of the workshop. I have to say that I found the Newspaper Next session I attended interesting and informative, and it certainly proposed some thoughtful approaches to conceptualizing potential new media products. I have shared some of the insights from the workshop with my students and used some of the suggested techniques in my own work. However, what really got my attention at the Newspaper Next seminar was what was not in the workshop: Us. All of us. Any of us. As in . . .","PeriodicalId":287467,"journal":{"name":"The International Journal on Media Management","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2008-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128139850","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Media Concentration in the Hispanic Market: A Case Study of TV Azteca vs. Televisa","authors":"M. E. Renteria","doi":"10.1080/14241270701263962","DOIUrl":"https://doi.org/10.1080/14241270701263962","url":null,"abstract":"If one wanted to measure the historic level of multimedia industry concentration in Mexico, it would not be necessary to use statistics, financial analysis, viewer ratings, or other evaluation systems. The maximum level of concentration is 1, and, in Mexico, that number belonged for 20 years to Grupo Televisa (1973-1993). Televisa's position was lost in 1993 when entrepreneur Ricardo Salinas Pliego launched TV Azteca. This paper explores the principal strategies used by TV Azteca to overcome the entry barriers set by the Televisa monopoly. The paper also presents an economic valuation of this duopoly market 7 years after the shift in market structure. \u0000 \u0000 ACCESS TO FULL TEXT","PeriodicalId":287467,"journal":{"name":"The International Journal on Media Management","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2007-12-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122658060","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Convergence processes, value constellations and integration strategies in the multimedia business","authors":"B. Wirtz","doi":"10.1080/14241279909384482","DOIUrl":"https://doi.org/10.1080/14241279909384482","url":null,"abstract":"","PeriodicalId":287467,"journal":{"name":"The International Journal on Media Management","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130782767","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Influences of electronic developments on the role of editors and publishers - Strategic issues","authors":"L. Lichtenberg","doi":"10.1080/14241279909384483","DOIUrl":"https://doi.org/10.1080/14241279909384483","url":null,"abstract":"","PeriodicalId":287467,"journal":{"name":"The International Journal on Media Management","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128144402","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Convergence and innovation strategy for service provision in emerging Web‐TV markets","authors":"Bodo Thielmann, M. Dowling","doi":"10.1080/14241279909384480","DOIUrl":"https://doi.org/10.1080/14241279909384480","url":null,"abstract":"Abstract The convergence between online or internet services and television has often been represented by the term “Web‐TV”;. But one must make a distinction between the type of service Web‐TV and the company named “WebTV Networks”; who pioneered the business in 1996 and is now a subsidiary of Microsoft. There are also important strategic questions when positioning a new product and service category between the existing markets for online services or TV. Furthermore, we argue that one must distinguish between the direction of innovation and the added value through combining both TV and online content, services, and technology. The strategic positioning along this converging value chain will be an important question for the providers of content, service and transmission, software technology and hardware manufacturers from the online service, personal computer, and TV industries. For players in each industry, it seems possible that they can provide incremental extension of core business by creating converge...","PeriodicalId":287467,"journal":{"name":"The International Journal on Media Management","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133072913","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Staying Legal: A Guide to Issues and Practice for Users and Publishers of Electronic Resources","authors":"C. Armstrong, L. Bebbington","doi":"10.1080/14241277.2005.9669421","DOIUrl":"https://doi.org/10.1080/14241277.2005.9669421","url":null,"abstract":"Information officers and librarians in all sectors are involved in the use of electronic information sources. Issues of copyright and user licensing directly affect them and increasingly the Internet has brought information workers into a publisher/distributor role. This collection offers information professionals a practical guide to the legal issues that affect the use and production of electronic resources. Aiming to make the law accessible, the book provides specific advice. Each chapter, contributed by a leading expert in the field, indicates relevant UK and EU legislation and includes detailed coverage of the law as it affects publishers of electronic resources - online or CD-ROM databases, multimedia products, electronic books and the full range of Internet-related resources. Contents include: information democracy, universal access to information, open government; the law of electronic resources; copyright and intellectual property rights, data protection, legal deposit; criminal liability, obscenity, indecency, incitement and pornography; defamation, liability and blasphemy; agreements, user licences and codes of practice; consumer law security; and database production - a commercial view of the law.","PeriodicalId":287467,"journal":{"name":"The International Journal on Media Management","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130788840","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Digital News - Paper, Broadcast and More Converge on the Internet","authors":"J. Palmer","doi":"10.1080/14241279909384484","DOIUrl":"https://doi.org/10.1080/14241279909384484","url":null,"abstract":"News provision in digital media is a new field in which news organizations spanning the spectre from radio, TV and print media are currently trying to establish market segments, in competition with emerged Internet-only organizations, these organizations are experimenting and utilizing the digital media. As digital media, universally accessible networked computers, are penetrating the work and leisure activities of everyday life, news providing organizations face challenges in understanding how to use the new media. The purpose of this paper is to answer the question: How is digital media shaping news provision?","PeriodicalId":287467,"journal":{"name":"The International Journal on Media Management","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130509236","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}