Susy Rahmawati, Miftahul Nuril Silviyah, Nur Syifa’ul Husna
{"title":"Implementation of Data Mining in Shopping Cart Analysis using the Apriori Algorithm","authors":"Susy Rahmawati, Miftahul Nuril Silviyah, Nur Syifa’ul Husna","doi":"10.33005/ijdasea.v1i1.5","DOIUrl":"https://doi.org/10.33005/ijdasea.v1i1.5","url":null,"abstract":"Market basket analysis is one of the techniques of knowledge mining used in a broad dataset or\u0000 database to find a collection of items that are interwoven. Generally used in a sale, the most relevant\u0000 shopping cart data is used. This methodology has been widely applied in different multinational or foreign\u0000 industries and is very useful in consumer buying preferences. Technology advances change business trends\u0000 dramatically, shifting customer demands require increased surgical accuracy of business. In this research,\u0000 the writer wants to analyze the shopping cart using apriori algorithm, with a dataset from the Kaggle web.\u0000 Using anaconda software features with the Python programming language is expected to create knowledge\u0000 overwriting consumer buying patterns. In conclusion, this pattern can be used to support industry in\u0000 managing its company activities.","PeriodicalId":220622,"journal":{"name":"Internasional Journal of Data Science, Engineering, and Anaylitics","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128798926","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}