{"title":"Affiliate-Marketing – die Vertriebs-Maschine","authors":"I. Kamps, Daniel Schetter","doi":"10.1007/978-3-658-18453-7_7","DOIUrl":"https://doi.org/10.1007/978-3-658-18453-7_7","url":null,"abstract":"","PeriodicalId":265604,"journal":{"name":"Performance Marketing","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131126578","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Social-Media-Advertising – Zielgruppen-Targeting auf Basis von Interessen","authors":"I. Kamps, Daniel Schetter","doi":"10.1007/978-3-658-18453-7_8","DOIUrl":"https://doi.org/10.1007/978-3-658-18453-7_8","url":null,"abstract":"","PeriodicalId":265604,"journal":{"name":"Performance Marketing","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115523562","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Influencer Marketing – mit Multiplikatoren zum Erfolg","authors":"I. Kamps, Daniel Schetter","doi":"10.1007/978-3-658-18453-7_9","DOIUrl":"https://doi.org/10.1007/978-3-658-18453-7_9","url":null,"abstract":"","PeriodicalId":265604,"journal":{"name":"Performance Marketing","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125694385","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Betrug im Performance-Marketing – Die dunkle Seite der Macht","authors":"I. Kamps, Daniel Schetter","doi":"10.1007/978-3-658-18453-7_19","DOIUrl":"https://doi.org/10.1007/978-3-658-18453-7_19","url":null,"abstract":"","PeriodicalId":265604,"journal":{"name":"Performance Marketing","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124345233","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Wandel im Performance-Marketing – Meilensteine auf dem Weg in die Gegenwart","authors":"I. Kamps, Daniel Schetter","doi":"10.1007/978-3-658-18453-7_2","DOIUrl":"https://doi.org/10.1007/978-3-658-18453-7_2","url":null,"abstract":"","PeriodicalId":265604,"journal":{"name":"Performance Marketing","volume":"50 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129141908","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}