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International Journal of Business Forecasting and Marketing Intelligence最新文献

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Analysis of the Application of Different Forecasting Methods for Time Series in the Context of the Aeronautical Industry 不同时间序列预测方法在航空工业中的应用分析
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2023-01-01 DOI: 10.1504/ijbfmi.2023.10059430
Mauri Aparecido Oliveira, Antônio Augusto Rodrigues De Camargo
{"title":"Analysis of the Application of Different Forecasting Methods for Time Series in the Context of the Aeronautical Industry","authors":"Mauri Aparecido Oliveira, Antônio Augusto Rodrigues De Camargo","doi":"10.1504/ijbfmi.2023.10059430","DOIUrl":"https://doi.org/10.1504/ijbfmi.2023.10059430","url":null,"abstract":"","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"167 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135799945","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Concerns about professional marketing careers by seniors from the beginning and post-pandemic 从疫情开始和大流行后，老年人对专业营销职业的担忧
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2023-01-01 DOI: 10.1504/ijbfmi.2023.134474
Alan D. Smith
{"title":"Concerns about professional marketing careers by seniors from the beginning and post-pandemic","authors":"Alan D. Smith","doi":"10.1504/ijbfmi.2023.134474","DOIUrl":"https://doi.org/10.1504/ijbfmi.2023.134474","url":null,"abstract":"","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"2016 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134980308","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
An expected value approach to forecast reconciliation with forecast targets and under asymmetric costs 在成本不对称的情况下，预测与预期目标对账的期望值方法
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2023-01-01 DOI: 10.1504/ijbfmi.2023.134476
Alan Fask
{"title":"An expected value approach to forecast reconciliation with forecast targets and under asymmetric costs","authors":"Alan Fask","doi":"10.1504/ijbfmi.2023.134476","DOIUrl":"https://doi.org/10.1504/ijbfmi.2023.134476","url":null,"abstract":"","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134979726","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
E-business enabled customer service management and its performance: evidence from Indian micro, small and medium enterprises 电子商务客户服务管理及其绩效:来自印度中小微企业的证据
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2023-01-01 DOI: 10.1504/ijbfmi.2023.127700
L. Aravindh Kumaran, J. Hemalatha
{"title":"E-business enabled customer service management and its performance: evidence from Indian micro, small and medium enterprises","authors":"L. Aravindh Kumaran, J. Hemalatha","doi":"10.1504/ijbfmi.2023.127700","DOIUrl":"https://doi.org/10.1504/ijbfmi.2023.127700","url":null,"abstract":"Globalised business environment has led to the adoption of e-business systems by large enterprises (LE) as well as micro, small and medium enterprises (MSMEs) to remain competitive and for business sustainability. E-business enables integration of key supply chain activities to increase efficiency and responsiveness along end-to-end supply network. Customer service management is one of the key components of supply chain management. Efficient and highly responsive customer service management is needed to attract and retain customers. To have a deeper understanding on the same, the study unearthed e-business enabled customer service management decision factors that influence performance of customer service management. Stepwise regression is performed on the data collected from micro, small and medium enterprises in India. The results highlighted that of the eight identified decision factors, four were found to significantly impact performance of customer service management. The study has implications for both entrepreneurs/managers of MSMEs as well as academicians.","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134956438","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Global perspective of the effects of digital financial inclusion and ICT intensity on socio-economic development 数字普惠金融和信息通信技术强度对社会经济发展影响的全球视角
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2023-01-01 DOI: 10.1504/ijbfmi.2023.127699
Ernest Akpaku, Zelda Arku, Stephen Boateng
{"title":"Global perspective of the effects of digital financial inclusion and ICT intensity on socio-economic development","authors":"Ernest Akpaku, Zelda Arku, Stephen Boateng","doi":"10.1504/ijbfmi.2023.127699","DOIUrl":"https://doi.org/10.1504/ijbfmi.2023.127699","url":null,"abstract":"Although digital financial inclusion (DFI) has recently received scholarly attention, large sections of these studies focused on the impacts, drivers, inhibiting factors, and firms, single and cross-countries. This study combines the partial least square structural equation modelling (PLS-SEM) and necessary condition analysis (NCA), a conceptual framework, and a global dataset to investigate the effects of DFI and the mediating role of ICT intensity on socio-economic development. The results show that ICT intensity and DFI positively influence socio-economic development and are necessary conditions. We also found that ICT regulation does not mediate the nexus between DFI, ICT intensity, and socio-economic development. The findings of this study offer global insights into the discourse and highlight theoretically the critical success factors in ICT4D (ICT for development) initiatives. It also provides insights on the level of ICT-based factors necessary for a country's socio-economic development while making better use of its limited resources.","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"182 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134956437","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Livestream marketing and consumer behavior of the online consumers in Jordan 约旦在线消费者的直播营销和消费行为
