Financial ForumPub Date : 2022-07-07DOI: 10.18282/ff.v11i2.3170
Zhuofan Zhong, Shijie Gao, Jiahui Huang, Haoyu Zhou, Siyu Xu, Yang Lin
{"title":"The Art of Investing: The Secrets of Gold and Bitcoin Prices","authors":"Zhuofan Zhong, Shijie Gao, Jiahui Huang, Haoyu Zhou, Siyu Xu, Yang Lin","doi":"10.18282/ff.v11i2.3170","DOIUrl":"https://doi.org/10.18282/ff.v11i2.3170","url":null,"abstract":"Market traders frequently buy and sell volatile assets with the goal of maximizing total returns. In the complex market, how to predict the general trend of the market more accurately, how to determine the buying point or selling point, to maximize the target income, is the primary consideration of investors more scientifically and reasonably. In this paper, based on the closing price data of bitcoin and gold on Nasdaq from September 11, 2016 to September 10, 2021,[1] we first build a LSTM neural network prediction model for sliding sequence prediction, on this basis, we build a trading strategy selection model based on nonlinear programming, and introduce Monte Carlo algorithm to optimize the solution.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"25 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132429559","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Analysis of Sales Products Based on Data Mining","authors":"Zhuofan Zhong, Sihan Wu, Runkang Yang, Yiming Qian","doi":"10.18282/ff.v11i2.3044","DOIUrl":"https://doi.org/10.18282/ff.v11i2.3044","url":null,"abstract":"With the popularization and development of the Internet, online sales are gradually replacing offline sales and occupy a major position in the sales industry. The transformation of sales mode will also be a huge challenge for commodity companies. Analyzing and mining market information and consumer feedback has become the key to network marketing. Based on the data of mathematical modeling competition for American college students in 2020, this paper mainly uses mathematical methods such as correlation analysis, multiple Logistic regression and natural language processing to formulate sales strategies for microwave ovens, hair dryers and baby nipples launched and sold by Sunshine Company in the online market, and analyze customer feedback data.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122374359","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Financial ForumPub Date : 2022-07-07DOI: 10.18282/ff.v11i2.3169
Meng-xiao Sun
{"title":"The Choice and Innovative Development of Enterprise Financing Methods in the Big Data Environment","authors":"Meng-xiao Sun","doi":"10.18282/ff.v11i2.3169","DOIUrl":"https://doi.org/10.18282/ff.v11i2.3169","url":null,"abstract":"With the trend of innovation and entrepreneurship and the support of national policies, small and medium-sized enterprises have sprung up in recent years, and in this process, financing problems have always existed with the birth of enterprises. Capital is the blood of the enterprise, is the necessary condition for the enterprise to carry out and maintain business activities, there is not enough funds, the survival and development of the enterprise is difficult to be guaranteed, in this process, financing is an indispensable and important link of each enterprise. In the financing process, this paper is mainly based on external financing, whether it is for the demand side of funds or the supply side, it is necessary to grasp a certain amount of data and information to make decisions, in the big data environment, this is undoubtedly both an opportunity and a challenge, big data analysis to obtain a full range of multi-level data to more systematically analyze the cost-effectiveness of enterprises, company value, etc. At the same time, how to rationally use big data and how to reasonably choose financing methods to help enterprises successfully raise funds is a problem that every enterprise needs to pay attention to. Based on this, this paper gives relevant analysis and suggestions on the choice of financing methods in the modern enterprise big data environment in view of the problems faced by the development of the enterprise financing model.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"29 5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123580253","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Financial ForumPub Date : 2022-04-05DOI: 10.18282/ff.v11i1.2768
Junyan Xue
{"title":"The Divorce of Ownership from Control and Stakeholders","authors":"Junyan Xue","doi":"10.18282/ff.v11i1.2768","DOIUrl":"https://doi.org/10.18282/ff.v11i1.2768","url":null,"abstract":"It is said that within a company, shareholders are after profit making while managers are after their own interests. Also, corporations are said to have stakeholders other than shareholders and managers that are affected by the actions they take, though not owning or employed by them. It will be discussed in this essay that whether the statement is accurate.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"384 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132163883","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Financial ForumPub Date : 2022-04-05DOI: 10.18282/ff.v11i1.2778
Li-Hua Lin, W. Gong, Wenlong Xing, Ruiying Chen, Hongyu Ye
{"title":"Research on the Tax Policy of Cross-Border E-Commerce Company in Fujian Pilot Free Trade Zone","authors":"Li-Hua Lin, W. Gong, Wenlong Xing, Ruiying Chen, Hongyu Ye","doi":"10.18282/ff.v11i1.2778","DOIUrl":"https://doi.org/10.18282/ff.v11i1.2778","url":null,"abstract":"With the rapid development of China's foreign trade, cross-border e-commerce companies have also emerged successively, and the corresponding tax policies and free trade zones to promote their development have also been rapidly established and improved.In the process of the free trade zone and the development of e-commerce enterprises, the formulation and improvement of tax policies will directly affect the development of the whole free trade zone and cross-border e-commerce industry.Starting with the current tax policies of Fujian Free Trade Zone, this paper analyzes the current tax preferential policies in China, and further improves the current problems of China's tax policies to provide reference for the healthy development of China's cross-border e-commerce.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126317607","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Financial ForumPub Date : 2022-04-05DOI: 10.18282/ff.v11i1.2625
Shan Li
