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APA handbook of consumer psychology.最新文献

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Consuming for happiness. 为幸福而消费。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-028
S. Tambyah, S. Tan
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引用次数: 3
Cultural influences on consumer psychology. 文化对消费者心理的影响。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-012
C. Torelli, S. Shavitt
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引用次数: 0
Gender research in marketing, consumer behavior, advertising, and beyond: Past, present, and future. 市场营销、消费者行为、广告等领域的性别研究:过去、现在和未来。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-008
Linda Tuncay Zayer, Kathrynn Pounders
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引用次数: 1
Lifestyle and sport: Emulation marketing. 生活方式和运动:模拟营销。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-011
P. Valette-Florence, T. Meenaghan, L. Kahle
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引用次数: 1
The activation and use of declarative and procedural knowledge. 陈述性和程序性知识的激活和使用。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-002
R. Wyer
{"title":"The activation and use of declarative and procedural knowledge.","authors":"R. Wyer","doi":"10.1037/0000262-002","DOIUrl":"https://doi.org/10.1037/0000262-002","url":null,"abstract":"","PeriodicalId":127291,"journal":{"name":"APA handbook of consumer psychology.","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130578605","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Understanding the changing role and functions of marketing. 了解市场营销不断变化的角色和功能。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-005
Kevin Lane Keller
{"title":"Understanding the changing role and functions of marketing.","authors":"Kevin Lane Keller","doi":"10.1037/0000262-005","DOIUrl":"https://doi.org/10.1037/0000262-005","url":null,"abstract":"","PeriodicalId":127291,"journal":{"name":"APA handbook of consumer psychology.","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123801834","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The interplay of affect and cognition: A review of how feelings guide consumer behavior. 情感与认知的相互作用:情感如何引导消费者行为的综述。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-025
Rashmi Adaval, Maria Galli
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引用次数: 1
Omission neglect and consumer judgment and inference based on limited evidence. 不作为、忽视与消费者基于有限证据的判断与推断。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-023
Frank Kardes, S. Posavac, Donald R. Gaffney
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引用次数: 2
Children as consumers: A review of 50 years of research in marketing. 儿童作为消费者:50年市场营销研究综述。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-007
Deborah Roedder John, L. Chaplin
{"title":"Children as consumers: A review of 50 years of research in marketing.","authors":"Deborah Roedder John, L. Chaplin","doi":"10.1037/0000262-007","DOIUrl":"https://doi.org/10.1037/0000262-007","url":null,"abstract":"","PeriodicalId":127291,"journal":{"name":"APA handbook of consumer psychology.","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134545572","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Attitude change and persuasion: Classic, metacognitive, and advocacy perspectives. 态度改变和说服:经典、元认知和倡导观点。
APA handbook of consumer psychology. Pub Date : 1900-01-01 DOI: 10.1037/0000262-013
Zakary L. Tormala, Derek D. Rucker
{"title":"Attitude change and persuasion: Classic, metacognitive, and advocacy perspectives.","authors":"Zakary L. Tormala, Derek D. Rucker","doi":"10.1037/0000262-013","DOIUrl":"https://doi.org/10.1037/0000262-013","url":null,"abstract":"","PeriodicalId":127291,"journal":{"name":"APA handbook of consumer psychology.","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123186922","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 4
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