Journal of Economics, Business, and Government Challenges最新文献

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ANALYSIS OF THE EFFECTIVENESS OF THE GOVERNMENT'S ASSISTANCE FOR MICRO BUSINESSES ON CULINARY SECTOR MSMES IN THE MASS OF THE COVID-19 VIRUS PANDEMIC IN SAWAH BESAR DISTRICT, CENTRAL JAKARTA 分析雅加达中部sawah besar区2019冠状病毒病疫情期间政府对烹饪行业中小微企业援助的有效性
Journal of Economics, Business, and Government Challenges Pub Date : 2021-11-01 DOI: 10.33005/ebgc.v4i2.200
Mochamad Arief Iskandar, S. Santoso, Ridho Sunella Putra, Gita Thessa Lonika Putri, Reza Wahyu Perdana, Purna Irawan
{"title":"ANALYSIS OF THE EFFECTIVENESS OF THE GOVERNMENT'S ASSISTANCE FOR MICRO BUSINESSES ON CULINARY SECTOR MSMES IN THE MASS OF THE COVID-19 VIRUS PANDEMIC IN SAWAH BESAR DISTRICT, CENTRAL JAKARTA","authors":"Mochamad Arief Iskandar, S. Santoso, Ridho Sunella Putra, Gita Thessa Lonika Putri, Reza Wahyu Perdana, Purna Irawan","doi":"10.33005/ebgc.v4i2.200","DOIUrl":"https://doi.org/10.33005/ebgc.v4i2.200","url":null,"abstract":"\u0000 \u0000 \u0000 \u0000The economic chaos that has occurred in almost all parts of the world has an unstable global economic condition due to the Corona Virus. In the midst of the onslaught of the global economic crisis, small, medium and large businesses are all affected by the Corona Virus outbreak that has attacked the whole world. Since the Corona Virus attacked the entire world, many MSMEs have experienced many obstacles and obstacles, especially in terms of capital. The government is trying to solve this problem by launching a financing program for MSMEs and cooperatives, namely Assistance for Micro Businesses (BPUM). The purpose of this study was to determine the effectiveness of Assistance for Micro Business Actors (BPUM) in increasing the income of MSMEs in Sawah Besar District, Central Jakarta. The data collection process was carried out by giving a number of questionnaires to several traders selling around the Sawah Besar District, totaling 10 respondents. This research approach uses quantitative descriptive methods. The results showed that the impact of the Covid-19 pandemic was that the MSME assistance program had a positive impact on MSME income in Sawah Besar District, Central Jakarta. So it is advisable for the government to continue to run the Assistance for Micro Businesses (BPUM) program to help MSME capital problems. The results showed that the impact of the Covid-19 pandemic was that the MSME assistance program had a positive impact on MSME income in Sawah Besar District, Central Jakarta. So it is advisable for the government to continue to run the Assistance for Micro Businesses (BPUM) program to help MSME capital problems. The results showed that the impact of the Covid-19 pandemic was that the MSME assistance program had a positive impact on MSME income in Sawah Besar District, Central Jakarta. So it is advisable for the government to continue to run the Assistance for Micro Businesses (BPUM) program to help MSME capital problems. \u0000 \u0000 \u0000 \u0000","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"101 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133796370","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
KOREAN BOY GROUP FANS IN INDONESIA: SNA STUDY #WE LOVE YOU JUNGKOOK VS #FULL ALBUM 印度尼西亚的韩国男团粉丝:sna study #我们爱你jungook vs #完整专辑
Journal of Economics, Business, and Government Challenges Pub Date : 2021-11-01 DOI: 10.33005/ebgc.v4i2.195
Tri Nada Nisrina, Osly Usman
{"title":"KOREAN BOY GROUP FANS IN INDONESIA: SNA STUDY #WE LOVE YOU JUNGKOOK VS #FULL ALBUM","authors":"Tri Nada Nisrina, Osly Usman","doi":"10.33005/ebgc.v4i2.195","DOIUrl":"https://doi.org/10.33005/ebgc.v4i2.195","url":null,"abstract":"\u0000 \u0000 \u0000This study examines the role of #WE LOVE YOU JUNGKOOK and #FULL ALBUM on Twitter in shaping digital opinion support mobilization, measuring the comparison of networks, actors between hashtags, and digital opinion. The theory used is the Digital Movement of Opinion by looking at the level of actors and the system. The research method is a quantitative combination for communication networks with a sample of 5,000 tweet data: 2500 #WE LOVE YOU JUNGKOOK tweet data with 2964 actors, 1673 relationships and 2500 #FULL ALBUM tweet data with 2027 actors and 1478 relationships using netlytic with qualitative data to analyze the text study and explain social networks. The results showed that #FULL ALBUM is more capable of creating mobilization than #WE LOVE YOU JUNGKOOK. \u0000 \u0000 \u0000","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"60 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126674772","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
