Terbuka Journal of Economics and Business最新文献

{"title":"The Role of Influencers and Digital Marketing On Shopping Emotion In The Millennial Generation In Digital Era","authors":"Elik Astari Anak Agung, Kardini Ni Luh, Rini Desiyanti Ni Made","doi":"10.33830/tjeb.v4i2.6629","DOIUrl":"https://doi.org/10.33830/tjeb.v4i2.6629","url":null,"abstract":"The mobility of the millennial generation has become one of the centers of economic attention, both from how to make money to how to spend money. This phenomenon is of course read by entrepreneurs in increasing shopping emotion. Several studies have proven that shopping emotions are not only influenced by influencers but also digital marketing. The aim of this research is to determine the role of influencers and digital marketing on shopping emotions in the millennial generation in the new normal era. This research was conducted on the millennial generation in Bali using a questionnaire as a research data collection method. The number of samples used was 50 respondents using a non-probability sample research method (purposive sampling). The analysis technique used is multiple linear regression analysis. The coefficient of determination test result is 76.3%, the shopping emotion variable can be explained by the influencer and digital marketing variables. The remaining 23.7% is explained by other variables outside the model. The results of this research are that the role of influencers and digital marketing partially has a positive and significant effect on shopping emotion. And the simultaneous relationship between digital marketing will have a positive effect if it is balanced with the role of influencers in increasing the positive emotions of the millennial generation towards shopping emotions.","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"3 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139256377","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Performance Analysis and Public Services to Support Sailing Safety and Prevent Sea Traffic Accidents in the Shipping Lanes of L. Say Maumere Port","authors":"Minarto Dian, Fransisko Memo Tukan, Andar Sri Sumantri","doi":"10.33830/tjeb.v4i1.4897","DOIUrl":"https://doi.org/10.33830/tjeb.v4i1.4897","url":null,"abstract":"This study aims to determine the analysis of Performance, Public Service and Accident Prevention on Shipping Safety at the L. Say Maumere Port shipping lane. This research was conducted at the Class IV Maumere Harbormaster and Port Authority Office with Shipping Company Agents located at the Port of L. Say Maumere as the population. Data was collected through the methods of Observation, Literature Study, Interviews, Documentation and Questionnaires. The analytical technique used is based on the results of research and multiple analysis with the help of the SPSS V.26 program. Based on the results of research and multiple analysis, the following equation is obtained: Y = 0.106 + 0.376 X1, + 0.357 X2 + 0.256 X3 + . From the multiple linear regression equation, it can be seen that the most dominant variable that influences shipping safety is the performance variable (X1) with a regression coefficient of 0.376. With a coefficient of determination (Adjusted R²) of 0.730 or 73%, which means that the safety of shipping on the shipping lane of L. Say Maumere Port is influenced by the variables of Performance, Public Service, and Accident Prevention, which is 73% and other factors that affect Shipping Safety on the shipping lane. port of L. Say Maumere is 27%. Thus the results of the study indicate that Performance, Public Service, and Accident Prevention have a positive and significant impact on Shipping Safety at the L. Say Maumere Port shipping lane","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127803649","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Analysis of Ship Seaworthiness Factors, Health and Safety Culture, Oversight of Port Authority and Harbor Authority Offices on Shipping Safety","authors":"Ignatius Martan, Pius Memo Gading Agum Gumelar, Andar Sri Sumantri","doi":"10.33830/tjeb.v4i1.4898","DOIUrl":"https://doi.org/10.33830/tjeb.v4i1.4898","url":null,"abstract":"Shipping safety is still a problem faced by sea transportation. Empirical data collected in this study shows the number of transportation accidents and fatalities shows a fluctuating number. This means that shipping safety is still a problem faced by the marine transportation industry in Indonesia. To answer this problem, this research is aimed at knowing the effect of ship's seaworthiness, ship health and safety culture, and supervision of the Harbormaster Office and Port Authority on shipping safety performance which is carried out empirically. Every sailing ship must be in a seaworthy condition so as to ensure safety and security while the ship is sailing. Ship's seaworthiness is also assisted with shipping safety facilities and infrastructure. Occupational health is a state of physical, mental and social well-being that allows every worker to work in a healthy manner with optimal productivity without endangering himself, his family, society and the surrounding environment. Occupational health efforts are efforts to harmonize work capacity, workload and work environment so that every worker can work healthily without endangering himself or the surrounding community, in order to obtain optimal work productivity. The duties and responsibilities of a porter are very important in providing a ship's seaworthiness certificate, sailing permit, safety and security as well as all sea transportation shipping activities in Indonesian waters.  \u0000Based on the results of research and multiple analysis, the following equations are produced: \u0000Y = 1.957 + 0.762 X1 + 0.531 X2 + 0.244 X3 + \u0000shows that, Based on empirical data (the results of filling out the questionnaire) and the results of multiple linear regression, it shows that the Shipworthiness variable (X1) has a value t count  (10.260) > t table (1.99045) then, H0 is rejected and Ha is accepted. The Health and Safety Culture Variable (X2) has a t count (2.382) > t table (1.99045), so H0 is rejected and Ha is accepted. The Port Authority and Port Authority Supervision Variable (X3) has a value of t count (2.280) > t table (1.99045), then H0 is rejected and Ha is accepted. Thus, the results of the study show that there is a positive and significant influence between Shipworthiness, Health and Safety Culture, Harbormaster Supervision and Port Authority on Shipping Safety","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130167300","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Increasing Satisfaction and Repurchase Intention on Contemporary Food and Beverages Through E-commerce","authors":"Rini Subekti, Elisabeth Ria Viana Praningtyas, Putu Ayu Anggya Anggraini","doi":"10.33830/tjeb.v4i1.4880","DOIUrl":"https://doi.org/10.33830/tjeb.v4i1.4880","url":null,"abstract":"This study aims to analyze consumption behavior using 2 categories of consumer behavior, namely utilitarian shopping value and hedonic shopping value. Utilitarian shopping value and hedonic shopping value to increase satisfaction and repurchase intention in the contemporary food and beverage business through e-commerce. Nowadays, food and drink are not only basic needs but also a part of a lifestyle. The food industry is currently growing rapidly. According to data from the Ministry of Industry, the food and beverage industry is one of the important sectors that supports the performance of the non-oil and gas processing industry. In addition, the food and beverage industry is one of the sectors that receive development priorities according to the Making Indonesia 4.0 roadmap. Food and beverage products in great demand are various processed drinks made from coffee or tea, korean snacks, and others. These food and beverage products are also easy to obtain by purchasing online. Therefore, this condition becomes something interesting to observe, especially on consumer behavior. This research is quantitative analsys. This research using SEM PLS. The result of this study shows that hedonic shopping value, utilitarian shopping value, and satisfaction influences repurchase intention on an online contemporary foods and beverages. The biggest influence on the repurchase intention of contemporary food and beverages is hedonic shopping value. This study develops previous research, but in this study, it covers many food and beverage products. Respondents in this study were also from all over Indonesia.","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125573378","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Analysis of the Tourism Sector and GDRP Contribution To Local Own-Source Revenue in West Kalimantan","authors":"Chandra Murti Dewi Widowati Hermajiwandini","doi":"10.33830/tjeb.v4i1.4929","DOIUrl":"https://doi.org/10.33830/tjeb.v4i1.4929","url":null,"abstract":"This research is aimed to analyze contribution of the number of tourists, the number of hotel occupancy, gross regional domestic product, waterfrontcity Pontianak, and openness indicator on locally generated revenue through the tourism sector in West Kalimantan Province with the period 2012 to 2019. The method used in this study is a panel data regression model. Variables of this research indicate that from 2012 to 2019, the number of tourists, the number of hotel occupancy and waterfrontcity Pontianak, gross regional domestic product, and openess indicator. The results of this research indicate that from 2012 to 2019, the number of tourists, the number of hotel occupancy and waterfrontcity Pontianak has a insignificant effect on locally generated revenue. While gross regional domestic product have a positive and significant effect on locally generated revenue. Openess indcator has a negative and significant effect on locally generated revenue.","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"37 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122360576","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Capacity Efficiency Of Production Machinery And Raw Material Supply Control : Production Process In \"Galvanized Steel\" Company, Bekasi City","authors":"Wartini Wartini, M. Wibowo","doi":"10.33830/tjeb.v1i2.4242","DOIUrl":"https://doi.org/10.33830/tjeb.v1i2.4242","url":null,"abstract":"To produce a product that is of good quality with a smooth production process, it is necessary to establish a system of Machine Efficiency Capacity and Raw Material Supplies appropriately, this is intended to make it easier for companies to meet the required quantity of production and efficiency efficiently and certainly affect the smooth production. The purpose of this research is to find out and analyze the Effect of Capacity of Machine Efficiency in Production and Inventory Control of Raw Materials on the Smooth Production Process in Bekasi Branch \"Galvanized Steel\" Company. The type of research used is observation with a multiple linear regression analysis model with 32 samples. The regression