{"title":"Research on Brand Marketing Strategy in the New Media Era","authors":"Shan Li","doi":"10.18282/ff.v11i1.2625","DOIUrl":"https://doi.org/10.18282/ff.v11i1.2625","url":null,"abstract":"As the continuous development of the times, modern information technology has been widely used and gradually becoming part of people’s lives, prompting the constant innovation of China’s enterprises in management. In the new media era, China’s small and medium-sized enterprises (SMEs) get some development opportunities in brand marketing. Based on this, this article first explains the present situation of the marketing of SMEs in the new media era and then studies the brand marketing strategies.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"44 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115172514","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Financial ForumPub Date : 2022-04-05DOI: 10.18282/ff.v11i1.2618
W. Liu
{"title":"Research on the Choice and Control Strategy of Pharmaceutical Enterprises' Marketing Channels in the New Media Era","authors":"W. Liu","doi":"10.18282/ff.v11i1.2618","DOIUrl":"https://doi.org/10.18282/ff.v11i1.2618","url":null,"abstract":"Today, the development of new media has become the mainstream of the Times, and the relationship between all walks of life and new media is getting closer and closer. In short, more and more businesses and some small and medium-sized enterprises are also actively establishing their own WeChat companies, hoping to expand the influence of corporate communication through new media channels and explore more potential customers. The market is becoming increasingly competitive for a company, especially in the context of China 2025. In order to adapt to the trend of the Times, enterprises must strengthen brand construction. In this context, pharmaceutical enterprises innovate, develop and improve the quality and ability of marketing management has become the focus of its modernization and sustainable development. In view of this, based on the marketing channels of pharmaceutical enterprises, starting from the marketing environment under the background of the new media era, this paper analyzes and draws lessons from the selection and control strategy of the marketing path of pharmaceutical enterprises in China.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"50 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127470366","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Financial ForumPub Date : 2022-04-05DOI: 10.18282/ff.v11i1.2654
Zixi Ning
{"title":"Suggestions on the Prevention and Disposal of Non-Performing Assets of China Construction Bank","authors":"Zixi Ning","doi":"10.18282/ff.v11i1.2654","DOIUrl":"https://doi.org/10.18282/ff.v11i1.2654","url":null,"abstract":"To effectively solve the problem of non-performing asset management, the Chinese government has adopted a series of major policy measures. However, China's state-owned commercial banks dispose of non-performing assets on a large scale, and the operation methods and management methods for disposing of non-performing assets are relatively simple. These non-performing assets not only seriously reduce the capital anti-risk and risk management capabilities of commercial banks, but also have a certain negative impact on the stable and healthy operation of the national financial system, thus seriously affecting the healthy and stable development of the entire national economy. Therefore, effectively resolving the bank's non-performing assets has become a top priority for state-owned commercial banks.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"74 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133575978","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Financial ForumPub Date : 2022-04-05DOI: 10.18282/ff.v11i1.2499
Qing Tian
{"title":"On the Gaming Behavior of Institutional Investors’ Participation in Corporate Governance","authors":"Qing Tian","doi":"10.18282/ff.v11i1.2499","DOIUrl":"https://doi.org/10.18282/ff.v11i1.2499","url":null,"abstract":"Following the very rapid development of the real manufacturing economy in China, institutional investors in China have been expanding rapidly, which is of positive significance for standardizing the financial market and promoting the reform of the market economy and the development of the manufacturing economy. At present, pension funds as well as mutual funds in China take the lead, and investors from various institutions are directing the domestic securities market to implement the institutionalized physical reform of the investment body. However, much of the current equity of enterprises in China, especially most private enterprises, is held by controlling shareholders, with less equity held collectively by these institutional investors. Moreover, with the imperfection of our domestic capital management market, institutional investors tend to be even less motivated as well as less concerned about participating in corporate governance. How to promote the governance effectiveness of institutional investors has been the focus of experts and scholars in the development process of enterprises. Therefore, focusing on the gaming perspective, this paper analyzes in depth the factors that affect the governance behavior of institutional investors, and puts forward relevant suggestions based on the above issues, aiming to give full play to the effectiveness of governance of each institutional investor in enterprises.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"71 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130759694","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Financial ForumPub Date : 2022-04-05DOI: 10.18282/ff.v11i1.2628
Andong Liu
{"title":"Research on the Impact of Cross-Border E-Commerce on Trade Between China and Mongolia","authors":"Andong Liu","doi":"10.18282/ff.v11i1.2628","DOIUrl":"https://doi.org/10.18282/ff.v11i1.2628","url":null,"abstract":"The smooth implementation of the “belt and Road Initiative” has also promoted the development of multinational economy and trade, among which cross-border e-commerce, as an emerging means of transaction, is gradually developing into the preferred way of transaction for all countries. Mongolia is an important partner of China with close relations. The level of cross-border e-commerce and international trade cooperation between the two countries is still lagging that of other countries along the belt and road. Starting from the actual national conditions and economic and trade development foundation of the two countries, this chapter analyzes the impact of cross-border e-commerce development on China-Mongolia international trade cooperation, and provides countermeasures for promoting the development of bilateral cross-border e-commerce.","PeriodicalId":242006,"journal":{"name":"Financial Forum","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132902090","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}