POTENTIAL MAPPING OF PESANTREN AS COMMUNITY ECONOMIC EMPOWERMENT CAPITAL 妇女作为社区经济赋权资本的潜在映射
Journal of Economics, Business, and Government Challenges Pub Date : 2021-11-01 DOI: 10.33005/ebgc.v4i2.194
Cahayu Arum Min Tasnim, E. Wuryani
{"title":"POTENTIAL MAPPING OF PESANTREN AS COMMUNITY ECONOMIC EMPOWERMENT CAPITAL","authors":"Cahayu Arum Min Tasnim, E. Wuryani","doi":"10.33005/ebgc.v4i2.194","DOIUrl":"https://doi.org/10.33005/ebgc.v4i2.194","url":null,"abstract":"\u0000 \u0000 \u0000This study aims to examine the effect of the Investment Opportunity Set (IOS) and Firm Size on Firm Value. This research was conducted at companies listed on the Jakarta Islamic Index for the period 2017-2020. The sample used in this study were 116 companies listed in the Jakarta Islamic Index for the 2017-2020 period. The sampling technique used was purposive sampling. The type of data used in this study is secondary data obtained from www.idx.co.id. The data analysis technique used is multiple linear regression. The dependent variable in this study is firm value while the independent variables are Investment Opportunity Set (IOS) and Firm Size . Based on the analysis results show the Investment Opportunity Set (IOS) has a positive and significant effect on firm value, and firm size has no effect on firm value. \u0000 \u0000 \u0000","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134340706","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
THE ROLE OF PUBLIC ACCOUNTING FIRM QUALITY AND MANAGERIAL OWNERSHIP ON THE INTEGRITY OF FINANCIAL STATEMENTS IN INSURANCE COMPANIES LISTED ON THE IDX 公共会计师事务所质量和管理层所有权对在idx上市的保险公司财务报表完整性的作用
Journal of Economics, Business, and Government Challenges Pub Date : 2021-11-01 DOI: 10.33005/ebgc.v4i2.197
Desi Natalia Tampubolon, F. Akbar
{"title":"THE ROLE OF PUBLIC ACCOUNTING FIRM QUALITY AND MANAGERIAL OWNERSHIP ON THE INTEGRITY OF FINANCIAL STATEMENTS IN INSURANCE COMPANIES LISTED ON THE IDX","authors":"Desi Natalia Tampubolon, F. Akbar","doi":"10.33005/ebgc.v4i2.197","DOIUrl":"https://doi.org/10.33005/ebgc.v4i2.197","url":null,"abstract":"\u0000 \u0000 \u0000The intent of the discussion of the study this is to understand and prove empirically the “The influence of management ownership and the effect of the quality of the public accounting firm (KAP) on the Integrity of Financial Statements in insurance companieslistedontheIDX”. Thediscussionofthisstudyappliesthe“quantitative method”. The type of data applied in the discussion of this study is “secondary data”. The discussion of this study uses the object of research, namely, “insurance companies for the period 2015-2019” and the research subject is “Financial Statements and Independent Auditor Reports for the 2015-2019 period obtained from IDX”. The sampling technique used in the discussion of this study applies the purposive sampling method”. Researcher using “14 insurance companies listed on the Stock Exchange 2015-2019 period” with 5 years of observation, which means the total sample in this study discussion a linear regression analysis”, using SmartPLS 2.0.M3 software. The findings in the discussion of this study show how the “Influence of Managerial Ownership (X1) variable has been shown to have a negative and significant effect on the Integrity of Financial Statements (Y), and the Influence of Public Accounting Firm Quality (X2) variable has been shown to have positive and significant effect on the Integrity of Financial Statements (Y)”. \u0000 \u0000 \u0000","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"114 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116464182","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Analysis of the Influence of Obedience to Accounting Rules, Employee Motivation and Management Morality on the Tendency of Accounting Fraud 会计准则遵守、员工动机和管理道德对会计舞弊倾向的影响分析
