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Strategi Promosi Agen Properti Independen Pada Media Online 独立物业代理在网上媒体的推广策略
Jurnal Komunikasi Profesional Pub Date : 2018-12-16 DOI: 10.25139/JKP.V2I2.1376
Y. Fitria, F. Farida
{"title":"Strategi Promosi Agen Properti Independen Pada Media Online","authors":"Y. Fitria, F. Farida","doi":"10.25139/JKP.V2I2.1376","DOIUrl":"https://doi.org/10.25139/JKP.V2I2.1376","url":null,"abstract":"The development of online media is now a powerful weapon to help promote. It is the sophistication of various online media features that are utilized by independent property agents to be able to compete with other agents and carry out the best promotional strategies. This study aims to find out an overview of the promotional strategies used by independent property agents on online media. This study uses qualitative research methods with the type of analysis research. The results showed that the two subjects had online media accounts each with different advertising characteristics, but from several online media used according to the most effective subject in property promotion was using rumah123.com and then OLX.Keywords:Promotion Strategy, Independent Property Agent, and Online Media","PeriodicalId":225399,"journal":{"name":"Jurnal Komunikasi Profesional","volume":"46 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132727706","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 4
Komunikasi Interaktif Grup Facebook Komunitas Suwec Startup Ekonomi Kreatif 互动群组Facebook群组创建创建经济
Jurnal Komunikasi Profesional Pub Date : 2018-12-16 DOI: 10.25139/JKP.V2I2.1374
R. Rahardi
{"title":"Komunikasi Interaktif Grup Facebook Komunitas Suwec Startup Ekonomi Kreatif","authors":"R. Rahardi","doi":"10.25139/JKP.V2I2.1374","DOIUrl":"https://doi.org/10.25139/JKP.V2I2.1374","url":null,"abstract":"In order to control the numbers of a Surabaya’s population whose numbers are increasing every year,the Surabaya City Government implementsFamily Planning program. Currently, family planning program has run well and 99.74% of the acceptors are women (wives). Whereas for families whose wives have problems with various family planning methods, they choose not to use family planning program.  To encourage the number of acceptors of male family planning programs, the Surabaya City government will launch an advertisement about it. To support the effectiveness of these advertisements, the emotions of the male receptors is studied. The results show that the positive emotions when using male contraception were 79%. Emotions with the highest valuesshould be considered when designing ads.Keywords:Emotion, Family Planning Program, Man FP","PeriodicalId":225399,"journal":{"name":"Jurnal Komunikasi Profesional","volume":"85 8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116306155","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Pola Komunikasi Interpersonal Kakak Damping Campus Sosial Responsibility Unitomo Periode 2017 兄弟间交流模式，社会责任一神论2017年
Jurnal Komunikasi Profesional Pub Date : 2018-06-01 DOI: 10.25139/jkp.v2i1.934
Suryati Wulandari
{"title":"Pola Komunikasi Interpersonal Kakak Damping Campus Sosial Responsibility Unitomo Periode 2017","authors":"Suryati Wulandari","doi":"10.25139/jkp.v2i1.934","DOIUrl":"https://doi.org/10.25139/jkp.v2i1.934","url":null,"abstract":"Campus Social Responsibility is a Surabaya government’s program as an effort to save the children who have social welfare problems in Surabaya. The aim of this program is to rescue the children who almost and already dropout of their school by making them to get an education like the other children. CSR involves  the students from civitas academica of universities in Surabaya. The students from third semester until sixth semester who can attend CSR program because it hopes that they are able to identify and solve the problem of them.  The type of this research is descriptive qualitative analysis by using interpersonal communication analysis by Joseph A. Devito. The writer uses the depth interview techniques as data collection techniques, and literature studies because the technique makes it possible to extract data.Keywords: Patterns, Interpersonal Communication, Unitomo CSR Assistance 2017","PeriodicalId":225399,"journal":{"name":"Jurnal Komunikasi Profesional","volume":"83 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123054946","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Preferensi Mahasiswa Terhadap Marketing Communication Mix 学生对通信营销的偏好