test results show that 58.5%, the smoothness of the production process can be explained by the capacity of machine efficiency, and control of inventory of raw materials, while the remaining 41.5% is explained by other factors not examined in this study. F test results show that simultaneously the efficiency of production machinery and raw material inventory control have a significant effect on the smooth production process. The results of the t test show partially the capacity of machine efficiency has a significant effect on the smoothness of the production process while the control variables for raw material inventory have no significant effect on the smooth production process in the branch company \"GALVANIZED STEEL\" Bekasi","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129992076","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Effect of Social Media on Company Marketing in Batam City","authors":"Sephia Ramadilla","doi":"10.33830/tjeb.v3i1.4217","DOIUrl":"https://doi.org/10.33830/tjeb.v3i1.4217","url":null,"abstract":"This study aims to determine the influence of marketing that occurs on social media. And to find out the differences in marketing a product using offline and online systems. This study uses qualitative research methods, in-depth interviews, and observations of the influence of marketing and social media use. The subjects in this study are the public, this study concludes that producers need to utilize social media optimally and consistently in updating the information every day to develop and improve products or services on the market","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"157 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126899059","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Effect Of Transparency, Human Resources Competence, Community Participation, Government Internal Control System, Village Apparatur Commitment To Management Village Fund","authors":"Yunni Yunni, Nurul Azlina, Suci Nurulita","doi":"10.33830/tjeb.v3i2.3738","DOIUrl":"https://doi.org/10.33830/tjeb.v3i2.3738","url":null,"abstract":"This research was conducted with the aim of testing the effect of transparency, human resource competence, community participation, spip and commitment of village officials to the management of village funds. Sources of data used in this study are primary data and questionnaires as a means of collecting research data. The population in this study were 96 villages in Meranti Islands Regency and the number of samples of 77 villages was calculated using the Slovin formula with purposive sampling method, each village there were 6 respondents so that the total respondents were 462 respondents in this study. The statistical results obtained from this study are that transparency and SPIP have an effect on the management of village funds, while the competence of human resources, community participation and commitment of the village apparatus has no effect on the management of village funds. \u0000 ","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"25 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122862894","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Human Resources Development Era Digital Business","authors":"Afiah Mukhtar, Masradin Masradin, A. Asmawiyah, R. Rahmat, N. Nurjaya","doi":"10.33830/tjeb.v3i2.4180","DOIUrl":"https://doi.org/10.33830/tjeb.v3i2.4180","url":null,"abstract":"The purpose of this study is to describe the implementation of human resource management development in the digital era. This type of research is a descriptive qualitative literature study. There are several Human Resource Development Strategies in the Digital Business Age including: 1) The need for talented HR with hard skills and soft skills, 2) Providing Opportunities to Channel Ideas, 3) Appreciation and Awards. 4) Mastery of Digital Technology. 5) Excellent Service. The novelty of the strategy described in human resource development because of the results of the analysis, field conditions, problems and literature searches needed in the digital era","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"43 4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129164966","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The effect of Online Costumer Reviews and Influencer Marketing on Shopee Purchasing Decisions","authors":"Muhammad Fachmi, Hasriani Sinau","doi":"10.33830/tjeb.v3i2.4206","DOIUrl":"https://doi.org/10.33830/tjeb.v3i2.4206","url":null,"abstract":"The purpose of this research id to determine the partial and simultaneous effect of the variables studied.  In this research using quantitative research approach with a sample number of 99 students with multiple regression analysis methodes spss aplikasi assistance 25. This research was conducted at (Case Study of Undergraduate Students) STIE Amkop Makassar. The purpose of this research shows that from the results of data management using the SPSS 25 application, it is known that that there is a positive and significant effect of online customer review on purcashing decision, and so is partial teasting of influencer marketing on meaningful perfomance of positive and significant effect, while simultaneous testing shows that online customer review and influencer marketing have a positive and significant effect on perfomance","PeriodicalId":175848,"journal":{"name":"Terbuka Journal of Economics and Business","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126815361","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}