Journal of Advanced Research in HR & Organizational Management最新文献

{"title":"A Study on Consumer Perception towards Promotional Messages with Special Reference To Coimbatore City","authors":"S. Renugadevi","doi":"10.24321/2454.3268.202101","DOIUrl":"https://doi.org/10.24321/2454.3268.202101","url":null,"abstract":"Promotional messages are the type of personal selling where the customers are contacted individually. Promotional message is the communication about the product/service that a company wants to deliver to its target customers in order to generate awareness and subsequent sales. Promotional messages maybe in various forms, the most common forms being text messaging and email. Hence this study is focused on consumer perception towards Promotional messages in Coimbatore City. It was found that customers are overloaded with promotional messages. It acts as a good marketing strategy. It is also found that the buying behavior is significantly influenced by promotional messages. Mostly customers are receiving promotional messages through SMS only. Daily messages are sometimes irritating for customers that can be avoided. Majority of the customers are felt that promotional messages are useful.","PeriodicalId":136934,"journal":{"name":"Journal of Advanced Research in HR & Organizational Management","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122844075","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Analysing Influence of COVID-19 on Indian Economy and its Employee Market","authors":"Deepak Kumar","doi":"10.24321/2454.3268.202102","DOIUrl":"https://doi.org/10.24321/2454.3268.202102","url":null,"abstract":"COVID-19 pandemic scenario is an outbreak for the entire world and their economies, but it has severely impacted our Indian economy due to either halt or slow-down across sectors and industries except a few. The Governments at Central and various state levels have tried there level best to bring minimize the negative impact of COVID-19 on livelihood of the citizens. The means adopted were primarily focusing upon the food security to underprivileged people across the nation, dedicated extra COVID healthcare funds, development of health related infrastructure, arrangement of medical equipment’s, medicines etc. with support of various ministries and defense forces, special incentives in health sector to boost their morale and recognize their committed efforts. However, in totality when looked upon a deficit was observed in terms of supply in comparison to the demand for several goods and services. The core reasons being unavailability/ lack of labor, raw material, lock-down rules, situation of uncertainty etc., all this resulting in slowing down the economic affairs in India, severally impacting the financial economy, employees and employment at large. The situation being so grim that either people were losing their lives due to Corona or due under tremendous pressure as a result of stress arising out of money and earnings, with many earning members no more alive or sitting idle with no employment. With a nation of size of India, which stood tall against the so called first wave in the year 2020 was carving out path out of the crisis situation, encountered the vital second wave in year 2021 (April onwards in volume). Huge crisis of immediate supply of Oxygen and few medicines created a situation of Havoc across nation. The current study attempted through secondary and primary data across sectors, to interpret the severity of impact of COVID-19 on overall Indian economy, with focus on analyzing aspects like use of virtual management system and employment scenario in specific.","PeriodicalId":136934,"journal":{"name":"Journal of Advanced Research in HR & Organizational Management","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134473979","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Assessment of Performance of Functional and Partial Functional Water Supply Systems in Sunsari District of Nepal","authors":"Anjay Kumar Mishra","doi":"10.24321/2454.3268.201901","DOIUrl":"https://doi.org/10.24321/2454.3268.201901","url":null,"abstract":"Only 25.4% of water supply projects are fully functional in Nepal though the target of government is to provide access to safe water supply and sanitation facilities for all. Therefore a study for comparing the performance of the functional (Itahari) and partial functional (Duhabi) water supply and sanitation project after management transfer is needed to assess the indicators to improve the status of water supply and sanitation projects. Both the projects are of Sunsari district. Purposive Sampling technic was applied based on sample size of central limit theorem. Scheduled Questionnaire Survey, Expert Consultation, Focus Group Discussion and Water Sample Test were done for primary source of data whereas reports. Journals, project reports, similar studies, books, websites and audit reports were reviewed for secondary source of data. Comparative performance of both the projects was analyzed based on technical, financial and institutional indicators. From the study it was found that pressure of flow, water demand of users, chlorine demand, and quick response of staffs, water quality and open defecation free were maintained at Itahari whereas such features were lacking in Duhabi Water Supply and Sanitation Project. It was found high tariff rate, timely payment and a business plan of Itahari WSSP was better resulting into better financial performance of the system in comparison