Journal of Economics, Business, and Government Challenges Pub Date : 2021-07-16 DOI: 10.33005/EBGC.V4I1.184
Luciana Borolla, Fanny Monika Anakotta, Adonia Anita Batkunde
{"title":"Analysis of the Influence of Obedience to Accounting Rules, Employee Motivation and Management Morality on the Tendency of Accounting Fraud","authors":"Luciana Borolla, Fanny Monika Anakotta, Adonia Anita Batkunde","doi":"10.33005/EBGC.V4I1.184","DOIUrl":"https://doi.org/10.33005/EBGC.V4I1.184","url":null,"abstract":"This study aims to test empirically the effect of complying with accounting rules, employee motivation and management morality on the tendency of accounting fraud with quantitative research methods. The object is the variable used in the study. The object of this research is the tendency of accounting fraud, obedience to accounting rules, employee motivation and management morality. The data collection technique used is through sending questionnaires to respondents. The data analysis technique used is quantitative data analysis technique using multiple linear regression analysis. The results of this study indicate that compliance with accounting rules and management morality has a significant negative effect on the tendency of accounting fraud, while employee motivation has no significant effect on the tendency of accounting fraud.","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"50 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114980249","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
The Effect Of Financial Literacy, Overconfidence, And Risk Tolerance On Investment Decision 金融知识、过度自信和风险承受能力对投资决策的影响
Journal of Economics, Business, and Government Challenges Pub Date : 2021-06-06 DOI: 10.33005/EBGC.V4I1.172
Nur Yulianis, Erna Sulistyowati
{"title":"The Effect Of Financial Literacy, Overconfidence, And Risk Tolerance On Investment Decision","authors":"Nur Yulianis, Erna Sulistyowati","doi":"10.33005/EBGC.V4I1.172","DOIUrl":"https://doi.org/10.33005/EBGC.V4I1.172","url":null,"abstract":"\u0000 \u0000 \u0000 \u0000This study aims to test and prove whether financial literacy, overconfidence, and risk tolerance affect investment decisions. The sample in this study were 100 respondents who met the criteria (namely: living in Sidoarjo, aged 20-24 years, owning pure gold as an investment instrument, and making purchases/investments at least once in the last year). This study used multiple linear regression analysis. As a result, it is known that the variables of financial literacy and overconfidence have a significant effect on investment decisions. Meanwhile, the risk tolerance variable has not a significant effect on investment decisions. \u0000 \u0000 \u0000 \u0000","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"73 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114896993","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 5
SMALL AND MEDIUM MICRO ENTREPRISES INNOVATION STRATEGIES IN EFFORTS TO FACE THE INDUSTRY REVOLUTION 4.0 中小微企业创新战略努力面对工业4.0革命
Journal of Economics, Business, and Government Challenges Pub Date : 2021-06-06 DOI: 10.33005/EBGC.V4I1.162
Tranggono, S.Mn. M.M Egan Evanzha Yudha Amriel, Endang Sholihatin, Nanang Haryono
{"title":"SMALL AND MEDIUM MICRO ENTREPRISES INNOVATION STRATEGIES IN EFFORTS TO FACE THE INDUSTRY REVOLUTION 4.0","authors":"Tranggono, S.Mn. M.M Egan Evanzha Yudha Amriel, Endang Sholihatin, Nanang Haryono","doi":"10.33005/EBGC.V4I1.162","DOIUrl":"https://doi.org/10.33005/EBGC.V4I1.162","url":null,"abstract":"Micro, small and medium enterprises still rely on conventional ways of doing business. On the other hand, rapid digitalization is integrated with the economy and trade, giving birth to the industrial revolution 4.0. If micro, small and medium enterprises do not want to innovate, they will be disrupted. The research objectives are to describe the innovation strategies of micro, small and medium enterprises in increasing competitiveness in facing the industrial