Stallion Journal for Multidisciplinary Associated Research Studies最新文献

{"title":"Mastering the Art of Marketing Communications: Strategies for Success in the Digital Age","authors":"Dhrgham Ibrahim AL. Shukri","doi":"10.55544/sjmars.3.2.4","DOIUrl":"https://doi.org/10.55544/sjmars.3.2.4","url":null,"abstract":"The research topic was chosen as a result of the importance of communications in organizations in general and the marketing process in particular. Without communications, the organization cannot survive and continue. The problem of the study was diagnosed in the lack of sales of some types of products of the General Company for the Production of Vegetable Oils, despite their distinction, position, and reputation in the market and so on. Its products have standard specifications, lack of channels for communicating with customers, and find out whether the management of the researched company has a comprehensive perception of the concept of integrated marketing communications. Therefore, the research aimed to know the type of relationship and the extent of the influence occurring between integrated marketing communications as an independent variable represented by its nine dimensions and marketing performance. As a dependent variable, represented by its four dimensions, using the descriptive and analytical approach, and for this reason, two main hypotheses were formulated for the research, from which nine hypotheses branched. In order to achieve these goals, the study was applied in the General Company for the Manufacture of Vegetable Oils using the descriptive and analytical approach, with a purposive sample of (84) individuals from the department managers and the company’s employees. Through the questionnaire and analyzing it statistically using statistical methods (arithmetic mean, standard deviation, relative importance, coefficient of determination, R, simple correlation coefficient, test 2, exploratory factor analysis test, latent root KMO scale, Bartlett’s test) in the statistical analysis program 23 SPSS, as well as personal interviews conducted by the researchers, which showed the methods. There are a number of statistical results, the most important of which is the existence of a significant correlation and influence between marketing communications and marketing performance. In conclusion, the researchers presented a set of recommendations and proposals, the most important of which can be mentioned, the most important of which is the need for the state to protect and support the company’s products by imposing a customs tax on similar imported products, as well as the necessity of managing the company. The research subject raised her employees' awareness of her desire to increase marketing performance and informed them of her level of performance on a regular basis, in order to detect and correct deviations And we can say The current research aims to test the extent of the impact of marketing communications, represented by its elements (advertising, personal selling, sales promotion, public relations, publishing, and direct marketing, on customer satisfaction, and through it, we can determine the extent of the impact of the marketing communications strategy on customer satisfaction. The problem of the research was represented by the diffic","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"312 6","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141012270","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Investigation the Gamma Ray Shielding Parameters for Portland Cement Doped with Several Metal Oxides","authors":"Ali M. Ahmed, R. Y. J. AL-Salih, Sabah Mahmoud Aman, Allah Jaff","doi":"10.55544/sjmars.3.2.3","DOIUrl":"https://doi.org/10.55544/sjmars.3.2.3","url":null,"abstract":"In this research, gamma ray photons emitted from radioactive sources (Cs-137, Ra-226) with energies (186, 242, 295, 352, 609, 662, 1120, 1765) keV, respectively, to study some parameters, Such as the linear attenuation coefficient ( , mass attenuation coefficient (  for shield made of composite materials consisting of cement as the base material reinforced with different materials (magnesium oxide MgO , tungsten oxide WO3) nanoparticles with different reinforcement ratios (10, 30, 50) % and thickness (0.5) cm to protect against radiation. For this purpose, a sodium iodide detector activated with thallium with dimensions (  was used with an integrated measuring system, to determine the suitability of these shields for use in the field of gamma ray protection. The results showed that the values ​​of these parameters are affected by changing the reinforcement ratios and the gamma ray energy. It was found that when increasing the reinforcement ratio of the shield led to an increase in the linear and mass attenuation coefficient, and in contrast, a decrease in the values ​​of each occurs when the gamma ray energy of the used radioactive source is increased, especially at a concentration of 50 % and at energy (1765) Kev.","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"4 7","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141014090","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Evaluating the Cost-Benefit Analysis of Climate Adaptation Strategies on Coastal Communities","authors":"Mohamed Ahmed Salih Hassan, Omer Mansuor Alsharef","doi":"10.55544/sjmars.3.2.2","DOIUrl":"https://doi.org/10.55544/sjmars.3.2.2","url":null,"abstract":"Climate change poses significant challenges to coastal communities worldwide, necessitating the development and implementation of effective adaptation strategies. This research undertakes a rigorous evaluation of the cost-benefit analysis (CBA) associated with various climate adaptation measures tailored to coastal settings. Employing a multidisciplinary approach, encompassing economic, environmental, and social dimensions, the study aims to elucidate the intricate interplay between costs and benefits inherent in these strategies. Through meticulous data collection and methodological rigor, key factors influencing the cost-effectiveness of adaptation interventions are identified and analyzed. The findings reveal nuanced insights into the effectiveness and efficiency of different adaptation approaches, shedding light on their relative merits and limitations. Moreover, this research contributes to advancing the theoretical underpinnings of CBA in the context of climate adaptation, offering practical recommendations for policymakers, planners, and stakeholders tasked with enhancing the resilience of