AYBU Business Journal最新文献

{"title":"Cost Analysis of Stopwatch Circuits Made with Arduino Development Board and Digital Integrated Circuits.","authors":"Huseyin Demi̇rel","doi":"10.61725/abj.1397454","DOIUrl":"https://doi.org/10.61725/abj.1397454","url":null,"abstract":"Applications such as stopwatch, digital clock and counter are among the most frequently used applications in the digital world. In this study, we focus on the stopwatch circuit by taking it as an example. The main function of a stopwatch is to keep, control and manage time. The goal here is how to design and realize a low cost, power efficient and less latency stopwatch. In this project, the 4-digit up counter was designed and implemented using Arduino development board and classical digital circuit elements. It was also simulated using the Proteus package program. A comparison was made between the two presented methods in terms of cost, performance and power consumption. As a result of the comparison, the lowest cost, highest performance and least power consumption were obtained from the circuit made using classical digital integrated circuits. Therefore, digital systems designed with classical digital integration are much more advantageous, especially when mass production is needed.","PeriodicalId":504667,"journal":{"name":"AYBU Business Journal","volume":"199 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139183136","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"THE IMPORTANCE OF THE BRAND IN THE MARKETING OF FINANCIAL SERVICES","authors":"Yüksel Akay Ünvan, Hande Duygu Yardimci","doi":"10.61725/abj.1379233","DOIUrl":"https://doi.org/10.61725/abj.1379233","url":null,"abstract":"Brand is an element that distinguishes a company's products and services from its competitors. The importance of the brand in the finance sector is quite great. For the consumer, the brand causes the company's products and services to be perceived as higher quality and more reliable. In today's competitive environment, brands in the financial services sector have marketing strategies that they must implement to differentiate themselves. The aim of the article is to touch upon the important points that brands must make in order to be preferred and to survive and differentiate in an ever-changing competitive environment. The article covers topics such as increasing brand value and brand image, creating high brand credibility, engaging in CSR activities, existing in the digital world, creating brand loyalty and brand awareness.","PeriodicalId":504667,"journal":{"name":"AYBU Business Journal","volume":"56 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139182758","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Can Crowdsourcing Create a New SOE (State Owned Enterprise, Kamu İktisadi Teşebbüsleri, KIT) Approach? A Review of Crowdsourcing Applications and Platforms (Kitle- Kaynaklandırma Uygulama ve Platformları, KKUP) for Marketing and Human Resources Management.","authors":"T. Medeni, Demet Soylu, I. T. Medeni, R. Andekina, Kader Gürcüoğlu","doi":"10.61725/abj.1354606","DOIUrl":"https://doi.org/10.61725/abj.1354606","url":null,"abstract":"In this study, crowdsourcing practices and platforms ((Kitle-Kaynaklandırma Uygulama ve Platformları, KKUP) are discussed with the guidance of studies that are openly accessible from academic and practical sources. With the presupposition that there is a basic knowledge and awareness of KKUP in the reader's perspective, more detailed and concrete information about them, various and striking examples from the practical experience will be given in this context, and based on these examples, the positive and open to improvement aspects of KKUP will be tried to be revealed. As a result, it will be put forward as a forward-looking idea whether a new KIT (Kamu İktisadi Teşebbüsleri in Turkish, State Owned Enterprises) can be developed, which is unique to Turkey, and a model for other countries such as Kazakhstan, based on crowdsourcing studies and other new innovative systems as collaborative endeavors between public and private organizations.","PeriodicalId":504667,"journal":{"name":"AYBU Business Journal","volume":"6 ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139244303","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"COMPARISON OF THE FINANCIAL PERFORMANCES OF THE COMPANIES OPERATING IN THE RENEWABLE ENERGY SECTOR TRADE ON BORSA ISTANBUL WITH THE ENTROPY BASED TOPSIS METHOD","authors":"Sinem Uz, Yüksel Akay Ünvan","doi":"10.61725/abj.1353257","DOIUrl":"https://doi.org/10.61725/abj.1353257","url":null,"abstract":"The financial performance analysis of the companies operating in the energy sector of the countries will be an important indicator for the countries. Especially with the renewable energy sector gaining importance, the most basic way for companies in the renewable energy sector to be successful and ensure their continuity is to pay attention to their financial performance management and take a role in the global market. It is very important for companies to determine the status of their financial performance. Because of this situation, companies use ratio analysis, one of the methods used in the analysis of financial statements, in order to determine the status of their financial performance. It is used to determine the significant relationships between the accounts in the financial statements with the ratio analysis technique. In this method, mathematical relations are established between accounts or groups of accounts. With the results obtained with mathematical relations, it is tried to reach a judgment about the economic and financial structure of the enterprise. The aim of this study is to examine 8 companies operating in the energy sector in Turkey and operating in renewable energy sources among the companies registered in Borsa Istanbul (BIST). The financial statements of 8 companies for the years 2020, 2021, and 2022 will be examined using ratio analysis, one of the financial analysis methods, and their financial performance, liquidity, leverage, activity, and profitability will be examined. The reason for choosing the 2020 period is that it can reach the financial statements, and the number of companies in the renewable energy sector is at its maximum level. In the first chapter, energy and energy resources are defined, and the energy sector in the world and in Turkey is examined. In addition, similar studies in the literature are included in this section. In the second part, financial performance analysis and its methods are mentioned, and the multi-criteria decision-making method is mentioned. In the third part, their financial performances are analyzed and interpreted using the ratio analysis method. After these processes, after weighting the criteria objectively with Entropy methods, the companies were ranked according to their performances by making use of the distances from the ideal solution with TOPSIS, one of the multi-criteria decision-making (MCDM) methods. In the last part, the findings obtained as a result of the application were presented, and in the conclusion part, evaluations were made and interpreted.","PeriodicalId":504667,"journal":{"name":"AYBU Business Journal","volume":"44 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139281633","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Effects of Green Supply Chain Management Practices on The Performance Of The Turkish Iron and Steel Industry","authors":"Serkan Yelli̇ce, Merve Karacaer","doi":"10.61725/abj.1330041","DOIUrl":"https://doi.org/10.61725/abj.1330041","url":null,"abstract":"Sustainability is fundamental to complete development since it minimizes the negative impacts of work that is beneficial to society. Some sectors, such as the Iron and Steel Industry (ISI), have served the development of humanity for centuries and have enabled humanity to create new tools and build solid structures. ISI is a main material provider for different industries such as household appliances, car production, building, and medical devices. The importance of iron and steel for humanity is obvious and the sector serves humanity for being an advanced civilization. On the other hand, iron and steel production requires complex production methods, high energy consumption, and toxic materials. An industry that is so important for the development of civilization harms the planet that we all live in and threatens all living creatures when it doesn’t have environmental consciousness. The iron and steel sector should make its production model more environmentally friendly. In this context, this study aims to explore the effects of Green Supply Chain Management practices on 3 performance aspects (environmental, operational, and economic) of Turkish ISI. Findings indicate that every single GSCM practices have a different level of positive impact on environmental and operational performance. However, the findings suggest that the effects of GSCM practices on economic performance are not enough to declare a positive relationship because it is not obvious and highly clear as environmental performance and operational performance.","PeriodicalId":504667,"journal":{"name":"AYBU Business Journal","volume":"22 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-10-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139321148","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}