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Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports最新文献

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Instigators and Victims of Racism Abuse in Football 足球中种族歧视的煽动者和受害者
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 2020-01-01 DOI: 10.4018/ijabe.2020010103
Theodore Tarnanidis, G. Tsaples, J. Papathanasiou, S. Armenia
{"title":"Instigators and Victims of Racism Abuse in Football","authors":"Theodore Tarnanidis, G. Tsaples, J. Papathanasiou, S. Armenia","doi":"10.4018/ijabe.2020010103","DOIUrl":"https://doi.org/10.4018/ijabe.2020010103","url":null,"abstract":"The current research provides a mapping of the most important instigators and victims of racism abuse in football. Based on the literature review findings, it is observed that in sports, there exists an upward trend of racism incidents among different stakeholders on a daily basis, from the administrative workforce and distinct policy makers to athletes and fans. In order to investigate this trend, data was collected through the implementation of a specific project, called “BRISWA,” which is an EU-funded project that deals with the problem of racism in football and in sports in general (funded by the Erasmus+ Programme - Sport Collaborative Partnership). The survey was conducted in the field of football in six countries, Italy, Greece, Romania, Serbia, Hungary, and Bulgaria. The survey took place from August 2017 to January 2018. Our sample included people of all ages (n = 672). Data was analyzed through a combination of exploratory factor analysis and multi-criteria decision analysis. We have modeled the two distinct constructs, by running principal component analysis and then on the ranked data followed the results of the multi-criteria decision aid analysis with the Promethee software. A thorough discussion and conclusions are given for the improvement of regulations at a European level, to tackle the incidents of racism abuse in the sphere of football.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"47 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121678209","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Classifying Sport Consumers 体育消费者分类
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 2019-09-01 DOI: 10.4018/978-1-7998-1048-3.ch016
David P. Hedlund, R. Biscaia, Maria do Carmo Leal
{"title":"Classifying Sport Consumers","authors":"David P. Hedlund, R. Biscaia, Maria do Carmo Leal","doi":"10.4018/978-1-7998-1048-3.ch016","DOIUrl":"https://doi.org/10.4018/978-1-7998-1048-3.ch016","url":null,"abstract":"Sport fans rarely attend sporting events alone. While traditional consumer and sport fan behavior research often examines fans based on demographic characteristics, recent advances in understanding how sport fans co-create and co-consume sporting events provides substantial evidence that sports fans should be examined as tribal groups. Tribal sport fan groups can be identified based on seven dimensions, including membership; geographic sense of community; social recognition; shared rivalry; and shared knowledge of symbols, rituals and traditions, and people. In this research, these seven dimensions are used to classify sport fans (n=1505) through hierarchical and k-cluster analyses. The results of the cluster analyses using the seven dimensions suggest six unique clusters, labelled as (1) casual fans, (2) moderate remote fans, (3) moderate local fans, (4) local developing tribal fans, (5) remote tribal fans, and (6) tribal fans. A discussion of these six fan groups and the implications regarding associations with demographics and other important variables are provided.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"399 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133216485","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Creating a Fan Community for Sport Teams Through Social Media 通过社交媒体为运动队创建粉丝社区
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 2019-01-01 DOI: 10.4018/ijsmoc.2019010103
R. Rufer, Lisa S. Rufer
{"title":"Creating a Fan Community for Sport Teams Through Social Media","authors":"R. Rufer, Lisa S. Rufer","doi":"10.4018/ijsmoc.2019010103","DOIUrl":"https://doi.org/10.4018/ijsmoc.2019010103","url":null,"abstract":"With so many people using social media, it is no surprise that sports team at all levels are looking to use social media to increase interactions with the spectators. Consumers appear to choose to use social media to connect with the team, other fans, and feel a sense of belonging to a community. There are many articles that discuss the relationship between social media and sport; however, many of them are not supported with empirical data, nor do they address the gap between fan communities and behavior. This study uses empirical data to try to prove that there is a relationship between social media and creating a brand community for teams in the National Basketball Association (NBA). It adds to the literature by providing empirical evidence between fan communities and fan behavior.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133963660","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Impact of Athlete Role Model on the Behavioural Intentions of the Youth in Egypt 运动员榜样对埃及青少年行为意向的影响
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 2016-10-01 DOI: 10.4018/IJCRMM.2016100102