revolution 4.0; and also identify factors that hinder the innovation of micro, small and medium enterprises in increasing competitiveness in facing the industrial revolution 4.0. The method used in this research is qualitative. The research location is in the area of ​​micro, small and medium enterprises in Gresik Regency and Sidoarjo Regency. The conclusion of this research is(a) innovation strategies for micro, small and medium enterprises in increasing competitiveness in facing the industrial revolution 4.0 through marketing with e-commerce marketing through social networking media. One of the strategies is product innovation.(b) Furthermore, the factors that hinder innovation are human resources, capital to innovate, a narrow owner's mindset, and the use of technology that is still simple. lack of strategic partners for innovation, managementmicro small and Medium Enterprises who are kinship and less professional, and lack of permits micro small and Medium Enterprises.","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128914687","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
THE UNDERSTANDING OF THE STATE CIVIL APPARATUS OF CASCADING IN BENGKULU TENGAH REGENCYTHE UNDERSTANDING OF THE STATE CIVIL APPARATUS OF CASCADING IN BENGKULU TENGAH REGENCY 对蚌埠市登加县国家民事机关级联的认识对蚌埠市登加县国家民事机关级联的认识
Journal of Economics, Business, and Government Challenges Pub Date : 2021-06-06 DOI: 10.33005/EBGC.V4I1.168
A. Wicaksono, Fachruzzaman
{"title":"THE UNDERSTANDING OF THE STATE CIVIL APPARATUS OF CASCADING IN BENGKULU TENGAH REGENCYTHE UNDERSTANDING OF THE STATE CIVIL APPARATUS OF CASCADING IN BENGKULU TENGAH REGENCY","authors":"A. Wicaksono, Fachruzzaman","doi":"10.33005/EBGC.V4I1.168","DOIUrl":"https://doi.org/10.33005/EBGC.V4I1.168","url":null,"abstract":"\u0000 \u0000 \u0000This research aims to determine the understanding of the State Civil Apparatus of cascading in Bengkulu Tengah Regency. This research was conducted at SKPD Central Bengkulu Regency using a qualitative approach. The method uses data in using primary data from in-depth interviews. It supports the distribution of questionnaire data from distributing questionnaires to the Head of Subdivision of Planning, Planning, and Organization in SKPD Bengkulu Tengah Regency as many as 60 sheets. The data validity technique in this study used the triangulation technique of data sources. \u0000From the results of the research on the understanding of the State Civil Apparatus towards cascading in the form of the products of the average trend answers and the consequences of in-depth interviews of the State Civil Apparatus in Bengkulu Tengah Regency, understand, apply, and play a role in carrying out cascading, but the process of preparing cascading is still hampered due to the RPJMD in Bengkulu Regency Tengah is still not correct because the RPJMD in Bengkulu Tengah is oriented towards cascading, cascading should be introduced to the RPJMD so that BAPPEDA has difficulty synchronizing the RPJMD and cascading. Based on these results, this research can be used as material for consideration and input for the Regional Government of Bengkulu Tengah Regency. \u0000 \u0000 \u0000","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"6 2","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"113974682","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Influencee of Competence and Independence on the Audit Quality of the Inspectorate of the National Narcotics Agency of the Republic of Indonesia 能力和独立性对印度尼西亚共和国国家麻醉品局监察局审计质量的影响
Journal of Economics, Business, and Government Challenges Pub Date : 2021-06-06 DOI: 10.33005/EBGC.V4I1.173
Noorina Hartati, Anton Robiansyah
