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Value Assessment of Airport Billboards Based on Passenger Big Data. 基于旅客大数据的机场广告牌价值评估
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2022-01-01 Epub Date: 2022-06-12 DOI: 10.1007/s11518-022-5526-8
Jianliang Mu, Xinyue Cai, Yongbo Xiao
{"title":"Value Assessment of Airport Billboards Based on Passenger Big Data.","authors":"Jianliang Mu,&nbsp;Xinyue Cai,&nbsp;Yongbo Xiao","doi":"10.1007/s11518-022-5526-8","DOIUrl":"https://doi.org/10.1007/s11518-022-5526-8","url":null,"abstract":"<p><p>As an important element of the airport ecosystem, airport billboards are playing a crucial role in publicizing the city image and facilitating humanistic airport construction. At the same time, airport billboards have great commercial value and is a popular channel for enterprises to prompt their products and to build their brand image. Currently, most airports in China adopt a simple fixed pricing mechanism for airport billboards. Specifically, for any type of billboard, the advertising price is mainly determined by considering historical prices and the total passenger flow of the entire airport during a whole year. However, this seemingly crude pricing mechanism only considers macro-level data of passenger flow and fails in reflecting the real value of billboards in different locations effectively, since the value of a particular billboard depends not only on its media form, but also on the number of passengers flowing through and whether these passengers are the target customers of the advertising content. Based on big data on airport layout, flight information, and passenger attributes, this paper proposes a time- and location-based value assessment model for airport billboards. Using sample data collected from the Beijing Capital International Airport, the assessment model is adopted to evaluate the value of two real billboards in Terminal T3. Application of this model can reflect the difference in the value of airport billboards located in different spots during various periods. Furthermore, this model provides a solid foundation for airport executives to develop differentiated/dynamic pricing and flexible advertisement scheduling strategies, thereby improving the overall efficiency.</p>","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"31 3","pages":"381-392"},"PeriodicalIF":1.2,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9188640/pdf/","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"40165265","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Coordination of a Socially Responsible Supply Chain with Cause Marketing Campaigns 社会责任供应链与事业营销活动的协调
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-11-06 DOI: 10.1007/s11518-021-5516-2
Xin Li, Minghui Xu, Xintong Shi
{"title":"Coordination of a Socially Responsible Supply Chain with Cause Marketing Campaigns","authors":"Xin Li, Minghui Xu, Xintong Shi","doi":"10.1007/s11518-021-5516-2","DOIUrl":"https://doi.org/10.1007/s11518-021-5516-2","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"30 1","pages":"728 - 747"},"PeriodicalIF":1.2,"publicationDate":"2021-11-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46031174","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Modeling the Spatial-temporal Characteristics of Mutual Funds’ Herd Behavior 共同基金羊群行为的时空特征建模
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-10-30 DOI: 10.1007/s11518-021-5514-4
Rong Guan, Hongjia H. Chen, Shan Lu
{"title":"Modeling the Spatial-temporal Characteristics of Mutual Funds’ Herd Behavior","authors":"Rong Guan, Hongjia H. Chen, Shan Lu","doi":"10.1007/s11518-021-5514-4","DOIUrl":"https://doi.org/10.1007/s11518-021-5514-4","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"30 1","pages":"748 - 776"},"PeriodicalIF":1.2,"publicationDate":"2021-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46022855","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
In-house or Outsourcing R&D? Manufacturer Technology Strategy in the Presence of Market Follower Encroachment 内部研发还是外包研发?市场追随者入侵下的制造商技术战略
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-10-24 DOI: 10.1007/s11518-021-5513-5
Chunyu Li, Cuihua Zhang, Yanting Li, Ruxia Lv
{"title":"In-house or Outsourcing R&D? Manufacturer Technology Strategy in the Presence of Market Follower Encroachment","authors":"Chunyu Li, Cuihua Zhang, Yanting Li, Ruxia Lv","doi":"10.1007/s11518-021-5513-5","DOIUrl":"https://doi.org/10.1007/s11518-021-5513-5","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"31 1","pages":"64 - 88"},"PeriodicalIF":1.2,"publicationDate":"2021-10-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"53162342","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Contract Manufacturer’s Market Entry and Its Impact under Asymmetric Customer Loyalty 非对称客户忠诚度下合同制造商的市场进入及其影响