to that of Duhabi. Based on policy in both water supply and sanitation projects 33% of women along with a vital post and marginalize group based on service area representation were found. In Itahari Water Supply Project, for per thousand of connection 3.66 staffs were appointed whereas in partial functional Duhabi Water Supply System 1.91 staffs were found for per thousand connections. Itahari WSSP had maintained a citizen charter, complaint box, information system, detailed design report, As Built Drawings, Standard Operating Process and project information’s were documented which causes the management of the system effective for implementation of reliable and satisfactory of the system whereas these things need to be improved in case of Duhabi for creating the confidence about the service.","PeriodicalId":136934,"journal":{"name":"Journal of Advanced Research in HR & Organizational Management","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124042483","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Impact of Employee Attitude on Productivity and Performance: A Study on Organizational Citizenship behavior in Iron and Steel Industry of India","authors":"S. Das","doi":"10.24321/2454.3268.201803","DOIUrl":"https://doi.org/10.24321/2454.3268.201803","url":null,"abstract":"Employee attitude at workplace is a key concern for any organization including integrated iron and steel industries. These iron and steel industries are considered as the base for industrialization in an economically developing country like India. Organizational citizenship behaviors though not related directly to main task activities but are important as they support social, psychological and organizational context which serve as a key catalyst to accomplish tasks for any industry. The present study has been focused on the appraisal of the diverse factors which affects the attitude of the employees in positive as well as negative ways which further impacted on the performance and productivity of an organization. Based on employees’ perception, employee attitude may depend on different constraints like work environment, training, remuneration, job security, employee satisfaction, and fairness of treatment etc. which can cause the individuals to work at different rates, thus affecting the overall performance and productivity of an organization. It has been observed from the studies that it is essential for development of healthy employee retention strategy in the organizational ong with planning for producing more number of well-trained manpower. Further, there is also need for research on employees’ attitudes at workplace as the literatures reviewed lacked in providing the gene of negative attitudes of employees and their consequences which could hinder the progress of an organization in future.","PeriodicalId":136934,"journal":{"name":"Journal of Advanced Research in HR & Organizational Management","volume":"111 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132088173","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Age as an Influencer in Digital Literacy: A study Conducted in B-Schools","authors":"S. Tewari","doi":"10.24321/2454.3268.201802","DOIUrl":"https://doi.org/10.24321/2454.3268.201802","url":null,"abstract":"Introduction of technology in Indian education system emerged comparatively late but given the accessibility to internet at affordable pricing it is creating a synergistic environment for the digital literacy among the educational framework. Today India is aspiring to be among the top education destination in the scenario of global education... adoption of technology in education system forms the strong premise for the same. Digital literacy is the awareness attitude and the ability of people to use various digital tools and techniques in their everyday life, professional work – space and for their personal growth and development. An individual’s ability to navigate in a digital environment, read, interpret and apply the information to create new knowledge form is being digitally literate. The paper aspires to explore the digital literacy and its penetration in the existing educational framework of a b-school in Mumbai and its functioning by studying the digital literacy of their faculty members against various age groups and designations within the B-school.","PeriodicalId":136934,"journal":{"name":"Journal of Advanced Research in HR & Organizational Management","volume":"122 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116759603","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Assessment of Human Resource Capacity of Construction Companies in Nepal","authors":"A. Mishra","doi":"10.24321/2454.3268.201804","DOIUrl":"https://doi.org/10.24321/2454.3268.201804","url":null,"abstract":"","PeriodicalId":136934,"journal":{"name":"Journal of Advanced Research in HR & Organizational Management","volume":"84 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132876459","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Digital Literacy-Practice among Academicians: A study conducted in a B-School","authors":"S. Tewari","doi":"10.24321/2454.3268.201801","DOIUrl":"https://doi.org/10.24321/2454.3268.201801","url":null,"abstract":"","PeriodicalId":136934,"journal":{"name":"Journal of Advanced Research in HR & Organizational Management","volume":"37 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-09-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132525939","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}