{"title":"Analysis of corn crop production and marketing in the Salapi Chico precinct of the Buena Fe canton, province of Los Ríos.","authors":"","doi":"10.37956/jbes.v6i4.317","DOIUrl":"https://doi.org/10.37956/jbes.v6i4.317","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"121 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130293332","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"University and Society: A study on its evolution","authors":"","doi":"10.37956/jbes.v6i2.282","DOIUrl":"https://doi.org/10.37956/jbes.v6i2.282","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115676010","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Sensitivity analysis of the economic-financial feasibility study of the Punta de Maisí Wind Farm project.","authors":"","doi":"10.37956/jbes.v7i1.323","DOIUrl":"https://doi.org/10.37956/jbes.v7i1.323","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"118 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123237751","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Impact of the pandemic on the company Transpecarba S.A.: application of liquidity, indebtedness and profitability indicators","authors":"","doi":"10.37956/jbes.v6i2.279","DOIUrl":"https://doi.org/10.37956/jbes.v6i2.279","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131360513","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Citizen participation and its impact on the management model of the decentralized autonomous municipal government of Quevedo","authors":"","doi":"10.37956/jbes.v6i4.315","DOIUrl":"https://doi.org/10.37956/jbes.v6i4.315","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125928205","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Impact of the implementation of the trade agreement between Ecuador and the European Union on the tax burden and revenue from vehicle imports","authors":"","doi":"10.37956/jbes.v6i2.284","DOIUrl":"https://doi.org/10.37956/jbes.v6i2.284","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126431516","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Productive local development based on information and communication technologies","authors":"","doi":"10.37956/jbes.v6i3.298","DOIUrl":"https://doi.org/10.37956/jbes.v6i3.298","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121656165","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Level of financial education: a study of high school students","authors":"","doi":"10.37956/jbes.v7i1.320","DOIUrl":"https://doi.org/10.37956/jbes.v7i1.320","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131820770","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Villacis Zambrano, Lilia Monserrate, Lemoine Quintero, F. Ángel, Montesdeoca Calderón, María, Gabriela, Katty Gisella, Zamora Cusme, Yesenia Aracely, Mendoza García
{"title":"Evolution from traditional marketing to digital marketing as a training process","authors":"Villacis Zambrano, Lilia Monserrate, Lemoine Quintero, F. Ángel, Montesdeoca Calderón, María, Gabriela, Katty Gisella, Zamora Cusme, Yesenia Aracely, Mendoza García","doi":"10.37956/jbes.v6i2.287","DOIUrl":"https://doi.org/10.37956/jbes.v6i2.287","url":null,"abstract":": e research was developed in the canton Sucre with the objective of analyzing the evolution of traditional marketing to digital marketing within the training process, to verify how the ability to surprise the consumer has been lost, they have become accustomed to sales and do not focus much more on the customer and his emotions when making a decision about a product or brand since what is important for him is the experience offered by what he consumes. For the collection of information, qualitative and quantitative tools were used, descriptive method, statistical soware such as SPSS version 21.0, which allowed to verify that digital marketing helps to use the most appropriate techniques within the digital media to develop a direct and personal communication with users, from the channels of action are all those that can be found on the internet such as social networks, e-mail marketing, search engines and others. Experiential marketing revolutionizes the thinking of traditional marketing and is not used frequently or almost never by our local business environment. It is evident that Digital Marketing strategies must be deployed to obtain a strong acceptance of customers, so that the company can promote itself at a high level, in addition to giving it an unwinding among competitiveness, because the digital organization is as important as the optical organization.","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128220023","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Agricultural Strategies for Empowerment in the Elderly","authors":"","doi":"10.37956/jbes.v7i1.319","DOIUrl":"https://doi.org/10.37956/jbes.v7i1.319","url":null,"abstract":"","PeriodicalId":132938,"journal":{"name":"Journal of business and entrepreneurial studies","volume":"44 1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116132062","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}