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Advertising & Society Quarterly最新文献

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Advertising in Popular Culture: Fredric Brown's "Pi in the Sky" 大众文化中的广告:弗雷德里克·布朗的《少年派在天空》
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0002
A. Derosa, Henry Jenkins, Peggy J. Kreshel, Edward E. Timke
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引用次数: 0
Advertising in the Archives: The John G. Zimmerman Archive 档案中的广告:约翰·g·齐默尔曼档案
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0011
Edward E. Timke, Linda Zimmerman
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引用次数: 0
An Interview with Media.Monks' Alice Andersen and Beryl Chung on Empathy and Advertising 接受媒体采访。蒙克斯的爱丽丝·安徒生和贝丽尔·钟关于移情和广告的研究
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0000
Alice Andersen, Beryl Chung, Edward E. Timke
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引用次数: 0
Cause Marketing in a Time of Polarization 两极化时代的公益营销
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0007
Martha Reeves, Deepthi Chandra, Katharine Kim
{"title":"Cause Marketing in a Time of Polarization","authors":"Martha Reeves, Deepthi Chandra, Katharine Kim","doi":"10.1353/asr.2022.0007","DOIUrl":"https://doi.org/10.1353/asr.2022.0007","url":null,"abstract":"","PeriodicalId":274029,"journal":{"name":"Advertising & Society Quarterly","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116842785","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Advertising in the Classroom: How to Produce and Distribute Podcasts 课堂上的广告:如何制作和分发播客
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0008
M. Schwartz
{"title":"Advertising in the Classroom: How to Produce and Distribute Podcasts","authors":"M. Schwartz","doi":"10.1353/asr.2022.0008","DOIUrl":"https://doi.org/10.1353/asr.2022.0008","url":null,"abstract":"","PeriodicalId":274029,"journal":{"name":"Advertising & Society Quarterly","volume":"87 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115694804","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Reprint Retrospective: Nothing Sells Like Whiteness: Race, Ontology, and American Advertising 回顾:没有什么比白人更畅销:种族、本体论和美国广告
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0009
S. Shankar
{"title":"Reprint Retrospective: Nothing Sells Like Whiteness: Race, Ontology, and American Advertising","authors":"S. Shankar","doi":"10.1353/asr.2022.0009","DOIUrl":"https://doi.org/10.1353/asr.2022.0009","url":null,"abstract":"","PeriodicalId":274029,"journal":{"name":"Advertising & Society Quarterly","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131361964","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Roundtable on Taboos and Advertising 禁忌与广告圆桌会议
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0001
Bridget Angear, M. Bartholomew, Tree Elven, Ouidade Sabri, D. Walker, Edward E. Timke
{"title":"Roundtable on Taboos and Advertising","authors":"Bridget Angear, M. Bartholomew, Tree Elven, Ouidade Sabri, D. Walker, Edward E. Timke","doi":"10.1353/asr.2022.0001","DOIUrl":"https://doi.org/10.1353/asr.2022.0001","url":null,"abstract":"","PeriodicalId":274029,"journal":{"name":"Advertising & Society Quarterly","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132349085","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Revising SMART+IE: A Classroom Activity for Increasing Diversity, Equity, and Inclusion in Communication Campaigns 修订SMART+IE:在传播活动中增加多样性、公平性和包容性的课堂活动
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0004
Tricia M. Farwell, Richard D. Waters, Z. Chen
{"title":"Revising SMART+IE: A Classroom Activity for Increasing Diversity, Equity, and Inclusion in Communication Campaigns","authors":"Tricia M. Farwell, Richard D. Waters, Z. Chen","doi":"10.1353/asr.2022.0004","DOIUrl":"https://doi.org/10.1353/asr.2022.0004","url":null,"abstract":"","PeriodicalId":274029,"journal":{"name":"Advertising & Society Quarterly","volume":"77 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134639929","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Author Meets Critics: Green Persuasion: Advertising, Voluntarism, and America's Lands 《绿色劝导:广告、自愿主义和美国土地》
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0010
J. K. Stine, M. Bartholomew, Harsha Gangadharbatla, Deborah K. Morrison, Edward E. Timke
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引用次数: 0
A Playbook for Engaging in Social and Environmental Activism in Advertising 在广告中参与社会和环境行动主义的剧本
Advertising & Society Quarterly Pub Date : 2022-03-01 DOI: 10.1353/asr.2022.0005
Harsha Gangadharbatla, Deborah K. Morrison
{"title":"A Playbook for Engaging in Social and Environmental Activism in Advertising","authors":"Harsha Gangadharbatla, Deborah K. Morrison","doi":"10.1353/asr.2022.0005","DOIUrl":"https://doi.org/10.1353/asr.2022.0005","url":null,"abstract":"","PeriodicalId":274029,"journal":{"name":"Advertising & Society Quarterly","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121306229","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
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