coastal communities. By bridging the gap between theory and practice, this study underscores the imperative of informed decision-making and proactive action in safeguarding coastal regions against the impacts of climate change.","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"8 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140720423","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Efficiency of The Plants' (Phragmites Australis L.) Developing in The Waters of The Tigris River Polluted in its Tissue","authors":"Ibrahim Abed Alwan, Ibrahim Omar Saeed, Mohammed Ghadban Farhan","doi":"10.55544/sjmars.3.2.1","DOIUrl":"https://doi.org/10.55544/sjmars.3.2.1","url":null,"abstract":"This research began in October 2022 and continued until December 2023. During this period, four sites along the Tigris River within Saladin Governorate were selected. It was observed that the lead element accumulated in the roots of the reeds (Phragmites) exceeded the overall green biomass of the plant significantly. Specifically, for the second station in February, the lead concentration reached 1.127 milligrams per liter. Statistical analysis indicates significant differences in monthly averages and station averages across the study sites","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"74 12","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140741670","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Macro and Micro Anatomical Comparative Study for Liver, Kidney and Testis Between the Albino Rat and Pigeon","authors":"Shurooq Hameed Majeed Alnassiri","doi":"10.55544/sjmars.3.1.1","DOIUrl":"https://doi.org/10.55544/sjmars.3.1.1","url":null,"abstract":"The present study was designed to demonstrate the anatomical and histological variations between the certain organs in both the rat as a model of experimental mammals and pigeon as an avian model. Five albino rats and five pigeons were utilized, the liver, kidney and the testicles were taken from those animals after scarifying and specimens were taken from those organs, fixed in 10 % formalin for 24 hours before transferred for histological technique, the slices were stained with hematoxylin and eosin. The anatomical observation indicated that the liver of rat was formed by right, left lobes and intermediate, located in the anterior part of abdomen, in the pigeon, had two lobes without gall bladder. The kidney of the rat was bean shaped, brown reddish color with idented medial border present in the abdominal cavity near and around the lumbar vertebrae, the kidney of pigeon was lobulated into three and the kidney was lodged on the ventral aspect of the synsacrum. \u0000The testis of rat was oval in shape present in the scrotum, and in the pigeon located in the abdominal and pelvic cavity.  The histological result indicated the liver of rat was with columns of polygonal liver cells surrounded by blood sinusoids draining in the central vein, while in the pigeon, the cells were present in groups also had blood sinusoids with Kupffer cells and central vein for draining the blood outside the liver, the kidney of both types had an cortex and medulla with presence of glomeruli in the cortex, both had proximal and distal convoluted tubules , in the pigeon there is no thin segment of Henle loops . \u0000The testis was occupied by seminiferous tubules in both types and each tubule was containing the different types of spermatic cells and spermatozoa, also Leydig cells were present in groups, spermatogenesis was intensive in pigeon in cases of seasonal phase in conclusion, variation for the visceral organs in both rats and pigeon were determined also histological differences were present, otherwise similarities were also observed.","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":" 12","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140385411","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Caste Issue in Literature and Regional Literature","authors":"Ravindra Kumar Singh","doi":"10.55544/sjmars.2.4.2","DOIUrl":"https://doi.org/10.55544/sjmars.2.4.2","url":null,"abstract":"The key objective of this piece of writing is to examine the manner in which caste is portrayed as a subject for two popular schools of writing in India, that is, Indian Literature in English & Indian Literature in other languages. The collaboration of David Davidar & Omprakash Valmiki is chosen for the post. Among their plays, The House of Blue Mangoes (2002) & Joothan: A Dalit's Life (2003) are selected because they deal with caste problems. Both plays are critical portrayals of the lives of low-caste citizens & their efforts to come to grips with the truth of their shackled life. This is not a question of classifying the two schools of writing, but of examining their disparities in the way they explain the caste concept as portrayed in mainstream writing and regional writing. In order to understand the developments in writing & regional writing, it is important to have an overview of Indian literature in English & Indian literature in English translation.","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"107 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123246182","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Exploring Diaspora Identities and Media Consumption among Indian Immigrants in the United States","authors":"Rajiv Kumar, Muriel Fernandes, Vandana Goswami","doi":"10.55544/sjmars.2.4.1","DOIUrl":"https://doi.org/10.55544/sjmars.2.4.1","url":null,"abstract":"This study delves into the experiences of Asian Indian immigrants residing in the United States and explores the intricate relationship between diasporic identities and media consumption. Grounded in the framework of cultural proximity, social identity theories, and the uses and gratifications perspective, the research investigates the viewership preferences and motivations of Asian Indian immigrants towards Indian television programming. Despite their extensive time living abroad, these immigrants actively choose ethnic programming, specifically Indian television accessible through satellite dishes, as a means to reinforce their ethnic identity, stay informed about India, and nurture a sense of connection to their cultural roots. By providing post-2014 insights into the dynamics of Asian Indian social identity, television consumption patterns, and the uses and gratifications derived from ethnic media, this study contributes to a deeper understanding of how diasporic individuals actively engage with media content to fulfill