Jurnal Komunikasi Profesional Pub Date : 2018-06-01 DOI: 10.25139/jkp.v2i1.916
H. Wono
{"title":"Preferensi Mahasiswa Terhadap Marketing Communication Mix","authors":"H. Wono","doi":"10.25139/jkp.v2i1.916","DOIUrl":"https://doi.org/10.25139/jkp.v2i1.916","url":null,"abstract":"By using multiple marketing communication mix tools for private college probably spent expenses. The results of preference from students who have received various promotions and finally chose a X private college in Surabaya with the highest value of 9.05 is the existence of an expo or education exhibition since they at junior high school. Actively presentation about the benefits of an institution directly to the target market is the main preference of eleven (11) other marketing communication mix tools. Hopefully this research can be a reference for future promotion planning so much more effective in choosing a marketing communication mix tools that will use by X private college. Keywords: Preference, marketing communication mix, private college","PeriodicalId":225399,"journal":{"name":"Jurnal Komunikasi Profesional","volume":"115 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114653013","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Peningkatan Pelayanan Berbasis Strategi Komunikasi Organisasi pada RSUD Luwu 增加以卢武县为基础的组织通信战略服务
Jurnal Komunikasi Profesional Pub Date : 2018-06-01 DOI: 10.25139/JKP.V2I1.910
A. Hele, Nurannafi Farni Syam Maela
{"title":"Peningkatan Pelayanan Berbasis Strategi Komunikasi Organisasi pada RSUD Luwu","authors":"A. Hele, Nurannafi Farni Syam Maela","doi":"10.25139/JKP.V2I1.910","DOIUrl":"https://doi.org/10.25139/JKP.V2I1.910","url":null,"abstract":"The purpose of this study is to describe the organization's communication strategy to improve patient service in Luwuk Regional Public Hospital. In this study, the researcher uses qualitative research method in order to know or to describe the facts of the events studied so that it facilitates the researcher to obtain objective data in order to know and to understand the Organization's Communication Strategy on Service in Luwuk Regional Public Hospital. The result of this research can be concluded that the organization communication strategy related to the effort of delivering message has not supported the occurrence of effective communication yet. This is because the message delivered verbally is unclear to the subordinate so that it needs to re-delivery and submission of information back, medicine naming verbally so that it is misidentified by by the nurse, via phone also raises the unclearness of messages and poor doctor's writing that sometimes complicate the task of a nurse so that it will give impact on service pattern. The second is timing; organizational communication strategy related to timing in the delivery of messages is still not optimal. Keywords: communication strategy, organization, service","PeriodicalId":225399,"journal":{"name":"Jurnal Komunikasi Profesional","volume":"87 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116459361","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Corporate Value: Persona pada Company Profile PT. Kereta Api Indonesia
Jurnal Komunikasi Profesional Pub Date : 2018-06-01 DOI: 10.25139/JKP.V2I1.843
Alfitra Maharindra Muhammad, Sanhari Prawiradiredja, Irmia Fitriyah
{"title":"Corporate Value: Persona pada Company Profile PT. Kereta Api Indonesia","authors":"Alfitra Maharindra Muhammad, Sanhari Prawiradiredja, Irmia Fitriyah","doi":"10.25139/JKP.V2I1.843","DOIUrl":"https://doi.org/10.25139/JKP.V2I1.843","url":null,"abstract":"Kereta Api Indonesia is a train state-owned holding(BUMN). They create meaning by company profile video using Youtube.  Companny profile  is a  business  that  explain  the  companny  thoroughly.  What  is  meant is  the  companys value  as well  as  the  value  of  the  products. Researches will also  discuss   about  the  content  of  the  video  and  also  provide  a  detailed  discussion  in  this  study. This  research uses  qualitative   method,  that  is  by  analytical  descriptive  method  by  looking  at  video  recording  companny  profile  of Kereta Api Indonesia.Keywords: companny profile, train, corporate value","PeriodicalId":225399,"journal":{"name":"Jurnal Komunikasi Profesional","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130950797","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 7
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