A. Mohamed, Dina Mahmoud, K. Elmogy
{"title":"Impact of Athlete Role Model on the Behavioural Intentions of the Youth in Egypt","authors":"A. Mohamed, Dina Mahmoud, K. Elmogy","doi":"10.4018/IJCRMM.2016100102","DOIUrl":"https://doi.org/10.4018/IJCRMM.2016100102","url":null,"abstract":"This study aims at examining the effect of athlete role models on the young generation including both students at school age and others at the university age purchase intentions and behaviours. Teenagers are currently considered a part of young generation (Generation Y); they have been identified as individuals born between 1977 and 1994. Young adults are major sport consumers; therefore, sport marketers target them. The reasons for this targeting are: (1) their spending power, (2) their ability to be trendsetters, (3) their receptivity to new products, and (4) their tremendous potential for becoming lifetime customers. This research has reached the conclusion that athlete role models have great impact upon teens; which helps to spread positive word of- mouth about the product or the brand and enhances brand loyalty.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"60 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126024173","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
A Social Influence Perspective on Uses of Online Football Forums 网络足球论坛使用的社会影响视角
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-7707-3.ch021
Anıl Sayan, Vehbi Gorgulu, Itır Erhart, Yonca Aslanbay
{"title":"A Social Influence Perspective on Uses of Online Football Forums","authors":"Anıl Sayan, Vehbi Gorgulu, Itır Erhart, Yonca Aslanbay","doi":"10.4018/978-1-7998-7707-3.ch021","DOIUrl":"https://doi.org/10.4018/978-1-7998-7707-3.ch021","url":null,"abstract":"This study aims to shed light on Turkish football forum users on the Internet from a social identity and uses and gratifications (U&G) perspective in order to reveal joint intentions among football fans online. The research model of the current study applies a uses and gratifications approach to examine whether fan motivations while using online football forums determine we-intentions among forum members. Social influence processes are also essential in the context of research on online forums, since they determine changes in attitudes and actions produced by the virtual social influence that may occur at different levels. Findings reveal uses and gratifications of football forum participation as maintaining interpersonal interconnectivity, generating entertainment and purposive value along with affective social identity construct determined we-intention among forum users.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"70 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121804103","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Exploring the Adoption of Sports Brand Apps 探索体育品牌应用的应用
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-7707-3.ch004
Hyun Byun, Weisheng Chiu, Jung-sup Bae
{"title":"Exploring the Adoption of Sports Brand Apps","authors":"Hyun Byun, Weisheng Chiu, Jung-sup Bae","doi":"10.4018/978-1-7998-7707-3.ch004","DOIUrl":"https://doi.org/10.4018/978-1-7998-7707-3.ch004","url":null,"abstract":"The purpose of this article was to apply the modified technology acceptance model (TAM) to examine factors influencing consumers' intention and actual behavior in using sports brand apps. Convenience sampling was conducted for Korean consumers (N = 261) of sports brand apps. Data were analyzed by partial least squares structural equation modeling (PLS-SEM) using SmartPLS 3.0. The results found that the level of enjoyment had a significantly positive effect on the perceived ease of use, while perceived ease of use also positively affected perceived usefulness. Behavioral intention to use sports brand apps was most significantly influenced by perceived enjoyment, followed by perceived usefulness, and then perceived ease of use. Moreover, behavioral intention positively affected actual behavior. In addition, a multi-group analysis carried out found differences between three age groups (20s, 30s, and 40+) regarding the use of sports brand apps. The findings provide a better understanding of consumer behavior when using sports brand apps.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"27 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124991663","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Getting Supporter Engagement in Sports 让支持者参与体育运动
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7617-4.CH007
Verónica Baena
{"title":"Getting Supporter Engagement in Sports","authors":"Verónica Baena","doi":"10.4018/978-1-5225-7617-4.CH007","DOIUrl":"https://doi.org/10.4018/978-1-5225-7617-4.CH007","url":null,"abstract":"This chapter attempts to provide a better understanding of the impact that sport marketing is having on achieving customer engagement. To accomplish this goal, the case of the Real Madrid F.C., estimated at having over 200 million supporters worldwide, is analyzed. Moreover, the team is among the top three clubs of the world in terms of followers and engagement on social media. As regards brand value, the Real Madrid F.C. is worth more than any team in the world. The combination of the aforementioned factors made the Real Madrid F.C. the appropriate brand to choose for this study, representing a leading organization in sports, business, and marketing. A number of methods were used to collect data for this study; specifically, information about the team was gathered by repeatedly browsing its website, Facebook, Twitter, Instagram accounts, and apps. Data from interviews published in business press and posts were also compiled. Additionally, a focus group was conducted to discuss the customer engagement of Real Madrid's fans.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125876470","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