their needs for cultural preservation, reaffirmation of identity, and a continued link with their country of origin. The findings have implications for media organizations aiming to cater to diverse audiences and for scholars examining the interplay between media consumption and diasporic identities within an ever-evolving media landscape.","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"93 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129054284","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"What Is More Important: The Age and Size of a University or Its Accreditation in Gauging Which of Their Degrees Better Represents Value for Money (Quality and Recognition)?","authors":"Stanley A. V. Paul (Sr.), Emil Gjorgov, Ivor B. English, Stanley A. V. Paul (Jr.), Yogita Rajkumar, Roslyn Glasgow","doi":"10.55544/sjmars.2.3.2","DOIUrl":"https://doi.org/10.55544/sjmars.2.3.2","url":null,"abstract":"The size and age of the university are critical factors as they indicate history and reputation. However, accreditation provides a standardized quality measure and a tangible assessment of the program's adherence to established benchmarks and standards. In the context of which is more essential, either the age and size of a university or its accreditation, in gauging which of their degrees better represents value for money (quality and recognition), the current study assesses the role of accreditation in guaranteeing educational standards and enhancing the value of degrees, and investigate the impact of age and size on educational quality and recognition. The research paper uses a content analysis technique to review a vast range of academic literature, exploring existing studies to find answers to the problem. It was revealed that accreditation is more important than a university's size and age in gauging the value for money of its degree as it ensures that the university meets specific standards and quality recognition, assuring students regarding the credibility and value of the degree awarded.","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"600 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123162094","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"What are the Criteria and Standards Used to Appoint Adjuncts, Assistants and Associate Professors, and How Do Their Roles and Functions Differ in a University?","authors":"Stanley A. V. Paul (Sr.), Emil Gjorgov, Ivor B. English, Stanley A. V. Paul (Jr.), Yogita Rajkumar, Roslyn Glasgow","doi":"10.55544/sjmars.2.3.3","DOIUrl":"https://doi.org/10.55544/sjmars.2.3.3","url":null,"abstract":"The selection process for adjunct, assistant, and associate professors in universities adheres to predetermined criteria and standards to guarantee the appointment of competent individuals capable of making valuable contributions to the academic community (Montilla, 2021). The criteria and standards used to designate different levels of professors and their duties and functions are critical to the university's overall academic success and resiliency. Considering this, the proposed study sought to evaluate the criteria and standards utilized to designate adjunct, assistant and associate professors and the distinctions in their roles and functions within a university context. A qualitative research approach was used in the proposed research to thoroughly analyze the criteria, standards, responsibilities, and functions of adjunct, assistant, and associate professors at academic institutions. Secondary data was gathered from scholarly sources and analyzed using content analysis to discover reoccurring themes and trends. The study results indicate that Adjunct faculty members are commonly selected based on their professional background and specialized knowledge in a specific area, thereby imparting practical insights to the academic setting. In contrast, assistant professors are subject to more stringent criteria and standards: they are assessed based on their qualifications, research output, teaching performance and contributions. \u0000On the other hand, associate professors must have a considerable track record of academic achievement, including research publications, grant submissions, teaching ability, leadership talents, and reputation within their areas (Hafsteinsdóttir et al., 2017). \u0000The distinctions in responsibilities and duties among adjunct, assistant, and associate professors are predicated upon their proficiency, knowledge, and scholarly accomplishments. \u0000A recommended strategy for enhancing faculty standards and operations involves a comprehensive approach encompassing transparent evaluation, conducive surroundings, guidance, teamwork, research assistance, leadership initiatives, and periodic evaluation.","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122606090","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Impact of Micro Finance on the Development of Small Scale Enterprises in the Gujarat","authors":"Abuzar H. Vora","doi":"10.55544/sjmars.2.3.4","DOIUrl":"https://doi.org/10.55544/sjmars.2.3.4","url":null,"abstract":"This study's main goal is to evaluate the effect of microfinance on Small and Medium-Sized Enterprises (SMEs) in Gujarat by using the Gujarat as a case study. The simple random sampling procedure was used to choose the 60 MFIs and 140 SMEs that made up the sample size for the study. A structured questionnaire was created to make it easier to gather pertinent data for analysis. Data presentations and analysis have strategically used descriptive statistics, which uses straightforward percentage graphs and illustrations. The study's conclusions show that a sizable portion of SMEs are aware of MFIs' existence, and some recognize the beneficial effects of MFI loans in encouraging their growth. In addition to providing financial assistance, it is advised that microfinance institutions always offer expert guidance to SMEs since this will help them determine if the amount they are requesting is too much or too little for the project. The microfinance institutions should hold seminars and workshops to inform SMEs about their policies, the wise use of money for SMEs, and the criteria used to evaluate loans. To gain the faith and trust of SME's, the microfinance banks should also start additional development initiatives.","PeriodicalId":225113,"journal":{"name":"Stallion Journal for Multidisciplinary Associated Research Studies","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129502713","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}