{"title":"The Influencee of Competence and Independence on the Audit Quality of the Inspectorate of the National Narcotics Agency of the Republic of Indonesia","authors":"Noorina Hartati, Anton Robiansyah","doi":"10.33005/EBGC.V4I1.173","DOIUrl":"https://doi.org/10.33005/EBGC.V4I1.173","url":null,"abstract":"\u0000 \u0000 \u0000 \u0000  \u0000 \u0000 \u0000 \u0000 \u0000The purpose of this study is to provide empirical evidence about the influence of competence and independence on audit quality. The objects of this research were the auditors who work at the inspectorate of the National Narcotics Agency of the Republic of Indonesia. The data used in this study were primary data in form of questionnaires which distributed to auditors at the Inspectorate of Bengkulu Province. The number of questionnaires which distributed was 48 questionnaires. Some data were analyzed using multiple linear regression analysis with the SPSS 18 program. \u0000The results of hypothesis test showed that the competence and independence had a positive and significant influence on the quality of the inspectorate of the National Narcotics Agency of the Republic of Indonesia. The results of the study supported the  theory of expectations and the previous research which showed that competence had a positive effect on audit quality because the higher the increase in competence, the higher the audit quality,  and the independence brought a positive effect on audit quality because the higher the independence of auditors in BNN inspectorate of the Republic of Indonesia, it made the auditors had better performance so that it would improve the audit quality.","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131747286","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
BRANDING INNOVATION OF SMALL AND MEDIUM MICRO BUSINESS PRODUCTS KAMPOENG BATIK JETIS SIDOARJO 中小微企业产品品牌化创新甘榜蜡染jets sidoarjo
Journal of Economics, Business, and Government Challenges Pub Date : 2021-06-06 DOI: 10.33005/ebgc.v4i1.171
Aphief Tri Artanto, Aryo Wibisono, Arista Pratama, Laksmi Diana
{"title":"BRANDING INNOVATION OF SMALL AND MEDIUM MICRO BUSINESS PRODUCTS KAMPOENG BATIK JETIS SIDOARJO","authors":"Aphief Tri Artanto, Aryo Wibisono, Arista Pratama, Laksmi Diana","doi":"10.33005/ebgc.v4i1.171","DOIUrl":"https://doi.org/10.33005/ebgc.v4i1.171","url":null,"abstract":"\u0000 \u0000 \u0000The role of micro, small and medium enterprises is very important in the effort to build the economy in Indonesia in the era of disruption because of its significant contribution to job creation and improving people's welfare. Problems that often arise in micro, small and medium enterprises include limited capital, lack of innovation, inaccurate distribution/distribution (conventional marketing, inadequate innovation, inefficient in managing finances, technology ignorance so that online marketing is not optimal). The objectives of this research are (a) to describe the product branding innovation of micro, small and medium enterprises of Kampoeng batik Jetis Sidoarjo Regency; (b) describe the supporting factors and the inhibiting factors for the branding innovation of the micro, small and medium enterprises of Kampoeng Batik Jetis Sidoarjo Regency. The research, which is located in Kampoeng Batik Jetis Sidoarjo, uses qualitative research methods. The reason for choosing this topic is that the micro, small and medium enterprises of Kampoeng Batik Jetis Sidoarjo Regency are limited in the management of their business branding so that their marketing is limited. The conclusions of the present research are 1) The innovation of product branding for micro, small and medium enterprises of Kampoeng Batik Jetis Sidoarjo Regency has not been carried out optimally. Jetis batik craftsmen in Sidoarjo Regency tend to follow their predecessors. Branding is built by providing logos, opening galleries, opening batik training, giving good service, giving craftsmen business cards. 2) The factors that support the product branding innovation of Kampoeng Batik Jetis Sidoarjo Regency are (a) very high market potential; (a) The selling price is relatively affordable to the public; (c) is a unique product; (d) Has unique characteristics; (e) The government is committed to developing micro, small and medium enterprises; (f) the not yet mushrooming of batik handicrafts in Indonesia; and (g) Opened market share. \u0000 \u0000 \u0000","PeriodicalId":189979,"journal":{"name":"Journal of Economics, Business, and Government Challenges","volume":"38 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131541055","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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