AI and Individualized Education in Phys Ed and Sport 体育和运动中的人工智能和个性化教育
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-7793-5.ch002
Adrian Patrascu, M. Pătrașcu
{"title":"AI and Individualized Education in Phys Ed and Sport","authors":"Adrian Patrascu, M. Pătrașcu","doi":"10.4018/978-1-5225-7793-5.ch002","DOIUrl":"https://doi.org/10.4018/978-1-5225-7793-5.ch002","url":null,"abstract":"The development of AI technologies in recent years has opened the doors to a wide array of application domains. One field of study in particular has great potential to use this knowledge: physical education and sport. New devices and software have made their way into the field of physical activity, motivating the investigation of AI-driven technologies as a tool in developing a new type of educational system. The general scope of this chapter is to analyze the use of AI individualized education in one major field of study: physical education and sport. The use of AI technologies in training future teachers is also discussed and analyzed. The implementation of AI software in sport is brought to attention, along with relevant case studies. Limitations and hurdles in constructing intelligent support systems for training were identified. Accessibility of an AI-driven educational system was detailed, pointing out barriers with regard to culture, social environment, and age differences.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"25 2","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"113962425","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Technology and Ethical Behavior in Running Sports 跑步运动中的技术与伦理行为
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 1900-01-01 DOI: 10.4018/978-1-7998-7707-3.ch030
Norma Smith
{"title":"Technology and Ethical Behavior in Running Sports","authors":"Norma Smith","doi":"10.4018/978-1-7998-7707-3.ch030","DOIUrl":"https://doi.org/10.4018/978-1-7998-7707-3.ch030","url":null,"abstract":"Wearable technologies' popularity in sporting practices continues to grow. Runners use GPS watches and activity trackers to track steps, log miles, map courses, and monitor heart rates. Likewise, wearables are integrated into long distance running events, with race officials relying on technologies to effectively execute events. However, technologies can also enable and monitor cheating. Many studies focusing on the individual explore why cheaters make unethical decisions. Actor-Network Theory shifts cheating's focus from the individual and moral failings to an assemblage that includes not only the runner, but nonhumans, such as technology, as well. A 2015 Canadian Ironman cheating incident case study illuminates intricate relationships and networks between humans and nonhumans. By examining the intersections of cheating and technology in running sports, the authors see where and how technology works as intended or is repurposed. Whereas a human-centered approach to sport and cheating dismisses wearables' agency, Actor-Network Theory reveals their underexamined, sociotechnical complexities.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125788042","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Thermal Imaging in Evaluation of the Physical Fitness Level 热成像在身体健康水平评价中的应用
Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Pub Date : 1900-01-01 DOI: 10.4018/978-1-5225-2072-6.CH007
Teresa Kasprzyk, Agata Stanek, K. Sieroń-Stołtny, A. Cholewka
{"title":"Thermal Imaging in Evaluation of the Physical Fitness Level","authors":"Teresa Kasprzyk, Agata Stanek, K. Sieroń-Stołtny, A. Cholewka","doi":"10.4018/978-1-5225-2072-6.CH007","DOIUrl":"https://doi.org/10.4018/978-1-5225-2072-6.CH007","url":null,"abstract":"The thermoregulation mechanisms during the physical effort can be easily study by using the thermovision. The thermoregulation mechanisms in human body keep the body core temperature on basic level 37 ± 2 oC. However, the question is if there are any differences in skin surface temperature distribution between trainee sportsmen and amateur. Is there any possibility to show the sportsman level of practise using the thermal imaging? Would it be possible to evaluate the efficiency of athlete or evaluate the level of sports possibilities in average amateur who just wants to start cycle training. To find how the thermoregulation mechanisms work the different measurements were done i.e. during the cyclist endurance test for group of male cyclist (intermediate level of cycling skill) and during the Aerobic Circuit Training (ACT) for trainee and amateur group of women.","PeriodicalId":270281,"journal":{"name":"Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports","volume":"47 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129590872","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
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