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-09-28 DOI: 10.1007/s11518-021-5511-7
Jing Hou, Houcai Shen
{"title":"Contract Manufacturer’s Market Entry and Its Impact under Asymmetric Customer Loyalty","authors":"Jing Hou, Houcai Shen","doi":"10.1007/s11518-021-5511-7","DOIUrl":"https://doi.org/10.1007/s11518-021-5511-7","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"31 1","pages":"174 - 203"},"PeriodicalIF":1.2,"publicationDate":"2021-09-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41917318","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Robust Optimization of Municipal Solid Waste Collection and Transportation with Uncertain Waste Output: A Case Study 具有不确定垃圾产出的城市固体废物收集和运输鲁棒优化:一个案例研究
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-09-16 DOI: 10.1007/s11518-021-5510-8
Sicheng Zhang, Jianwen Zhang, Z. Zhao, C. Xin
{"title":"Robust Optimization of Municipal Solid Waste Collection and Transportation with Uncertain Waste Output: A Case Study","authors":"Sicheng Zhang, Jianwen Zhang, Z. Zhao, C. Xin","doi":"10.1007/s11518-021-5510-8","DOIUrl":"https://doi.org/10.1007/s11518-021-5510-8","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"31 1","pages":"204 - 225"},"PeriodicalIF":1.2,"publicationDate":"2021-09-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45428870","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 9
Stochastic Bi-level Programming Model for Home Healthcare Scheduling Problems Considering the Degree of Satisfaction with Visit Time 考虑就诊时间满意度的家庭医疗调度问题的随机双层规划模型
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-09-13 DOI: 10.1007/s11518-021-5507-3
Huichao Chen, Xinggang Luo, Zhongliang Zhang, Qing Zhou
{"title":"Stochastic Bi-level Programming Model for Home Healthcare Scheduling Problems Considering the Degree of Satisfaction with Visit Time","authors":"Huichao Chen, Xinggang Luo, Zhongliang Zhang, Qing Zhou","doi":"10.1007/s11518-021-5507-3","DOIUrl":"https://doi.org/10.1007/s11518-021-5507-3","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"30 1","pages":"572 - 599"},"PeriodicalIF":1.2,"publicationDate":"2021-09-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48267271","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 6
On the Quasi-Concavity of Equipment Sharing Games with Perishable Raw Materials 具有易腐原料的设备共享博弈的拟凹凸性
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-09-09 DOI: 10.1007/s11518-021-5508-2
Jun Li, Xiaoqiang Cai, Yinlian Zeng, Hairong Feng
{"title":"On the Quasi-Concavity of Equipment Sharing Games with Perishable Raw Materials","authors":"Jun Li, Xiaoqiang Cai, Yinlian Zeng, Hairong Feng","doi":"10.1007/s11518-021-5508-2","DOIUrl":"https://doi.org/10.1007/s11518-021-5508-2","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"30 1","pages":"649 - 666"},"PeriodicalIF":1.2,"publicationDate":"2021-09-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43491913","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Quantifying the Research Diversification of Physicists 量化物理学家的研究多样化
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-09-02 DOI: 10.1007/s11518-021-5509-1
Jianlin Zhou, Ying Fan
{"title":"Quantifying the Research Diversification of Physicists","authors":"Jianlin Zhou, Ying Fan","doi":"10.1007/s11518-021-5509-1","DOIUrl":"https://doi.org/10.1007/s11518-021-5509-1","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"30 1","pages":"712 - 727"},"PeriodicalIF":1.2,"publicationDate":"2021-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43155541","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Agile Earth Observation Satellite Scheduling Algorithm for Emergency Tasks Based on Multiple Strategies 基于多策略的敏捷对地观测卫星应急任务调度算法
IF 1.2 4区 管理学
Journal of Systems Science and Systems Engineering Pub Date : 2021-09-02 DOI: 10.1007/s11518-021-5506-4
Haiquan Sun, Wei Xia, Zhilong Wang, Xiaoxuan Hu
{"title":"Agile Earth Observation Satellite Scheduling Algorithm for Emergency Tasks Based on Multiple Strategies","authors":"Haiquan Sun, Wei Xia, Zhilong Wang, Xiaoxuan Hu","doi":"10.1007/s11518-021-5506-4","DOIUrl":"https://doi.org/10.1007/s11518-021-5506-4","url":null,"abstract":"","PeriodicalId":17150,"journal":{"name":"Journal of Systems Science and Systems Engineering","volume":"30 1","pages":"626 - 646"},"PeriodicalIF":1.2,"publicationDate":"2021-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46975791","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
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