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2023-01-01 DOI: 10.1504/ijbfmi.2023.10059416
Leen Mohammad, Sana'a Al Nsour, Ayat Mohammad
{"title":"Livestream marketing and consumer behavior of the online consumers in Jordan","authors":"Leen Mohammad, Sana'a Al Nsour, Ayat Mohammad","doi":"10.1504/ijbfmi.2023.10059416","DOIUrl":"https://doi.org/10.1504/ijbfmi.2023.10059416","url":null,"abstract":"","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135750367","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Advancing crowd-funding in Indonesia: is there trust yet 印尼众筹的发展:信任还在吗
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2023-01-01 DOI: 10.1504/ijbfmi.2023.134473
Sasongko Budisusetyo, Joicenda Nahumury, Dian Oktarina
{"title":"Advancing crowd-funding in Indonesia: is there trust yet","authors":"Sasongko Budisusetyo, Joicenda Nahumury, Dian Oktarina","doi":"10.1504/ijbfmi.2023.134473","DOIUrl":"https://doi.org/10.1504/ijbfmi.2023.134473","url":null,"abstract":"","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134981133","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Economic Turbulence and EaaS Grid Computing 经济动荡与EaaS网格计算
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2021-09-20 DOI: 10.20944/preprints202109.0329.v1
P. S. JosephNg
{"title":"Economic Turbulence and EaaS Grid Computing","authors":"P. S. JosephNg","doi":"10.20944/preprints202109.0329.v1","DOIUrl":"https://doi.org/10.20944/preprints202109.0329.v1","url":null,"abstract":"Market turbulence with fiscal investment influences has altered IT infrastructure performance as business pursue extravagant new technology adoption. Yet, few studies have examined how shareware solution goes beyond Medium Size Enterprise that pushes efficiency and sustainability. This PLS-SEM integrated with dual primary compilation approach lessens shallow perceptions coupled with outlooks that streamline each phenomenal activity that is worthy of the necessity for competitive innovation. This unified model was applied to sampling respondents and analyzed using an ordinal regression relationship that generates a robust association that triggers the hypothesis acceptance. The adopting of BOINC shareware mesh network towards unified processing designs that were employed to build the yield by promising financial possibility using coordinated interworks hence improved group accomplishment and establishing greater esteem. This paper showcases a flexible inner IT infrastructure alongside the economic uncertainty with the framework advancement for Exostructure as a Service. Associated theoretical and practical implications were discussed.","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"53 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-09-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124855833","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
THE IMPACT OF SOCIAL MEDIA ON SUDAN'S UPRISING BEHAVIOR 社交媒体对苏丹起义行为的影响
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2020-11-05 DOI: 10.1504/ijbfmi.2020.10032490
Ashraf M. Attia, Merve Yanar Gürce, Rana A. Fakhr, B. Friedman
{"title":"THE IMPACT OF SOCIAL MEDIA ON SUDAN'S UPRISING BEHAVIOR","authors":"Ashraf M. Attia, Merve Yanar Gürce, Rana A. Fakhr, B. Friedman","doi":"10.1504/ijbfmi.2020.10032490","DOIUrl":"https://doi.org/10.1504/ijbfmi.2020.10032490","url":null,"abstract":"Despite its growing and significant influence on behavioural change globally, there is limited research published on the role of social media on behavioural and political change. This research proposes an integrative framework that exemplifies the impact of social media on Sudanese constituents' efforts to seek civil government. Trust, word of mouth, relationship, value, and loyalty were key social media mediating variables for the Sudanese behavioural during the uprising. These variables facilitated constituents' positive attitude toward change and the youth movement towards democracy.","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-11-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127474074","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The impact of green banking initiatives on green brand equity of banks in India 绿色银行举措对印度银行绿色品牌资产的影响
International Journal of Business Forecasting and Marketing Intelligence Pub Date : 2020-09-18 DOI: 10.1504/ijbfmi.2020.109877
S. Trott
{"title":"The impact of green banking initiatives on green brand equity of banks in India","authors":"S. Trott","doi":"10.1504/ijbfmi.2020.109877","DOIUrl":"https://doi.org/10.1504/ijbfmi.2020.109877","url":null,"abstract":"The purpose of the paper is to investigate the impact of green banking initiatives on green brand equity of banks in India. A conceptual framework is prepared to study the impact of green banking on green brand equity of banks in India. The data is collected from 30 banks (both public and private) and 1,000 banking customers (individual and institutional) through written questionnaire method. The data is analysed through linear regression on SPSS. The findings of the study indicate that green processes have a significant positive impact of green brand equity of banks in India. However, green infrastructure do not have a significant impact of green brand equity of the banks in India. The main limitation of the study was the time factor in which the study was conducted. Future research can be directed towards conducting a inter country comparison of the impact of green banking initiatives on green brand equity of banks in India.","PeriodicalId":253351,"journal":{"name":"International Journal of Business Forecasting and Marketing Intelligence","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122852056","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
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