Journal of graphic engineering and design最新文献_第6页

The reinterpretation of classical art in digital format 以数字形式重新诠释古典艺术

Journal of graphic engineering and design Pub Date : 2018-12-01 DOI: 10.24867/jged-2018-2-005

M. Jevtić, Helena Gabrijelčič Tomc

引用次数: 0

Investigation of the effects of silicone oil coating and hot air drying on the optical and physical properties of heat-set web offset printing papers 硅油涂布和热风干燥对热压卷筒纸光学和物理性能影响的研究

Journal of graphic engineering and design Pub Date : 2018-12-01 DOI: 10.24867/JGED-2018-2-041

D. Tutak, C. Aydemir, A. Akgul

{"title":"Investigation of the effects of silicone oil coating and hot air drying on the optical and physical properties of heat-set web offset printing papers","authors":"D. Tutak, C. Aydemir, A. Akgul","doi":"10.24867/JGED-2018-2-041","DOIUrl":"https://doi.org/10.24867/JGED-2018-2-041","url":null,"abstract":"Web offset printing machines use an irrevocable printing method with high production speed (Kulachenko, Gradin, & Westerlind, 2005) and offset printing quality, especially for companies which have a high production capacity. Heat-set web offset printing is a versatile printing technique in terms of paper and production. The products produced with heat-set printing are usually high circulation products such as magazines, catalogs, mails, newspapers, flyers, animation books and user guides. Generally, paper types from 35 g/m2 to 150 g/m2 WFC (Wood free Coated), MWC (Medium weight Coated), LWC (Lightweight Coated), MFC (Machine finished Coated), SC (Super calendared), UWF (Wood free uncoated)) and newsprint papers are preferred for heat-set printing. Heat-set printing has a market worth of 80 billion Euros worldwide. In particular, when coated papers are used in high quality jobs such as magazines and catalogs, ink cannot be absorbed by the paper therefore a heat-set process should be applied to dry it quickly (Weboffsetprint, 2018). In heat-set printing, the ink is applied to the paper surface by the printing units, and then the printed paper is passed through an oven to provide the drying of the ink by means of hot air. During this passing, the drying takes place by evaporation of the binding agents (mineral oils) in the ink. However, surface characterization of the paper is of utmost importance during the settlement and absorption of the fluid ink on the paper surface (Akgul, Aydemir & Tutak 2017). However, despite all this process even after the printed papers have been out of the oven, it is still not possible to achieve 100% drying, thus protecting the ink by silicone coating on it (Kozak, 2018).","PeriodicalId":16019,"journal":{"name":"Journal of graphic engineering and design","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42109628","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

A research on the use of metaphor design in promoting brand identity 隐喻设计在提升品牌识别中的应用研究

Journal of graphic engineering and design Pub Date : 2018-12-01 DOI: 10.24867/JGED-2018-2-017

Bahram Ipaki, Y. Movahedi, Parisa Jourabchi Amirkhizi

{"title":"A research on the use of metaphor design in promoting brand identity","authors":"Bahram Ipaki, Y. Movahedi, Parisa Jourabchi Amirkhizi","doi":"10.24867/JGED-2018-2-017","DOIUrl":"https://doi.org/10.24867/JGED-2018-2-017","url":null,"abstract":"Companies need a corporate identity to have a good relationship with each other, so they seek a way to create a unique and durable sense to impress their customers (Wheeler, 2009). According to American Marketing Association, brand is a name, sign, symbol, design, or a combination of all of these (Keller, 2013). Brand use some elements as graphics, color, texture, voice, shape, symmetry, rhythm, and other gestalt and cognitive elements to be identified (Kevin Budelmann, 2010). A mixture of all these elements shapes the brand identity. From cognitive outlook, brand have a tangible fascination so can be touched, held, watched and even can be moved (Wheeler, 2009). Some product-oriented brands require good quality and reasonable price according to product’s usage time, so that they can communicate with their customer, user, or consumer (Heine, 2012). A corporation, company, or manufacturer should imply its principles in their products to engrave its brand identity on customer’s mind. A deep understanding of customer or user through signs and functions of brand which is now being attended by neuroscience, is one of these principles (Leslie de Chernatony, 2011; Maiocchi, 2015). Perceptual memory perceives sense respectively through visual, auditory, physical communication, and other communications (Robier, 2016). Figure 1 shows the amount of accuracy of information perceived by perceptual memory which is presented by the communication type. Bahram Ipaki Yazdan Movahedi Parisa Jourabchi Amirkhizi","PeriodicalId":16019,"journal":{"name":"Journal of graphic engineering and design","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2018-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41602276","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Micro porosity of coated paper affected by modified pigment particles 改性颜料颗粒对涂布纸微孔隙率的影响

Journal of graphic engineering and design Pub Date : 2018-12-01 DOI: 10.24867/JGED-2018-2-027

K. Možina, G. Franken

引用次数: 3

Technical letters (capital) writing: A new concept 技术信函（大写）写作：一个新概念

Journal of graphic engineering and design Pub Date : 2018-06-01 DOI: 10.24867/jged-2018-1-045

M. Prasad, R. Prasad, Deepika Mishra, P. Gaur

引用次数: 0

Analysis of e-textbooks: Development, use and availability on the Slovenian market 电子教科书的分析:斯洛文尼亚市场上的发展、使用和可用性

Journal of graphic engineering and design Pub Date : 2018-06-01 DOI: 10.24867/JGED-2018-1-011

U. Stankovič Elesini, Grega Tomažin

引用次数: 2

Investigation of the effects of different ink density values on color gamut in offset printing 胶印中不同油墨密度值对色域影响的研究

Journal of graphic engineering and design Pub Date : 2018-06-01 DOI: 10.24867/JGED-2018-1-023

D. Tutak, Huseyin N. Beytut, Arif Ozcan

引用次数: 5

Smart factory: JDF and XJDF 智能工厂:JDF和XJDF

Journal of graphic engineering and design Pub Date : 2018-06-01 DOI: 10.24867/JGED-2018-1-005

Thomas Hoffmann-Walbeck

引用次数: 1

Creative design software: Challenges and opportunities to the graphic designer in Zimbabwe 创意设计软件：津巴布韦平面设计师面临的挑战和机遇

Journal of graphic engineering and design Pub Date : 2018-06-01 DOI: 10.24867/JGED-2018-1-029

Walter Chipambwa, Takunda Chimanga

引用次数: 0

Black point compensation and its influence on image appearance 黑点补偿及其对图像外观的影响

Journal of graphic engineering and design Pub Date : 2010-11-01 DOI: 10.24867/JGED-2010-1-009

D. Novaković, Igor Karlović, Ivana Tomić

引用次数: 2